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PUBLISHER: Grand View Research | PRODUCT CODE: 1726265

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PUBLISHER: Grand View Research | PRODUCT CODE: 1726265

Philippines Health And Wellness Tourism Market Size, Share & Trends Analysis Report, By Service Type (Executive Check-ups (ECUs) & Preventive Healthcare), By End-use (Hospital-Based Wellness & Preventive Care), And Segment Forecasts, 2025 - 2030

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Philippines Health & Wellness Tourism Market Growth & Trends:

The Philippines health & wellness tourism market size is expected to reach USD 16.30 billion by 2030, registering a CAGR of 29.66% from 2025 to 2030, according to a new report by Grand View Research, Inc. In the Philippines, individuals access high-quality medical treatment at a lower cost than developed countries. Despite the relatively low cost of medical procedures in the Philippines, the quality of care remains high due to the availability of adequate resources. This creates an influx of people seeking healthcare services in the Philippines. For instance, medical procedures in the Philippines cost 40-80% less than in Western countries. For instance, a heart bypass costs around USD 100,000 in the U.S. and between USD 17,000 and USD 19,000 in the Philippines.

Moreover, many medical institutions in the Philippines offer tailor-made packages for medical tourists, including airport pick-up, in-hospital translators, and vacation-style recovery options. A distinctive aspect of wellness services in the Philippines is hilot, an ancient Filipino massage technique known for its therapeutic and restorative benefits. Numerous spas throughout the nation, situated in peaceful natural settings, provide hilot alongside various other traditional therapies. State-of-the-art medical facilities with highly qualified healthcare professionals further enhance these offerings.

Furthermore, healthcare institutes in the country are entering into strategic collaborations to upgrade and enhance their service offerings. For instance, in July 2023, Makati Medical Center partnered with the UC Davis Comprehensive Cancer Center, aimed at enhancing cancer care and research. Similarly, in July 2024, The Medical City and DOT collaborated with the Department of Tourism to provide a holistic medical tourism program to international patients. Such partnerships and collaborations are expected to contribute to the country's long-term economic development and job creation, harnessing market growth.

Some of the key players in the market are The Medical City, St. Luke's Medical Center, Asian Hospital and Medical Center, Metro Pacific Health (MPH), Health & Leisure, Tapscott Health Inc. (THI), Nurture Wellness Village, Makati Medical Center, CebuDoc Group, The Farm at San Benito. Players are adopting key strategic initiatives to expand their business footprint and grow their clientele. For instance, in December 2024, Metro Pacific Health entered a significant partnership with Maxicare Healthcare Corporation (Maxicare), aimed at transforming healthcare access for Filipinos. This collaboration combines MPH's extensive network of premier hospitals with Maxicare's expertise as a leading health maintenance organization (HMO) in the Philippines. The goal is to provide Maxicare members with efficient and affordable access to high-quality healthcare services across the nation.

Philippines Health & Wellness Tourism Market Report Highlights:

  • Based on service type, the wellness retreats and integrative therapies segment held the highest revenue share of 32.08% of the market in 2024. The country's premier destination for holistic rejuvenation drives the growth of wellness retreats and integrative therapies in the Philippines' health and wellness tourism sector.
  • Based on end use, the hospital-based wellness & preventive care segment dominated the market in 2024. The growth of hospital-based wellness and preventive care in the Philippines' health and wellness tourism sector is driven by rising healthcare awareness, government support, and the country's competitive edge in medical services.
Product Code: GVR-4-68040-556-0

Table of Contents

Chapter 1. Methodology and Scope

  • 1.1. Market Segmentation & Scope
  • 1.2. Market Definitions
    • 1.2.1. Service Type
    • 1.2.2. End Use
  • 1.3. Estimates and Forecast Timeline
  • 1.4. Research Methodology
  • 1.5. Information Procurement
    • 1.5.1. Purchased Database
    • 1.5.2. GVR's Internal Database
    • 1.5.3. Secondary Sources & Third-Party Perspectives
    • 1.5.4. Primary Research
  • 1.6. Information Analysis
    • 1.6.1. Data Analysis Models
  • 1.7. Market Formulation & Data Visualization
  • 1.8. Model Details
    • 1.8.1. Commodity Flow Analysis
  • 1.9. List of Secondary Sources
  • 1.10. Objectives

Chapter 2. Executive Summary

  • 2.1. Market Snapshot
  • 2.2. Segment Snapshot
  • 2.3. Competitive Landscape Snapshot

Chapter 3. Market Variables, Trends, & Scope

  • 3.1. Market Lineage Outlook
    • 3.1.1. Parent Market Outlook
    • 3.1.2. Related/Ancillary Market Outlook
  • 3.2. Market Trends and Outlook
    • 3.2.1. Market Driver Analysis
      • 3.2.1.1. Affordable and high-quality medical services
      • 3.2.1.2. Favorable government initiatives and strategic partnerships
      • 3.2.1.3. Limited insurance coverage and longer waiting times for few elective procedures in developed countries
    • 3.2.2. Market Restraint Analysis
      • 3.2.2.1. Follow-up problems
      • 3.2.2.2. Medical risks associated with medical tourism
    • 3.2.3. Market Opportunity Analysis
    • 3.2.4. Market Challenges Analysis
  • 3.3. Inbound patient origin analysis, 2024 (%) (top source countries)
  • 3.4. Outbound wellness tourism analysis, 2024 (type of services sought abroad)
  • 3.5. Outbound patient traffic analysis, 2024 (number of patients)
  • 3.6. Average spend per patient, 2024 (service-specific breakdown)
  • 3.7. Business Environment Analysis
    • 3.7.1. Industry Analysis - Porter's Five Forces Analysis
      • 3.7.1.1. Supplier power
      • 3.7.1.2. Buyer power
      • 3.7.1.3. Substitution threat
      • 3.7.1.4. Threat of new entrant
      • 3.7.1.5. Competitive rivalry
    • 3.7.2. PESTEL Analysis

Chapter 4. Philippines Health & Wellness Tourism Market Segment Analysis, By Service Type, 2018 - 2030 (USD Million)

  • 4.1. Service Type Segment Dashboard
  • 4.2. Philippines Health & Wellness Tourism Market: Service Type Movement Analysis
  • 4.3. Philippines Health & Wellness Tourism Market Size & Trend Analysis, by Service Type, 2018 - 2030 (USD Million)
  • 4.4. Executive Check-ups (ECUs) & Preventive Healthcare
    • 4.4.1. Executive Check-ups (ECUs) & Preventive Healthcare Market, 2018 - 2030 (USD Million)
  • 4.5. Preventive Healthcare Services
    • 4.5.1. Preventive Healthcare Services Market, 2018 - 2030 (USD Million)
  • 4.6. Personalized Medicine & Genomics-Based Therapies
    • 4.6.1. Personalized Medicine & Genomics-Based Therapies Market, 2018 - 2030 (USD Million)
  • 4.7. Wellness Retreats & Integrative Therapies
    • 4.7.1. Wellness Retreats & Integrative Therapies Market, 2018 - 2030 (USD Million)
  • 4.8. Other Specialized Wellness Services
    • 4.8.1. Other Specialized Wellness Services Market, 2018 - 2030 (USD Million)

Chapter 5. Philippines Health & Wellness Tourism Market Segment Analysis, By End Use, 2018 - 2030 (USD Million)

  • 5.1. End Use Segment Dashboard
  • 5.2. Philippines Health & Wellness Tourism Market: End Use Movement Analysis
  • 5.3. Philippines Health & Wellness Tourism Market Size & Trend Analysis, by End Use, 2018 - 2030 (USD Million)
  • 5.4. Hospital-Based Wellness & Preventive Care
    • 5.4.1. Hospital-Based Wellness & Preventive Care Market, 2018 - 2030 (USD Million)
    • 5.4.2. Executive Check-ups (ECUs) & Preventive Healthcare
      • 5.4.2.1. Executive Check-ups (ECUs) & Preventive Healthcare Market, 2018 - 2030 (USD Million)
    • 5.4.3. Preventive Healthcare Services
      • 5.4.3.1. Preventive Healthcare Services Market, 2018 - 2030 (USD Million)
    • 5.4.4. Personalized Medicine & Genomics-Based Therapies
      • 5.4.4.1. Personalized Medicine & Genomics-Based Therapies Market, 2018 - 2030 (USD Million)
    • 5.4.5. Wellness Retreats & Integrative Therapies
      • 5.4.5.1. Wellness Retreats & Integrative Therapies Market, 2018 - 2030 (USD Million)
    • 5.4.6. Other Specialized Wellness Services
      • 5.4.6.1. Other Specialized Wellness Services Market, 2018 - 2030 (USD Million)
  • 5.5. Clinic-Based Wellness & Personalized Medicine
    • 5.5.1. Clinic-Based Wellness & Personalized Medicine Market, 2018 - 2030 (USD Million)
    • 5.5.2. Executive Check-ups (ECUs) & Preventive Healthcare
      • 5.5.2.1. Executive Check-ups (ECUs) & Preventive Healthcare Market, 2018 - 2030 (USD Million)
    • 5.5.3. Preventive Healthcare Services
      • 5.5.3.1. Preventive Healthcare Services Market, 2018 - 2030 (USD Million)
    • 5.5.4. Personalized Medicine & Genomics-Based Therapies
      • 5.5.4.1. Personalized Medicine & Genomics-Based Therapies Market, 2018 - 2030 (USD Million)
    • 5.5.5. Wellness Retreats & Integrative Therapies
      • 5.5.5.1. Wellness Retreats & Integrative Therapies Market, 2018 - 2030 (USD Million)
    • 5.5.6. Other Specialized Wellness Services
      • 5.5.6.1. Other Specialized Wellness Services Market, 2018 - 2030 (USD Million)

Chapter 6. Competitive Landscape

  • 6.1. Company Categorization
  • 6.2. Company Market Position Analysis
  • 6.3. Strategy Mapping
  • 6.4. Company Profiles/Listing
    • 6.4.1. The Medical City
      • 6.4.1.1. Overview
      • 6.4.1.2. Financial Performance
      • 6.4.1.3. Service Benchmarking
      • 6.4.1.4. Strategic Initiatives
    • 6.4.2. St. Luke's Medical Center
      • 6.4.2.1. Overview
      • 6.4.2.2. Financial Performance
      • 6.4.2.3. Service Benchmarking
      • 6.4.2.4. Strategic Initiatives
    • 6.4.3. Asian Hospital and Medical Center
      • 6.4.3.1. Overview
      • 6.4.3.2. Financial Performance
      • 6.4.3.3. Service Benchmarking
      • 6.4.3.4. Strategic Initiatives
    • 6.4.4. Metro Pacific Health (MPH)
      • 6.4.4.1. Overview
      • 6.4.4.2. Financial Performance
      • 6.4.4.3. Service Benchmarking
      • 6.4.4.4. Strategic Initiatives
    • 6.4.5. Health & Leisure
      • 6.4.5.1. Overview
      • 6.4.5.2. Financial Performance
      • 6.4.5.3. Service Benchmarking
      • 6.4.5.4. Strategic Initiatives
    • 6.4.6. Tapscott Health Inc. (THI)
      • 6.4.6.1. Overview
      • 6.4.6.2. Financial Performance
      • 6.4.6.3. Service Benchmarking
      • 6.4.6.4. Strategic Initiatives
    • 6.4.7. Nurture Wellness Village
      • 6.4.7.1. Overview
      • 6.4.7.2. Financial Performance
      • 6.4.7.3. Service Benchmarking
      • 6.4.7.4. Strategic Initiatives
    • 6.4.8. Makati Medical Center
      • 6.4.8.1. Overview
      • 6.4.8.2. Financial Performance
      • 6.4.8.3. Service Benchmarking
      • 6.4.8.4. Strategic Initiatives
    • 6.4.9. CebuDoc Group
      • 6.4.9.1. Overview
      • 6.4.9.2. Financial Performance
      • 6.4.9.3. Service Benchmarking
      • 6.4.9.4. Strategic Initiatives
    • 6.4.10. The Farm at San Benito
      • 6.4.10.1. Overview
      • 6.4.10.2. Financial Performance
      • 6.4.10.3. Service Benchmarking
      • 6.4.10.4. Strategic Initiatives
Product Code: GVR-4-68040-556-0

List of Tables

  • Table 1 List of secondary sources
  • Table 2 List of abbreviations
  • Table 3 Philippines outbound patient traffic analysis, 2024(Estimated number of patients)
  • Table 4 Average Spend Per Patient, 2024 (Service-Specific Breakdown)
  • Table 5 Common cosmetic surgery procedures cost comparison between U.S. and Philippines (USD)
  • Table 6 Philippines health & wellness tourism market, by service type, 2018 - 2030 (USD Million)
  • Table 7 Philippines health & wellness tourism market, by end use, 2018 - 2030 (USD Million)

List of Figures

  • Fig. 1 Market research process
  • Fig. 2 Information procurement
  • Fig. 3 Primary research pattern
  • Fig. 4 Market research approaches
  • Fig. 5 Value chain-based sizing & forecasting
  • Fig. 6 Market formulation & validation
  • Fig. 7 Model details
  • Fig. 8 Philippines health & wellness tourism market segmentation
  • Fig. 9 Market snapshot
  • Fig. 10 Segment snapshot
  • Fig. 11 Competitive landscape snapshot
  • Fig. 12 Market dynamics
  • Fig. 13 Market driver relevance analysis (current & future impact)
  • Fig. 14 Market restraint relevance analysis (current & future impact)
  • Fig. 15 PESTLE analysis
  • Fig. 16 Porter's five forces analysis
  • Fig. 17 Philippines health & wellness tourism market: Service type outlook and key takeaways
  • Fig. 18 Philippines Health & Wellness Tourism Market: Service type movement analysis
  • Fig. 19 Executive check-ups (ECUs) & preventive healthcare market revenue, 2018 - 2030 (USD Million)
  • Fig. 20 Preventive healthcare services market revenue, 2018 - 2030 (USD Million)
  • Fig. 21 Personalized medicine & genomics-based therapies market revenue, 2018 - 2030 (USD Million)
  • Fig. 22 Wellness retreats & integrative therapies market revenue, 2018 - 2030 (USD Million)
  • Fig. 23 Other specialized wellness services market revenue, 2018 - 2030 (USD Million)
  • Fig. 24 Philippines health & wellness tourism market: End use outlook and key takeaways
  • Fig. 25 Philippines Health & Wellness Tourism Market: End use movement analysis
  • Fig. 26 Hospital-based wellness & preventive care market revenue, 2018 - 2030 (USD Million)
  • Fig. 27 Hospital-based wellness & preventive care executive check-ups (ECUs) & preventive healthcare market revenue, 2018 - 2030 (USD Million)
  • Fig. 28 Hospital-based wellness & preventive care preventive healthcare services market revenue, 2018 - 2030 (USD Million)
  • Fig. 29 Hospital-based wellness & preventive care personalized medicine & genomics-based therapies market revenue, 2018 - 2030 (USD Million)
  • Fig. 30 Hospital-based wellness & preventive care wellness retreats & integrative therapies market revenue, 2018 - 2030 (USD Million)
  • Fig. 31 Hospital-based wellness & preventive care other specialized wellness services market revenue, 2018 - 2030 (USD Million)
  • Fig. 32 Clinic-based wellness & personalized medicine market revenue, 2018 - 2030 (USD Million)
  • Fig. 33 Clinic-based wellness & personalized medicine executive check-ups (ECUs) & preventive healthcare market revenue, 2018 - 2030 (USD Million)
  • Fig. 34 Clinic-based wellness & personalized medicine preventive healthcare services market revenue, 2018 - 2030 (USD Million)
  • Fig. 35 Clinic-based wellness & personalized medicine personalized medicine & genomics-based therapies market revenue, 2018 - 2030 (USD Million)
  • Fig. 36 Clinic-based wellness & personalized medicine wellness retreats & integrative therapies market revenue, 2018 - 2030 (USD Million)
  • Fig. 37 Clinic-based wellness & personalized medicine other specialized wellness services market revenue, 2018 - 2030 (USD Million)
  • Fig. 38 Company categorization
  • Fig. 39 Company market position analysis
  • Fig. 40 Strategy mapping
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