PUBLISHER: Grand View Research | PRODUCT CODE: 1789999
PUBLISHER: Grand View Research | PRODUCT CODE: 1789999
Phishing Protection Market Summary
The global phishing protection market size was estimated at USD 2.48 billion in 2024 and is projected to reach USD 7.16 billion by 2033, growing at a CAGR of 12.8% from 2025 to 2033. A key trend shaping the global phishing protection industry is the integration of AI-powered threat detection with cloud-based email and communication platforms.
Enterprises are adopting advanced analytics, behavioral analysis, and real-time URL scanning to detect phishing attacks across both email and non-email vectors. As phishing attacks become more sophisticated, including tactics like business email compromise (BEC) and social engineering, organizations are shifting from static, rules-based defenses to adaptive AI-powered platforms that continuously learn and respond to evolving threat patterns. For instance, companies are deploying phishing protection solutions with contextual email analysis and automated remediation workflows that allow security teams to quarantine threats and reduce response time.
Additionally, the growing emphasis on proactive defense against phishing attacks is compelling organizations to shift from reactive to predictive security strategies. National cybersecurity authorities are urging enterprises to adopt adaptive technologies that can detect threats based on behavior and context, rather than relying solely on static filters. For instance, in October 2023, the U.S. National Security Agency (NSA) warned that modern phishing attacks use convincing fake websites, impersonated identities, and multi-channel deception, recommending measures such as zero-trust access, domain monitoring, and user training to stay ahead of sophisticated threat actors. Consequently, with phishing tactics rapidly evolving, real-time threat detection, AI-driven pattern analysis, and integrated response solutions are becoming essential elements of modern enterprise security strategies.
Global Phishing Protection Market Report Segmentation
This report forecasts revenue growth at the global, regional, and country levels and provides an analysis of the latest industry trends in each of the sub-segments from 2021 to 2033. For this study, Grand View Research has segmented the global phishing protection market report based on offering, deployment mode, sub-type, organization size, end use, and region: