Canned Tuna Market Size, Share & Trends Analysis Report By Product (Skipjack, Yellowfin), By Distribution Channel (Hypermarket & Supermarket, Specialty Stores, Online), By Region, And Segment Forecasts, 2025

The global canned tuna market size is anticipated to reach USD 26.6 billion by 2030 and is anticipated to expand at a CAGR of 4.5% from 2025 to 2030, according to a new report by Grand View Research, Inc. The growing adoption of seafood among consumers is expected to be the key factor for market growth. Moreover, exceptional nutritional properties coupled with excellent taste & texture associated with the tuna species are expected to expand the market over the next few years.

Additionally, urbanization and changing lifestyles have contributed to the popularity of canned tuna, as busy individuals opt for ready-to-eat seafood products that require minimal preparation. The convenience of canned tuna extends beyond households to food service establishments, where it is widely used in salads, sandwiches, pasta dishes, and sushi. The increasing demand for protein-rich meals in the fitness and wellness sector further reinforces the market's expansion.

Canned tuna is generally an affordable protein source, making it attractive to budget-conscious consumers. As the cost of meat and other protein sources continues to rise, canned tuna becomes an even more appealing option for consumers who want to maintain a healthy diet. Additionally, the affordability of canned tuna makes it a popular choice for food banks and other charitable organizations that provide food assistance to those in need. Canned tuna is often included in food assistance packages because it is an affordable and nutritious option that can help stretch a limited food budget.

Sustainability concerns are also shaping industry trends, with consumers showing a growing preference for eco-friendly and responsibly sourced seafood. Leading manufacturers are implementing sustainable fishing practices, such as pole-and-line fishing, and obtaining certifications from organizations like the Marine Stewardship Council (MSC). This has led to the introduction of premium-canned tuna options that emphasize ethical sourcing, traceability, and environmental responsibility.

Canned Tuna Market Report Highlights:

Skipjack dominated the product segment with more than 47.0% share in 2024 owing to its wide availability, affordability, and strong consumer demand.
The yellowfin segment is expected to grow at a significant CAGR of 4.4% over the forecast period.
Hypermarkets & supermarkets accounted for the largest revenue share of 74.7% in 2024, owing to their extensive product selection, widespread presence, and convenience.
The online channel is expected to grow at the fastest CAGR of 6.4% from 2025 to 2030, attributed to the increasing consumer preference for convenience, wider product availability, and competitive pricing offered by e-commerce platforms.
Europe dominated the canned tuna market in 2024 due to strong preference for canned seafood, convenience, nutritional benefits, and sustainability concerns.

Product Code: GVR-4-68038-985-2

Chapter 1. Methodology and Scope

1.1. Market Segmentation & Scope
1.2. Market Definition
1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Sources & Third-Party Perspectives
- 1.3.4. Primary Research
1.4. Information Analysis
- 1.4.1. Data Analysis Models
1.5. Market Formulation & Data Visualization
1.6. Data Validation & Publishing

Chapter 2. Executive Summary

2.1. Market Snapshot
2.2. Segment Snapshot
2.3. Competitive Landscape Snapshot

Chapter 3. Canned Tuna Market Variables, Trends & Scope

3.1. Market Lineage Outlook
- 3.1.1. Parent Market Outlook
- 3.1.2. Related Market Outlook
3.2. Industry Value Chain Analysis
- 3.2.1. Sales/Retail Channel Analysis
- 3.2.2. Profit Margin Analysis
3.3. Market Dynamics
- 3.3.1. Market Driver Analysis
- 3.3.2. Market Restraint Analysis
- 3.3.3. Industry Challenges
- 3.3.4. Industry Opportunities
3.4. Industry Analysis Tools
- 3.4.1. Porter's Five Forces Analysis
3.5. Market Entry Strategies

Chapter 4. Consumer Behavior Analysis

4.1. Demographic Analysis
4.2. Consumer Trends & Preferences
4.3. Factors Influencing Buying Decisions
4.4. Consumer Product Adoption Trends
4.5. Observations & Recommendations

Chapter 5. Canned Tuna Market: Product Estimates & Trend Analysis

5.1. Canned Tuna Market Product: Key Takeaways
5.2. Product Movement Analysis & Market Share, 2024 & 2030
5.3. Canned Tuna Market Estimates & Forecast, By Product, 2018 to 2030 (Kilo Tons) (USD Million)
- 5.3.1. Skipjack
  - 5.3.1.1. Market Estimates & Forecasts, 2018 to 2030 (Kilo Tons) (USD Million)
- 5.3.2. Yellowfin
  - 5.3.2.1. Market Estimates & Forecasts, 2018 to 2030 (Kilo Tons) (USD Million)
- 5.3.3. Others
  - 5.3.3.1. Market Estimates & Forecasts, 2018 to 2030 (Kilo Tons) (USD Million)

Chapter 6. Canned Tuna Market: Distribution Channel Estimates & Trend Analysis

6.1. Canned Tuna Market Distribution Channel: Key Takeaways
6.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2030
6.3. Canned Tuna Market Estimates & Forecast, By Distribution Channel, 2018 to 2030 (Kilo Tons) (USD Million)
- 6.3.1. Hypermarket & Supermarket
  - 6.3.1.1. Market Estimates & Forecasts, 2018 to 2030 (Kilo Tons) (USD Million)
- 6.3.2. Specialty Stores
  - 6.3.2.1. Market Estimates & Forecasts, 2018 to 2030 (Kilo Tons) (USD Million)
- 6.3.3. Online
  - 6.3.3.1. Market Estimates & Forecasts, 2018 to 2030 (Kilo Tons) (USD Million)

Chapter 7. Canned Tuna Market: Regional Estimates & Trend Analysis

7.1. Canned Tuna Market: Regional Outlook
7.2. Regional Marketplaces: Key Takeaways
7.3. Canned Tuna Market Estimates & Forecast, By Region, 2018 to 2030 (Kilo Tons) (USD Million)
7.4. North America
- 7.4.1. North America Canned Tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
- 7.4.2. U.S.
  - 7.4.2.1. Key country dynamics
  - 7.4.2.2. U.S. Canned Tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
- 7.4.3. Canada
  - 7.4.3.1. Key country dynamics
  - 7.4.3.2. Canada Canned Tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
- 7.4.4. Mexico
  - 7.4.4.1. Key country dynamics
  - 7.4.4.2. Mexico Canned Tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
7.5. Europe
- 7.5.1. Europe Canned Tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
- 7.5.2. Germany
  - 7.5.2.1. Key country dynamics
  - 7.5.2.2. Germany Canned Tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
- 7.5.3. UK
  - 7.5.3.1. Key country dynamics
  - 7.5.3.2. UK Canned Tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
- 7.5.4. France
  - 7.5.4.1. Key country dynamics
  - 7.5.4.2. France Canned Tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
- 7.5.5. Spain
  - 7.5.5.1. Key country dynamics
  - 7.5.5.2. Spain Canned Tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
- 7.5.6. Italy
  - 7.5.6.1. Key country dynamics
  - 7.5.6.2. Italy Canned Tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
7.6. Asia Pacific
- 7.6.1. Asia Pacific Canned Tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
- 7.6.2. China
  - 7.6.2.1. Key country dynamics
  - 7.6.2.2. China Canned Tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
- 7.6.3. Japan
  - 7.6.3.1. Key country dynamics
  - 7.6.3.2. Japan Canned Tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
- 7.6.4. India
  - 7.6.4.1. Key country dynamics
  - 7.6.4.2. India Canned Tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
- 7.6.5. Australia & New Zealand
  - 7.6.5.1. Key country dynamics
  - 7.6.5.2. India Canned Tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
- 7.6.6. South Korea
  - 7.6.6.1. Key country dynamics
  - 7.6.6.2. India Canned Tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
7.7. Latin America
- 7.7.1. Latin America Canned Tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
- 7.7.2. Brazil
  - 7.7.2.1. Key country dynamics
  - 7.7.2.2. Brazil Canned Tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
7.8. Middle East & Africa
- 7.8.1. Middles East & Africa Canned Tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
- 7.8.2. South Africa
  - 7.8.2.1. Key country dynamics
  - 7.8.2.2. South Africa Canned Tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)

Chapter 8. Canned Tuna Market - Competitive Landscape

8.1. Recent Developments & Impact Analysis by Key Market Participants
8.2. Company Categorization
8.3. Company Market Share, 2024
8.4. Company Heat Map/ Positioning Analysis
8.5. Strategy Mapping
8.6. Company Profiles
- 8.6.1. Frinsa
  - 8.6.1.1. Company Overview
  - 8.6.1.2. Financial Performance
  - 8.6.1.3. Product Benchmarking
  - 8.6.1.4. Strategic Initiatives
- 8.6.2. Thai Union Group PCL.
  - 8.6.2.1. Company Overview
  - 8.6.2.2. Financial Performance
  - 8.6.2.3. Product Benchmarking
  - 8.6.2.4. Strategic Initiatives
- 8.6.3. Bumble Bee Foods, LLC.
  - 8.6.3.1. Company Overview
  - 8.6.3.2. Financial Performance
  - 8.6.3.3. Product Benchmarking
  - 8.6.3.4. Strategic Initiatives
- 8.6.4. Century Pacific Food Inc.
  - 8.6.4.1. Company Overview
  - 8.6.4.2. Financial Performance
  - 8.6.4.3. Product Benchmarking
  - 8.6.4.4. Strategic Initiatives
- 8.6.5. Jealsa
  - 8.6.5.1. Company Overview
  - 8.6.5.2. Financial Performance
  - 8.6.5.3. Product Benchmarking
  - 8.6.5.4. Strategic Initiatives
- 8.6.6. Grupo Calvo
  - 8.6.6.1. Company Overview
  - 8.6.6.2. Financial Performance
  - 8.6.6.3. Product Benchmarking
  - 8.6.6.4. Strategic Initiatives
- 8.6.7. Wild Planet Foods
  - 8.6.7.1. Company Overview
  - 8.6.7.2. Financial Performance
  - 8.6.7.3. Product Benchmarking
  - 8.6.7.4. Strategic Initiatives
- 8.6.8. Aneka Tuna Indonesia
  - 8.6.8.1. Company Overview
  - 8.6.8.2. Financial Performance
  - 8.6.8.3. Product Benchmarking
  - 8.6.8.4. Strategic Initiatives
- 8.6.9. American Tuna
  - 8.6.9.1. Company Overview
  - 8.6.9.2. Financial Performance
  - 8.6.9.3. Product Benchmarking
  - 8.6.9.4. Strategic Initiatives
- 8.6.10. Ocean Brands GP.
  - 8.6.10.1. Company Overview
  - 8.6.10.2. Financial Performance
  - 8.6.10.3. Product Benchmarking
  - 8.6.10.4. Strategic Initiatives

Product Code: GVR-4-68038-985-2

List of Tables

1. Canned tuna market estimates and forecast, 2018 - 2030 (Kilo Tons) (USD Million)
2. Canned tuna market estimates and forecast, by product, 2018 - 2030 (Kilo Tons) (USD Million)
3. Skipjack canned tuna market estimates and forecast, 2018 - 2030 (Kilo Tons) (USD Million)
4. Yellowfin canned tuna market estimates and forecasts, 2018 - 2030 (Kilo Tons) (USD Million)
5. Others canned tuna market estimates and forecasts, 2018 - 2030 (Kilo Tons) (USD Million)
6. Canned tuna market estimates & forecast, by distribution channel, 2018 - 2030 (Kilo Tons) (USD Million)
7. Canned tuna market estimates & forecast, by region, 2018 - 2030 (Kilo Tons) (USD Million)
8. North America canned tuna market estimates and forecasts, by country, 2018 - 2030 (Kilo Tons) (USD Million)
9. North America canned tuna market estimates and forecast, by product, 2018 - 2030 (Kilo Tons) (USD Million)
10. North America canned tuna market estimates and forecasts, by distribution channel, 2018 - 2030 (Kilo Tons) (USD Million)
11. U.S. macro-economic outlay
12. U.S. canned tuna market estimates and forecast, by product, 2018 - 2030 (Kilo Tons) (USD Million)
13. U.S. canned tuna market estimates and forecast, by distribution channel, 2018 - 2030 (Kilo Tons) (USD Million)
14. Canada macro-economic outlay
15. Canada canned tuna market estimates and forecast, by product, 2018 - 2030 (Kilo Tons) (USD Million)
16. Canada canned tuna market estimates and forecast, by distribution channel, 2018 - 2030 (Kilo Tons) (USD Million)
17. Mexico macro-economic outlay
18. Mexico canned tuna market estimates and forecast, by product, 2018 - 2030 (Kilo Tons) (USD Million)
19. Mexico canned tuna market estimates and forecast, by distribution channel, 2018 - 2030 (Kilo Tons) (USD Million)
20. Europe canned tuna market estimates and forecasts, by country, 2018 - 2030 (Kilo Tons) (USD Million)
21. Europe canned tuna market estimates and forecast, by product, 2018 - 2030 (Kilo Tons) (USD Million)
22. Europe canned tuna market estimates and forecasts, by distribution channel, 2018 - 2030 (Kilo Tons) (USD Million)
23. UK macro-economic outlay
24. UK canned tuna market estimates and forecast, by product, 2018 - 2030 (Kilo Tons) (USD Million)
25. UK canned tuna market estimates and forecasts, by distribution channel, 2018 - 2030 (Kilo Tons) (USD Million)
26. Germany macro-economic outlay
27. Germany canned tuna market estimates and forecast, by product, 2018 - 2030 (Kilo Tons) (USD Million)
28. Germany canned tuna market estimates and forecast, by distribution channel, 2018 - 2030 (Kilo Tons) (USD Million)
29. France macro-economic outlay
30. France canned tuna market estimates and forecast, by product, 2018 - 2030 (Kilo Tons) (USD Million)
31. France canned tuna market estimates and forecast, by distribution channel, 2018 - 2030 (Kilo Tons) (USD Million)
32. Italy macro-economic outlay
33. Italy canned tuna market estimates and forecast, by product, 2018 - 2030 (Kilo Tons) (USD Million)
34. Italy canned tuna market estimates and forecast, by distribution channel, 2018 - 2030 (Kilo Tons) (USD Million)
35. Spain macro-economic outlay
36. Spain canned tuna market estimates and forecast, by product, 2018 - 2030 (Kilo Tons) (USD Million)
37. Spain canned tuna market estimates and forecast, by distribution channel, 2018 - 2030 (Kilo Tons) (USD Million)
38. Asia Pacific canned tuna market estimates and forecasts, by country, 2018 - 2030 (Kilo Tons) (USD Million)
39. Asia Pacific canned tuna market estimates and forecast, by product, 2018 - 2030 (Kilo Tons) (USD Million)
40. Asia Pacific canned tuna market estimates and forecasts, by distribution channel, 2018 - 2030 (Kilo Tons) (USD Million)
41. China macro-economic outlay
42. China canned tuna market estimates and forecast, by product, 2018 - 2030 (Kilo Tons) (USD Million)
43. China canned tuna market estimates and forecast, by distribution channel, 2018 - 2030 (Kilo Tons) (USD Million)
44. India macro-economic outlay
45. India canned tuna market estimates and forecast, by product, 2018 - 2030 (Kilo Tons) (USD Million)
46. India canned tuna market estimates and forecast, by distribution channel, 2018 - 2030 (Kilo Tons) (USD Million)
47. Japan macro-economic outlay
48. Japan canned tuna market estimates and forecast, by product, 2018 - 2030 (Kilo Tons) (USD Million)
49. Japan canned tuna market estimates and forecast, by distribution channel, 2018 - 2030 (Kilo Tons) (USD Million)
50. Australia & New Zealand macro-economic outlay
51. Australia & New Zealand canned tuna market estimates and forecast, by product, 2018 - 2030 (Kilo Tons) (USD Million)
52. Australia & New Zealand canned tuna market estimates and forecast, by distribution channel, 2018 - 2030 (Kilo Tons) (USD Million)
53. South Korea macro-economic outlay
54. South Korea canned tuna market estimates and forecast, by product, 2018 - 2030 (Kilo Tons) (USD Million)
55. South Korea canned tuna market estimates and forecast, by distribution channel, 2018 - 2030 (Kilo Tons) (USD Million)
56. Latin America canned tuna market estimates and forecasts, by country, 2018 - 2030 (Kilo Tons) (USD Million)
57. Latin America canned tuna market estimates and forecast, by product, 2018 - 2030 (Kilo Tons) (USD Million)
58. Latin America canned tuna market estimates and forecasts, by distribution channel, 2018 - 2030 (Kilo Tons) (USD Million)
59. Brazil macro-economic outlay
60. Brazil canned tuna market estimates and forecast, by product, 2018 - 2030 (Kilo Tons) (USD Million)
61. Brazil canned tuna market estimates and forecast, by distribution channel, 2018 - 2030 (Kilo Tons) (USD Million)
62. MEA canned tuna market estimates and forecasts, by country, 2018 - 2030 (Kilo Tons) (USD Million)
63. MEA canned tuna market estimates and forecast, by product, 2018 - 2030 (Kilo Tons) (USD Million)
64. MEA canned tuna market estimates and forecasts, by distribution channel, 2018 - 2030 (Kilo Tons) (USD Million)
65. South Africa macro-economic outlay
66. South Africa canned tuna market estimates and forecast, by product, 2018 - 2030 (Kilo Tons) (USD Million)
67. South Africa canned tuna market estimates and forecast, by distribution channel, 2018 - 2030 (Kilo Tons) (USD Million)

List of Figures

1. Canned tuna market segmentation
2. Information procurement
3. Primary research pattern
4. Primary research approaches
5. Primary research process
6. Market snapshot
7. Product segment snapshot
8. Distribution channel segment snapshot
9. Competitive landscape snapshot
10. Canned tuna market value, 2024 (USD Billion)
11. Canned tuna market - Industry value chain analysis
12. Canned tuna market dynamics
13. Canned tuna market: Porter's analysis
14. Canned tuna market, by product: Key takeaways
15. Canned tuna market, by product: Market share, 2024 & 2030
16. Skipjack market estimates & forecasts, 2018 - 2030 (Kilo Tons) (USD Million)
17. Yellowfin market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
18. Others market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
19. Canned tuna market, by distribution channel: Key takeaways
20. Canned tuna market, by distribution channel: Market share, 2024 & 2030
21. Canned tuna market estimates & forecasts, through online channels, 2018 - 2030 (Kilo Tons) (USD Million)
22. Canned tuna market estimates & forecasts, through hypermarket & supermarket, 2018 - 2030 (Kilo Tons) (USD Million)
23. Canned tuna market estimates & forecasts, through specialty stores, 2018 - 2030 (Kilo Tons) (USD Million)
24. Canned tuna market revenue, by region, 2024 & 2030, (Kilo Tons) (USD Million)
25. Regional marketplace: Key takeaways
26. North America canned tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
27. U.S. canned tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
28. Canada canned tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
29. Mexico canned tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
30. Europe canned tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
31. UK canned tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
32. Germany canned tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
33. France canned tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
34. Italy canned tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
35. Spain canned tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
36. Asia Pacific canned tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
37. China canned tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
38. India canned tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
39. Japan canned tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
40. Australia & New Zealand canned tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
41. South Korea canned tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
42. Latin America canned tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
43. Brazil canned tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
44. Middle East & Africa canned tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
45. South Africa canned tuna market estimates & forecast, 2018 - 2030 (Kilo Tons) (USD Million)
46. Key company categorization
47. Strategic framework

Canned Tuna Market Size, Share & Trends Analysis Report By Product (Skipjack, Yellowfin), By Distribution Channel (Hypermarket & Supermarket, Specialty Stores, Online), By Region, And Segment Forecasts, 2025 - 2030

Description

Table of Contents

List of Tables

Canned Tuna Market Growth & Trends:

Canned Tuna Market Report Highlights:

Table of Contents

Chapter 1. Methodology and Scope

Chapter 2. Executive Summary

Chapter 3. Canned Tuna Market Variables, Trends & Scope

Chapter 4. Consumer Behavior Analysis

Chapter 5. Canned Tuna Market: Product Estimates & Trend Analysis

Chapter 6. Canned Tuna Market: Distribution Channel Estimates & Trend Analysis

Chapter 7. Canned Tuna Market: Regional Estimates & Trend Analysis

Chapter 8. Canned Tuna Market - Competitive Landscape

List of Tables

List of Figures