PUBLISHER: Global Industry Analysts, Inc. | PRODUCT CODE: 1793621
PUBLISHER: Global Industry Analysts, Inc. | PRODUCT CODE: 1793621
Global Moisturizing Creams Market to Reach US$16.8 Billion by 2030
The global market for Moisturizing Creams estimated at US$11.5 Billion in the year 2024, is expected to reach US$16.8 Billion by 2030, growing at a CAGR of 6.6% over the analysis period 2024-2030. Premium Category, one of the segments analyzed in the report, is expected to record a 7.5% CAGR and reach US$12.4 Billion by the end of the analysis period. Growth in the Mass Category segment is estimated at 4.3% CAGR over the analysis period.
The U.S. Market is Estimated at US$3.1 Billion While China is Forecast to Grow at 10.5% CAGR
The Moisturizing Creams market in the U.S. is estimated at US$3.1 Billion in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$3.5 Billion by the year 2030 trailing a CAGR of 10.5% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 3.2% and 6.5% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 4.4% CAGR.
Global Moisturizing Creams Market - Key Trends & Drivers Summarized
Why Are Moisturizing Creams Remaining a Staple in Personal Care?
Moisturizing creams continue to hold a central place in skincare routines due to their role in maintaining skin hydration, improving texture, and protecting the skin barrier. Used across age groups and skin types, these creams address common concerns such as dryness, flaking, sensitivity, and early signs of aging. Consumers are incorporating moisturizers into both daily and specialized skincare regimens, driving demand for products suited to varying climates, lifestyles, and dermatological needs.
Moisturizers have become essential not only in facial care but also for hands, feet, and body care, especially in regions experiencing cold weather or increased pollution. Interest in preventive skincare has also contributed to higher usage. Consumers are more informed about ingredients and their functions, leading to preference for creams with specific active compounds such as ceramides, hyaluronic acid, and niacinamide. Growing concern over skin health and long-term maintenance continues to support strong market stability.
How Are Product Formulations and Packaging Evolving?
Brands are reformulating moisturizing creams to meet changing consumer expectations around effectiveness, texture, and ingredient transparency. There is growing use of plant-based extracts, probiotics, and vitamins, along with a noticeable shift toward paraben-free, fragrance-free, and hypoallergenic options for sensitive skin. Formulations now cater to niche concerns such as oily skin, mature skin, or post-procedure care, offering lightweight gels, rich balms, or water-based creams depending on the user need.
Packaging innovation is also improving user experience and product preservation. Airless pumps, recyclable jars, and travel-friendly tubes are increasingly adopted. Brands are investing in minimalist and informative packaging that highlights ingredient lists and dermatological testing. With rising environmental awareness, consumers are gravitating toward cruelty-free, vegan, and sustainably sourced options, prompting companies to adapt sourcing and production practices in response.
Where Is Demand Growing and Who Are the Key Users?
Demand for moisturizing creams is rising in both mature and emerging personal care markets. Urban consumers with high exposure to pollutants and screen time are seeking hydration-focused skincare to combat skin fatigue and dryness. Men’s grooming is becoming a significant contributor, as more men adopt moisturizing products as part of daily skincare. In addition, teenagers and young adults entering skincare early are boosting demand for mild, non-comedogenic moisturizers.
In developing regions, growing middle-class populations and better access to personal care products through e-commerce and organized retail are expanding the consumer base. Professional use in dermatology clinics and cosmetic treatment centers is also contributing to product demand, especially for post-treatment moisturization. Climate-related concerns, such as sun damage and winter dryness, continue to influence seasonal and regional purchase behavior.
What Factors Are Driving Growth In The Moisturizing Creams Market?
Growth in the moisturizing creams market is driven by several factors including heightened consumer focus on skin health, increased product availability through digital channels, and expanding awareness of ingredients and their benefits. Rising interest in personalized skincare and multifunctional products is encouraging innovation in both formulation and delivery. The growing number of dermatologically recommended moisturizers supports market credibility and consumer trust.
Shifts in lifestyle, environmental stressors, and daily skincare routines are prompting consumers to maintain consistent moisturization habits. Clean beauty trends, sustainability preferences, and increasing male participation in skincare are further shaping product development and marketing strategies. As skincare becomes more preventive and ingredient-focused, moisturizing creams remain a key product category supported by both legacy brands and emerging labels worldwide.
SCOPE OF STUDY:
The report analyzes the Moisturizing Creams market in terms of units by the following Segments, and Geographic Regions/Countries:
Segments:
Category (Premium Category, Mass Category); Type (Face Moisturizer, Body Moisturizer); Distribution Channel (Supermarkets / Hypermarkets, Retail Distribution Channel, Beauty Salon Distribution Channel, Online Distribution Channel, Other Distribution Channels)
Geographic Regions/Countries:
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.
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