The global savory snacks sector was valued at $189.6 billion in 2023 and is projected to reach $238.7 billion in 2028, at a CAGR of 4.7%. The sector's volumes reached 16 billion kg in 2023 and are forecast to register a CAGR of 1.8% over 2023-28. In 2023, processed snacks was the largest category in terms of value, with a share of 39.1%, followed by potato chips with a share of 23.4%. Processed snacks also accounted for the largest volume share globally at 44%, followed by potato chips at 25.8%.The top five companies in the global savory snacks sector accounted for a combined value share of 30.5% in 2023. PepsiCo was the leading company, with a value share of 23.5%, followed by Intersnack Group (2.1%), Kellogg's Company (2%), Campbell Soup Company (1.5%), and Want Want Group (1.4%). Private labels recorded a 6.6% share.
Scope
This report brings together multiple data sources to provide a comprehensive overview of the global savory snacks sector, analyzing data from 108 countries. It includes analysis of the following -
- Sector overview: Provides an overview of the current sector scenarios in terms of ingredients, manufacturer claims, labeling, and packaging. The analysis also provides a regional overview across five regions-Asia-Pacific, Middle East and Africa (MEA), the Americas, Western Europe, and Eastern Europe-highlighting sector size, growth factors, the latest developments, and future challenges for each region.
- Change in consumption: Provides an overview of consumption changes in the savory snacks sector over 2018- 28 at global and regional levels.
- High-potential countries: Provides risk- reward analysis of the top high-potential countries in each region based on market assessment, economic development, governance indicators, sociodemographic factors, and technological infrastructure.
- Country and regional analysis: Provides a deep-dive analysis of 10 high-potential countries covering value growth during 2023- 28 and key trends. It also includes regional analysis covering the outlook for each region.
- Competitive environment and brand shares: Provides an overview of the leading companies and brands at global and regional levels. Market shares of brands and private labels in each region are also detailed.
- Key distribution channels: Provides an analysis of the leading distribution channels in the global savory snacks sector in 2023. It covers hypermarkets & supermarkets, convenience stores, food & drinks specialists, e-retailers, cash & carries and warehouse clubs, "dollar stores", variety stores & general merchandise retailers, department stores, vending machines, drug stores & pharmacies, and other retail channels.
- Packaging analysis*: The report provides percentage share (in 2023) and growth rate analysis (during 2018- 28) for various pack materials, pack types, closures, and primary outer types based on volume sales of savory snacks.
Reasons to Buy
- Manufacturers and retailers seek latest information on how the market is evolving to formulate their sales and marketing strategies. There is also demand for authentic market data with a high level of detail. This report has been created to provide its readers with up-to-date information and analysis to uncover emerging opportunities of growth within the savory snacks sector.
- The report provides a detailed analysis of the countries in the region, covering the key challenges, competitive landscape and demographic analysis, that can help companies gain insight into the country specific nuances.
- The analysts have also placed a significant emphasis on the key trends that drive consumer choice and the future opportunities that can be explored in the region, than can help companies in revenue expansion.
- To gain competitive intelligence about leading brands in the sector in the region with information about their market share and growth rates.