Global TPU Films for EV Battery Protection Market Size Study & Forecast, by Type and Application, and Regional Forecasts 2025-2035

Description

Global TPU Films for EV Battery Protection Market is valued at approximately USD 16 billion in 2024 and is expected to grow at a compelling CAGR of 6.70% during the forecast period from 2025 to 2035. Thermoplastic polyurethane (TPU) films have gained considerable traction in the EV sector due to their outstanding chemical resistance, flexibility, abrasion tolerance, and mechanical strength. Specifically engineered to act as protective layers over battery cells and modules, these films play an essential role in enhancing thermal management, electrical insulation, and structural integrity in modern EV battery packs. The exponential rise in EV production, combined with the intensifying demand for high-performance battery safety materials, continues to steer market growth across the globe.

As governments tighten emissions regulations and automotive OEMs aggressively pivot toward full-scale electrification, the spotlight has shifted to advanced battery safety technologies. TPU films have emerged as an indispensable material component for electric vehicle battery protection, not just for shielding batteries from environmental factors but also for improving their lifecycle and reliability. Innovations in polycaprolactone-based TPU and eco-friendly polyether TPU films are increasingly being adopted to meet the performance benchmarks of next-gen EV batteries. Moreover, the growing importance of lightweight materials in EVs has further reinforced the preference for TPU films over traditional alternatives, owing to their excellent weight-to-durability ratio.

Regionally, the Asia Pacific dominates the global TPU films for EV battery protection market and is anticipated to maintain its leadership throughout the forecast period. China, Japan, and South Korea are leading the charge, bolstered by massive EV production hubs, domestic battery manufacturers, and favorable policy incentives that support EV ecosystem expansion. Meanwhile, North America is rapidly catching up, fueled by infrastructure investments, clean mobility mandates, and local manufacturing incentives under policies like the U.S. Inflation Reduction Act. Europe is also witnessing significant momentum due to stringent carbon neutrality goals and strong consumer demand for sustainable mobility solutions. These combined regional trends are laying a strong foundation for TPU films to become the gold standard in EV battery protection.

Major market player included in this report are:

Covestro AG
BASF SE
Lubrizol Corporation
Huntsman Corporation
American Polyfilm Inc.
Epurex Films GmbH
3M Company
Avery Dennison Corporation
PAR Group
SWM International
RTP Company
Permali Gloucester Ltd.
Suzhou New Mstar Technology Ltd.
Xionglin Technology Co., Ltd.
Polyfilm Group

Global TPU Films for EV Battery Protection Market Report Scope:

Historical Data - 2023, 2024
Base Year for Estimation - 2024
Forecast period - 2025-2035
Report Coverage - Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
Regional Scope - North America; Europe; Asia Pacific; Latin America; Middle East & Africa
Customization Scope - Free report customization (equivalent up to 8 analysts' working hours) with purchase. Addition or alteration to country, regional & segment scope*

The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values for the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within the countries involved in the study. The report also provides detailed information about crucial aspects, such as driving factors and challenges, which will define the future growth of the market. Additionally, it incorporates potential opportunities in micro-markets for stakeholders to invest, along with a detailed analysis of the competitive landscape and product offerings of key players. The detailed segments and sub-segments of the market are explained below:

By Type:

Polyester TPU Films
Polyether TPU Films
Polycaprolactone TPU Films

By Application:

EV Battery Module Protection
EV Cell Wrapping
Thermal Insulation
Others

By Region:

North America
U.S.
Canada
Europe
UK
Germany
France
Spain
Italy
Rest of Europe
Asia Pacific
China
India
Japan
Australia
South Korea
Rest of Asia Pacific
Latin America
Brazil
Mexico
Middle East & Africa
UAE
Saudi Arabia
South Africa
Rest of Middle East & Africa

Key Takeaways:

Market Estimates & Forecast for 10 years from 2025 to 2035.
Annualized revenues and regional level analysis for each market segment.
Detailed analysis of geographical landscape with Country level analysis of major regions.
Competitive landscape with information on major players in the market.
Analysis of key business strategies and recommendations on future market approach.
Analysis of competitive structure of the market.
Demand side and supply side analysis of the market.

Chapter 1. Global TPU Films for EV Battery Protection Market Report Scope & Methodology

1.1. Research Objective
1.2. Research Methodology
- 1.2.1. Forecast Model
- 1.2.2. Desk Research
- 1.2.3. Top-Down and Bottom-Up Approach
1.3. Research Attributes
1.4. Scope of the Study
- 1.4.1. Market Definition
- 1.4.2. Market Segmentation
1.5. Research Assumption
- 1.5.1. Inclusion & Exclusion
- 1.5.2. Limitations
- 1.5.3. Years Considered for the Study

Chapter 2. Executive Summary

2.1. CEO/CXO Standpoint
2.2. Strategic Insights
2.3. ESG Analysis
2.4. Key Findings

Chapter 3. Global TPU Films for EV Battery Protection Market Forces Analysis

3.1. Market Forces Shaping the Global TPU Films Market 2024-2035
3.2. Drivers
- 3.2.1. Accelerating EV Adoption and Safety Regulations
- 3.2.2. Technological Advancements in TPU Chemistries
3.3. Restraints
- 3.3.1. Volatility in Raw Material Prices
- 3.3.2. Supply-Chain Constraints for Specialty Polymers
3.4. Opportunities
- 3.4.1. Development of Bio-based and Recycled TPU Films
- 3.4.2. Expansion of Localized EV Battery Manufacturing

Chapter 4. Global TPU Films Industry Analysis

4.1. Porter's Five Forces Model
- 4.1.1. Bargaining Power of Buyers
- 4.1.2. Bargaining Power of Suppliers
- 4.1.3. Threat of New Entrants
- 4.1.4. Threat of Substitutes
- 4.1.5. Competitive Rivalry
4.2. Porter's Five Forces Forecast Model 2024-2035
4.3. PESTEL Analysis
- 4.3.1. Political
- 4.3.2. Economic
- 4.3.3. Social
- 4.3.4. Technological
- 4.3.5. Environmental
- 4.3.6. Legal
4.4. Top Investment Opportunities
4.5. Top Winning Strategies 2025
4.6. Market Share Analysis 2024-2025
4.7. Global Pricing Analysis and Trends 2025
4.8. Analyst Recommendation & Conclusion

Chapter 5. Global TPU Films for EV Battery Protection Market Size & Forecasts by Type 2025-2035

5.1. Market Overview
5.2. Polyester TPU Films
- 5.2.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
- 5.2.2. Market Size Analysis, by Region, 2025-2035
5.3. Polyether TPU Films
- 5.3.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
- 5.3.2. Market Size Analysis, by Region, 2025-2035
5.4. Polycaprolactone TPU Films
- 5.4.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
- 5.4.2. Market Size Analysis, by Region, 2025-2035

Chapter 6. Global TPU Films for EV Battery Protection Market Size & Forecasts by Application 2025-2035

6.1. Market Overview
6.2. EV Battery Module Protection
- 6.2.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
- 6.2.2. Market Size Analysis, by Region, 2025-2035
6.3. EV Cell Wrapping
- 6.3.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
- 6.3.2. Market Size Analysis, by Region, 2025-2035
6.4. Thermal Insulation
- 6.4.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
- 6.4.2. Market Size Analysis, by Region, 2025-2035
6.5. Others
- 6.5.1. Top Countries Breakdown Estimates & Forecasts, 2024-2035
- 6.5.2. Market Size Analysis, by Region, 2025-2035

Chapter 7. Global TPU Films for EV Battery Protection Market Size & Forecasts by Region 2025-2035

7.1. Market, Regional Snapshot
7.2. Top Leading & Emerging Countries
7.3. North America
- 7.3.1. U.S. TPU Films Market
  - 7.3.1.1. Type Breakdown Size & Forecasts, 2025-2035
  - 7.3.1.2. Application Breakdown Size & Forecasts, 2025-2035
- 7.3.2. Canada TPU Films Market
  - 7.3.2.1. Type Breakdown Size & Forecasts, 2025-2035
  - 7.3.2.2. Application Breakdown Size & Forecasts, 2025-2035
7.4. Europe
- 7.4.1. UK TPU Films Market
  - 7.4.1.1. Type Breakdown Size & Forecasts, 2025-2035
  - 7.4.1.2. Application Breakdown Size & Forecasts, 2025-2035
- 7.4.2. Germany TPU Films Market
  - 7.4.2.1. Type Breakdown Size & Forecasts, 2025-2035
  - 7.4.2.2. Application Breakdown Size & Forecasts, 2025-2035
- 7.4.3. France TPU Films Market
  - 7.4.3.1. Type Breakdown Size & Forecasts, 2025-2035
  - 7.4.3.2. Application Breakdown Size & Forecasts, 2025-2035
- 7.4.4. Spain TPU Films Market
  - 7.4.4.1. Type Breakdown Size & Forecasts, 2025-2035
  - 7.4.4.2. Application Breakdown Size & Forecasts, 2025-2035
- 7.4.5. Italy TPU Films Market
  - 7.4.5.1. Type Breakdown Size & Forecasts, 2025-2035
  - 7.4.5.2. Application Breakdown Size & Forecasts, 2025-2035
- 7.4.6. Rest of Europe TPU Films Market
  - 7.4.6.1. Type Breakdown Size & Forecasts, 2025-2035
  - 7.4.6.2. Application Breakdown Size & Forecasts, 2025-2035
7.5. Asia Pacific
- 7.5.1. China TPU Films Market
  - 7.5.1.1. Type Breakdown Size & Forecasts, 2025-2035
  - 7.5.1.2. Application Breakdown Size & Forecasts, 2025-2035
- 7.5.2. India TPU Films Market
  - 7.5.2.1. Type Breakdown Size & Forecasts, 2025-2035
  - 7.5.2.2. Application Breakdown Size & Forecasts, 2025-2035
- 7.5.3. Japan TPU Films Market
  - 7.5.3.1. Type Breakdown Size & Forecasts, 2025-2035
  - 7.5.3.2. Application Breakdown Size & Forecasts, 2025-2035
- 7.5.4. Australia TPU Films Market
  - 7.5.4.1. Type Breakdown Size & Forecasts, 2025-2035
  - 7.5.4.2. Application Breakdown Size & Forecasts, 2025-2035
- 7.5.5. South Korea TPU Films Market
  - 7.5.5.1. Type Breakdown Size & Forecasts, 2025-2035
  - 7.5.5.2. Application Breakdown Size & Forecasts, 2025-2035
- 7.5.6. Rest of Asia Pacific TPU Films Market
  - 7.5.6.1. Type Breakdown Size & Forecasts, 2025-2035
  - 7.5.6.2. Application Breakdown Size & Forecasts, 2025-2035
7.6. Latin America
- 7.6.1. Brazil TPU Films Market
  - 7.6.1.1. Type Breakdown Size & Forecasts, 2025-2035
  - 7.6.1.2. Application Breakdown Size & Forecasts, 2025-2035
- 7.6.2. Mexico TPU Films Market
  - 7.6.2.1. Type Breakdown Size & Forecasts, 2025-2035
  - 7.6.2.2. Application Breakdown Size & Forecasts, 2025-2035
7.7. Middle East & Africa
- 7.7.1. UAE TPU Films Market
  - 7.7.1.1. Type Breakdown Size & Forecasts, 2025-2035
  - 7.7.1.2. Application Breakdown Size & Forecasts, 2025-2035
- 7.7.2. Saudi Arabia TPU Films Market
  - 7.7.2.1. Type Breakdown Size & Forecasts, 2025-2035
  - 7.7.2.2. Application Breakdown Size & Forecasts, 2025-2035
- 7.7.3. South Africa TPU Films Market
  - 7.7.3.1. Type Breakdown Size & Forecasts, 2025-2035
  - 7.7.3.2. Application Breakdown Size & Forecasts, 2025-2035

Chapter 8. Competitive Intelligence

8.1. Top Market Strategies
8.2. Covestro AG
- 8.2.1. Company Overview
- 8.2.2. Key Executives
- 8.2.3. Company Snapshot
- 8.2.4. Financial Performance (Subject to Data Availability)
- 8.2.5. Product/Services Portfolio
- 8.2.6. Recent Development
- 8.2.7. Market Strategies
- 8.2.8. SWOT Analysis
8.3. BASF SE
8.4. Lubrizol Corporation
8.5. Huntsman Corporation
8.6. American Polyfilm Inc.
8.7. Epurex Films GmbH
8.8. 3M Company
8.9. Avery Dennison Corporation
8.10. PAR Group
8.11. SWM International
8.12. RTP Company
8.13. Permali Gloucester Ltd.
8.14. Suzhou New Mstar Technology Ltd.
8.15. Polyfilm Group