PUBLISHER: Euromonitor International | PRODUCT CODE: 1371847
PUBLISHER: Euromonitor International | PRODUCT CODE: 1371847
Travel in Germany
After the severe difficulties and challenges faced in the wake of the Coronavirus (COVID-19) outbreak in 2020, optimism in the industry and the joy of experiencing holidays again from the consumers' side have driven travel in Germany in 2022-2023. While cautious about planning in advance, German tourists were ready to travel again as soon as they felt safe and obstacles, especially when travelling by air, were removed. The so-called "revenge travel effect", along with the savings made by German...
Euromonitor International's Travel in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2018-2022, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2027 illustrate how the market is set to change.
Product coverage: Booking, In-Destination Spending, Lodging (Destination), Tourism Flows, Travel Modes.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Travel market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
TABLE OF CONTENTS
List Of Contents And Tables
EXECUTIVE SUMMARY
- Travel in 2023
- Airlines: Key trends
- Hotels: Key trends
- Booking: Key trends
- What next for travel?
MARKET DATA
- Table 1 Surface Travel Modes Sales: Value 2018-2023
- Table 2 Surface Travel Modes Online Sales: Value 2018-2023
- Table 3 Forecast Surface Travel Modes Sales: Value 2023-2028
- Table 4 Forecast Surface Travel Modes Online Sales: Value 2023-2028
- Table 5 In-Destination Spending: Value 2018-2023
- Table 6 Forecast In-Destination Spending: Value 2023-2028
DISCLAIMER
SOURCES
- Summary 1 Research Sources
TOURISM FLOWS IN GERMANY
KEY DATA FINDINGS
2023 DEVELOPMENTS
- Number of arrivals in Germany moves closer to the 2019 pre-pandemic level
- Preferred destinations for German tourists change slightly
PROSPECTS AND OPPORTUNITIES
- Extent of the recovery of tourism flows may depend on factors like sustainability
- Tourism flows from more distant regions continue to face challenges
CATEGORY DATA
- Table 7 Inbound Arrivals: Number of Trips 2018-2023
- Table 8 Inbound Arrivals by Country: Number of Trips 2018-2023
- Table 9 Inbound City Arrivals 2018-2023
- Table 10 Inbound Tourism Spending: Value 2018-2023
- Table 11 Forecast Inbound Arrivals: Number of Trips 2023-2028
- Table 12 Forecast Inbound Arrivals by Country: Number of Trips 2023-2028
- Table 13 Forecast Inbound Tourism Spending: Value 2023-2028
- Table 14 Domestic Trips by Destination: Number of Trips 2018-2023
- Table 15 Domestic Spending: Value 2018-2023
- Table 16 Forecast Domestic Trips by Destination: Number of Trips 2023-2028
- Table 17 Forecast Domestic Spending: Value 2023-2028
- Table 18 Outbound Departures: Number of Trips 2018-2023
- Table 19 Outbound Departures by Destination: Number of Trips 2018-2023
- Table 20 Outbound Tourism Spending: Value 2018-2023
- Table 21 Forecast Outbound Departures: Number of Trips 2023-2028
- Table 22 Forecast Outbound Departures by Destination: Number of Trips 2023-2028
- Table 23 Forecast Outbound Spending: Value 2023-2028
AIRLINES IN GERMANY
KEY DATA FINDINGS
2023 DEVELOPMENTS
- Surge in growth of airlines but travellers re-evaluate travel plans
- 2023 sees German travellers return to preferred destinations but surface travel gains traction
PROSPECTS AND OPPORTUNITIES
- Sustainability is set to gain importance in travellers' plans
- New dynamics may change the ways business tourists travel and work
CATEGORY DATA
- Table 24 Airlines Sales: Value 2018-2023
- Table 25 Airlines Online Sales: Value 2018-2023
- Table 26 Airlines: Passengers Carried 2018-2023
- Table 27 Airlines NBO Company Shares: % Value 2018-2022
- Table 28 Non-Scheduled Carriers Brands by Key Performance Indicators 2023
- Table 29 Low Cost Carriers Brands by Key Performance Indicators 2023
- Table 30 Full Service Carriers Brands by Key Performance Indicators 2023
- Table 31 Forecast Airlines Sales: Value 2023-2028
- Table 32 Forecast Airlines Online Sales: Value 2023-2028
LODGING (DESTINATION) IN GERMANY
KEY DATA FINDINGS
2023 DEVELOPMENTS
- Hotels rise in number and adapt to new times
- Short-term rentals rebounds after pandemic difficulties
PROSPECTS AND OPPORTUNITIES
- Bleisure continues to act as a push factor in hospitality and lodging
- Hotel stays set to lengthen for cultural and sustainability reasons
CATEGORY DATA
- Table 33 Lodging (Destination) Sales: Value 2018-2023
- Table 34 Lodging (Destination) Online Sales: Value 2018-2023
- Table 35 Hotels Sales: Value 2018-2023
- Table 36 Hotels Online Sales: Value 2018-2023
- Table 37 Other Lodging Sales: Value 2018-2023
- Table 38 Other Lodging Online Sales: Value 2018-2023
- Table 39 Lodging (Destination) Outlets: Units 2018-2023
- Table 40 Lodging (Destination) Rooms: Number of Rooms 2018-2023
- Table 41 Lodging (Destination) by Incoming vs Domestic: % Value 2018-2023
- Table 42 Hotels NBO Company Shares: % Value 2018-2022
- Table 43 Hotel Brands by Key Performance Indicators 2023
- Table 44 Forecast Lodging (Destination) Sales: Value 2023-2028
- Table 45 Forecast Lodging (Destination) Online Sales: Value 2023-2028
- Table 46 Forecast Hotels Sales: Value 2023-2028
- Table 47 Forecast Hotels Online Sales: Value 2023-2028
- Table 48 Forecast Other Lodging Sales: Value 2023-2028
- Table 49 Forecast Other Lodging Online Sales: Value 2023-2028
- Table 50 Forecast Lodging (Destination) Outlets: Units 2023-2028
BOOKING IN GERMANY
KEY DATA FINDINGS
2023 DEVELOPMENTS
- German travellers are still making up for lost time
- All-inclusive leisure packages offer a way to control travel and tourism expenditure
PROSPECTS AND OPPORTUNITIES
- Experiences to continue to provide differentiation
- Booking online to continue to develop and grow but hybrid forms are likely to mushroom
CATEGORY DATA
- Table 51 Booking Sales: Value 2018-2023
- Table 52 Business Travel Sales: Value 2018-2023
- Table 53 Leisure Travel Sales: Value 2018-2023
- Table 54 Travel Intermediaries NBO Company Shares: % Value 2018-2023
- Table 55 Forecast Booking Sales: Value 2023-2028
- Table 56 Forecast Business Travel Sales: Value 2023-2028
- Table 57 Forecast Leisure Travel Sales: Value 2023-2028
