PUBLISHER: Global Industry Analysts, Inc. | PRODUCT CODE: 1797257
PUBLISHER: Global Industry Analysts, Inc. | PRODUCT CODE: 1797257
Global Eco-Friendly Cleaning Products Market to Reach US$56.2 Billion by 2030
The global market for Eco-Friendly Cleaning Products estimated at US$32.2 Billion in the year 2024, is expected to reach US$56.2 Billion by 2030, growing at a CAGR of 9.7% over the analysis period 2024-2030. Glass Cleaner, one of the segments analyzed in the report, is expected to record a 8.0% CAGR and reach US$21.6 Billion by the end of the analysis period. Growth in the Floor Cleaner segment is estimated at 11.4% CAGR over the analysis period.
The U.S. Market is Estimated at US$8.8 Billion While China is Forecast to Grow at 13.0% CAGR
The Eco-Friendly Cleaning Products market in the U.S. is estimated at US$8.8 Billion in the year 2024. China, the world's second largest economy, is forecast to reach a projected market size of US$11.3 Billion by the year 2030 trailing a CAGR of 13.0% over the analysis period 2024-2030. Among the other noteworthy geographic markets are Japan and Canada, each forecast to grow at a CAGR of 7.2% and 8.4% respectively over the analysis period. Within Europe, Germany is forecast to grow at approximately 7.6% CAGR.
Global Eco-Friendly Cleaning Products Market - Key Trends & Drivers Summarized
Why Are Eco-Friendly Cleaning Products Gaining Traction Across Households and Industries?
Eco-friendly cleaning products are designed to minimize environmental impact by using biodegradable, plant-based, or non-toxic ingredients. These products serve the same purpose as conventional cleaners-removing dirt, grease, and pathogens-while reducing harmful chemical exposure and aquatic toxicity. Growing concerns about health, sustainability, and chemical residues have led both consumers and businesses to shift toward environmentally safer alternatives.
In household settings, buyers increasingly choose eco-labeled products for kitchens, bathrooms, floors, and laundry. In commercial spaces, such as hotels, offices, and schools, demand is rising due to internal sustainability goals and external regulatory pressure. Institutional buyers are replacing traditional disinfectants and detergents with green-certified alternatives to ensure compliance with environmental safety guidelines and improve indoor air quality.
What Formulations and Packaging Innovations Are Shaping the Segment?
Manufacturers are developing formulations that exclude chlorine, ammonia, phthalates, and synthetic fragrances. Instead, ingredients like citric acid, baking soda, vinegar derivatives, and essential oils are used for their cleaning efficacy and low ecological footprint. Enzyme-based and surfactant-free products are gaining attention in degreasers and laundry detergents.
Packaging is shifting to recyclable, refillable, or compostable materials. Refill stations and concentrated formats reduce plastic use and carbon footprint in distribution. Some companies are introducing dissolvable cleaning pods, paper-based refill packs, and reusable spray bottles. Labels now communicate ingredient transparency, third-party certifications, and usage instructions more clearly to align with consumer expectations and regulatory norms.
Where Is Demand Rising Across Sectors and Geographies?
Consumer awareness in North America and Western Europe has led to consistent demand for eco-friendly alternatives in both retail and online channels. Urban middle-income households in Asia-Pacific are beginning to shift preferences due to health awareness and premium brand penetration. Green cleaning is also being adopted by food processing, hospitality, and healthcare sectors, where indoor exposure to toxic chemicals must be minimized.
Government buildings, educational institutions, and public transportation facilities are incorporating green cleaning products as part of sustainable procurement policies. Non-governmental organizations and advocacy groups are also influencing purchasing decisions through campaigns and certifications. Growth is visible in both residential and professional-grade products as commercial buyers expand their sustainability criteria for vendor selection.
What Is Driving Growth in the Eco-Friendly Cleaning Products Market?
Growth in the eco-friendly cleaning products market is driven by several factors related to sustainability regulation, consumer health priorities, and green innovation. Increased regulation on chemical emissions, labeling standards, and ingredient disclosure has raised demand for certified green cleaning products. Health-conscious consumers are avoiding traditional cleaners due to concerns over allergens and indoor air pollutants.
Retailers and brands are investing in eco-friendly portfolios to align with environmental values and differentiate themselves in competitive markets. E-commerce expansion is making sustainable products accessible across wider geographies. Improvements in performance, cost competitiveness, and packaging efficiency have further accelerated mainstream adoption. As sustainability becomes central to product selection, eco-friendly cleaners are becoming a preferred choice across households and industries.
SCOPE OF STUDY:
The report analyzes the Eco-Friendly Cleaning Products market in terms of units by the following Segments, and Geographic Regions/Countries:
Segments:
Product Type (Glass Cleaner, Floor Cleaner, Toilet Bowl Cleaner, Other Product Types); Form (Powder Form, Spray Form, Liquid Form); End-Use (Household End-Use, Commercial End-Use)
Geographic Regions/Countries:
World; United States; Canada; Japan; China; Europe (France; Germany; Italy; United Kingdom; Spain; Russia; and Rest of Europe); Asia-Pacific (Australia; India; South Korea; and Rest of Asia-Pacific); Latin America (Argentina; Brazil; Mexico; and Rest of Latin America); Middle East (Iran; Israel; Saudi Arabia; United Arab Emirates; and Rest of Middle East); and Africa.
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