PUBLISHER: Grand View Research | PRODUCT CODE: 1701386
PUBLISHER: Grand View Research | PRODUCT CODE: 1701386
U.S. Solo Travel Market Size, Share & Trends Analysis Report By Travel Type (Adventure & Extreme Travel, Eco Travel), By Traveler Type (Domestic, International), By Gender (Male, Female), By Age Group, By Booking Mode, And Segment Forecasts, 2025 - 2030
U.S. Solo Travel Market Size & Trends:
The U.S. solo travel market size was valued at USD 94.88 billion in 2024 and is expected to expand at a CAGR of 12.4% from 2025 to 2030. A combination of evolving traveler preferences and societal trends drives the market growth. Individuals seek personalized and flexible travel experiences, embracing the freedom and empowerment that solo travel offers. The growing prevalence of remote work has also encouraged people to explore new destinations while maintaining professional commitments.
Technological advancements have also played a significant role in enhancing the solo travel experience. The widespread availability of mobile applications for real-time navigation, accommodation booking, and transportation management has alleviated many of the challenges traditionally associated with independent travel. Furthermore, digital platforms provide comprehensive safety information, ensuring solo travelers can navigate unfamiliar environments with confidence. Social media further fuels this trend by enabling travelers to share their experiences, access peer recommendations, and build virtual communities, reducing the sense of isolation that can sometimes accompany solo journeys.
Economic factors have also contributed to the rise of solo travel, particularly among millennials and Gen Z, who are experiencing increased financial independence. Many travelers prioritize experiences over material possessions, directing their discretionary income toward personal exploration. Additionally, the growing adoption of remote and hybrid work models has provided greater flexibility in travel planning, allowing solo travelers to extend their trips without the constraints of traditional office-based employment. This has resulted in an uptick in "workcations" and extended solo travel experiences.
A rising emphasis on mental wellness and self-discovery has led travelers to prioritize solo journeys to rejuvenate and reflect. Advances in technology, such as user-friendly travel apps and platforms, have further facilitated U.S. solo travel by enhancing safety, connectivity, and convenience. In addition, the expanding range of tailored experiences, such as solo-friendly accommodations and guided tours, has significantly made solo travel more accessible and appealing. Furthermore, a 2024 American Express survey reveals that 57% of respondents prefer quick solo weekend getaways, with nearly a third favoring solo trips to new cities. This growing trend highlights the appeal of short, personal escapes that allow travelers to relax, recharge, and explore at their own pace.
In the U.S., a growing focus on mental wellness and self-discovery has encouraged travelers to embark on solo journeys to rejuvenate and reflect. Furthermore, technological advancements, including user-friendly travel apps and platforms, have greatly facilitated solo travel by improving safety, connectivity, and convenience. Additionally, the increasing availability of tailored experiences, such as solo-friendly accommodations and guided tours, has made solo travel more accessible and appealing within the U.S. market.
According to the 2024 Internova Index: North American Traveler Insights survey, international travel among U.S. travelers has grown by 22% in the past year, particularly in the premium and budget segments. Additionally, 25% of travelers plan to take more leisure trips in 2025, highlighting a strong desire for exploration and adventure. Luxury travelers are leading this trend, favoring destinations outside North America. The survey also found that 60% of travelers plan to use travel advisors, with even higher demand among those under 35. These experts are valued for their guidance and assistance, especially during travel disruptions like flight cancellations or itinerary adjustments.
U.S. Solo Travel Market Report Segmentation
This report forecasts revenue growth at country level and provides an analysis of the latest industry trends and opportunities in each of the sub-segments from 2018 to 2030. For this study, Grand View Research has segmented the U.S. solo travel market report based on travel type, traveler type, gender, age group, and booking mode:
- Travel Type Outlook (Revenue, USD Billion, 2018 - 2030)
- Leisure & Vacation Travel
- Adventure and Extreme Travel
- Safari and Wildlife Travel
- Cultural & Heritage Travel
- Eco Travel
- Business Travel
- Others
- Traveler Type Outlook (Revenue, USD Billion, 2018 - 2030)
- Domestic
- International
- Gender Outlook (Revenue, USD Billion, 2018 - 2030)
- Male
- Female
- Age Group Outlook (Revenue, USD Billion, 2018 - 2030)
- 18-24 Years
- 25-40 Years
- 41-56 Years
- 57 Years and Above
- Booking Mode Outlook (Revenue, USD Billion, 2018 - 2030)
- Direct Booking
- Online Travel Agents and Agencies (OTAs)
- Marketplace Booking
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation & Scope
- 1.2. Market Definition
- 1.3. Information Procurement
- 1.3.1. Purchased Database
- 1.3.2. GVR's Internal Database
- 1.3.3. Secondary Sources & Third-Party Perspectives
- 1.3.4. Primary Research
- 1.4. Information Analysis
- 1.4.1. Data Analysis Models
- 1.5. Market Formulation & Data Visualization
- 1.6. Data Validation & Publishing
Chapter 2. Executive Summary
- 2.1. Market Snapshot
- 2.2. Segment Snapshot
- 2.3. Competitive Landscape Snapshot
Chapter 3. U.S. Solo Travel Market: Industry Outlook
- 3.1. Market Lineage Outlook
- 3.1.1. Parent Market Outlook
- 3.2. Industry Value Chain Analysis
- 3.2.1. Booking Mode Analysis and Trends
- 3.3. Market Dynamics
- 3.3.1. Market Driver Analysis
- 3.3.2. Market Restraint Analysis
- 3.3.3. Market Opportunities
- 3.3.4. Market Challenges
- 3.4. Industry Analysis Tools
- 3.4.1. Porter's Five Forces Analysis
- 3.5. Market Entry Strategies
Chapter 4. Consumer Behavior Analysis
- 4.1. Demographic Analysis
- 4.2. Consumer Trends and Preferences
- 4.3. Factors Affecting Buying Decisions
- 4.4. Consumer Service Adoption Trends
- 4.5. Observations & Recommendations
Chapter 5. U.S. Solo Travel Market: Travel Type Estimates & Trend Analysis
- 5.1. U.S. Solo Travel Market, By Travel Type: Key Takeaways
- 5.2. Travel Type Movement Analysis & Market Share, 2024 & 2030
- 5.3. Market Estimates & Forecasts, By Travel Type, 2018 - 2030 (USD Billion)
- 5.3.1. Leisure & Vacation Travel
- 5.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 5.3.2. Adventure and Extreme Travel
- 5.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 5.3.3. Safari and Wildlife Travel
- 5.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 5.3.4. Cultural & Heritage Travel
- 5.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 5.3.5. Eco Travel
- 5.3.5.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 5.3.6. Business Travel
- 5.3.6.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 5.3.7. Others
- 5.3.7.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 5.3.1. Leisure & Vacation Travel
Chapter 6. U.S. Solo Travel Market: Traveler Type Estimates & Trend Analysis
- 6.1. U.S. Solo Travel Market, By Traveler Type: Key Takeaways
- 6.2. Traveler Type Movement Analysis & Market Share, 2024 & 2030
- 6.3. Market Estimates & Forecasts, By Traveler Type, 2018 - 2030 (USD Billion)
- 6.3.1. Domestic
- 6.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.3.2. International
- 6.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 6.3.1. Domestic
Chapter 7. U.S. Solo Travel Market: Gender Estimates & Trend Analysis
- 7.1. U.S. Solo Travel Market, By Gender: Key Takeaways
- 7.2. Gender Movement Analysis & Market Share, 2024 & 2030
- 7.3. Market Estimates & Forecasts, by Gender, 2018 - 2030 (USD Billion)
- 7.3.1. Male
- 7.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 7.3.2. Female
- 7.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 7.3.1. Male
Chapter 8. U.S. Solo Travel Market: Age Group Estimates & Trend Analysis
- 8.1. U.S. Solo Travel Market, By Age Group: Key Takeaways
- 8.2. Age Group Movement Analysis & Market Share, 2024 & 2030
- 8.3. Market Estimates & Forecasts, By Age Group, 2018 - 2030 (USD Billion)
- 8.3.1. 18-24 Years
- 8.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.2. 25-40 Years
- 8.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.3. 41-56 Years
- 8.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.4. 57 Years and Above
- 8.3.4.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 8.3.1. 18-24 Years
Chapter 9. U.S. Solo Travel Market: Booking Mode Estimates & Trend Analysis
- 9.1. U.S. Solo Travel Market, By Booking Mode: Key Takeaways
- 9.2. Booking Mode Movement Analysis & Market Share, 2024 & 2030
- 9.3. Market Estimates & Forecasts, By Booking Mode, 2018 - 2030 (USD Billion)
- 9.3.1. Direct Booking
- 9.3.1.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 9.3.2. Online Travel Agents and Agencies (OTAs)
- 9.3.2.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 9.3.3. Marketplace Booking
- 9.3.3.1. Market estimates and forecast, 2018 - 2030 (USD Billion)
- 9.3.1. Direct Booking
Chapter 10. U.S. Solo Travel Market: Competitive Analysis
- 10.1. Recent Developments & Impact Analysis, by Key Market Participants
- 10.2. Company Categorization
- 10.3. Participant's Overview
- 10.4. Financial Performance
- 10.5. Service Benchmarking
- 10.6. Company Market Share Analysis, 2024 (%)
- 10.7. Company Heat Map Analysis
- 10.8. Strategy Mapping
- 10.9. Company Profiles
- 10.9.1. Intrepid Travel
- 10.9.1.1. Company Overview
- 10.9.1.2. Financial Performance
- 10.9.1.3. Service Portfolios
- 10.9.1.4. Strategic Initiatives
- 10.9.2. G Adventures
- 10.9.2.1. Company Overview
- 10.9.2.2. Financial Performance
- 10.9.2.3. Service Portfolios
- 10.9.2.4. Strategic Initiatives
- 10.9.3. Austin Adventures
- 10.9.3.1. Company Overview
- 10.9.3.2. Financial Performance
- 10.9.3.3. Service Portfolios
- 10.9.3.4. Strategic Initiatives
- 10.9.4. Contiki Holidays Limited
- 10.9.4.1. Company Overview
- 10.9.4.2. Financial Performance
- 10.9.4.3. Service Portfolios
- 10.9.4.4. Strategic Initiatives
- 10.9.5. Solos Holidays Ltd.
- 10.9.5.1. Company Overview
- 10.9.5.2. Financial Performance
- 10.9.5.3. Service Portfolios
- 10.9.5.4. Strategic Initiatives
- 10.9.6. Trafalgar.
- 10.9.6.1. Company Overview
- 10.9.6.2. Financial Performance
- 10.9.6.3. Service Portfolios
- 10.9.6.4. Strategic Initiatives
- 10.9.7. EF Education First Ltd. (EF Go Ahead Tours)
- 10.9.7.1. Company Overview
- 10.9.7.2. Financial Performance
- 10.9.7.3. Service Portfolios
- 10.9.7.4. Strategic Initiatives
- 10.9.8. WeRoad
- 10.9.8.1. Company Overview
- 10.9.8.2. Financial Performance
- 10.9.8.3. Service Portfolios
- 10.9.8.4. Strategic Initiatives
- 10.9.9. Airbnb Inc.
- 10.9.9.1. Company Overview
- 10.9.9.2. Financial Performance
- 10.9.9.3. Service Portfolios
- 10.9.9.4. Strategic Initiatives
- 10.9.10. Booking Holdings Inc.
- 10.9.10.1. Company Overview
- 10.9.10.2. Financial Performance
- 10.9.10.3. Service Portfolios
- 10.9.10.4. Strategic Initiatives
- 10.9.1. Intrepid Travel
List of Tables
- Table 1. U.S. solo travel market: Key market driver analysis
- Table 2. U.S. solo travel market: Key market restraint analysis
- Table 3. U.S. solo travel market estimates & forecast, 2018 - 2030, by travel type, 2018 - 2030 (USD Billion)
- Table 4. U.S. solo leisure & vacation travel market estimates & forecast, 2018 - 2030 (USD Billion)
- Table 5. U.S. solo adventure and extreme travel market estimates & forecast, 2018 - 2030 (USD Billion)
- Table 6. U.S. solo safari and wildlife travel market estimates & forecast, 2018 - 2030 (USD Billion)
- Table 7. U.S. solo cultural & heritage travel market estimates & forecast, 2018 - 2030 (USD Billion)
- Table 8. U.S. solo eco travel market estimates & forecast, 2018 - 2030 (USD Billion)
- Table 9. U.S. solo business travel market estimates & forecast, 2018 - 2030 (USD Billion)
- Table 10. Other types of solo travel market estimates & forecast, 2018 - 2030 (USD Billion)
- Table 11. U.S. solo travel market estimates & forecast, 2018 - 2030, by traveler type, 2018 - 2030 (USD Billion)
- Table 12. Domestic U.S. solo travel market estimates & forecast, 2018 - 2030 (USD Billion)
- Table 13. International U.S. solo travel market estimates & forecast, 2018 - 2030 (USD Billion)
- Table 14. U.S. solo travel market estimates & forecast, 2018 - 2030, by gender, 2018 - 2030 (USD Billion)
- Table 15. U.S. female solo travel market estimates & forecast, 2018 - 2030 (USD Billion)
- Table 16. U.S. male solo travel market estimates & forecast, 2018 - 2030 (USD Billion)
- Table 17. U.S. solo travel market estimates & forecast, 2018 - 2030, by age group, 2018 - 2030 (USD Billion)
- Table 18. U.S. solo travel market estimates & forecast, for age group 18-24 years, 2018 - 2030 (USD Billion)
- Table 19. U.S. solo travel market estimates & forecast, for age group 25-40 years, 2018 - 2030 (USD Billion)
- Table 20. U.S. solo travel market estimates & forecast, for age group 41-56 years, 2018 - 2030 (USD Billion)
- Table 21. U.S. solo travel market estimates & forecast, for age group 57 years and above, 2018 - 2030 (USD Billion)
- Table 22. U.S. solo travel market estimates & forecast, 2018 - 2030, by booking mode, 2018 - 2030 (USD Billion)
- Table 23. U.S. solo travel market estimates & forecast, through direct booking, 2018 - 2030 (USD Billion)
- Table 24. U.S. solo travel market estimates & forecast, through online travel agents and agencies, 2018 - 2030 (USD Billion)
- Table 25. U.S. solo travel market estimates & forecast, through marketplace booking, 2018 - 2030 (USD Billion)
- Table 26. U.S. solo travel market estimates & forecast, 2018 - 2030, by region, 2018 - 2030 (USD Billion)
- Table 27. Recent developments & impact analysis, by key market participants
- Table 28. Company market share, 2024 (%)
- Table 29. Company heat map analysis, 2024
- Table 30. Companies implementing key strategies
List of Figures
- Fig. 1 U.S. Solo Travel Market Segmentation
- Fig. 2 Information procurement
- Fig. 3 Primary research pattern
- Fig. 4 Primary research approaches
- Fig. 5 Primary research process
- Fig. 6 Market snapshot
- Fig. 7 Segment snapshot
- Fig. 8 Regional snapshot
- Fig. 9 Competitive landscape snapshot
- Fig. 10 Parent industry and U.S. solo travel services market size, 2024 (USD Billion)
- Fig. 11 U.S. solo travel services market: Value chain analysis
- Fig. 12 U.S. solo travel services market: Dynamics
- Fig. 13 U.S. solo travel services market: Porter's five forces analysis
- Fig. 14 U.S. solo travel services market, by travel type: Key takeaways
- Fig. 15 U.S. solo travel services market: Travel Type movement analysis, 2024 & 2030 (%)
- Fig. 16 U.S. solo leisure & vacation travel market estimates & forecast, 2018 - 2030 (USD Billion)
- Fig. 17 U.S. solo adventure and extreme travel market estimates & forecast, 2018 - 2030 (USD Billion)
- Fig. 18 U.S. solo safari and wildlife travel market estimates & forecast, 2018 - 2030 (USD Billion)
- Fig. 19 U.S. solo cultural & heritage travel market estimates & forecast, 2018 - 2030 (USD Billion)
- Fig. 20 U.S. solo eco travel market estimates & forecast, 2018 - 2030 (USD Billion)
- Fig. 21 U.S. solo business travel market estimates & forecast, 2018 - 2030 (USD Billion)
- Fig. 22 Other types of U.S. solo travel market estimates & forecast, 2018 - 2030 (USD Billion)
- Fig. 23 U.S. solo travel services market, by traveler type: Key takeaways
- Fig. 24 U.S. solo travel services market: Traveler Type movement analysis, 2024 & 2030 (%)
- Fig. 25 Domestic U.S. solo travel market estimates & forecast, 2018 - 2030 (USD Billion)
- Fig. 26 International U.S. solo travel market estimates & forecast, 2018 - 2030 (USD Billion)
- Fig. 27 U.S. solo travel service market, by gender: Key takeaways
- Fig. 28 U.S. solo travel service market: Gender movement analysis, 2024 & 2030 (%)
- Fig. 29 U.S. female solo travel market estimates & forecast, 2018 - 2030 (USD Billion)
- Fig. 30 U.S. male solo travel market estimates & forecast, 2018 - 2030 (USD Billion)
- Fig. 31 U.S. solo travel services market, by age group: Key takeaways
- Fig. 32 U.S. solo travel services market: Age Group movement analysis, 2024 & 2030 (%)
- Fig. 33 U.S. solo travel market estimates & forecast, for age group 18-24 years, 2018 - 2030 (USD Billion)
- Fig. 34 U.S. solo travel market estimates & forecast, for age group 25-40 years, 2018 - 2030 (USD Billion)
- Fig. 35 U.S. solo travel market estimates & forecast, for age group 41-56 years, 2018 - 2030 (USD Billion)
- Fig. 36 U.S. solo travel market estimates & forecast, for age group 57 years and above, 2018 - 2030 (USD Billion)
- Fig. 37 U.S. solo travel services market, by booking mode: Key takeaways
- Fig. 38 U.S. solo travel services market: Booking Mode movement analysis, 2024 & 2030 (%)
- Fig. 39 U.S. solo travel market estimates & forecast, through direct booking, 2018 - 2030 (USD Billion)
- Fig. 40 U.S. solo travel market estimates & forecast, through online travel agents and agencies, 2018 - 2030 (USD Billion)
- Fig. 41 U.S. solo travel market estimates & forecast, through marketplace booking, 2018 - 2030 (USD Billion)
- Fig. 42 Key company categorization
- Fig. 43 Company market share analysis, 2024
- Fig. 44 Strategic framework of U.S. solo travel market
