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PUBLISHER: Euromonitor International | PRODUCT CODE: 2006138

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PUBLISHER: Euromonitor International | PRODUCT CODE: 2006138

Consumer Foodservice in the Philippines

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Consumer foodservice in the Philippines enjoyed development and growth in 2025 as easing inflation, full mobility recovery and improving consumer confidence supported higher out-of-home dining across major formats. Limited-service restaurants, cafes/bars and full-service restaurants all recorded strong foodservice value sales growth, while street stalls/kiosks maintained steady momentum as affordable, grab-and-go options. Delivery has become part of consumer behaviour in the country, and operato...

Euromonitor International's Consumer Foodservice in Philippines report offers a comprehensive guide to the size and shape of the market at a national level. It provides foodservice sales, the number of outlets and the number of transactions by sector, allowing you to identify the foodservice sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they eating habits, lifestyle changes, tourism spending or legislative issues. Forecasts to 2030 illustrate how the market is set to change.

Product coverage: Consumer Foodservice by Fulfillment, Consumer Foodservice by Location, Consumer Foodservice by Ordering Platform, Consumer Foodservice by Type.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Consumer Foodservice market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market's major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Euromonitor International has over 50 years' experience of publishing market research reports, business reference books and online information systems. With offices in London, Chicago, Singapore, Shanghai, Vilnius, Dubai, Cape Town, Santiago, Sydney, Tokyo, Bengaluru, Sao Paulo, Seoul, Hong Kong, Dusseldorf and Mexico City and a network of analysts in 100 countries, Euromonitor International has a unique capability and an understanding of diverse markets to develop reliable information resources to help drive informed strategic planning. To learn more about how our research solutions can support you, contact your local Euromonitor International office.

Product Code: CFSPH

TABLE OF CONTENTS

List Of Contents And Tables

EXECUTIVE SUMMARY

  • Improving local conditions spur consumer foodservice value sales

KEY DATA FINDINGS

INDUSTRY PERFORMANCE

  • Easing inflation and mobility normalisation support consumer foodservice growth in 2025
  • Fulfillment continues to shape how consumers access foodservice
  • Outlet refreshes and network expansion improve the consumer experience

WHAT'S NEXT?

  • Positive performance expected for consumer foodservice as key trends continue over the forecast period
  • Innovation to focus on digital ecosystems and operational efficiency
  • Sustainability to gain weight in major chains

COMPETITIVE LANDSCAPE

  • Jollibee invests to consolidate its leadership in 2025
  • Ai-cha Food PH Inc emerges as the most dynamic company in 2025
  • Major company and brand developments in 2024-2025

CHANNELS

  • Chained operators make gains through franchising
  • Independents adjust to meet growing challenges and remain competitive

MARKET DATA

  • Table 1 Units, Transactions and Value Sales in Consumer Foodservice 2020-2025
  • Table 2 Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2020-2025
  • Table 3 Consumer Foodservice by Independent vs Chained by Type: Units/Outlets 2025
  • Table 4 Consumer Foodservice by Independent vs Chained: % Foodservice Value 2020-2025
  • Table 5 Sales in Consumer Foodservice by Food vs Drink Split: % Foodservice Value 2020-2025
  • Table 6 Sales in Consumer Foodservice by Food vs Drink Split by Type: % Foodservice Value 2025
  • Table 7 Sales in Consumer Foodservice by Location: % Foodservice Value 2020-2025
  • Table 8 Sales in Consumer Foodservice by Fulfillment: % Foodservice Value 2020-2025
  • Table 9 GBO Company Shares in Chained Consumer Foodservice: % Foodservice Value 2021-2025
  • Table 10 GBN Brand Shares in Chained Consumer Foodservice: % Foodservice Value 2022-2025
  • Table 11 GBN Brand Shares in Chained Consumer Foodservice: Units/Outlets 2025
  • Table 12 Forecast Units, Transactions and Value Sales in Consumer Foodservice 2025-2030
  • Table 13 Forecast Units, Transactions and Value Sales in Consumer Foodservice: % Growth 2025-2030

DISCLAIMER

SOURCES

  • Summary 1 Research Sources

LIMITED-SERVICE RESTAURANTS IN THE PHILIPPINES

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Limited-service restaurants show dynamism as market conditions improve

INDUSTRY PERFORMANCE

  • Multiple growth drivers for limited-service restaurants in 2025
  • Expansion drives strong foodservice value sales growth for chicken limited-service restaurants in 2025
  • Delivery remains significant as players expand fulfillment scope

WHAT'S NEXT?

  • Continued growth expected for limited-service restaurants
  • Delivery to gain momentum as fulfillment evolves
  • Players to push sustainability

COMPETITIVE LANDSCAPE

  • Jollibee strengthens products and services to consolidate leadership
  • South Korean fried chicken chain BBQ continues to post the highest growth rate in foodservice value sales
  • Franchising strengthens the dominance of chained operators

CATEGORY DATA

  • Table 14 Limited-Service Restaurants by Category: Units/Outlets 2020-2025
  • Table 15 Sales in Limited-Service Restaurants by Category: Number of Transactions 2020-2025
  • Table 16 Sales in Limited-Service Restaurants by Category: Foodservice Value 2020-2025
  • Table 17 Limited-Service Restaurants by Category: % Units/Outlets Growth 2020-2025
  • Table 18 Sales in Limited-Service Restaurants by Category: % Transaction Growth 2020-2025
  • Table 19 Sales in Limited-Service Restaurants by Category: % Foodservice Value Growth 2020-2025
  • Table 20 GBO Company Shares in Chained Limited-Service Restaurants: % Foodservice Value 2021-2025
  • Table 21 GBN Brand Shares in Chained Limited-Service Restaurants: % Foodservice Value 2022-2025
  • Table 22 Forecast Limited-Service Restaurants by Category: Units/Outlets 2025-2030
  • Table 23 Forecast Sales in Limited-Service Restaurants by Category: Number of Transactions 2025-2030
  • Table 24 Forecast Sales in Limited-Service Restaurants by Category: Foodservice Value 2025-2030
  • Table 25 Forecast Limited-Service Restaurants by Category: % Units/Outlets Growth 2025-2030
  • Table 26 Forecast Sales in Limited-Service Restaurants by Category: % Transaction Growth 2025-2030
  • Table 27 Forecast Sales in Limited-Service Restaurants by Category: % Foodservice Value Growth 2025-2030

DISCLAIMER

CAFES/BARS IN THE PHILIPPINES

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Faster growth in transactions and value sales in 2025

INDUSTRY PERFORMANCE

  • Growth is driven by the expanding coffee culture
  • Strongest growth comes from specialist coffee shops
  • Value for money remains a key sales driver in cafes/bars

WHAT'S NEXT?

  • Positive outlook for cafes/bars in the forecast period
  • Fulfillment to remain eat-in based, but convenience stores may pose a challenge
  • Rapid expansion of value-driven coffee chains

COMPETITIVE LANDSCAPE

  • Starbucks benefits from openness and community initiatives but the competitive landscape is intensifying
  • Rapid expansion of Zus Coffee
  • Chained operators gain momentum

CATEGORY DATA

  • Table 28 Cafes/Bars by Category: Units/Outlets 2020-2025
  • Table 29 Sales in Cafes/Bars by Category: Number of Transactions 2020-2025
  • Table 30 Sales in Cafes/Bars by Category: Foodservice Value 2020-2025
  • Table 31 Cafes/Bars by Category: % Units/Outlets Growth 2020-2025
  • Table 32 Sales in Cafes/Bars by Category: % Transaction Growth 2020-2025
  • Table 33 Sales in Cafes/Bars by Category: % Foodservice Value Growth 2020-2025
  • Table 34 GBO Company Shares in Chained Cafes/Bars: % Foodservice Value 2021-2025
  • Table 35 GBN Brand Shares in Chained Cafes/Bars: % Foodservice Value 2022-2025
  • Table 36 Forecast Cafes/Bars by Category: Units/Outlets 2025-2030
  • Table 37 Forecast Sales in Cafes/Bars by Category: Number of Transactions 2025-2030
  • Table 38 Forecast Sales in Cafes/Bars by Category: Foodservice Value 2025-2030
  • Table 39 Forecast Cafes/Bars by Category: % Units/Outlets Growth 2025-2030
  • Table 40 Forecast Sales in Cafes/Bars by Category: % Transaction Growth 2025-2030
  • Table 41 Forecast Sales in Cafes/Bars by Category: % Foodservice Value Growth 2025-2030

DISCLAIMER

FULL-SERVICE RESTAURANTS IN THE PHILIPPINES

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Key trends prove robust to add dynamism to full-service restaurants

INDUSTRY PERFORMANCE

  • Improved eat-in traffic drives growth in full-service restaurants
  • Asian full-service restaurants lead the way
  • Digital platforms increase penetration in full-service restaurants

WHAT'S NEXT?

  • Local dining scene is shifting towards experience-driven choices
  • Digital platforms to drive fulfillment evolution
  • Innovation in dining experiences and more sustainable practices

COMPETITIVE LANDSCAPE

  • Shakey's and Max's retain consumer attention to lead the field
  • Demand for modern Filipino dining creates momentum for Mesa
  • Chained operators continue to expand and gain share

CATEGORY DATA

  • Table 42 Full-Service Restaurants by Category: Units/Outlets 2020-2025
  • Table 43 Sales in Full-Service Restaurants by Category: Number of Transactions 2020-2025
  • Table 44 Sales in Full-Service Restaurants by Category: Foodservice Value 2020-2025
  • Table 45 Full-Service Restaurants by Category: % Units/Outlets Growth 2020-2025
  • Table 46 Sales in Full-Service Restaurants by Category: % Transaction Growth 2020-2025
  • Table 47 Sales in Full-Service Restaurants by Category: % Foodservice Value Growth 2020-2025
  • Table 48 GBO Company Shares in Chained Full-Service Restaurants: % Foodservice Value 2021-2025
  • Table 49 GBN Brand Shares in Chained Full-Service Restaurants: % Foodservice Value 2022-2025
  • Table 50 Forecast Full-Service Restaurants by Category: Units/Outlets 2025-2030
  • Table 51 Forecast Sales in Full-Service Restaurants by Category: Number of Transactions 2025-2030
  • Table 52 Forecast Sales in Full-Service Restaurants by Category: Foodservice Value 2025-2030
  • Table 53 Forecast Full-Service Restaurants by Category: % Units/Outlets Growth 2025-2030
  • Table 54 Forecast Sales in Full-Service Restaurants by Category: % Transaction Growth 2025-2030
  • Table 55 Forecast Sales in Full-Service Restaurants by Category: % Foodservice Value Growth 2025-2030

DISCLAIMER

STREET STALLS/KIOSKS IN THE PHILIPPINES

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Quick and affordable remain watchwords for street stalls/kiosks

INDUSTRY PERFORMANCE

  • Street stalls/kiosks continue to appeal to busy and on-the-go consumers
  • Chained outpaces independents in growth terms in 2025
  • Value for money remains a key driver of consumers' purchasing decisions

WHAT'S NEXT?

  • Street stalls/kiosks to continue to fit well with the search for affordable, grab-and-go food and drinks
  • Takeaway remains core, while delivery gains importance
  • Innovation to focus on beverages, formats and efficiency

COMPETITIVE LANDSCAPE

  • Franchise model enjoys popularity
  • Ai-CHA is a dynamic brand in 2025
  • Chained operators gain ground but independents dominate with widely available local favourites

CATEGORY DATA

  • Table 56 Street Stalls/Kiosks: Units/Outlets 2020-2025
  • Table 57 Sales in Street Stalls/Kiosks: Number of Transactions 2020-2025
  • Table 58 Sales in Street Stalls/Kiosks: Foodservice Value 2020-2025
  • Table 59 Street Stalls/Kiosks: % Units/Outlets Growth 2020-2025
  • Table 60 Sales in Street Stalls/Kiosks: % Transaction Growth 2020-2025
  • Table 61 Sales in Street Stalls/Kiosks: % Foodservice Value Growth 2020-2025
  • Table 62 GBO Company Shares in Chained Street Stalls/Kiosks: % Foodservice Value 2021-2025
  • Table 63 GBN Brand Shares in Chained Street Stalls/Kiosks: % Foodservice Value 2022-2025
  • Table 64 Forecast Street Stalls/Kiosks: Units/Outlets 2025-2030
  • Table 65 Forecast Sales in Street Stalls/Kiosks: Number of Transactions 2025-2030
  • Table 66 Forecast Sales in Street Stalls/Kiosks: Foodservice Value 2025-2030
  • Table 67 Forecast Street Stalls/Kiosks: % Units/Outlets Growth 2025-2030
  • Table 68 Forecast Sales in Street Stalls/Kiosks: % Transaction Growth 2025-2030
  • Table 69 Forecast Sales in Street Stalls/Kiosks: % Foodservice Value Growth 2025-2030

DISCLAIMER

CONSUMER FOODSERVICE BY LOCATION IN THE PHILIPPINES

KEY DATA FINDINGS

2025 DEVELOPMENTS

  • Key location types see development in 2025

INDUSTRY PERFORMANCE

  • Travel registers fastest value sales growth in consumer foodservice by location in 2025
  • Standalone locations benefit from suburban growth and delivery services
  • Delivery is a key fulfillment option across locations

WHAT'S NEXT?

  • Travel locations set to continue to drive foodservice value sales growth over the forecast period
  • Standalone and retail to continue to develop as foodservice locations
  • Challenges and opportunities across foodservice locations
  • Demographic shifts to influence location performance

COMPETITIVE LANDSCAPE

  • Strong and developing foodservice by location types
  • Foodservice locations remain vulnerable to climatic conditions

CATEGORY DATA

  • Table 70 Consumer Foodservice by Location: Units/Outlets 2020-2025
  • Table 71 Sales in Consumer Foodservice by Location: Number of Transactions 2020-2025
  • Table 72 Sales in Consumer Foodservice by Location: Foodservice Value 2020-2025
  • Table 73 Consumer Foodservice by Location: % Units/Outlets Growth 2020-2025
  • Table 74 Sales in Consumer Foodservice by Location: % Transaction Growth 2020-2025
  • Table 75 Sales in Consumer Foodservice by Location: % Foodservice Value Growth 2020-2025
  • Table 76 Consumer Foodservice Through Standalone: Units/Outlets 2020-2025
  • Table 77 Sales in Consumer Foodservice Through Standalone: Number of Transactions 2020-2025
  • Table 78 Sales in Consumer Foodservice Through Standalone: Foodservice Value 2020-2025
  • Table 79 Consumer Foodservice Through Standalone: % Units/Outlets Growth 2020-2025
  • Table 80 Sales in Consumer Foodservice Through Standalone: % Transaction Growth 2020-2025
  • Table 81 Sales in Consumer Foodservice Through Standalone: % Foodservice Value Growth 2020-2025
  • Table 82 Consumer Foodservice Through Leisure: Units/Outlets 2020-2025
  • Table 83 Sales in Consumer Foodservice Through Leisure: Number of Transactions 2020-2025
  • Table 84 Sales in Consumer Foodservice Through Leisure: Foodservice Value 2020-2025
  • Table 85 Consumer Foodservice Through Leisure: % Units/Outlets Growth 2020-2025
  • Table 86 Sales in Consumer Foodservice Through Leisure: % Transaction Growth 2020-2025
  • Table 87 Sales in Consumer Foodservice Through Leisure: % Foodservice Value Growth 2020-2025
  • Table 88 Consumer Foodservice Through Retail: Units/Outlets 2020-2025
  • Table 89 Sales in Consumer Foodservice Through Retail: Number of Transactions 2020-2025
  • Table 90 Sales in Consumer Foodservice Through Retail: Foodservice Value 2020-2025
  • Table 91 Consumer Foodservice Through Retail: % Units/Outlets Growth 2020-2025
  • Table 92 Sales in Consumer Foodservice Through Retail: % Transaction Growth 2020-2025
  • Table 93 Sales in Consumer Foodservice Through Retail: % Foodservice Value Growth 2020-2025
  • Table 94 Consumer Foodservice Through Lodging: Units/Outlets 2020-2025
  • Table 95 Sales in Consumer Foodservice Through Lodging: Number of Transactions 2020-2025
  • Table 96 Sales in Consumer Foodservice Through Lodging: Foodservice Value 2020-2025
  • Table 97 Consumer Foodservice Through Lodging: % Units/Outlets Growth 2020-2025
  • Table 98 Sales in Consumer Foodservice Through Lodging: % Transaction Growth 2020-2025
  • Table 99 Sales in Consumer Foodservice Through Lodging: % Foodservice Value Growth 2020-2025
  • Table 100 Consumer Foodservice Through Travel: Units/Outlets 2020-2025
  • Table 101 Sales in Consumer Foodservice Through Travel: Number of Transactions 2020-2025
  • Table 102 Sales in Consumer Foodservice Through Travel: Foodservice Value 2020-2025
  • Table 103 Consumer Foodservice Through Travel: % Units/Outlets Growth 2020-2025
  • Table 104 Sales in Consumer Foodservice Through Travel: % Transaction Growth 2020-2025
  • Table 105 Sales in Consumer Foodservice Through Travel: % Foodservice Value Growth 2020-2025
  • Table 106 Forecast Consumer Foodservice by Location: Units/Outlets 2025-2030
  • Table 107 Forecast Sales in Consumer Foodservice by Location: Number of Transactions 2025-2030
  • Table 108 Forecast Sales in Consumer Foodservice by Location: Foodservice Value 2025-2030
  • Table 109 Forecast Consumer Foodservice by Location: % Units/Outlets Growth 2025-2030
  • Table 110 Forecast Sales in Consumer Foodservice by Location: % Transaction Growth 2025-2030
  • Table 111 Forecast Sales in Consumer Foodservice by Location: % Foodservice Value Growth 2025-2030
  • Table 112 Forecast Consumer Foodservice Through Standalone: Units/Outlets 2025-2030
  • Table 113 Forecast Sales in Consumer Foodservice Through Standalone: Number of Transactions 2025-2030
  • Table 114 Forecast Sales in Consumer Foodservice Through Standalone: Foodservice Value 2025-2030
  • Table 115 Forecast Consumer Foodservice Through Standalone: % Units/Outlets Growth 2025-2030
  • Table 116 Forecast Sales in Consumer Foodservice Through Standalone: % Transaction Growth 2025-2030
  • Table 117 Forecast Sales in Consumer Foodservice Through Standalone: % Foodservice Value Growth 2025-2030
  • Table 118 Forecast Consumer Foodservice Through Leisure: Units/Outlets 2025-2030
  • Table 119 Forecast Sales in Consumer Foodservice Through Leisure: Number of Transactions 2025-2030
  • Table 120 Forecast Sales in Consumer Foodservice Through Leisure: Foodservice Value 2025-2030
  • Table 121 Forecast Consumer Foodservice Through Leisure: % Units/Outlets Growth 2025-2030
  • Table 122 Forecast Sales in Consumer Foodservice Through Leisure: % Transaction Growth 2025-2030
  • Table 123 Forecast Sales in Consumer Foodservice Through Leisure: % Foodservice Value Growth 2025-2030
  • Table 124 Forecast Consumer Foodservice Through Retail: Units/Outlets 2025-2030
  • Table 125 Forecast Sales in Consumer Foodservice Through Retail: Number of Transactions 2025-2030
  • Table 126 Forecast Sales in Consumer Foodservice Through Retail: Foodservice Value 2025-2030
  • Table 127 Forecast Consumer Foodservice Through Retail: % Units/Outlets Growth 2025-2030
  • Table 128 Forecast Sales in Consumer Foodservice Through Retail: % Transaction Growth 2025-2030
  • Table 129 Forecast Sales in Consumer Foodservice Through Retail: % Foodservice Value Growth 2025-2030
  • Table 130 Forecast Consumer Foodservice Through Lodging: Units/Outlets 2025-2030
  • Table 131 Forecast Sales in Consumer Foodservice Through Lodging: Number of Transactions 2025-2030
  • Table 132 Forecast Sales in Consumer Foodservice Through Lodging: Foodservice Value 2025-2030
  • Table 133 Forecast Consumer Foodservice Through Lodging: % Units/Outlets Growth 2025-2030
  • Table 134 Forecast Sales in Consumer Foodservice Through Lodging: % Transaction Growth 2025-2030
  • Table 135 Forecast Sales in Consumer Foodservice Through Lodging: % Foodservice Value Growth 2025-2030
  • Table 136 Forecast Consumer Foodservice Through Travel: Units/Outlets 2025-2030
  • Table 137 Forecast Sales in Consumer Foodservice Through Travel: Number of Transactions 2025-2030
  • Table 138 Forecast Sales in Consumer Foodservice Through Travel: Foodservice Value 2025-2030
  • Table 139 Forecast Consumer Foodservice Through Travel: % Units/Outlets Growth 2025-2030
  • Table 140 Forecast Sales in Consumer Foodservice Through Travel: % Transaction Growth 2025-2030
  • Table 141 Forecast Sales in Consumer Foodservice Through Travel: % Foodservice Value Growth 2025-2030

DISCLAIMER

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Christine Sirois

Manager - Americas

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