The Global Portable Battery Pack Market is valued at approximately USD 13.82 billion in 2024 and is expected to grow at a CAGR of 12.42% during the forecast period of 2025-2035. A portable battery pack, often referred to as a power bank, is a compact energy storage device designed to recharge portable electronic gadgets such as smartphones, laptops, and tablets on the go. The rapid proliferation of smart devices, coupled with consumers' growing dependency on mobile technology, has spurred the adoption of these battery packs across both personal and professional domains. In a digital era driven by mobility and continuous connectivity, the need for reliable and long-lasting backup power sources has intensified. Furthermore, technological advancements in lithium-ion and lithium polymer batteries have enhanced energy density, reduced charging times, and extended device lifespans, collectively driving global market expansion. The surge in urban commuting, remote working trends, and the increasing integration of electronics in daily life have all reinforced the pivotal role of portable power solutions.
The growing penetration of smartphones and other connected devices globally has significantly accelerated the demand for portable battery packs. According to the GSMA, mobile internet users surpassed 5 billion in 2023, and the number continues to rise steadily across developing economies. The influx of high-drain applications such as gaming, video streaming, and GPS navigation has made consumers increasingly reliant on external power sources. Additionally, the rise of electric micromobility solutions and wearable electronics has opened new avenues for the adoption of compact, high-capacity battery packs. As consumer lifestyles become more dynamic, the market is poised to capitalize on the need for quick, portable, and sustainable charging solutions. However, the market also faces headwinds in the form of declining average selling prices and increasing competition from in-built high-capacity batteries integrated into newer smartphone models, which could moderate short-term growth potential.
The detailed segments and sub-segments included in the report are:
By Capacity Range:
- 1,000 to 2,500 mAh
- 2,500 to 5,000 mAh
- 5,000 to 7,500 mAh
- 7,500 to 10,000 mAh
- Above 10,000 mAh
By Product Type:
- Portable Media Players
- Smartphones
- Tablets
- Laptops
- Others
By Technology:
- Lithium-Ion Battery
- Nickel Cadmium Battery
- Nickel Metal Hydride
- Lithium Polymer Battery
By Region:
- North America
- U.S.
- Canada
- Europe
- UK
- Germany
- France
- Spain
- Italy
- Rest of Europe
- Asia Pacific
- China
- India
- Japan
- Australia
- South Korea
- Rest of Asia Pacific
- Latin America
- Brazil
- Mexico
- Middle East & Africa
- UAE
- Saudi Arabia
- South Africa
- Rest of Middle East & Africa
- Smartphone Segment Expected to Dominate the Market
- Among the various product categories, the smartphone segment continues to command the lion's share of the global portable battery pack market. The widespread use of smartphones for both personal and professional applications has heightened the need for convenient, fast-charging power solutions. With consumers demanding all-day connectivity, portable battery packs have evolved into an indispensable accessory. This dominance is further reinforced by the rapid introduction of power-hungry features such as high-refresh-rate displays, advanced gaming capabilities, and continuous location-based services. Moreover, the rising adoption of 5G-enabled devices is intensifying power consumption, thereby sustaining robust demand for high-capacity battery packs across major economies. While smartphones currently lead the segment, emerging categories such as laptops and wearable electronics are anticipated to witness accelerated adoption rates in the coming years.
- Above 10,000 mAh Capacity Packs Lead in Revenue Contribution
- By capacity range, portable battery packs exceeding 10,000 mAh currently generate the largest revenue share. Consumers are increasingly opting for higher-capacity models that can charge multiple devices simultaneously or provide multiple charge cycles for high-consumption gadgets. These battery packs, typically powered by lithium-ion or lithium polymer technologies, are characterized by superior performance, faster charging speeds, and longer operational endurance. As travel frequency, outdoor recreational activities, and work-from-anywhere lifestyles become more common, these robust, high-capacity battery packs are expected to remain the preferred choice among both individual users and professionals. Meanwhile, mid-range segments such as 5,000-7,500 mAh are gaining traction due to their compact design and cost-effectiveness, particularly appealing to the price-sensitive consumer base in emerging markets.
- The key regions considered for the Global Portable Battery Pack Market include Asia Pacific, North America, Europe, Latin America, and the Middle East & Africa. Asia Pacific is projected to hold the largest market share throughout the forecast period, driven by the region's dense population, expanding consumer electronics sector, and rapid digitalization. China, South Korea, and India are emerging as major manufacturing hubs for portable battery solutions, supported by robust supply chains and favorable government policies promoting electronics exports. North America is expected to experience substantial growth as consumer preference for high-end smart devices continues to surge, supported by strong purchasing power and a technologically advanced population. Meanwhile, Europe's focus on sustainable battery technologies and circular economy initiatives is fostering innovation in recyclable and energy-efficient portable battery solutions.
Major market players included in this report are:
- Samsung SDI Co., Ltd.
- Panasonic Corporation
- Sony Corporation
- Amperex Technology Limited (ATL)
- Lenovo Group Ltd.
- Anker Innovations Ltd.
- Xiaomi Corporation
- GP Batteries International Limited
- Intex Technologies (India) Ltd.
- Mophie, Inc.
- Duracell Inc.
- Philips Electronics N.V.
- Belkin International, Inc.
- RAVPower Technology Co., Ltd.
- Energizer Holdings, Inc.
Global Portable Battery Pack Market Report Scope:
- Historical Data - 2023, 2024
- Base Year for Estimation - 2024
- Forecast period - 2025-2035
- Report Coverage - Revenue forecast, Company Ranking, Competitive Landscape, Growth factors, and Trends
- Regional Scope - North America; Europe; Asia Pacific; Latin America; Middle East & Africa
- Customization Scope - Free report customization (equivalent to up to 8 analysts' working hours) with purchase. Addition or alteration to country, regional & segment scope*
The objective of the study is to define market sizes of different segments & countries in recent years and to forecast the values for the coming years. The report is designed to incorporate both qualitative and quantitative aspects of the industry within the countries involved in the study. The report also provides detailed information about crucial aspects, such as driving factors and challenges, which will define the future growth of the market. Additionally, it incorporates potential opportunities in micro-markets for stakeholders to invest, along with a detailed analysis of the competitive landscape and product offerings of key players. The detailed segments and sub-segments of the market are explained below:
Key Takeaways:
- Market Estimates & Forecast for 10 years from 2025 to 2035.
- Annualized revenues and regional-level analysis for each market segment.
- Detailed analysis of the geographical landscape with country-level analysis of major regions.
- Competitive landscape with information on major players in the market.
- Analysis of key business strategies and recommendations on future market approach.
- Analysis of the competitive structure of the market.
- Demand side and supply side analysis of the market.