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PUBLISHER: Euromonitor International | PRODUCT CODE: 1446261
PUBLISHER: Euromonitor International | PRODUCT CODE: 1446261
Tissue and Hygiene in Hong Kong, China
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PAGES: 49 Pages
DELIVERY TIME: 1-2 business days
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The overall tissue and hygiene market showed stronger signs of recovery in 2023. The Hong Kong government began gradually relaxing the COVID-19-related social restrictions in early 2023. By March 2023, Hong Kong had fully reopened, with the lifting of all restrictions. The resurgence in tourism has played a pivotal role in boosting sales in the away-from-home sector, with hotels, restaurants and cafes expanding their local presence. Conversely, domestic at-home tissue and hygiene consumption has...
Euromonitor International's Tissue and Hygiene in Hong Kong, China report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.
Product coverage: Away-from-Home Tissue and Hygiene, Retail Tissue and Hygiene, Rx/Reimbursement adult incontinence, Total Tissue and Hygiene.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Tissue and Hygiene market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Product Code: DPPHK
TABLE OF CONTENTS
List Of Contents And Tables
EXECUTIVE SUMMARY
- Tissue and hygiene in 2023: The big picture
- 2023 key trends
- Competitive landscape
- Retailing developments
- What next for tissue and hygiene?
MARKET INDICATORS
- Table 1 Birth Rates 2018-2023
- Table 2 Infant Population 2018-2023
- Table 3 Female Population by Age 2018-2023
- Table 4 Total Population by Age 2018-2023
- Table 5 Households 2018-2023
- Table 6 Forecast Infant Population 2023-2028
- Table 7 Forecast Female Population by Age 2023-2028
- Table 8 Forecast Total Population by Age 2023-2028
- Table 9 Forecast Households 2023-2028
MARKET DATA
- Table 10 Retail Sales of Tissue and Hygiene by Category: Value 2018-2023
- Table 11 Retail Sales of Tissue and Hygiene by Category: % Value Growth 2018-2023
- Table 12 NBO Company Shares of Retail Tissue and Hygiene: % Value 2019-2023
- Table 13 LBN Brand Shares of Retail Tissue and Hygiene: % Value 2020-2023
- Table 14 Penetration of Private Label in Retail Tissue and Hygiene by Category: % Value 2018-2023
- Table 15 Distribution of Retail Tissue and Hygiene by Format: % Value 2018-2023
- Table 16 Distribution of Retail Tissue and Hygiene by Format and Category: % Value 2023
- Table 17 Forecast Retail Sales of Tissue and Hygiene by Category: Value 2023-2028
- Table 18 Forecast Retail Sales of Tissue and Hygiene by Category: % Value Growth 2023-2028
DISCLAIMER
SOURCES
- Summary 1 Research Sources
MENSTRUAL CARE IN HONG KONG, CHINA
KEY DATA FINDINGS
2023 DEVELOPMENTS
- Comfort and functionality remain key purchase attributes for menstrual products
- Consumers return to bricks-and-mortar shopping for menstrual care products
PROSPECTS AND OPPORTUNITIES
- Menstrual care brands empower women with knowledge about menstrual health
- Increasing share for private label brands and small local players
CATEGORY DATA
- Table 19 Retail Sales of Menstrual Care by Category: Value 2018-2023
- Table 20 Retail Sales of Menstrual Care by Category: % Value Growth 2018-2023
- Table 21 Retail Sales of Tampons by Application Format: % Value 2018-2023
- Table 22 NBO Company Shares of Retail Menstrual Care: % Value 2019-2023
- Table 23 LBN Brand Shares of Retail Menstrual Care: % Value 2020-2023
- Table 24 Forecast Retail Sales of Menstrual Care by Category: Value 2023-2028
- Table 25 Forecast Retail Sales of Menstrual Care by Category: % Value Growth 2023-2028
NAPPIES/DIAPERS/PANTS IN HONG KONG, CHINA
KEY DATA FINDINGS
2023 DEVELOPMENTS
- Return of tourists aids the recovery of nappies/diapers/pants
- Skin friendliness and leakage protection are important considerations
- Nappies/diaper brands leverage IP collaboration to penetrate local market
PROSPECTS AND OPPORTUNITIES
- Declining birth rate will lead to tepid growth in nappies/diapers/pants
- Nappies/diapers/pants product diversification based on usage scenarios
CATEGORY DATA
- Table 26 Retail Sales of Nappies/Diapers/Pants by Category: Value 2018-2023
- Table 27 Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2018-2023
- Table 28 NBO Company Shares of Retail Nappies/Diapers/Pants: % Value 2019-2023
- Table 29 LBN Brand Shares of Retail Nappies/Diapers/Pants: % Value 2020-2023
- Table 30 Forecast Retail Sales of Nappies/Diapers/Pants by Category: Value 2023-2028
- Table 31 Forecast Retail Sales of Nappies/Diapers/Pants by Category: % Value Growth 2023-2028
RETAIL ADULT INCONTINENCE IN HONG KONG, CHINA
KEY DATA FINDINGS
2023 DEVELOPMENTS
- Growing ageing population leads to strong growth in retail adult incontinence
- Inclusive and customised fitting options more prevalent
PROSPECTS AND OPPORTUNITIES
- Continue growing momentum for retail adult incontinence
- Local players launching private label products
CATEGORY DATA
- Table 32 Sales of Retail Adult Incontinence by Category: Value 2018-2023
- Table 33 Sales of Retail Adult Incontinence by Category: % Value Growth 2018-2023
- Table 34 NBO Company Shares of Retail Adult Incontinence: % Value 2019-2023
- Table 35 LBN Brand Shares of Retail Adult Incontinence: % Value 2020-2023
- Table 36 Forecast Sales of Retail Adult Incontinence by Category: Value 2023-2028
- Table 37 Forecast Sales of Retail Adult Incontinence by Category: % Value Growth 2023-2028
WIPES IN HONG KONG, CHINA
KEY DATA FINDINGS
2023 DEVELOPMENTS
- Rising popularity of smaller packaged wipes for travel, due to convenience
- Antibacterial properties and "skinification" are key criteria for personal wipes
- Return of shopping in bricks-and-mortar outlets
PROSPECTS AND OPPORTUNITIES
- Rising popularity of moist toilet wipes
- Increase in private label wipes
CATEGORY DATA
- Table 38 Retail Sales of Wipes by Category: Value 2018-2023
- Table 39 Retail Sales of Wipes by Category: % Value Growth 2018-2023
- Table 40 NBO Company Shares of Retail Wipes: % Value 2019-2023
- Table 41 LBN Brand Shares of Retail Wipes: % Value 2020-2023
- Table 42 Forecast Retail Sales of Wipes by Category: Value 2023-2028
- Table 43 Forecast Retail Sales of Wipes by Category: % Value Growth 2023-2028
RETAIL TISSUE IN HONG KONG, CHINA
KEY DATA FINDINGS
2023 DEVELOPMENTS
- Price sensitivity hinders value gains
- Consumers looking for comfort in tissue-related products
- Local tissue consumption negatively affected by "reverse shopping" trend
PROSPECTS AND OPPORTUNITIES
- Growth in private label
- Sustainability keeps being future product innovation focus
- Tissue players slowly increase price to reduce inflationary pressure
CATEGORY DATA
- Table 44 Retail Sales of Tissue by Category: Value 2018-2023
- Table 45 Retail Sales of Tissue by Category: % Value Growth 2018-2023
- Table 46 NBO Company Shares of Retail Tissue: % Value 2019-2023
- Table 47 LBN Brand Shares of Retail Tissue: % Value 2020-2023
- Table 48 Forecast Retail Sales of Tissue by Category: Value 2023-2028
- Table 49 Forecast Retail Sales of Tissue by Category: % Value Growth 2023-2028
AWAY-FROM-HOME TISSUE AND HYGIENE IN HONG KONG, CHINA
KEY DATA FINDINGS
2023 DEVELOPMENTS
- Away-from-home tissue recovery driven by return of international tourists
- AFH adult incontinence demand remains strong
PROSPECTS AND OPPORTUNITIES
- Away-from-home tissue demand returning to normal
- AFH adult incontinence keeps growing, due to the ageing of the population
CATEGORY DATA
- Table 50 Sales of Away-From-Home Tissue and Hygiene by Category: Value 2018-2023
- Table 51 Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2018-2023
- Table 52 Sales of Away-From-Home Paper Towels by Type: % Value 2018-2023
- Table 53 Distribution of Away-From-Home Tissue and Hygiene by Format: % Value 2018-2023
- Table 54 Distribution of Away-From-Home Tissue and Hygiene by Format and Category: % Value 2023
- Table 55 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: Value 2023-2028
- Table 56 Forecast Sales of Away-From-Home Tissue and Hygiene by Category: % Value Growth 2023-2028
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