Digital Value Chain Transformation in North America and Europe Fuels Telematics-Led Growth in the Fleet Maintenance Aftermarket
This Frost & Sullivan study analyzes the automotive fleet service aftermarket in North America and Europe. CASE-driven transformational megatrends, geopolitical escalations in Europe, and rising competitive intensity in the value chain are driving digital transformation through telematics and connected technology in the automotive fleet maintenance aftermarket. This study explores aftermarket strategies and quantifies the size in revenue of scheduled and unscheduled services in the conventional and emerging or advanced aftermarket fleet management segment.. Conventional fleet services include preventive maintenance, repair services, warranty and recall management, roadside assistance (RSA), OE maintenance, parts and inventory management, and tire and fuel management. The emerging or advanced fleet services include telematics and fleet management software, driver training and safety programs, environmental compliance, remarketing and disposal services, diagnostics and mobile maintenance services, financial instruments, and CASE services. This report also quantifies the revenue potential of replacement demand in the fleet maintenance automotive aftermarket, focusing on passenger vehicles and light trucks (classes 1-3) in North America and multi-purpose vehicles, sports utility vehicles, vans, and pickups (classes A-F) in Europe. The study estimates and forecasts revenue across multiple replacement categories such as batteries, brake parts, filters, wipers, engine oil, starters/alternators, steering and suspension, and heating, ventilation, and air conditioning (HVAC). In addition, this deliverable quantifies the replacement potential in 2030. This report identifies key trends shaping the automotive fleet maintenance aftermarket, various strategies of value chain participants, emerging business models, and monetization avenues.
The report examines the factors driving and restraining growth and identifies the opportunities emerging from the changes in this space for market players and stakeholders to leverage. The base year is 2024, and the forecast period is 2030.
The Impact of the Top 3 Strategic Imperatives on the Fleet Services Aftermarket
Transformative Megatrends
Why
Connected, autonomous, shared, and electric (CASE) technologies are reshaping the fleet maintenance aftermarket by influencing operational strategies, improving efficiency, and enabling new business models.
Frost Perspective
Key factors such as telematics integration, predictive maintenance scheduling, the ""uberization"" of maintenance, and evolving service paradigms for emerging vehicle parc will continue to drive changes in the fleet maintenance aftermarket.
Geopolitical Chaos
Why
Escalating geopolitical tensions in the Middle East and surrounding regions are disrupting supply chains, increasing costs, and forcing shifts in operational strategies.
Frost Perspective
The automotive aftermarket will need to rethink supply chain and distribution models while remaining highly price-conscious in order to serve a fragile economy.
Competitive Intensity
Why
Competitive intensity in the fleet maintenance aftermarket is rising, fueled by market growth, technological advancements, and cost pressures. Providers are being compelled to deliver tailored, cost-effective solutions to maintain their position.
Frost Perspective
Companies that embrace sustainability trends and expand mobile maintenance services will be well-positioned to gain a competitive edge in this evolving landscape.
Scope of Analysis
Scope
- North America (United States and Canada)
- Europe (Austria, Belgium, Croatia, the Czech Republic, Denmark, Finland, France, Germany, Greece, Hungary, Ireland, Italy, Luxembourg, Netherlands, Norway, Poland, Portugal, Romania, Slovakia, Spain, Sweden, Switzerland, Turkey, and the United Kingdom)
- Study period 2024-2030
- Base year 2024
- Forecast period 2025-2030
- Monetary unit US Dollars; all revenues are at manufacturer level price (MLP)
Key Competitors
- NORTH AMERICA
- Geotab
- Verizon Connect
- FleetNet America
- Omnitracs
- MiX Telematics
- Jiffy Lube Fleet Services
- Spiffy
- Trimble
- Fleet Complete
- Holman Fleet Services
- Zonar
- Corporate Fleet Services
- Asset Works Inc
- T-Mobile USA, Inc
- AFC - Automotive Finance Corp
- Managed Mobile, Inc
- L.A. Fleet Care, Inc
- Wisdom and Authority Title Solutions LLC
- Wilmar Inc
- Fleet One, LLC
- Enterprise Fleet Management
- Amerit Fleet Solutions
- EUROPE
- Targa Telematics
- Arval
- ALD Automotive
- LeasePlan
- Alphabet
- Athlon
- Viasat
- Webfleet Solutions (TomTom)
- Fleet Complete
- MiX Telematics
- Geotab
- Zonar
- Fleetcor
- Ctrack
- Teletrac Navman
- TomTom Telematics
- ProFleet
- Carglass
- Fleet Management Solutions
- Agero
- Samsara
- Wheels
Growth Drivers
- Growth of Shared Mobility and Commercial Vehicle Utilization: The rising demand for ride-hailing, car-sharing, and rental services is significantly increasing fleet utilization. This higher operational intensity translates into greater maintenance needs and more frequent service cycles, positioning shared mobility as one of the strongest growth drivers in the fleet maintenance aftermarket.
- Integration of Telematics and Connected Vehicle Technologies: Telematics systems are enabling smarter, real-time fleet diagnostics and proactive maintenance alerts. Far from being a passing trend, this is a core driver that underpins predictive maintenance solutions and new service models, improving efficiency and uptime across fleets.
- Electrification of Fleets: The transition to electric vehicles (EVs) is reshaping maintenance requirements, creating new service categories while reducing demand for traditional ones such as oil changes. Fleet operators are steadily investing in EV readiness, making electrification a long-term structural driver in the market.
- On-Demand and Mobile Maintenance Services: Fleets are increasingly moving toward agile, mobile maintenance solutions to reduce downtime and boost operational flexibility. This shift is fueling demand for service providers capable of delivering at-location support, especially in urban and high-utilization environments.
- Expansion of Service Networks and Strategic Partnerships: To streamline operations and ensure coverage across wider geographies, fleet operators are expanding partnerships with third-party maintenance providers, dealership networks, and independent garages. This collaborative approach is strengthening service availability and driving market efficiency.
Growth Restraints
- Shortage of Skilled Technicians: A persistent shortage of qualified technicians is increasing labor costs and lengthening repair times.
- Rising Costs of Parts and Labor: Inflation and supply chain disruptions are pushing up costs, straining fleet maintenance budgets.
- Economic Uncertainty: Fluctuating macroeconomic conditions are causing fleets to delay or limit maintenance spending as companies prioritize only essential expenditures.
- Complexity of Maintenance for Diverse Fleets: Managing maintenance for multiple vehicle types and platforms complicates scheduling and compliance with OEM guidelines, creating inefficiencies.
- Competition from Independent Aftermarket Providers: Independent providers are capturing market share by offering competitive pricing and flexible service models, challenging traditional OEMs and established service providers.
Competitive Environment
- Number of Competitors
- Ecosystem of multiple stakeholders in the value chain
- Competitive Factors
- Cost, performance, schedule, support, technology, reliability, customer relationships
- Key End-user Industry Verticals
- Automotive, shared, last mile logistics, and delivery, among others
- Leading Competitors
- LeasePlan, Arval (BNP Paribas Group), Verizon Connect, Trimble
- Other Notable Competitors
- Omnitracs, Alphabet, Geotab, and Webfleet Solutions, among others
- Distribution Structure
- Original Equipment Supplier (OES), Independent Aftermarket (IAM), direct to fleet
- Notable Acquisitions and Mergers
- ALD Automotive acquired LeasePlan in 2023; Wheels merged with Donlen and LeasePlan USA in 2023; Solera acquired Omnitracs in 2021; Bridgestone acquired Azuga in 2021