The Inkjet Market: Consumer Versus Commercial

This IDC Market Perspective discusses the changing landscape of the inkjet market in terms of trends within consumer and commercial segments. It aims to help suppliers align their portfolios with developments in the market and manage their offerings in a market that is in decline."Inkjet markets are becoming even more competitive as market contraction continues to offer varying degrees of opportunity for the vendors. Diversification will be a key attribute for success as suppliers that simply rely on traditional markets and methods may be left behind in the race for survival," said Phil Sargeant, senior program director, IDC Imaging, Printing, and Document Solutions.