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PUBLISHER: Euromonitor International | PRODUCT CODE: 1483483

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PUBLISHER: Euromonitor International | PRODUCT CODE: 1483483

Toys and Games in Singapore

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PAGES: 33 Pages
DELIVERY TIME: 1-2 business days
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Toys and games in Singapore saw solid current value growth in 2023, with increases for both traditional toys and games and video games. Toys and games has a dynamic landscape, being shaped by evolving consumer preferences, technological advances, and economic factors. Despite the proliferation of online shopping platforms and digital entertainment options, traditional toys and games stores continue to hold significant appeal, especially as families seek recreational outings following the transit...

Euromonitor International's Toys and Games in Singapore report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2019-2023, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2028 illustrate how the market is set to change.

Product coverage: Traditional Toys and Games, Video Games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Toys and Games market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Product Code: TGSG

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

  • Toys and games in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for toys and games?

MARKET DATA

  • Table 1 Sales of Toys and Games by Category: Value 2018-2023
  • Table 2 Sales of Toys and Games by Category: % Value Growth 2018-2023
  • Table 3 NBO Company Shares of Toys and Games: % Value 2019-2023
  • Table 4 LBN Brand Shares of Toys and Games: % Value 2020-2023
  • Table 5 Distribution of Toys and Games by Format: % Value 2018-2023
  • Table 6 Forecast Sales of Toys and Games by Category: Value 2023-2028
  • Table 7 Forecast Sales of Toys and Games by Category: % Value Growth 2023-2028

DISCLAIMER

SOURCES

  • Summary 1 Research Sources

TRADITIONAL TOYS AND GAMES IN SINGAPORE

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Traditional toys and games stores retains its position as the main distribution channel
  • Blind collectibles are performing well
  • Consumers stretch their money as far as possible

PROSPECTS AND OPPORTUNITIES

  • Scientific/educational toys set to maintain growth
  • Companies may need a change in strategy to remain relevant

CATEGORY DATA

  • Table 8 Sales of Traditional Toys and Games by Category: Value 2018-2023
  • Table 9 Sales of Traditional Toys and Games by Category: % Value Growth 2018-2023
  • Table 10 Sales of Traditional Toys and Games by Licensed vs Non-Licensed: % Value 2018-2023
  • Table 11 NBO Company Shares of Traditional Toys and Games: % Value 2019-2023
  • Table 12 LBN Brand Shares of Traditional Toys and Games: % Value 2020-2023
  • Table 13 Distribution of Traditional Toys and Games by Format: % Value 2018-2023
  • Table 14 Forecast Sales of Traditional Toys and Games by Category: Value 2023-2028
  • Table 15 Forecast Sales of Traditional Toys and Games by Category: % Value Growth 2023-2028
  • Table 16 Forecast Sales of Traditional Toys and Games by Licensed vs Non-Licensed: % Value 2023-2028

VIDEO GAMES IN SINGAPORE

KEY DATA FINDINGS

2023 DEVELOPMENTS

  • Relaxing games for a relaxed mind
  • Consumers seek more for less
  • Digital formats dominate

PROSPECTS AND OPPORTUNITIES

  • Anticipation of new consoles and new games titles
  • VR gaming may still be waiting for mainstream adoption
  • Mobile and online games set to continue to grow

CATEGORY DATA

  • Table 17 Sales of Video Games by Category: Value 2018-2023
  • Table 18 Sales of Video Games by Category: % Value Growth 2018-2023
  • Table 19 NBO Company Shares of Video Games: % Value 2019-2023
  • Table 20 LBN Brand Shares of Video Games: % Value 2020-2023
  • Table 21 NBO Company Shares of Video Games Hardware: % Value 2019-2023
  • Table 22 LBN Brand Shares of Video Games Hardware: % Value 2020-2023
  • Table 23 NBO Company Shares of Video Games Software: % Value 2019-2023
  • Table 24 Distribution of Video Games by Format: % Value 2018-2023
  • Table 25 Distribution of Video Games Hardware by Format: % Value 2018-2023
  • Table 26 Distribution of Video Games Software by Format: % Value 2018-2023
  • Table 27 Distribution of Video Games Software (Physical) by Format: % Value 2018-2023
  • Table 28 Distribution of Video Games Software (Digital) by Format: % Value 2018-2023
  • Table 29 Forecast Sales of Video Games by Category: Value 2023-2028
  • Table 30 Forecast Sales of Video Games by Category: % Value Growth 2023-2028
Have a question?
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Jeroen Van Heghe

Manager - EMEA

+32-2-535-7543

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Christine Sirois

Manager - Americas

+1-860-674-8796

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