IDC PeerScape: Practices to Improve Sales Efficiency and Enhance Customer Experience in the Aerospace Industry

This IDC PeerScape outlines three practices to enhance sales efficiency and improve the customer experience in the aerospace industry:Leverage industry-specific marketplaces to enhance transparency, sales efficiency and CXUse extended reality (XR) technologies to make product configuration more responsive and engagingUtilize self-service platforms to automate tasks and provide up to date and relevant product information"The aerospace sector is characterized by a high degree of regulation, product complexity, and emphasis on long-term business relationships. Driving sales efficiency and enhancing customer experience through digital technology will be a key differentiator for manufacturers globally," said Mark Casidsid, senior research analyst, IDC Manufacturing Insights.