PUBLISHER: Fortune Business Insights Pvt. Ltd. | PRODUCT CODE: 1933362
PUBLISHER: Fortune Business Insights Pvt. Ltd. | PRODUCT CODE: 1933362
The global poultry vaccines market was valued at USD 1.32 billion in 2025 and is projected to reach USD 1.38 billion in 2026, eventually growing to USD 2.38 billion by 2034, reflecting a CAGR of 6.99% during the forecast period. The market is primarily driven by the rising demand for poultry products, increasing incidences of infectious poultry diseases such as avian influenza, Newcastle disease, and infectious bronchitis, and growing awareness about biosecurity and disease prevention among poultry farmers. North America dominated the market in 2025 with a 46.11% share, supported by stringent regulations, robust healthcare infrastructure for poultry, and the presence of leading vaccine manufacturers. Key players such as Zoetis Services LLC, Merck & Co., Inc., and Boehringer Ingelheim International GmbH hold strong market positions due to broad product portfolios and extensive geographic presence.
Market Dynamics
Drivers: The most significant driver of the poultry vaccines market is the increasing consumption of poultry meat and eggs globally. A growing population has led to higher demand for animal-based protein, making flock health critical to maintaining food security and nutritional quality. Vaccination reduces disease outbreaks, prevents economic losses, and ensures a steady supply of poultry products. For instance, as per the U.S. Department of Agriculture, 21.34 million metric tons of chicken meat were produced in the U.S. during 2024/2025, accounting for around 21% of global production, highlighting the importance of disease-free flocks.
Restraints: Vaccine failures and "leaky vaccines" pose significant market challenges. Rapidly mutating diseases like Marek's disease and avian influenza can reduce vaccine efficacy, causing flock mortality of 10-40% even in vaccinated populations. These failures result in economic losses, farmer dissatisfaction, and slowed adoption of vaccines.
Opportunities: Government vaccination campaigns offer growth potential. For example, in April 2025, India's Department of Animal Husbandry & Dairying collaborated with the poultry industry to offer vaccines against Highly Pathogenic Avian Influenza (HPAI). Such initiatives ensure uniform immunity coverage, mitigate disease outbreaks, and provide opportunities for market expansion.
Challenges: Supply chain disruptions and storage issues remain critical barriers. Poultry vaccines must be stored at 2-8°C to remain effective, and inadequate cold chain infrastructure in lower-middle-income countries can lead to degradation, poor immune responses, and higher wastage.
Market Trends
The industry is witnessing a shift toward in-ovo vaccination technology, where vaccines are injected into eggs on day 18 of incubation. This method offers immunity before hatching, reduces handling stress, and ensures uniform coverage. Companies like HIPRA have launched in-ovo vaccines such as EVANOVO in Europe, exemplifying this trend toward automation and efficiency in large-scale poultry operations.
By Technology: The market includes inactivated, live attenuated, recombinant, and other vaccines. Inactivated vaccines dominate due to their effectiveness in preventing outbreaks and growing demand for animal protein. For instance, in February 2025, Zoetis Services LLC received USDA conditional approval for its H5N2 Avian Influenza vaccine.
By Disease Type: Viral disease vaccines hold the largest market share, addressing threats from avian influenza, Newcastle disease, and Marek's disease. Boehringer Ingelheim launched a three-in-one vaccine in India (Nov 2024) for these viral diseases, boosting segment growth.
By Route of Administration: Parenteral vaccines dominate due to precise dosing and stronger immune responses. For example, in March 2024, Merck & Co., Inc. obtained European approval for NOBILIS MULTRIVA REOm for intramuscular use in chickens.
By Distribution Channel: Veterinary hospitals lead in distribution due to government-backed vaccination programs and proactive veterinary services. In June 2025, South Africa launched a mass HPAI vaccination campaign through veterinary channels.
North America: Dominates with a USD 0.61 billion market size in 2025, driven by regulations, key industry players, and strong R&D investments. The U.S. Department of Agriculture funded USD 100 million in April 2025 for avian influenza vaccine research.
Europe: Expected to reach USD 0.36 billion in 2025, growing at 5.97%, supported by rising poultry product demand and biosecurity awareness.
Asia Pacific: Holds the third-largest market with USD 0.17 billion in 2025, driven by increasing poultry consumption and vaccine adoption.
Latin America & Middle East & Africa: Moderate growth is projected, with 2025 valuations at USD 0.11 billion and USD 0.06 billion, respectively, supported by government initiatives to improve poultry health.
Competitive Landscape
The market is semi-fragmented, with dominant players including Zoetis Services LLC, Merck & Co., Inc., Boehringer Ingelheim International GmbH, Elanco, Ceva, HIPRA, and Bioveta, a.s. These companies focus on product launches, strategic partnerships, and geographic expansion to maintain their leadership. Key industry developments include Bioveta launching an inactivated vaccine against bacterial pasteurellosis (July 2025) and Virbac acquiring Globion (Oct 2023) to expand its India operations.
Conclusion
The global poultry vaccines market is set to grow from USD 1.32 billion in 2025 to USD 1.38 billion in 2026, reaching USD 2.38 billion by 2034 at a CAGR of 6.99%. Market expansion is fueled by rising poultry consumption, outbreaks of infectious diseases, government vaccination campaigns, and innovations such as in-ovo vaccination. While challenges like vaccine failures and cold chain limitations persist, opportunities in technological advancement, product launches, and strategic government initiatives are likely to sustain market growth. Leading companies' strong R&D focus and portfolio diversification further consolidate their market position.
Segmentation By Technology
By Disease Type
By Route of Administration
By Distribution Channel
By Region