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PUBLISHER: Euromonitor International | PRODUCT CODE: 1178310

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PUBLISHER: Euromonitor International | PRODUCT CODE: 1178310

Hot Drinks in Germany

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PAGES: 37 Pages
DELIVERY TIME: 1-2 business days
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USD 2100

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Hot drinks continues to benefit from Germans spending greater time at home in 2022. Although there has been a marginal shift back from retail to foodservice during the year, in line with an easing of restrictions, there remains a relevant proportion of the population, either working or studying remotely, who continue to consume hot drinks at home. Coffee in particular experienced a boost during the pandemic and continues to benefit from the increasing demand for indulgent moments as well as the...

Euromonitor International's Hot Drinks in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2017-2021, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2026 illustrate how the market is set to change.

Product coverage: Coffee, Other Hot Drinks, Tea.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Hot Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Product Code: HDDE

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

  • Hot drinks in 2022: The big picture
  • 2022 key trends
  • Competitive landscape
  • Retailing developments
  • Foodservice vs retail split
  • What next for hot drinks?

MARKET DATA

  • Table 1 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2017-2022
  • Table 2 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2017-2022
  • Table 3 Retail Sales of Hot Drinks by Category: Volume 2017-2022
  • Table 4 Retail Sales of Hot Drinks by Category: Value 2017-2022
  • Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2017-2022
  • Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2017-2022
  • Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2017-2022
  • Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2017-2022
  • Table 9 Total Sales of Hot Drinks by Category: Total Volume 2017-2022
  • Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2017-2022
  • Table 11 NBO Company Shares of Hot Drinks: % Retail Value 2018-2022
  • Table 12 LBN Brand Shares of Hot Drinks: % Retail Value 2019-2022
  • Table 13 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2017-2022
  • Table 14 Retail Distribution of Hot Drinks by Format: % Volume 2017-2022
  • Table 15 Retail Distribution of Hot Drinks by Format and Category: % Volume 2022
  • Table 16 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2022-2027
  • Table 17 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2022-2027
  • Table 18 Forecast Retail Sales of Hot Drinks by Category: Volume 2022-2027
  • Table 19 Forecast Retail Sales of Hot Drinks by Category: Value 2022-2027
  • Table 20 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2022-2027
  • Table 21 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2022-2027
  • Table 22 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2022-2027
  • Table 23 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2022-2027
  • Table 24 Forecast Total Sales of Hot Drinks by Category: Total Volume 2022-2027
  • Table 25 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2022-2027

DISCLAIMER

SOURCES

  • Summary 1 Research Sources

COFFEE IN GERMANY

KEY DATA FINDINGS

2022 DEVELOPMENTS

  • Consumers return to cafes as restrictions ease
  • Unit price of coffee records significant rise in 2022
  • Compostable coffee pods address sustainability concerns

PROSPECTS AND OPPORTUNITIES

  • Shift towards fresh coffee beans will continue
  • Sustainability concerns to remain top of mind
  • Blurring the lines: Coffee cocktails

CATEGORY DATA

  • Table 26 Retail Sales of Coffee by Category: Volume 2017-2022
  • Table 27 Retail Sales of Coffee by Category: Value 2017-2022
  • Table 28 Retail Sales of Coffee by Category: % Volume Growth 2017-2022
  • Table 29 Retail Sales of Coffee by Category: % Value Growth 2017-2022
  • Table 30 Retail Sales of Fresh Ground Coffee Pods by Hard vs Soft: % Volume 2017-2022
  • Table 31 NBO Company Shares of Coffee: % Retail Value 2018-2022
  • Table 32 LBN Brand Shares of Coffee: % Retail Value 2019-2022
  • Table 33 Forecast Retail Sales of Coffee by Category: Volume 2022-2027
  • Table 34 Forecast Retail Sales of Coffee by Category: Value 2022-2027
  • Table 35 Forecast Retail Sales of Coffee by Category: % Volume Growth 2022-2027
  • Table 36 Forecast Retail Sales of Coffee by Category: % Value Growth 2022-2027

TEA IN GERMANY

KEY DATA FINDINGS

2022 DEVELOPMENTS

  • Tea benefits from further home consumption
  • Foodservice tea sales notably improve in 2022
  • Functional drinks for health benefits

PROSPECTS AND OPPORTUNITIES

  • Organic tea to enter the mainstream
  • Innovation in cold brew tea will increase relevance during warmer summers in Germany
  • Naturally healthy: Tea as a lifestyle drink

CATEGORY DATA

  • Table 37 Retail Sales of Tea by Category: Volume 2017-2022
  • Table 38 Retail Sales of Tea by Category: Value 2017-2022
  • Table 39 Retail Sales of Tea by Category: % Volume Growth 2017-2022
  • Table 40 Retail Sales of Tea by Category: % Value Growth 2017-2022
  • Table 41 NBO Company Shares of Tea: % Retail Value 2018-2022
  • Table 42 LBN Brand Shares of Tea: % Retail Value 2019-2022
  • Table 43 Forecast Retail Sales of Tea by Category: Volume 2022-2027
  • Table 44 Forecast Retail Sales of Tea by Category: Value 2022-2027
  • Table 45 Forecast Retail Sales of Tea by Category: % Volume Growth 2022-2027
  • Table 46 Forecast Retail Sales of Tea by Category: % Value Growth 2022-2027

OTHER HOT DRINKS IN GERMANY

KEY DATA FINDINGS

2022 DEVELOPMENTS

  • Chocolate-based flavoured powder drinks remain most popular format within other hot drinks
  • Brands attempt to improve image by reducing sugar and adding fibre
  • Labels play more important role in marketing

PROSPECTS AND OPPORTUNITIES

  • Local consumers seek specific value
  • Sustainability concerns will influence development of capsules
  • Reduced sugar remains a challenge, especially for brands targeting children

CATEGORY DATA

  • Table 47 Retail Sales of Other Hot Drinks by Category: Volume 2017-2022
  • Table 48 Retail Sales of Other Hot Drinks by Category: Value 2017-2022
  • Table 49 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2017-2022
  • Table 50 Retail Sales of Other Hot Drinks by Category: % Value Growth 2017-2022
  • Table 51 NBO Company Shares of Other Hot Drinks: % Retail Value 2018-2022
  • Table 52 LBN Brand Shares of Other Hot Drinks: % Retail Value 2019-2022
  • Table 53 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2022-2027
  • Table 54 Forecast Retail Sales of Other Hot Drinks by Category: Value 2022-2027
  • Table 55 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2022-2027
  • Table 56 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2022-2027
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Christine Sirois

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