Need help finding what you are looking for?
Contact Us
PUBLISHER: Euromonitor International | PRODUCT CODE: 1756979
PUBLISHER: Euromonitor International | PRODUCT CODE: 1756979
Tobacco in Thailand
PUBLISHED:
PAGES: 37 Pages
DELIVERY TIME: 1-2 business days
SELECT AN OPTION
The overall tobacco market continued its downward trend in Thailand in 2024, marking several consecutive years of decline following the introduction of the new excise tax. The significant price increases resulting from the tax appear to have reduced consumer demand, particularly amongst lower-income groups. This shift has also contributed to the rapid expansion of the illicit tobacco market, as consumers have sought less expensive alternatives. Moreover, the growing popularity of e-cigarettes ha...
Euromonitor International's Tobacco in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2020-2024, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be the new legislative, distribution or pricing issues. Forecasts to 2029 illustrate how the market is set to change.
Product coverage: Cigarettes, Cigarettes (Illicit+Legal), Cigars, Cigarillos and Smoking Tobacco, E-Vapour Consumables (Illicit+Legal), Smokeless Tobacco, E-Vapour Products and Heated Tobacco.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Tobacco market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.
Product Code: TBTH
TABLE OF CONTENTS
List Of Contents And Tables
EXECUTIVE SUMMARY
- Tobacco in 2024: The big picture
- 2024 key trends
- Competitive landscape
- Retail developments
- What next for tobacco?
OPERATING ENVIRONMENT
- Legislation
- Legislative overview
- Summary 1 Legislation Summary at a Glance
- Minimum legal smoking age
- Smoking prevalence
- Health warnings
- Plain packaging
- Point-of-sale display bans
- Smoking in public places
- Flavoured tobacco product ban
- Vapour products
PRODUCTION/IMPORTS/EXPORTS
MARKET INDICATORS
- Table 1 Number of Adult Smokers by Gender 2019-2024
MARKET DATA
- Table 2 Sales of Tobacco by Category: Volume 2019-2024
- Table 3 Sales of Tobacco by Category: Value 2019-2024
- Table 4 Sales of Tobacco by Category: % Volume Growth 2019-2024
- Table 5 Sales of Tobacco by Category: % Value Growth 2019-2024
- Table 6 Forecast Sales of Tobacco by Category: Volume 2024-2029
- Table 7 Forecast Sales of Tobacco by Category: Value 2024-2029
- Table 8 Forecast Sales of Tobacco by Category: % Volume Growth 2024-2029
- Table 9 Forecast Sales of Tobacco by Category: % Value Growth 2024-2029
DISCLAIMER
SOURCES
- Summary 2 Research Sources
CIGARETTES IN THAILAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
- Rising prices and availability of cigarette alternatives create challenges for legal cigarettes
- Tobacco Authority of Thailand focuses on economy brands to appeal to price-sensitive consumers
- Small local grocers continue to focus on price-sensitive consumers seeking flexible and affordable purchase options
PROSPECTS AND OPPORTUNITIES
- Cigarettes compete with alternative products despite ban
- Pricing remains an important determinant of brands' performance
- Flavoured cigarettes benefit from current e-cigarettes ban
TAXATION AND PRICING
- Taxation rates
- Average cigarette pack price breakdown
- Summary 3 Average Cigarette Pack Price Breakdown: Brand Examples
CATEGORY DATA
- Table 78 Sales of Cigarettes: Volume 2019-2024
- Table 79 Sales of Cigarettes by Category: Value 2019-2024
- Table 80 Sales of Cigarettes: % Volume Growth 2019-2024
- Table 81 Sales of Cigarettes by Category: % Value Growth 2019-2024
- Table 82 Sales of Cigarettes by Blend: % Volume 2019-2024
- Table 83 Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2019-2024
- Table 84 Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2019-2024
- Table 85 Sales of Cigarettes by Pack Size: % Volume 2019-2024
- Table 86 Sales of Cigarettes by Price Band: % Volume 2019-2024
- Table 87 NBO Company Shares of Cigarettes: % Volume 2020-2024
- Table 88 LBN Brand Shares of Cigarettes: % Volume 2021-2024
- Table 89 Sales of Cigarettes by Distribution Format: % Volume 2019-2024
- Table 90 Illicit Trade Estimate of Cigarettes: Volume 2019-2024
- Table 91 Forecast Sales of Cigarettes: Volume 2024-2029
- Table 92 Forecast Sales of Cigarettes by Category: Value 2024-2029
- Table 93 Forecast Sales of Cigarettes: % Volume Growth 2024-2029
- Table 94 Forecast Sales of Cigarettes by Category: % Value Growth 2024-2029
- Table 95 Forecast Sales of Cigarettes by Blend: % Volume 2024-2029
- Table 96 Forecast Sales of Cigarettes by Standard/Menthol/Capsule: % Volume 2024-2029
- Table 97 Forecast Sales of Cigarettes by Regular/Slim/Superslim/Microslim: % Volume 2024-2029
- Table 98 Forecast Sales of Cigarettes by Pack Size: % Volume 2024-2029
- Table 99 Forecast Sales of Cigarettes by Price Band: % Volume 2024-2029
CIGARS, CIGARILLOS AND SMOKING TOBACCO IN THAILAND
KEY DATA FINDINGS
2024 DEVELOPMENTS
- Cigars and cigarillos takes a hit due to heavy reliance on tourism
- Consumers are still sensitive to pricing
- Specialist stores remain key distribution channel given the category's niche and premium status
PROSPECTS AND OPPORTUNITIES
- Recovery of cigars and cigarillos depends on the expected rebound of inbound tourism
- Cigars to continue to be seen as a luxury product
- Fine cut tobacco becomes a cheaper alternative to consumers suffering from increasing cigarette prices
CATEGORY DATA
- Table 10 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2019-2024
- Table 11 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2019-2024
- Table 12 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2019-2024
- Table 13 Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2019-2024
- Table 14 Sales of Cigars by Size: % Volume 2019-2024
- Table 15 Sales of Cigarillos by Price Platform 2019-2024
- Table 16 NBO Company Shares of Cigars and Cigarillos: % Volume 2020-2024
- Table 17 LBN Brand Shares of Cigars and Cigarillos: % Volume 2021-2024
- Table 18 NBO Company Shares of Cigars: % Volume 2020-2024
- Table 19 LBN Brand Shares of Cigars: % Volume 2021-2024
- Table 20 NBO Company Shares of Cigarillos: % Volume 2020-2024
- Table 21 LBN Brand Shares of Cigarillos: % Volume 2021-2024
- Table 22 NBO Company Shares of Smoking Tobacco: % Volume 2020-2024
- Table 23 LBN Brand Shares of Smoking Tobacco: % Volume 2021-2024
- Table 24 NBO Company Shares of Pipe Tobacco: % Volume 2020-2024
- Table 25 LBN Brand Shares of Pipe Tobacco: % Volume 2021-2024
- Table 26 NBO Company Shares of Fine Cut Tobacco: % Volume 2020-2024
- Table 27 LBN Brand Shares of Fine Cut Tobacco: % Volume 2021-2024
- Table 28 Distribution of Cigars and Cigarillos by Format: % Volume 2019-2024
- Table 29 Distribution of Smoking Tobacco by Format: % Volume 2019-2024
- Table 30 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Volume 2024-2029
- Table 31 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: Value 2024-2029
- Table 32 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Volume Growth 2024-2029
- Table 33 Forecast Sales of Cigars, Cigarillos and Smoking Tobacco by Category: % Value Growth 2024-2029
SMOKELESS TOBACCO, E-VAPOUR PRODUCTS AND HEATED TOBACCO IN THAILAND
2024 DEVELOPMENTS
- Government continues with its ban on e-vapour products in Thailand
CATEGORY INDICATORS
- Table 34 Number of Adult Vapers 2019-2024
CATEGORY DATA
- Table 35 Sales of Smokeless Tobacco by Category: Volume 2019-2024
- Table 36 Sales of Smokeless Tobacco by Category: % Volume Growth 2019-2024
- Table 37 Sales of E-Vapour Products by Category: Volume 2019-2024
- Table 38 Sales of E-Vapour Products by Category: % Volume Growth 2019-2024
- Table 39 Sales of Tobacco Heating Devices: Volume 2019-2024
- Table 40 Sales of Tobacco Heating Devices: % Volume Growth 2019-2024
- Table 41 Sales of Heated Tobacco: Volume 2019-2024
- Table 42 Sales of Heated Tobacco: % Volume Growth 2019-2024
- Table 43 Sales of Tobacco Free Oral Nicotine: Volume 2019-2024
- Table 44 Sales of Tobacco Free Oral Nicotine: % Volume Growth 2019-2024
- Table 45 Sales of Tobacco Free Oral Nicotine by Category: Value 2019-2024
- Table 46 Sales of Tobacco Free Oral Nicotine: % Value Growth 2019-2024
- Table 47 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2019-2024
- Table 48 Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2019-2024
- Table 49 Sales of E-Liquids by Nicotine Strength: % Value 2021-2024
- Table 50 NBO Company Shares of Smokeless Tobacco: % Volume 2020-2024
- Table 51 LBN Brand Shares of Smokeless Tobacco: % Volume 2021-2024
- Table 52 NBO Company Shares of E-Vapour Products: % Value 2020-2024
- Table 53 LBN Brand Shares of E-Vapour Products: % Value 2021-2024
- Table 54 NBO Company Shares of Tobacco Heating Devices: % Volume 2020-2024
- Table 55 LBN Brand Shares of Tobacco Heating Devices: % Volume 2021-2024
- Table 56 NBO Company Shares of Heated Tobacco: % Volume 2020-2024
- Table 57 LBN Brand Shares of Heated Tobacco: % Volume 2021-2024
- Table 58 NBO Company Shares of Tobacco Free Oral Nicotine: % Volume 2020-2024
- Table 59 LBN Brand Shares of Tobacco Free Oral Nicotine: % Volume 2021-2024
- Table 60 Distribution of Smokeless Tobacco by Format: % Volume 2019-2024
- Table 61 Distribution of E-Vapour Products by Format: % Value 2019-2024
- Table 62 Distribution of Tobacco Heating Devices by Format: % Volume 2019-2024
- Table 63 Distribution of Heated Tobacco by Format: % Volume 2019-2024
- Table 64 Forecast Sales of Smokeless Tobacco by Category: Volume 2024-2029
- Table 65 Forecast Sales of Smokeless Tobacco by Category: % Volume Growth 2024-2029
- Table 66 Forecast Sales of E-Vapour Products by Category: Volume 2024-2029
- Table 67 Forecast Sales of E-Vapour Products by Category: % Volume Growth 2024-2029
- Table 68 Forecast Sales of Tobacco Heating Devices: Volume 2024-2029
- Table 69 Forecast Sales of Tobacco Heating Devices: % Volume Growth 2024-2029
- Table 70 Forecast Sales of Heated Tobacco: Volume 2024-2029
- Table 71 Forecast Sales of Heated Tobacco: % Volume Growth 2024-2029
- Table 72 Forecast Sales of Tobacco Free Oral Nicotine: Volume 2024-2029
- Table 73 Forecast Sales of Tobacco Free Oral Nicotine: % Volume Growth 2024-2029
- Table 74 Forecast Sales of Tobacco Free Oral Nicotine by Category: Value 2024-2029
- Table 75 Forecast Sales of Tobacco Free Oral Nicotine by Category: % Value Growth 2024-2029
- Table 76 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: Value 2024-2029
- Table 77 Forecast Sales of Smokeless Tobacco, E-Vapour Products and Heated Tobacco by Category: % Value Growth 2024-2029
Have a question?
SELECT AN OPTION
Have a question?
Questions? Please give us a call or visit the contact form.