Global Ready-to-Drink Coffee Market - 2023-2030

Market Overview

The Global Ready-to-Drink Coffee Market reached US$ 23.5 billion in 2022 and is expected to reach US$ 43.8 billion by 2030 and is expected to grow with a CAGR of 8.1% during the forecast period 2023-2030. Over the course of the projection period, demand for ready-to-drink (RTD) coffee is anticipated to increase due to rising consumer awareness of healthy intakes.

Coffee that has been packaged and is ready to drink (RTD) is a prepared coffee beverage that is sold. However, the packaging can come in a variety of forms, including the most popular PET bottles as well as cans, glasses, and tetra packs. Coffee includes cold brew coffee, nitro cold brew coffee, and iced coffee packaged coffee drinks that are sold in a ready-to-drink state, similar to a can of coffee.

The majority of the time, the brewing process is where the average coffee user gets 80-90% of the caffeine that is readily available. Coffee contains vitamin B2, often known as riboflavin. Commercial coffee that has been mildly roasted contains about 10 mg of niacin per 100 grammes (American coffee). These compoents in RTD coffee is driving the ready-to-drink coffee market growth.

Market Dynamics

The Growing Popularity of RTD Coffee Among Consumers is Driving the Ready-to-Drink Coffee Market Growth.

The rising popularity of functional drinks, people deliberately seek for ready-to-drink coffees that tout health advantages. As a result, businesses are innovating their product lines to set them apart from rivals. To increase sales and draw in more customers, several producers are adding vitamins, minerals, probiotics, and energy boosters to their RTD coffee drinks. Increasing demand among young consumers for coffee concentrates, dairy-free coffee, and flavored coffee is growing.

For instance, the functional beverage company REBBL introduced REBBL Stacked Coffee in August 2021, a range of cold-brew coffees that are ready to consume and intended to enhance immunity and balance of energy. Four flavours of coffee were offered: cafe mocha, vanilla latte, hazelnut latte, and straight black. The United States Department of Agriculture (USDA) has certified all kinds as organic, fair trade, non-GMO, dairy-free, soy-free, gluten-free, and vegan.

Health Advantages Associated With RTD Coffee is Driving the Ready-to-drink Coffee Market Growth.

The global ready-to-drink coffee market is primarily driven by the public's increased awareness of the benefits of consuming healthy foods and beverages, and it is becoming more popular as a fizzy drink substitute as consumers turn to healthier diets. Riboflavin (vitamin B-2), niacin (vitamin B-3), magnesium, potassium, and different phenolic compounds, or antioxidants, are among the beneficial nutrients included in coffee.

Resulting in a variety of health advantages, such as a 40% reduction in the incidence of liver cancer when coffee is consumed. According to certain findings, those who drink three cups per day may have a 50% lower risk. Additionally, even among smokers, the results of a 2021 meta-analysis pointed to a connection between coffee drinking and a lower risk of Parkinson's disease. Fluctuating Prices of Coffee Beans is Restraining the Market.

It is expensive to raise crops and unpredictable weather conditions, both have a significant impact on the price of coffee beans. According to the International Coffee Organisation, since 2016, the cost of coffee beans has decreased. As a result, the price of coffee beans has been fluctuating constantly, increasing the expense of producing this good. Additionally, ready-to-drink coffee is more expensive than normal coffee, which restrains ready-to-drink market expansion.

COVID-19 Impact Analysis

The COVID-19 Analysis includes Pre-COVID Scenario, COVID Scenario and Post-COVID Scenario along with Pricing Dynamics (Including pricing change during and post-pandemic comparing it with pre-COVID scenarios), Demand-Supply Spectrum (Shift in demand and supply owing to trading restrictions, lockdown, and subsequent issues), Government Initiatives (Initiatives to revive market, sector or Industry by Government Bodies) and Manufacturers Strategic Initiatives (What manufacturers did to mitigate the COVID issues will be covered here).

Segment Analysis

The Global Ready-to-Drink Coffee market is segmented based on nature, packaging, distribution channel, and region.

In the Global Market of Ready-to-drink Coffee, the PET Bottles Segment Holds the Largest Market Share.

The global ready-to-drink coffee market has been segmented by packaging into canned, PET bottles, tetra packs, and others. The PET bottles segment held the largest ready-to-drink coffee market share of 38.8% in 2022 in the ready-to-drink coffee market analysis report. Products that come in PET bottles can either be consumed immediately or kept. Increasing demand for single-serve packaging is driving the segment's growth.

The PET bottle market is driven by the convenience that bottled, ready-to-drink coffee products offer. A significant factor in the sales of the products is also the package's appearance. Thus, stylish, colourful bottles can affect consumers' impulse-buying tendencies. By making its PET bottles lighter, the manufacturer has reduced its gross margin, which will benefit it in the long run.

Geographical Analysis

The Asia-Pacific Region Held the Largest Share in Ready-to-Drink Coffee Market.

The global ready-to-drink coffee market is segmented into five parts of the world based on geography: North America, South America, Europe, Asia Pacific, the Middle East, and Africa. The Asia-Pacific ready-to-drink coffee market held the largest market share of 32.6% in 2022 in the ready-to-drink coffee market analysis. Expresso-based coffee has more demand in the region.

A significant portion of the global population is interested in the primary trend of healthy eating and drinking. One of the functional drinks with established health advantages is ready-to-drink coffee. To meet the needs of the sizable, worldwide consumer base, numerous varieties of ready-to-drink coffee are introduced.

The causes pushing customers towards healthy options in terms of convenience food are the expanding obesity population, bad eating habits among children and adults, busy lifestyles, and demanding job schedules.The preference for health beverages with antioxidants is rising as consumers become more careful of their caloric intake and as the number of diabetics rises. One of the key factors that has grown throughout time is product innovation.

Competitive Landscape

The major global players in the market include: Nestle S.A., Starbucks Corporation, The Coca-Cola Company, The J.M. Smucker Company, Suntory Beverage & Food, Lotte Chilsung Beverage Co Ltd., Tres Coracoes Alimentos S.A., Dr. Pepper Snapple Group, Dunkin' Brands, and WhiteWave Foods.

Global Recession/Ukraine-Russia War/COVID-19, and Artificial Intelligence Impact Analysis:

COVID-19 Impact:

The unprecedented COVID-19 pandemic in 2020 had a profound effect on the Ready-to-drink Coffee industry. COVID-19 has had a considerable impact on the phases of the global bakery supply chain that involve Ready-to-drink Coffee production, processing, distribution, and consumption as a result of lockdowns and restrictions imposed by various governments.

Everything has changed due to the COVID-19 epidemic. It has influenced practically every industry in the world, whether positively or negatively. The COVID-19 pandemic's effects on world economic conditions have had an influence and could have an impact on interest rates, foreign exchange rates, commodities and energy prices, and the efficient operation of financial and capital markets.

The COVID-19 pandemic issue has had an impact on the food and beverage industries as well. The COVID-19 pandemic is upending life, and the beverage sector is seeing an increase in trends like RTD coffee. The beverage businesses are launching innovative programs, including RTD coffee, which are readily available and simple to consume.

Why Purchase the Report?

• To visualize the Global Ready-to-Drink Coffee Market segmentation based on packaging, distribution channel, and region and understand key commercial assets and players.
• Identify commercial opportunities in the market by analyzing trends and co-development.
• Excel data sheet with numerous data points of ready-to-drink coffee market-level with all segments.
• The PDF report consists of a cogently put-together market analysis after exhaustive qualitative interviews and in-depth market study.
• Product mapping is available as Excel consists of key products of all the major market players.

The Global Ready-to-Drink Coffee Market Report Would Provide Approximately 93 Tables, 109 Figures And 190 Pages.

Target Audience 2023

• Manufacturers/ Buyers
• Industry Investors/Investment Bankers
• Research Professionals
• Emerging Companies