PUBLISHER: IDC | PRODUCT CODE: 2001204
PUBLISHER: IDC | PRODUCT CODE: 2001204
This IDC Market Perspective provides insights from the ISE 2026 event, which demonstrated that smart office strategy is evolving from endpoint innovation to integrated, AI-enabled room systems designed for scale. Vendors are embedding intelligence into devices, standardizing room portfolios, strengthening governance foundations, and elevating operational management as a core differentiator."The winners in the next phase of hybrid collaboration will be those who make rooms perform consistently across the enterprise, not just those who add more features," notes Senior Research Manager Gala Spasova, IDC.