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Packaged FoodFresh Food

PUBLISHER: Grand View Research | PRODUCT CODE: 1654327

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PUBLISHER: Grand View Research | PRODUCT CODE: 1654327

North America Packaged Salad Market Size, Share & Trends Analysis Report By Product (Vegetarian, Non-Vegetarian), By Processing, By Type, By Brand, By Distribution Channel, By Country, And Segment Forecasts, 2025 - 2030

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Description

Table of Contents

List of Tables

North America Packaged Salad Market Growth & Trends:

The North America packaged salad market size is expected to reach USD 11.68 billion by 2030, registering a CAGR of 7.9% from 2025 to 2030, according to a new report by Grand View Research, Inc. Rising health consciousness among consumers and a growing inclination toward convenience foods are expected to be the major factors contributing to the growth of the market.

The branded category segment led the market in 2020. Branded packaged salads are salads that are widely available nationally or internationally and are not limited to one retailer or region. Retail channels usually trade both branded and private label packaged salads to take advantage of exclusive products.

Vegetarian products are most popular among customers and the demand for vegetarian packaged salads is being pushed by the rising number of health-conscious consumers in North America. Individuals searching for organic produce/products continue to create a large demand for vegetarian packed salads in this regard.

The U.S. dominated the North American market in 2020. With the increasing awareness about leading a healthy lifestyle, the demand for packaged salads has been growing significantly among consumers. Furthermore, the high penetration of key market players in the U.S. has improved product accessibility across the country.

The market players face stiff competition from each other as some of them are among the top frozen bakery manufacturers and have a large customer base. The market is fragmented with the presence of a large number of global and regional players such as Earthbound Farm; Vegpro International Inc.; Dole Food Company, Inc.; and Fresh Express Incorporated.

North America Packaged Salad Market Report Highlights:

  • The vegetarian salad segment dominated the North America packaged salad industry with a revenue share of 68.0% in 2024. This is attributed to the growing number of individuals inclined towards trends such as veganism, ease of availability, and customer preferences.
  • The conventional salads segment held the largest revenue share of the North America packaged salad market in 2024. Conventional salads are well-liked by a large group of existing customers who prefer known tastes, flavors, ingredients, and palate-friendly products over trends such as organic offerings.
  • The offline distribution segment held the largest revenue share of the North America packaged salad industry in 2024.
  • The packaged greens segment dominated the North America packaged salad market in 2024. Growing demand for pre-washed, cut & bundled, packaged greens such as spinach, Swiss chard, lettuce, Bok choy, Romaine lettuce, cabbage, watercress, arugula, mustard greens, Collard greens, Okra, Broccoli, and others is contributing to the growth of this segment.
  • The branded product segments held the largest revenue share of the North America packaged salad industry in 2024. This is mainly driven by aspects such as the quality of ingredients and products offered by the brands, adherence to compliance requirements and regulatory norms ensured by the companies, and packaging innovation strategies embraced by the key brands.
  • The U.S. dominated the North America packaged salad market with a revenue share of 76.6% in 2024.
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Product Code: GVR-4-68038-354-6

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
  • 1.2. Market Definition
  • 1.3. Information Procurement
    • 1.3.1. Purchased Database
    • 1.3.2. GVR's Internal Database
    • 1.3.3. Secondary Sources & Third-Party Perspectives
    • 1.3.4. Primary Research
  • 1.4. Information Analysis
    • 1.4.1. Data Analysis Models
  • 1.5. Market Formulation & Data Visualization
  • 1.6. Data Validation & Publishing

Chapter 2. Executive Summary

  • 2.1. Market Snapshot
  • 2.2. Segment Snapshot
  • 2.3. Competitive Landscape Snapshot

Chapter 3. North America Packaged Salad Market Variables, Trends & Scope

  • 3.1. Market Lineage Outlook
    • 3.1.1. Parent Market Outlook
    • 3.1.2. Related Market Outlook
  • 3.2. Industry Value Chain Analysis
    • 3.2.1. Profit Margin Analysis (Industry-level)
  • 3.3. Market Dynamics
    • 3.3.1. Market Driver Analysis
    • 3.3.2. Market Restraint Analysis
    • 3.3.3. Market Opportunities
    • 3.3.4. Market Challenges
  • 3.4. Industry Analysis Tools
    • 3.4.1. Porter's Five Forces Analysis
  • 3.5. Market Entry Strategies

Chapter 4. Consumer Behavior Analysis

  • 4.1. Demographic Analysis
  • 4.2. Consumer Trends and Preferences
  • 4.3. Factors Affecting Buying Decision
  • 4.4. Consumer Ingredient Adoption
  • 4.5. Observations & Recommendations

Chapter 5. North America Packaged Salad Market: Product Estimates & Trend Analysis

  • 5.1. North America Packaged Salad Market, By Product: Key Takeaways
  • 5.2. Product Movement Analysis & Market Share, 2024 & 2030
  • 5.3. Market Estimates & Forecasts, by Product, 2018 - 2030 (USD Million)
    • 5.3.1. Vegetarian
      • 5.3.1.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)
    • 5.3.2. Non-vegetarian
      • 5.3.2.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)

Chapter 6. North America Packaged Salad Market: Processing Estimates & Trend Analysis

  • 6.1. North America Packaged Salad Market, By Processing: Key Takeaways
  • 6.2. Processing Movement Analysis & Market Share, 2024 & 2030
  • 6.3. Market Estimates & Forecasts, by Processing, 2018 - 2030 (USD Million)
    • 6.3.1. Organic
      • 6.3.1.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)
    • 6.3.2. Conventional
      • 6.3.2.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)

Chapter 7. North America Packaged Salad Market: Type Estimates & Trend Analysis

  • 7.1. North America Packaged Salad Market, By Type: Key Takeaways
  • 7.2. Type Movement Analysis & Market Share, 2024 & 2030
  • 7.3. Market Estimates & Forecasts, by Type, 2018 - 2030 (USD Million)
    • 7.3.1. Packaged Greens
      • 7.3.1.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)
    • 7.3.2. Packaged Kits
      • 7.3.2.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)

Chapter 8. North America Packaged Salad Market: Brand Estimates & Trend Analysis

  • 8.1. North America Packaged Salad Market, By Brand: Key Takeaways
  • 8.2. Brand Movement Analysis & Market Share, 2024 & 2030
  • 8.3. Market Estimates & Forecasts, by Brand, 2018 - 2030 (USD Million)
    • 8.3.1. Private Label Products
      • 8.3.1.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)
    • 8.3.2. Branded Products
      • 8.3.2.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)

Chapter 9. North America Packaged Salad Market: Distribution Channel Estimates & Trend Analysis

  • 9.1. North America Packaged Salad Market, By Distribution Channel: Key Takeaways
  • 9.2. Distribution Channel Movement Analysis & Market Share, 2024 & 2030
  • 9.3. Market Estimates & Forecasts, by Distribution Channel, 2018 - 2030 (USD Million)
    • 9.3.1. Online
      • 9.3.1.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)
    • 9.3.2. Offline
      • 9.3.2.1. Market Estimates and Forecast, 2018 - 2030 (USD Million)

Chapter 10. North America Packaged Salad Market: Country Estimates & Trend Analysis

  • 10.1. North America Packaged Salad Market: Country Outlook
  • 10.2. Country Marketplaces: Key Takeaways
  • 10.3. Market Estimates & Forecasts, by Country, 2018 - 2030 (USD Million)
    • 10.3.1. U.S.
      • 10.3.1.1. Key Country Dynamics
      • 10.3.1.2. Market Estimates and Forecast, 2018 - 2030 (USD Million)
    • 10.3.2. Canada
      • 10.3.2.1. Key Country Dynamics
      • 10.3.2.2. Market Estimates and Forecast, 2018 - 2030 (USD Million)
    • 10.3.3. Mexico
      • 10.3.3.1. Key Country Dynamics
      • 10.3.3.2. Market Estimates and Forecast, 2018 - 2030 (USD Million)

Chapter 11. North America Packaged Salad Market: Competitive Analysis

  • 11.1. Recent Developments & Impact Analysis, By Key Market Participants
  • 11.2. Company Categorization
  • 11.3. Participant's Overview
  • 11.4. Financial Performance
  • 11.5. Ingredient Benchmarking
  • 11.6. Company Market Share Analysis, 2024 (%)
  • 11.7. Company Heat Map Analysis
  • 11.8. Strategy Mapping
  • 11.9. Company Profiles
    • 11.9.1. BrightFarms
      • 11.9.1.1. Company Overview
      • 11.9.1.2. Financial Performance
      • 11.9.1.3. Ingredient Portfolios
      • 11.9.1.4. Strategic Initiatives
    • 11.9.2. Dole
      • 11.9.2.1. Company Overview
      • 11.9.2.2. Financial Performance
      • 11.9.2.3. Ingredient Portfolios
      • 11.9.2.4. Strategic Initiatives
    • 11.9.3. Earthbound Farm
      • 11.9.3.1. Company Overview
      • 11.9.3.2. Financial Performance
      • 11.9.3.3. Ingredient Portfolios
      • 11.9.3.4. Strategic Initiatives
    • 11.9.4. Eat Smart
      • 11.9.4.1. Company Overview
      • 11.9.4.2. Financial Performance
      • 11.9.4.3. Ingredient Portfolios
      • 11.9.4.4. Strategic Initiatives
    • 11.9.5. Missionero
      • 11.9.5.1. Company Overview
      • 11.9.5.2. Financial Performance
      • 11.9.5.3. Ingredient Portfolios
      • 11.9.5.4. Strategic Initiatives
    • 11.9.6. Gotham Greens
      • 11.9.6.1. Company Overview
      • 11.9.6.2. Financial Performance
      • 11.9.6.3. Ingredient Portfolios
      • 11.9.6.4. Strategic Initiatives
    • 11.9.7. Mann Packing Co., Inc
      • 11.9.7.1. Company Overview
      • 11.9.7.2. Financial Performance
      • 11.9.7.3. Ingredient Portfolios
      • 11.9.7.4. Strategic Initiatives
    • 11.9.8. BONDUELLE
      • 11.9.8.1. Company Overview
      • 11.9.8.2. Financial Performance
      • 11.9.8.3. Ingredient Portfolios
      • 11.9.8.4. Strategic Initiatives
    • 11.9.9. Fresh Express
      • 11.9.9.1. Company Overview
      • 11.9.9.2. Financial Performance
      • 11.9.9.3. Ingredient Portfolios
      • 11.9.9.4. Strategic Initiatives
    • 11.9.10. VEGPRO INTERNATIONAL
      • 11.9.10.1. Company Overview
      • 11.9.10.2. Financial Performance
      • 11.9.10.3. Ingredient Portfolios
      • 11.9.10.4. Strategic Initiatives
    • 11.9.11. organicgirl
      • 11.9.11.1. Company Overview
      • 11.9.11.2. Financial Performance
      • 11.9.11.3. Ingredient Portfolios
      • 11.9.11.4. Strategic Initiatives
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Product Code: GVR-4-68038-354-6

List of Tables

  • Table 1. North America packaged salad market: Key market driver analysis
  • Table 2. North America packaged salad market: Key market restraint analysis
  • Table 3. North America packaged salad market estimates & forecast, by country (USD Million)
  • Table 4. North America packaged salad market estimates & forecast, by product (USD Million)
  • Table 5. North America packaged salad market estimates & forecast, by processing (USD Million)
  • Table 6. North America packaged salad market estimates & forecast, by distribution channel (USD Million)
  • Table 7. North America packaged salad market estimates & forecast, by type (USD Million)
  • Table 8. North America packaged salad market estimates & forecast, by brand (USD Million)
  • Table 9. U.S. macro-economic outlay
  • Table 10. U.S. packaged salad market estimates & forecast, by product (USD Million)
  • Table 11. U.S. packaged salad market estimates & forecast, by processing (USD Million)
  • Table 12. U.S. packaged salad market estimates & forecast, by distribution channel (USD Million)
  • Table 13. U.S. packaged salad market estimates & forecast, by type (USD Million)
  • Table 14. U.S. packaged salad market estimates & forecast, by brand (USD Million)
  • Table 15. Canada macro-economic outlay
  • Table 16. Canada packaged salad market estimates & forecast, by product (USD Million)
  • Table 17. Canada packaged salad market estimates & forecast, by processing (USD Million)
  • Table 18. Canada packaged salad market estimates & forecast, by distribution channel (USD Million)
  • Table 19. Canada packaged salad market estimates & forecast, by type (USD Million)
  • Table 20. Canada packaged salad market estimates & forecast, by brand (USD Million)
  • Table 21. Mexico macro-economic outlay
  • Table 22. Mexico packaged salad market estimates & forecast, by product (USD Million)
  • Table 23. Mexico packaged salad market estimates & forecast, by processing (USD Million)
  • Table 24. Mexico packaged salad market estimates & forecast, by distribution channel (USD Million)
  • Table 25. Mexico packaged salad market estimates & forecast, by type (USD Million)
  • Table 26. Mexico packaged salad market estimates & forecast, by brand (USD Million)
  • Table 27. Recent developments & impact analysis, by key market participants
  • Table 28. Company market share, 2024 (%)
  • Table 29. Company heat map analysis, 2024
  • Table 30. Companies implementing key strategies

List of Figures

  • Fig. 1 Packaged salad market segmentation
  • Fig. 2 Information procurement
  • Fig. 3 Primary research pattern
  • Fig. 4 Primary research approaches
  • Fig. 5 Primary research process
  • Fig. 6 Market snapshot
  • Fig. 7 Segment snapshot
  • Fig. 8 Regional snapshot
  • Fig. 9 Competitive landscape snapshot
  • Fig. 10 North America parent industry and packaged salad market size (USD Million)
  • Fig. 11 North America packaged salad market size, 2018 to 2030 (USD Million)
  • Fig. 12 North America packaged salad market: Penetration & growth prospect mapping
  • Fig. 13 North America packaged salad market: Value chain analysis
  • Fig. 14 North America packaged salad market: Dynamics
  • Fig. 15 North America packaged salad market: Porter's five forces analysis
  • Fig. 16 North America packaged salad market estimates & forecast, by product (USD Million)
  • Fig. 17 North America vegetarian packaged salad market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 18 North America non-vegetarian packaged salad market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 19 North America packaged salad market estimates & forecast, by processing (USD Million)
  • Fig. 20 North America organic packaged salad market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 21 North America conventional packaged salad market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 22 North America packaged salad market estimates & forecast, by distribution channel (USD Million)
  • Fig. 23 North America packaged salad market estimates & forecast, for online distribution, 2018 - 2030 (USD Million)
  • Fig. 24 North America packaged salad market estimates & forecast, for offline distribution, 2018 - 2030 (USD Million)
  • Fig. 25 North America packaged salad market estimates & forecast, by type (USD Million)
  • Fig. 26 North America packaged greens market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 27 North America packaged kits market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 28 North America packaged salad market estimates & forecast, by brands (USD Million)
  • Fig. 29 North America packaged salad market estimates & forecast, by private label products, 2018 - 2030 (USD Million)
  • Fig. 30 North America non-vegetarian packaged salad market estimates & forecast, by branded products, 2018 - 2030 (USD Million)
  • Fig. 31 Packaged salad market: Country outlook, 2024 & 2030 (USD Million)
  • Fig. 32 Country marketplace: Key takeaways
  • Fig. 33 North America packaged salad market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 34 U.S. packaged salad market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 35 Canada packaged salad market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 36 Mexico packaged salad market estimates & forecast, 2018 - 2030 (USD Million)
  • Fig. 37 Key company categorization
  • Fig. 38 Company market share analysis, 2024
  • Fig. 39 Strategic framework of packaged salad
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