PUBLISHER: Euromonitor International | PRODUCT CODE: 1924902
PUBLISHER: Euromonitor International | PRODUCT CODE: 1924902
Hot Drinks in Germany
Current value sales of hot drinks in Germany in 2025 registered robust growth due mainly to significant price increases. The category faced elevated prices across both core inputs and finished products, leading to widespread consumer frustration. The ongoing rise in commodity prices particularly for coffee beans, cocoa and tea continued to clash with shoppers' expectations, making affordability a dominant concern. This tension narrowed the window for premiumisation, as persuading consumers to pa...
Euromonitor International's Hot Drinks in Germany report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2021-2025, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2030 illustrate how the market is set to change.
Product coverage: Coffee, Other Hot Drinks, Tea.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Hot Drinks market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market's major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.
TABLE OF CONTENTS
List Of Contents And Tables
EXECUTIVE SUMMARY
KEY DATA FINDINGS
INDUSTRY PERFORMANCE
- Growth stems from price increases as volume sales stagnate
- Difficult balancing act for players in 2025
- Health and wellness remains a key trend, despite price-consciousness
WHAT NEXT?
- Gloomy outlook for sales of hot drinks
- Functionality and sustainability will remain key concerns
- Discounters set to benefit from ongoing price-sensitivity
COMPETITIVE LANDSCAPE
- JDE Peets leads but faces increasing competition
- Messmer Tea capitalises on wellness trend
CHANNELS
- Discounters leads distribution in 2025
- Themed
FOODSERVICE VS RETAIL SPLIT
MARKET DATA
- Table 1 Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2020-2025
- Table 2 Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2020-2025
- Table 3 Retail Sales of Hot Drinks by Category: Volume 2020-2025
- Table 4 Retail Sales of Hot Drinks by Category: Value 2020-2025
- Table 5 Retail Sales of Hot Drinks by Category: % Volume Growth 2020-2025
- Table 6 Retail Sales of Hot Drinks by Category: % Value Growth 2020-2025
- Table 7 Foodservice Sales of Hot Drinks by Category: Volume 2020-2025
- Table 8 Foodservice Sales of Hot Drinks by Category: % Volume Growth 2020-2025
- Table 9 Total Sales of Hot Drinks by Category: Total Volume 2020-2025
- Table 10 Total Sales of Hot Drinks by Category: % Total Volume Growth 2020-2025
- Table 11 NBO Company Shares of Hot Drinks: % Retail Value 2021-2025
- Table 12 LBN Brand Shares of Hot Drinks: % Retail Value 2022-2025
- Table 13 Penetration of Private Label in Hot Drinks by Category: % Retail Value 2020-2025
- Table 14 Retail Distribution of Hot Drinks by Format: % Volume 2020-2025
- Table 15 Retail Distribution of Hot Drinks by Format and Category: % Volume 2025
- Table 16 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Breakdown 2025-2030
- Table 17 Forecast Sales of Hot Drinks by Retail vs Foodservice: % Volume Growth 2025-2030
- Table 18 Forecast Retail Sales of Hot Drinks by Category: Volume 2025-2030
- Table 19 Forecast Retail Sales of Hot Drinks by Category: Value 2025-2030
- Table 20 Forecast Retail Sales of Hot Drinks by Category: % Volume Growth 2025-2030
- Table 21 Forecast Retail Sales of Hot Drinks by Category: % Value Growth 2025-2030
- Table 22 Forecast Foodservice Sales of Hot Drinks by Category: Volume 2025-2030
- Table 23 Forecast Foodservice Sales of Hot Drinks by Category: % Volume Growth 2025-2030
- Table 24 Forecast Total Sales of Hot Drinks by Category: Total Volume 2025-2030
- Table 25 Forecast Total Sales of Hot Drinks by Category: % Total Volume Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
SOURCES
- Summary 1 Research Sources
COFFEE IN GERMANY
KEY DATA FINDINGS
2025 DEVELOPMENTS
INDUSTRY PERFORMANCE
- Inflation continues to apply pressure to coffee prices in 2025
- Growth reflects rising prices of coffee beans
WHAT'S NEXT?
- Coffee set to remain the most popular caffeine boost despite price increases
- Smart machines will offer personalised coffee experiences
- Sustainability will remain vital for producers and local consumers
COMPETITIVE LANDSCAPE
- Price-conscious consumers seek out promotions and discounts in 2025
- Private label is a key beneficiary of inflationary environment
CHANNELS
- Aldi and Lidl remain popular destinations for coffee purchases
- Discounters post dynamic growth
CATEGORY DATA
- Table 26 Retail Sales of Coffee by Category: Volume 2020-2025
- Table 27 Retail Sales of Coffee by Category: Value 2020-2025
- Table 28 Retail Sales of Coffee by Category: % Volume Growth 2020-2025
- Table 29 Retail Sales of Coffee by Category: % Value Growth 2020-2025
- Table 30 Retail Sales of Fresh Ground Coffee Pods by Hard vs Soft: % Volume 2020-2025
- Table 31 NBO Company Shares of Coffee: % Retail Value 2021-2025
- Table 32 LBN Brand Shares of Coffee: % Retail Value 2022-2025
- Table 33 Forecast Retail Sales of Coffee by Category: Volume 2025-2030
- Table 34 Forecast Retail Sales of Coffee by Category: Value 2025-2030
- Table 35 Forecast Retail Sales of Coffee by Category: % Volume Growth 2025-2030
- Table 36 Forecast Retail Sales of Coffee by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
TEA IN GERMANY
KEY DATA FINDINGS
2025 DEVELOPMENTS
INDUSTRY PERFORMANCE
- Fruit and herbal teas remain a popular choice for health-conscious Germans
- Green tea benefits from social media profiling
WHAT'S NEXT?
- Tea will remain popular as a naturally functional drink
- Cold brew tea is likely to gain favour in milder climate conditions
- Health and wellness will be at the forefront, while sustainability plays a key role
COMPETITIVE LANDSCAPE
- Organic tea and innovative flavours allow Teekanne to retain its position
- Functionality and portfolio expansion remain key focus for players
CHANNELS
- Discounters benefit from ongoing price sensitivity in 2025
- Aldi and Lidl enjoy reputation for quality
CATEGORY DATA
- Table 37 Retail Sales of Tea by Category: Volume 2020-2025
- Table 38 Retail Sales of Tea by Category: Value 2020-2025
- Table 39 Retail Sales of Tea by Category: % Volume Growth 2020-2025
- Table 40 Retail Sales of Tea by Category: % Value Growth 2020-2025
- Table 41 NBO Company Shares of Tea: % Retail Value 2021-2025
- Table 42 LBN Brand Shares of Tea: % Retail Value 2022-2025
- Table 43 Forecast Retail Sales of Tea by Category: Volume 2025-2030
- Table 44 Forecast Retail Sales of Tea by Category: Value 2025-2030
- Table 45 Forecast Retail Sales of Tea by Category: % Volume Growth 2025-2030
- Table 46 Forecast Retail Sales of Tea by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
OTHER HOT DRINKS IN GERMANY
KEY DATA FINDINGS
2025 DEVELOPMENTS
INDUSTRY PERFORMANCE
- Other hot drinks decline overall, while plant-based variants enjoy value growth
- Health and wellness trend benefits plant-based variants in 2025
WHAT'S NEXT?
- Cost pressures and shifting preferences set to drive decline
- Digital and technological innovations transform product development and distribution
- Health and wellness trends will drive innovation in the coming years
COMPETITIVE LANDSCAPE
- Nestle retains leadership in other hot drinks, while Kruger drives dynamic growth
- Aldo and Lidl benefit from price sensitivity
CHANNELS
- Supermarkets lead other hot drinks distribution in 2025
- Hypermarkets boasts growth by offering multi-pack deals and promotions
CATEGORY DATA
- Table 47 Retail Sales of Other Hot Drinks by Category: Volume 2020-2025
- Table 48 Retail Sales of Other Hot Drinks by Category: Value 2020-2025
- Table 49 Retail Sales of Other Hot Drinks by Category: % Volume Growth 2020-2025
- Table 50 Retail Sales of Other Hot Drinks by Category: % Value Growth 2020-2025
- Table 51 NBO Company Shares of Other Hot Drinks: % Retail Value 2021-2025
- Table 52 LBN Brand Shares of Other Hot Drinks: % Retail Value 2022-2025
- Table 53 Forecast Retail Sales of Other Hot Drinks by Category: Volume 2025-2030
- Table 54 Forecast Retail Sales of Other Hot Drinks by Category: Value 2025-2030
- Table 55 Forecast Retail Sales of Other Hot Drinks by Category: % Volume Growth 2025-2030
- Table 56 Forecast Retail Sales of Other Hot Drinks by Category: % Value Growth 2025-2030
COUNTRY REPORTS DISCLAIMER
