The Global Multichannel Order Management Market is valued at approximately USD 3.23 billion in 2024 and is anticipated to grow with a CAGR of more than 9.40% over the forecast period 2025-2035. Multichannel order management (MOM) solutions enable businesses to seamlessly coordinate orders across multiple sales channels-including online, offline, and third-party platforms-ensuring real-time inventory visibility and streamlined fulfillment. By integrating disparate systems into a unified order orchestration platform, MOM solutions reduce operational inefficiencies, enhance customer experience, and drive competitive advantage in an era where omnichannel commerce has become the new normal. The rapid surge in e-commerce transactions, paired with evolving consumer expectations for faster and more accurate deliveries, is accelerating demand for these solutions globally.
The adoption of multichannel order management systems has intensified as enterprises seek to manage complex supply chains, reduce stockouts, and address last-mile delivery challenges. Companies across retail, manufacturing, and logistics sectors are increasingly leveraging MOM to synchronize inventory across warehouses, physical outlets, and digital storefronts. Industry reports highlight that the growing reliance on e-commerce and digital-first business models has transformed MOM from a support function into a strategic necessity. Furthermore, the shift toward cloud-based deployments and the integration of advanced analytics and AI-driven forecasting create significant opportunities for market expansion. However, the high cost of implementation and integration complexity, particularly for SMEs, could temper the pace of adoption, even though scalable subscription models are progressively mitigating these barriers.
The detailed segments and sub-segments included in the report are:
By Component:
By Deployment Mode:
By Application:
- Order Fulfillment & Inventory Management
- Sales Channels Integration
- Customer Management
- Others
By Organization Size:
- Large Enterprises
- Small and Medium Enterprises (SMEs)
By Vertical:
- Retail, E-commerce, and Wholesale
- Manufacturing
- Transportation & Logistics
By Region:
- North America
- U.S.
- Canada
- Europe
- UK
- Germany
- France
- Spain
- Italy
- Rest of Europe
- Asia Pacific
- China
- India
- Japan
- Australia
- South Korea
- Rest of Asia Pacific
- Latin America
- Brazil
- Mexico
- Middle East & Africa
- UAE
- Saudi Arabia
- South Africa
- Rest of Middle East & Africa
- Large Enterprises are Expected to Dominate the Market
- Large enterprises are projected to dominate the global MOM market throughout the forecast period, as their extensive multichannel operations demand sophisticated, scalable platforms to manage high transaction volumes. These organizations benefit significantly from MOM solutions that unify data silos, minimize fulfillment errors, and provide real-time insights into order status and inventory levels. Their ability to invest heavily in advanced cloud-based and hybrid deployments further strengthens their market leadership. By contrast, SMEs, though currently a smaller contributor, represent the fastest-growing segment due to their adoption of cost-effective SaaS models that democratize access to enterprise-grade MOM capabilities.
- Software Segment Leads in Revenue Contribution
- By component, the software segment currently leads revenue contribution in the multichannel order management market. As businesses increasingly prioritize end-to-end automation and advanced integrations, software platforms provide the backbone for consolidating sales channels, managing stock in real time, and optimizing fulfillment strategies. The demand for configurable and cloud-native software solutions has risen sharply, particularly among e-commerce players striving for rapid scalability. Meanwhile, the services segment-covering consulting, integration, and support-is also expanding rapidly, as enterprises rely on managed services and third-party expertise to ensure seamless deployment and ongoing optimization. This dual dynamic illustrates a market where software anchors revenue while services accelerate adoption.
- The key regions considered for the Global Multichannel Order Management Market study include North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa. North America currently dominates the market, fueled by its robust e-commerce ecosystem, advanced technological infrastructure, and presence of leading vendors offering comprehensive solutions. The U.S., in particular, continues to be a hotbed for innovation, with retailers and logistics firms embracing advanced analytics-driven MOM platforms. Asia Pacific, however, is forecasted to witness the fastest growth, driven by rapid digital adoption, booming e-commerce sales in China and India, and supportive government initiatives encouraging digital trade. Europe remains a strong market, bolstered by regulatory frameworks pushing for digital transparency and customer-centric retail operations, while Latin America and the Middle East & Africa are gradually gaining momentum as online commerce scales and modernized logistics infrastructures evolve.
Major market players included in this report are:
- IBM Corporation
- Oracle Corporation
- SAP SE
- Manhattan Associates Inc.
- Salesforce Inc.
- Microsoft Corporation
- Shopify Inc.
- Epicor Software Corporation
- Brightpearl Limited
- Kibo Software Inc.
- Vinculum Solutions Pvt. Ltd.
- Blue Yonder Group, Inc.
- Zoho Corporation Pvt. Ltd.
- Infor Inc.
- Linnworks Ltd.
Global Multichannel Order Management Market Report Scope:
- Historical Data - 2023, 2024
- Base Year for Estimation - 2024
- Forecast period - 2025-2035
- Report Coverage - Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
- Regional Scope - North America; Europe; Asia Pacific; Latin America; Middle East & Africa
- Customization Scope - Free report customization (equivalent to up to 8 analysts' working hours) with purchase. Addition or alteration to country, regional & segment scope*
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values for the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within the countries involved in the study. The report also provides detailed information about crucial aspects, such as driving factors and challenges, which will define the future growth of the market. Additionally, it incorporates potential opportunities in micro-markets for stakeholders to invest, along with a detailed analysis of the competitive landscape and product offerings of key players. The detailed segments and sub-segments of the market are explained below:
Key Takeaways:
- Market Estimates & Forecast for 10 years from 2025 to 2035.
- Annualized revenues and regional-level analysis for each market segment.
- Detailed analysis of the geographical landscape with country-level analysis of major regions.
- Competitive landscape with information on major players in the market.
- Analysis of key business strategies and recommendations on future market approach.
- Analysis of the competitive structure of the market.
- Demand side and supply side analysis of the market.