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Market Research Report

Tobacco in Vietnam

Published by Euromonitor International Product code 136582
Published Content info 37 Pages
Delivery time: 1-2 business days
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Tobacco in Vietnam
Published: July 24, 2020 Content info: 37 Pages
Description

There is a high level of smoking prevalence among men in Vietnam, especially among the lower-income groups, and it is not expected that COVID-19 will have any significant detrimental effect on volume sales of cigarettes. Many consumers either are not aware of the additional health risks posed by tobacco in relation to COVID-19, or they are not concerned. However, in the longer term more consumers are likely to look to quit smoking as awareness grows of the additional health complications resulti...

Euromonitor International's‘Tobacco in Vietnam report’ offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Cigarettes, Cigars, Cigarillos and Smoking Tobacco, Smokeless Tobacco, E-Vapour Products and Heated Tobacco.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Tobacco market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 40 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo and Bangalore and a network of over 800 analysts worldwide, Euromonitor International has a unique capability to develop reliable information resources to help drive informed strategic planning.

Table of Contents
Product Code: TBVN

TABLE OF CONTENTS

EXECUTIVE SUMMARY

COVID-19 impact on tobacco

COVID-19 country impact

Health concerns and the growing presence of illicit trade threatens sales

Vinataba retains its dominance but drops share as it goes through restructuring process

Uncertain future for tobacco in Vietnam

OPERATING ENVIRONMENT

Legislation

Legislative overview

    • Summary 1 Legislation Summary at a Glance

Minimum legal smoking age

Smoking prevalence

Plain packaging

Point-of-sale display bans

Smoking in public places

Flavoured tobacco product ban

Vapour products

PRODUCTION/IMPORTS/EXPORTS

MARKET INDICATORS

  • Table 1 Number of Adult Smokers by Gender 2014-2019

MARKET DATA

  • Table 2 Sales of Tobacco by Category: Volume 2014-2019
  • Table 3 Sales of Tobacco by Category: Value 2014-2019
  • Table 4 Sales of Tobacco by Category: % Volume Growth 2014-2019
  • Table 5 Sales of Tobacco by Category: % Value Growth 2014-2019
  • Table 6 Forecast Sales of Tobacco by Category: Volume 2019-2024
  • Table 7 Forecast Sales of Tobacco by Category: Value 2019-2024
  • Table 8 Forecast Sales of Tobacco by Category: % Volume Growth 2019-2024
  • Table 9 Forecast Sales of Tobacco by Category: % Value Growth 2019-2024

GLOBAL MACROECONOMIC ENVIRONMENT

GLOBAL INDUSTRY ENVIRONMENT

DISCLAIMER

SOURCES

    • Summary 2 Research Sources

HEADLINES

PRE-COVID-19 PERFORMANCE

Rising health concerns and increase in illicit trade remain key challenges in 2019

Cigarettes sees premiumisation while Japan Tobacco launches Camel in Vietnam

Vinataba retains its dominance but restructuring sees it lose share in 2019

2020 AND BEYOND

COVID-19 impact

Recovery and opportunities

TAXATION AND PRICING

Taxation rates

  • Table 10 Taxation and Duty Levies 2014-2019

Average cigarette pack price breakdown

    • Summary 3 Average Cigarette Pack Price Breakdown: Brand Examples

CATEGORY DATA

  • Table 11 Sales of Cigarettes: Volume 2014-2019
  • Table 12 Sales of Cigarettes by Category: Value 2014-2019
  • Table 13 Sales of Cigarettes: % Volume Growth 2014-2019
  • Table 14 Sales of Cigarettes by Category: % Value Growth 2014-2019
  • Table 15 Sales of Cigarettes by Blend: % Volume 2014-2019
  • Table 16 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2014-2019
  • Table 17 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2014-2019
  • Table 18 Sales of Cigarettes by Pack Size: % Volume 2014-2019
  • Table 19. Sales of Cigarettes by Price Band: % Volume 2014-2019
  • Table 20. NBO Company Shares of Cigarettes: % Volume 2015-2019
  • Table 21. LBN Brand Shares of Cigarettes: % Volume 2016-2019
  • Table 22. Sales of Cigarettes by Distribution Format: % Volume 2014-2019
  • Table 23. Illicit Trade Estimate of Cigarettes: Volume 2014-2019
  • Table 24. Forecast Sales of Cigarettes: Volume 2019-2024
  • Table 25. Forecast Sales of Cigarettes by Category: Value 2019-2024
  • Table 26. Forecast Sales of Cigarettes: % Volume Growth 2019-2024
  • Table 27. Forecast Sales of Cigarettes by Category: % Value Growth 2019-2024
  • Table 28. Forecast Sales of Cigarettes by Blend: % Volume 2019-2024
  • Table 29. Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2019-2024
  • Table 30. Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2019-2024
  • Table 31. Forecast Sales of Cigarettes by Pack Size: % Volume 2019-2024
  • Table 32. Forecast Sales of Cigarettes by Price Band: % Volume 2019-2024

HEADLINES

PRE-COVID-19 PERFORMANCE

Vietnam's Ministry of Health proposes a ban on e-cigarettes and shisha in 2019

The sale of e-vapour products and heated tobacco remains a grey area with Vinataba not yet distributing these products

Smokeless tobacco continues to attract little interest

2020 AND BEYOND

COVID-19 impact

Affected products within smokeless tobacco, e-vapour products and heated tobacco

Recovery and opportunities

CATEGORY DATA

  • Table 33 Sales of Heated Tobacco: Volume 2014-2019
  • Table 34 Forecast Sales of Tobacco Heating Devices: Volume 2019-2024
  • Table 35 Forecast Sales of Tobacco Heating Devices: % Volume Growth 2020-2024
  • Table 36 Forecast Sales of Heated Tobacco: Volume 2019-2024
  • Table 37 Forecast Sales of Heated Tobacco: % Volume Growth 2020-2024
  • Table 38 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2019-2024
  • Table 39 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2020-2024

HEADLINES

PRE-COVID-19 PERFORMANCE

Despite growing interest in cigars and cigarillos sales remain negligible in 2019

Smoking tobacco remains popular amongst a niche consumer group in northern Vietnam

Lack of strong competition and weak distribution a feature of cigars, cigarillos and smoking tobacco

2020 AND BEYOND

COVID-19 impact

Affected products within cigars, cigarillos and smoking tobacco

Recovery and opportunities

CATEGORY DATA

  • Table 40 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2014-2019
  • Table 41 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2014-2019
  • Table 42 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2014-2019
  • Table 43 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2014-2019
  • Table 44 Distribution of Smoking Tobacco by Format: % Volume 2014-2019
  • Table 45 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2019-2024
  • Table 46 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2019-2024
  • Table 47 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2019-2024
  • Table 48 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2019-2024
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