PUBLISHER: Grand View Research | PRODUCT CODE: 1751209
PUBLISHER: Grand View Research | PRODUCT CODE: 1751209
The U.S. real estate market size is expected to reach USD 172.13 billion by 2030 and is projected to grow at a CAGR of 4.1% from 2025 to 2030, according to a new report by Grand View Research, Inc. The U.S. real estate market is experiencing robust growth, driven by several key factors reshaping the landscape and presenting significant opportunities for investors and developers such as population growth and urbanization, economic growth and employment rates, millennial homeownership trends, and mortgage rates and financing conditions. According to a blog from Sortis Capital, the U.S. population is projected to reach approximately 336.6 million by 2024, with 82.7% of the population already residing in urban areas as of 2020. This significant growth in urban populations is driving a surge in demand for residential and commercial properties. In response, developers increasingly prioritize high-density housing projects to meet the growing demand.
The population influx into cities also contributes to higher property values for existing homeowners, spurring further investment in infrastructure and commercial real estate. This combination of rising demand and sustained investment is fueling the real estate market's expansion, reflecting the broader economic impacts of urbanization and population growth.
Alongside this rising population, the U.S. real estate market is being influenced by declining property values and rising capitalization (cap) rates, with property values across most sectors having dropped by about 20% since early 2022 while cap rates have increased by 150-200 basis points. As a result, investors are expected to gravitate toward multifamily and industrial assets in 2024. These property types are more attractive due to their solid fundamentals-such as strong demand, low vacancy rates, and rent growth-and the long-term trends supporting their continued appeal.
Moreover, In 2024, multifamily housing is gaining momentum in the U.S. real estate market. According to CBRE, the completion of 440,000 new apartment units, along with more than 900,000 units currently under construction, is expected to help moderate rent growth and improve affordability for renters. Additionally, the rise of multi-generational living is driving increased demand for multifamily housing. The U.S. Census reports that 43.9 million homes-representing 31.4% of the total housing stock-are now occupied by multiple generations, highlighting a shift toward communal living. This trend is encouraging developers to create multifamily units that cater to diverse family dynamics.