5G Monetization and Adoption Strategies in ASEAN

Industry Participants Need to Play an Active Role to Harness Untapped Potential with 5G

5G technology, the successor of 4G, has higher speeds and bandwidth, lower latency, and multiple connections. The technology provides other benefits, such as platform digitalization and extended device battery life. The new dimensions of 5G are triggering the development of new services and technology monetization. Most governments in APAC support domestic 5G deployments, as they help drive economic growth. Mobile operators look to 5G to spur new revenue streams beyond connectivity and help them regain competitiveness against fixed broadband providers.

The 5G customer segment comprises the consumer and enterprise segments. Although the 5G enterprise space is still nascent, its future monetization potential drives enterprises and their corresponding ecosystems within ASEAN to proactively undertake R&D. This study covers customer segmentation, excluding analysis on segmentation by industry vertical and country.

Overall, the total 5G revenue in the ASEAN region will increase from $1.64 billion in 2022 to $7.43 billion in 2027, at a CAGR of 35.3%. 5G revenue contribution from the consumer segment will increase from $1,598.2 million in 2022 to $5,994.5 million in 2027, at a CAGR of 30.3% from 2022 to 2027. 5G revenue contribution from the enterprise segment will increase from $41.5 million in 2022 to $1,432.0 million in 2027, at a CAGR of 103% from 2022 to 2027. The consumer and enterprise segments in ASEAN will contribute 80.7% and 19.3%, respectively, to 5G revenue in 2027.

This study considers a top-down strategic view of the business, which includes a view on foundational tools (e.g., operation support systems [OSS]/business support systems [BSS], platforms, strategies, and frameworks) that can help mobile operators generate 5G-focused revenues.

The study drills in-depth into 5G monetization and adoption strategies in ASEAN, including monetization opportunities for the consumer and enterprise segments. This study provides pertinent survey results on or related to 5G monetization.