PUBLISHER: Market Glass, Inc. (Formerly Global Industry Analysts, Inc.) | PRODUCT CODE: 1788248
PUBLISHER: Market Glass, Inc. (Formerly Global Industry Analysts, Inc.) | PRODUCT CODE: 1788248
Global Packaged Tuna Market to Reach US$18.7 Billion by 2030
The global market for Packaged Tuna estimated at US$14.8 Billion in the year 2024, is expected to reach US$18.7 Billion by 2030, growing at a CAGR of 4.1% over the analysis period 2024-2030. Canned Form, one of the segments analyzed in the report, is expected to record a 3.8% CAGR and reach US$9.7 Billion by the end of the analysis period. Growth in the Pouches Form segment is estimated at 4.6% CAGR over the analysis period.
The U.S. Market is Estimated at US$4.0 Billion While China is Forecast to Grow at 7.4% CAGR
The Packaged Tuna market in the U.S. is estimated at US$4.0 Billion in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$3.8 Billion by the year 2030 trailing a CAGR of 7.4% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 1.7% and 3.2% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 2.4% CAGR.
Global Packaged Tuna Market - Key Trends & Drivers Summarized
Why Is Packaged Tuna Remaining a Popular Choice in Seafood Consumption?
Packaged tuna has remained a staple in global seafood consumption due to its high protein content, affordability, and versatility in meal preparation. As consumers seek convenient and nutritious food options, canned, pouched, and frozen tuna products continue to gain popularity. The growing preference for high-protein, low-carb diets has further driven demand for packaged tuna among fitness-conscious individuals. Additionally, the expansion of ready-to-eat meal solutions has increased the use of flavored and pre-seasoned tuna varieties, making seafood consumption more accessible to a broader audience.
How Is the Market Evolving With Sustainability and Quality Innovations?
Sustainability has become a key focus in the packaged tuna market, with leading brands investing in responsible fishing practices and eco-friendly packaging solutions. Certifications such as Marine Stewardship Council (MSC) and Dolphin-Safe labels have gained prominence, assuring consumers of ethical sourcing. Additionally, innovations in packaging, including BPA-free cans and vacuum-sealed pouches, are improving product freshness and shelf life. The rise of premium tuna offerings, including wild-caught and line-caught options, has also enhanced market appeal, catering to consumers willing to pay a premium for higher quality seafood.
What Challenges Does the Packaged Tuna Market Face?
Despite its global demand, the market faces challenges such as overfishing concerns, mercury content regulations, and competition from plant-based seafood alternatives. The depletion of tuna stocks in certain regions has led to stricter fishing quotas, impacting supply chains. Additionally, health-conscious consumers are becoming increasingly aware of mercury levels in certain tuna species, leading to a shift towards lighter, lower-mercury options such as skipjack tuna. The emergence of plant-based seafood alternatives is also presenting competition, as companies develop tuna substitutes made from soy, pea protein, and algae.
What’s Fueling the Growth of the Packaged Tuna Market?
The growth in the packaged tuna market is driven by several factors, including the increasing demand for high-protein and convenient seafood options, the expansion of flavored and ready-to-eat tuna products, and the growing emphasis on sustainability and responsible fishing. The rise of premium and organic seafood categories is also attracting health-conscious consumers. Additionally, the shift toward e-commerce and direct-to-consumer seafood delivery services has expanded accessibility, making high-quality packaged tuna more available to a global audience.
SCOPE OF STUDY:
The report analyzes the Packaged Tuna market in terms of units by the following Segments, and Geographic Regions/Countries:
Segments:
Form (Canned Form, Pouches Form, Other Forms); Distribution Channel (Supermarkets / Hypermarkets, Specialty Stores, Convenience Stores, Online Distribution Channel, Other Distribution Channels)
Geographic Regions/Countries:
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.
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