PUBLISHER: Grand View Research | PRODUCT CODE: 1726405
PUBLISHER: Grand View Research | PRODUCT CODE: 1726405
The India comic book market size is expected to reach USD 1.35 billion by 2030 and is projected at a CAGR of 12.0% from 2025 to 2030, according to a new report by Grand View Research, Inc. The increasing popularity of digital platforms has revolutionized how comics are consumed, making them accessible to a wider audience. Apps such as Pratilipi Comics and Webtoon have introduced innovative formats, attracting tech-savvy readers and younger demographics. Furthermore, the success of comic book adaptations in movies and television has amplified interest in the original material. For instance, superhero franchises and locally produced films like Yodha have sparked curiosity about comic narratives.
The growing representation of diverse characters and culturally relevant stories has resonated with Indian audiences, fostering inclusivity and engagement. Comics that explore regional folklore or address social issues have gained traction, appealing to readers seeking relatable content. Furthermore, the rise of online distribution channels has made it easier for creators to reach audiences directly, bypassing traditional barriers. Platforms like Amazon and Flipkart have conveniently enabled readers to discover unique genres and indie comics.
The enduring appeal of physical comic books contributes to market growth. Collectors and nostalgic readers value the tactile experience of hard copies, while regional language comics remain popular in print formats. These factors collectively drive the robust market expansion, setting the stage for sustained growth in the coming years.
The increased literacy rate in India is driving the sales of print books significantly, despite the intrusion of mobile phones and digital reading. Significant improvement in India's literacy rates over the last decade, owing to government investments in education, has also improved reading habits in the country. Many Indian cities, including Delhi, Kolkata, Bengaluru, Hyderabad, Chennai, Mumbai, and Pune, are home to street-side markets, which include several bookstalls. This further drives the sales of hard copies in the country.
The market has expanded rapidly due to various initiatives and government programs to promote comics to kids to increase their interest in reading and enhance their learning skills. For example, the Union Education Minister of India unveiled 100 comics made by educators and students at Central Board of Secondary Education (CBSE) schools in March 2021, according to Indian news outlet NDTV. In May 2022, Archie Comics and Netflix collaborated to release "Archie and Friends," a live-action musical. The initiative will assist Archie Comics in reviving nostalgia and introducing its brand to India's younger comic book enthusiasts.