PUBLISHER: Grand View Research | PRODUCT CODE: 1842291
PUBLISHER: Grand View Research | PRODUCT CODE: 1842291
U.S. AI Shopping Assistant Market Size, Share & Trends Analysis Report By Offering, By Technology (Natural Language Processing (NLP), Machine Learning (ML), Computer Vision), By Type, By End Use, And Segment Forecasts, 2025 - 2033
U.S. AI Shopping Assistant Market Summary
The U.S. AI shopping assistant market size was estimated at USD 1,020.6 million in 2024 and is projected to reach USD 7,548.9 million by 2033, growing at a CAGR of 24.9% from 2025 to 2033. This growth is driven by the increasing demand for personalized, real-time customer engagement across digital retail platforms, powered by advancements in natural language processing and conversational AI.
The U.S. AI shopping assistant industry is expected to grow significantly in 2024 as retailers increasingly integrate AI assistants into online and brick-and-mortar stores to enhance customer engagement and operational efficiency. High consumer awareness and acceptance of AI technologies encourage adoption across diverse retail formats. The country's strong technology ecosystem, including leading AI research institutions and startups, accelerates innovation in AI shopping assistants. Retailers leverage AI to personalize marketing, optimize inventory management, and improve customer service, driving growth.
The U.S. market for AI shopping assistants is witnessing strong growth, fueled by the rapid adoption of conversational AI and self-service shopping tools across industries. Retailers and e-commerce platforms in the U.S. are increasingly deploying AI assistants that integrate voice, text, and visual modes to engage customers through websites, mobile apps, and social media. Advances in generative AI and computer vision technologies are further transforming the customer journey, enabling features such as virtual try-ons, smart product discovery, and personalized recommendations that resonate with U.S. consumers' demand for convenience and customization. Moreover, the integration of AI assistants into social commerce and omnichannel retail strategies is helping U.S. retailers improve customer engagement, retention, and overall loyalty.
Market momentum in the U.S. also depends on continuous technological innovation and investments by major domestic players. For instance, in January 2025, NVIDIA Corporation (U.S.) introduced the NVIDIA AI Blueprint for retail shopping assistants, a generative AI reference framework designed to revolutionize both online and in-store shopping experiences. Built on NVIDIA Omniverse and NVIDIA AI Enterprise platforms, this blueprint provides U.S. developers and retailers with the tools to build AI-powered assistants that enhance human staff support. The scalability of these assistants-capable of handling large volumes of customer interactions 24/7 while delivering tailored solutions-positions them as critical assets for U.S. retailers navigating high competition and customer expectations.
U.S. AI Shopping Assistant Market Report Segmentation
This report forecasts revenue growth at the U.S. level and provides an analysis of the latest industry trends in each of the sub-segments from 2021 to 2033. For this study, Grand View Research has segmented the U.S. AI shopping assistant market report based on offering, technology, type, and end use:
- Offering Outlook (Revenue, USD Million, 2021 - 2033)
- Solution
- Services
- Technology Outlook (Revenue, USD Million, 2021 - 2033)
- Natural Language Processing (NLP)
- Machine Learning (ML)
- Computer Vision (CV)
- Others
- Type Outlook (Revenue, USD Million, 2021 - 2033)
- Voice
- Text
- Visual
- Multimodal
- End Use Outlook (Revenue, USD Million, 2021 - 2033)
- BFSI
- Retail & E-Commerce
- Healthcare
- Travel & Hospitality
- Media & Entertainment
- Others
Table of Contents
Chapter 1. Methodology and Scope
- 1.1. Market Segmentation and Scope
- 1.2. Market Definitions
- 1.3. Research Methodology
- 1.3.1. Information Procurement
- 1.3.2. Information or Data Analysis
- 1.3.3. Market Formulation & Data Visualization
- 1.3.4. Data Validation & Publishing
- 1.4. Research Scope and Assumptions
- 1.4.1. List of Data Sources
Chapter 2. Executive Summary
- 2.1. Market Outlook
- 2.2. Segment Outlook
- 2.3. Competitive Insights
Chapter 3. U.S. AI Shopping Assistant Market Variables, Trends, & Scope
- 3.1. Market Introduction/Lineage Outlook
- 3.2. Market Size and Growth Prospects (USD Million)
- 3.3. Industry Value Chain Analysis
- 3.4. Market Dynamics
- 3.4.1. Market Drivers Analysis
- 3.4.2. Market Restraints Analysis
- 3.4.3. Industry Opportunities
- 3.4.4. Industry Challenges
- 3.5. U.S. AI Shopping Assistant Market Analysis Solution
- 3.5.1. Porter's Analysis
- 3.5.1.1. Bargaining power of the suppliers
- 3.5.1.2. Bargaining power of the buyers
- 3.5.1.3. Threats of substitution
- 3.5.1.4. Threats from new entrants
- 3.5.1.5. Competitive rivalry
- 3.5.2. PESTEL Analysis
- 3.5.2.1. Political landscape
- 3.5.2.2. Economic and Social landscape
- 3.5.2.3. Technological landscape
- 3.5.2.4. Environmental landscape
- 3.5.2.5. Legal landscape
- 3.5.1. Porter's Analysis
Chapter 4. U.S. AI Shopping Assistant Market: Offering Estimates & Trend Analysis
- 4.1. Segment Dashboard
- 4.2. U.S. AI Shopping Assistant Market: Offering Movement Analysis, 2024 & 2033 (USD Million)
- 4.3. Solution
- 4.3.1. Solution Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
- 4.4. Services
- 4.4.1. Services Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
Chapter 5. U.S. AI Shopping Assistant Market: Technology Estimates & Trend Analysis
- 5.1. Segment Dashboard
- 5.2. U.S. AI Shopping Assistant Market: Technology Movement Analysis, 2024 & 2033 (USD Million)
- 5.3. Natural Language Processing (NLP)
- 5.3.1. Natural Language Processing (NLP) Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
- 5.4. Machine Learning (ML)
- 5.4.1. Machine Learning (ML) Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
- 5.5. Computer Vision (CV)
- 5.5.1. Computer Vision Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
- 5.6. Others
- 5.6.1. Others Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
Chapter 6. U.S. AI Shopping Assistant Market: Type Estimates & Trend Analysis
- 6.1. Segment Dashboard
- 6.2. U.S. AI Shopping Assistant Market: Type Movement Analysis, 2024 & 2033 (USD Million)
- 6.3. Voice
- 6.3.1. Voice Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
- 6.4. Text
- 6.4.1. Text Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
- 6.5. Visual
- 6.5.1. Visual Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
- 6.6. Multimodal
- 6.6.1. Multimodal Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
Chapter 7. U.S. AI Shopping Assistant Market: End Use Estimates & Trend Analysis
- 7.1. Segment Dashboard
- 7.2. U.S. AI Shopping Assistant Market: End Use Movement Analysis, 2024 & 2033 (USD Million)
- 7.3. BFSI
- 7.3.1. BFSI Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
- 7.4. Retail & E-Commerce
- 7.4.1. Retail & E-Commerce Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
- 7.5. Healthcare
- 7.5.1. Healthcare Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
- 7.6. Travel & Hospitality
- 7.6.1. Travel & Hospitality Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
- 7.7. Media & Entertainment
- 7.7.1. Media & Entertainment Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
- 7.8. Others
- 7.8.1. Others Market Revenue Estimates and Forecasts, 2021 - 2033 (USD Million)
Chapter 8. Competitive Landscape
- 8.1. Recent Developments & Impact Analysis by Key Market Participants
- 8.2. Company Categorization
- 8.3. Company Market Positioning
- 8.4. Company Market Share Analysis
- 8.5. Company Heat Map Analysis
- 8.6. Strategy Mapping
- 8.6.1. Expansion
- 8.6.2. Mergers & Acquisition
- 8.6.3. Partnerships & Collaborations
- 8.6.4. New Offering Launches
- 8.6.5. Research and Development
- 8.7. Company Profiles
- 8.7.1. Amazon.com, Inc.
- 8.7.1.1. Participant's Overview
- 8.7.1.2. Financial Performance
- 8.7.1.3. Offering Benchmarking
- 8.7.1.4. Recent Developments
- 8.7.2. eBay Inc.
- 8.7.2.1. Participant's Overview
- 8.7.2.2. Financial Performance
- 8.7.2.3. Offering Benchmarking
- 8.7.2.4. Recent Developments
- 8.7.3. Google LLC
- 8.7.3.1. Participant's Overview
- 8.7.3.2. Financial Performance
- 8.7.3.3. Offering Benchmarking
- 8.7.3.4. Recent Developments
- 8.7.4. IBM Corporation
- 8.7.4.1. Participant's Overview
- 8.7.4.2. Financial Performance
- 8.7.4.3. Offering Benchmarking
- 8.7.4.4. Recent Developments
- 8.7.5. Meta Platforms, Inc.
- 8.7.5.1. Participant's Overview
- 8.7.5.2. Financial Performance
- 8.7.5.3. Offering Benchmarking
- 8.7.5.4. Recent Developments
- 8.7.6. Microsoft
- 8.7.6.1. Participant's Overview
- 8.7.6.2. Financial Performance
- 8.7.6.3. Offering Benchmarking
- 8.7.6.4. Recent Developments
- 8.7.7. Salesforce, Inc.
- 8.7.7.1. Participant's Overview
- 8.7.7.2. Financial Performance
- 8.7.7.3. Offering Benchmarking
- 8.7.7.4. Recent Developments
- 8.7.8. Shopify Inc.
- 8.7.8.1. Participant's Overview
- 8.7.8.2. Financial Performance
- 8.7.8.3. Offering Benchmarking
- 8.7.8.4. Recent Developments
- 8.7.9. Walmart (Sparky)
- 8.7.9.1. Participant's Overview
- 8.7.9.2. Financial Performance
- 8.7.9.3. Offering Benchmarking
- 8.7.9.4. Recent Developments
- 8.7.1. Amazon.com, Inc.
List of Tables
- Table 1 U.S. AI Shopping Assistant - Industry Snapshot & Key Buying Criteria, 2021 - 2033
- Table 2 U.S. AI Shopping Assistant Market, 2021 - 2033 (USD Million)
- Table 3 U.S. AI Shopping Assistant Market Estimates and Forecast by Offering, 2021 - 2033 (USD Million)
- Table 4 U.S. AI Shopping Assistant Market Estimates and Forecast by Technology, 2021 - 2033 (USD Million)
- Table 5 U.S. AI Shopping Assistant Market Estimates and Forecast by Type, 2021 - 2033 (USD Million)
- Table 6 U.S. AI Shopping Assistant Market Estimates and Forecast by End Use, 2021 - 2033 (USD Million)
- Table 7 U.S. AI Shopping Assistant Market Estimates and Forecast by Solution, 2021 - 2033 (USD Million)
- Table 8 U.S. AI Shopping Assistant Market Estimates and Forecast by Services, 2021 - 2033 (USD Million)
- Table 9 U.S. AI Shopping Assistant Market Estimates and Forecast, by Natural Language Processing (NLP), 2021 - 2033 (USD Million)
- Table 10 U.S. AI Shopping Assistant Market Estimates and Forecast by Machine Learning (ML), 2021 - 2033 (USD Million)
- Table 11 U.S. AI Shopping Assistant Market Estimates and Forecast by Others, 2021 - 2033 (USD Million)
- Table 12 U.S. AI Shopping Assistant Market Estimates and Forecast by Computer Vision, 2021 - 2033 (USD Million)
- Table 13 U.S. AI Shopping Assistant Market Estimates and Forecast, by Voice, 2021 - 2033 (USD Million)
- Table 14 U.S. AI Shopping Assistant Market Estimates and Forecast by Text, 2021 - 2033 (USD Million)
- Table 15 U.S. AI Shopping Assistant Market Estimates and Forecasts Visual, 2021 - 2033 (USD Million)
- Table 16 U.S. AI Shopping Assistant Market Estimates and Forecasts by Multimodal, 2021 - 2033 (USD Million)
- Table 17 U.S. AI Shopping Assistant Market Estimates and Forecast, by BFSI, 2021 - 2033 (USD Million)
- Table 18 U.S. AI Shopping Assistant Market Estimates and Forecast, by Retail & E-Commerce, 2021 - 2033 (USD Million)
- Table 19 U.S. AI Shopping Assistant Market Estimates and Forecast, by Healthcare, 2021 - 2033 (USD Million)
- Table 20 U.S. AI Shopping Assistant Market Estimates and Forecast, by Travel & Hospitality, 2021 - 2033 (USD Million)
- Table 21 U.S. AI Shopping Assistant Market Estimates and Forecast, by Media & Entertainment, 2021 - 2033 (USD Million)
- Table 22 U.S. AI Shopping Assistant Market Estimates and Forecast, by Others, 2021 - 2033 (USD Million)
List of Figures
- Fig. 1 U.S. AI Shopping Assistant Market Segmentation
- Fig. 2 Type landscape
- Fig. 3 Information Procurement
- Fig. 4 Data Analysis Offerings
- Fig. 5 Market Formulation and Validation
- Fig. 6 Data Validating & Publishing
- Fig. 7 Market Snapshot
- Fig. 8 Segment Snapshot (1/2)
- Fig. 9 Segment Snapshot (2/2)
- Fig. 10 Competitive Landscape Snapshot
- Fig. 11 AI Shopping Assistant- Market Size and Growth Prospects (USD Million)
- Fig. 12 Key Company Categorization
- Fig. 13 Company Market Positioning
- Fig. 14 Key Company Market Share Analysis, 2024
- Fig. 15 Strategic Framework
