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PUBLISHER: Frost & Sullivan | PRODUCT CODE: 1277015

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PUBLISHER: Frost & Sullivan | PRODUCT CODE: 1277015

Global Building Technology B2B eCommerce Growth Opportunities

PAGES: 70 Pages
DELIVERY TIME: 1-2 business days
Web Access (Regional License)
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The Advancement of B2B Online Sales is Crucial to Distribution Channel Optimization

This Frost & Sullivan research service focuses on B2B eCommerce in the building technology (BT) industry and its related business growth opportunities. Frost & Sullivan segments the BT industry into building automation systems (BAS); light-emitting diode (LED) lighting; heating, ventilation, and air conditioning (HVAC) equipment; and facility management (FM). The study examines B2B eCommerce as an independent online sales channel owned proprietarily by BT industry participants. Third-party online channels or third-party marketplaces are excluded from the scope of the study.

B2B eCommerce acts as an additional and important avenue in BT companies' omnichannel marketing strategies, which establish an integrated and modern sales method that enhances the customer experience. However, the buying process is a hybrid one, and purchases above a certain value or with extensive requirements will require offline transactions and advice from sales personnel. In addition, customers expect a B2C experience when buying from BT companies. Virtual tours are trending alongside the online simulation of select products and services. Moving forward, product and service customization through B2B eCommerce is likely to see improvement with the increased adoption of virtual simulation due to technological advancements, including artificial intelligence (AI).

Companies with B2B eCommerce channels or digital service offerings mentioned in this study include: Siemens, Schneider Electric, Carrier, Trane, Signify, Acuity Brands, JLL Technologies, and Edgenta NXT. Six growth opportunities are identified, and they cover 3 major strategic imperatives, that is, Customer Value Chain Compression, Innovative Business Models, and Disruptive Technologies.

Product Code: PE4D-19

Table of Contents

Strategic Imperatives

  • Why is it Increasingly Difficult to Grow?
  • The Strategic Imperative 8™
  • The Impact of the Top 3 Strategic Imperatives on the Building Technology (BT) Business-to-Business (B2B) eCommerce Industry
  • Growth Opportunities Fuel the Growth Pipeline Engine™


  • Scope of Analysis
  • Definitions

Global Trends

  • Global Trends-Internet
  • Top Trends to Watch Out For
  • Top Trends Impacting BT

Global B2B eCommerce Trends

  • B2B eCommerce in the United States
  • B2B eCommerce in Europe
  • Development Milestones

Growth Opportunity Analysis-B2B eCommerce in Building Technologies

  • Top Reasons to Expand B2B eCommerce
  • B2B eCommerce Themes and Implications
  • Growth Drivers
  • Growth Restraints
  • Sales Channel Roadmap
  • B2B eCommerce in BAS
  • B2B eCommerce in LED Lighting
  • B2B eCommerce in HVAC
  • B2B eCommerce in FM

Growth Opportunity Analysis-B2B eCommerce Practices in Building Technologies

  • B2B eCommerce Ecosystem in BT
  • Siemens
  • Schneider Electric
  • Signify
  • Acuity Brands
  • Carrier
  • Trane
  • JLLT
  • Edgenta NXT
  • Other Notable Participants with B2B eCommerce Channels

Growth Opportunity Universe

  • Growth Opportunity Ecosystem
  • Growth Opportunity 1-Cognitive Supply Chain Management for Seamless eCommerce
  • Growth Opportunity 2-CRM for Personalized eCommerce Experiences
  • Growth Opportunity 3-eCommerce Offering Customized Solutions
  • Growth Opportunity 4-Subscription and XaaS Sales through eCommerce
  • Growth Opportunity 5-Interactivity for a Unique Purchase Experience in eCommerce
  • Growth Opportunity 6-Data Analytics to Power Up PWA-based and Headless eCommerce
  • List of Exhibits
  • Legal Disclaimer
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Jeroen Van Heghe

Manager - EMEA



Christine Sirois

Manager - Americas


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