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PUBLISHER: IMARC | PRODUCT CODE: 1370592

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PUBLISHER: IMARC | PRODUCT CODE: 1370592

Mobile Gaming Market: Global Industry Trends, Share, Size, Growth, Opportunity and Forecast 2023-2028

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Abstract

Market Overview:

The global mobile gaming market size reached US$ 82.5 Billion in 2022. Looking forward, IMARC Group expects the market to reach US$ 149.3 Billion by 2028, exhibiting a growth rate (CAGR) of 9.8% during 2023-2028.

Mobile gaming refers to the games that are played in mobile devices, including smartphones, feature phones, smartwatches, pocket PCs, or tablets. Mobile gaming features 2D or 3D graphics that are usually written using royalty-free, cross-platform application programming devices. Gaming on mobile devices usually requires fast central processing units (CPUs), dedicated graphics processing units (GPUs), large random-access memory (RAM), and high-resolution displays. Modern mobile phones are now equipped with infrared, Bluetooth, Wi-Fi, and 4G connectivity, thus enabling users to access mobile gaming online. With these technologies, wireless multiplayer games can be played in live synchronous tournaments and turn-based asynchronous tournaments. Mobile gaming ranges from simple and basic games to more sophisticated games (3D and augmented reality games). Nowadays, mobile games can usually be downloaded from an app store or from a mobile operator's portal.

Mobile Gaming Market Trends:

The market is majorly driven by the increasing utilization of innovative technologies for developing augmented reality (AR) and virtual reality (VR) games and 3D gaming. This can be attributed to the widespread adoption of mobile devices among the masses. In addition to this, the escalating demand for gaming phones with an immersive real-world experience in AR- and VR-enabled games is providing an impetus to the market. Moreover, the rising number of esports leagues and mobile gamers is acting as another significant growth-inducing factor for the market. The market is further propelled by the advent of high-speed 5G internet resulting in faster data speeds and improved real-time control. Apart from this, a considerable rise in leveraging immersive mobile gaming and advertisements by popular social media platforms to improve their advertising tactics is further fueling the market. Some of the other factors contributing to the market include the inflating disposable income levels, the augmenting adoption of the freemium business model by the key players, and extensive research and development (R&D) activities.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global mobile gaming market report, along with forecasts at the global, regional and country level from 2023-2028. Our report has categorized the market based on type, device type, platform and business model.

Breakup by Type:

Action or Adventure

Casino

Sports and Role Playing

Strategy and Brain

Breakup by Device Type:

Smartphone

Smartwatch

PDA

Tablet

Others

Breakup by Platform:

Android

iOS

Others

Breakup by Business Model:

Freemium

Paid

Free

Paymium

Breakup by Region:

North America

United States

Canada

Asia-Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being Activision Blizzard Inc., Electronic Arts Inc., Gameloft SE (Vivendi SE), GungHo Online Entertainment Inc., Kabam Games Inc, Nintendo Co. Ltd, Rovio Entertainment Oyj, Supercell Oy (Tencent Holdings Ltd), Take-Two Interactive Software Inc. and Ubisoft Entertainment SA.

Key Questions Answered in This Report:

  • How has the global mobile gaming market performed so far and how will it perform in the coming years?
  • What has been the impact of COVID-19 on the global mobile gaming market?
  • What are the key regional markets?
  • What is the breakup of the market based on the type?
  • What is the breakup of the market based on the device type?
  • What is the breakup of the market based on the platform?
  • What is the breakup of the market based on the business model?
  • What are the various stages in the value chain of the industry?
  • What are the key driving factors and challenges in the industry?
  • What is the structure of the global mobile gaming market and who are the key players?
  • What is the degree of competition in the industry?
Product Code: SR112023A6521

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Mobile Gaming Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Type

  • 6.1 Action or Adventure
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Casino
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast
  • 6.3 Sports and Role Playing
    • 6.3.1 Market Trends
    • 6.3.2 Market Forecast
  • 6.4 Strategy and Brain
    • 6.4.1 Market Trends
    • 6.4.2 Market Forecast

7 Market Breakup by Device Type

  • 7.1 Smartphone
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Smartwatch
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast
  • 7.3 PDA
    • 7.3.1 Market Trends
    • 7.3.2 Market Forecast
  • 7.4 Tablet
    • 7.4.1 Market Trends
    • 7.4.2 Market Forecast
  • 7.5 Others
    • 7.5.1 Market Trends
    • 7.5.2 Market Forecast

8 Market Breakup by Platform

  • 8.1 Android
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 iOS
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast
  • 8.3 Others
    • 8.3.1 Market Trends
    • 8.3.2 Market Forecast

9 Market Breakup by Business Model

  • 9.1 Freemium
    • 9.1.1 Market Trends
    • 9.1.2 Market Forecast
  • 9.2 Paid
    • 9.2.1 Market Trends
    • 9.2.2 Market Forecast
  • 9.3 Free
    • 9.3.1 Market Trends
    • 9.3.2 Market Forecast
  • 9.4 Paymium
    • 9.4.1 Market Trends
    • 9.4.2 Market Forecast

10 Market Breakup by Region

  • 10.1 North America
    • 10.1.1 United States
      • 10.1.1.1 Market Trends
      • 10.1.1.2 Market Forecast
    • 10.1.2 Canada
      • 10.1.2.1 Market Trends
      • 10.1.2.2 Market Forecast
  • 10.2 Asia-Pacific
    • 10.2.1 China
      • 10.2.1.1 Market Trends
      • 10.2.1.2 Market Forecast
    • 10.2.2 Japan
      • 10.2.2.1 Market Trends
      • 10.2.2.2 Market Forecast
    • 10.2.3 India
      • 10.2.3.1 Market Trends
      • 10.2.3.2 Market Forecast
    • 10.2.4 South Korea
      • 10.2.4.1 Market Trends
      • 10.2.4.2 Market Forecast
    • 10.2.5 Australia
      • 10.2.5.1 Market Trends
      • 10.2.5.2 Market Forecast
    • 10.2.6 Indonesia
      • 10.2.6.1 Market Trends
      • 10.2.6.2 Market Forecast
    • 10.2.7 Others
      • 10.2.7.1 Market Trends
      • 10.2.7.2 Market Forecast
  • 10.3 Europe
    • 10.3.1 Germany
      • 10.3.1.1 Market Trends
      • 10.3.1.2 Market Forecast
    • 10.3.2 France
      • 10.3.2.1 Market Trends
      • 10.3.2.2 Market Forecast
    • 10.3.3 United Kingdom
      • 10.3.3.1 Market Trends
      • 10.3.3.2 Market Forecast
    • 10.3.4 Italy
      • 10.3.4.1 Market Trends
      • 10.3.4.2 Market Forecast
    • 10.3.5 Spain
      • 10.3.5.1 Market Trends
      • 10.3.5.2 Market Forecast
    • 10.3.6 Russia
      • 10.3.6.1 Market Trends
      • 10.3.6.2 Market Forecast
    • 10.3.7 Others
      • 10.3.7.1 Market Trends
      • 10.3.7.2 Market Forecast
  • 10.4 Latin America
    • 10.4.1 Brazil
      • 10.4.1.1 Market Trends
      • 10.4.1.2 Market Forecast
    • 10.4.2 Mexico
      • 10.4.2.1 Market Trends
      • 10.4.2.2 Market Forecast
    • 10.4.3 Others
      • 10.4.3.1 Market Trends
      • 10.4.3.2 Market Forecast
  • 10.5 Middle East and Africa
    • 10.5.1 Market Trends
    • 10.5.2 Market Breakup by Country
    • 10.5.3 Market Forecast

11 SWOT Analysis

  • 11.1 Overview
  • 11.2 Strengths
  • 11.3 Weaknesses
  • 11.4 Opportunities
  • 11.5 Threats

12 Value Chain Analysis

13 Porters Five Forces Analysis

  • 13.1 Overview
  • 13.2 Bargaining Power of Buyers
  • 13.3 Bargaining Power of Suppliers
  • 13.4 Degree of Competition
  • 13.5 Threat of New Entrants
  • 13.6 Threat of Substitutes

14 Price Analysis

15 Competitive Landscape

  • 15.1 Market Structure
  • 15.2 Key Players
  • 15.3 Profiles of Key Players
    • 15.3.1 Activision Blizzard Inc.
      • 15.3.1.1 Company Overview
      • 15.3.1.2 Product Portfolio
      • 15.3.1.3 Financials
      • 15.3.1.4 SWOT Analysis
    • 15.3.2 Electronic Arts Inc.
      • 15.3.2.1 Company Overview
      • 15.3.2.2 Product Portfolio
      • 15.3.2.3 Financials
      • 15.3.2.4 SWOT Analysis
    • 15.3.3 Gameloft SE (Vivendi SE)
      • 15.3.3.1 Company Overview
      • 15.3.3.2 Product Portfolio
    • 15.3.4 GungHo Online Entertainment Inc.
      • 15.3.4.1 Company Overview
      • 15.3.4.2 Product Portfolio
      • 15.3.4.3 Financials
    • 15.3.5 Kabam Games Inc
      • 15.3.5.1 Company Overview
      • 15.3.5.2 Product Portfolio
    • 15.3.6 Nintendo Co. Ltd
      • 15.3.6.1 Company Overview
      • 15.3.6.2 Product Portfolio
      • 15.3.6.3 Financials
      • 15.3.6.4 SWOT Analysis
    • 15.3.7 Rovio Entertainment Oyj
      • 15.3.7.1 Company Overview
      • 15.3.7.2 Product Portfolio
      • 15.3.7.3 Financials
    • 15.3.8 Supercell Oy (Tencent Holdings Ltd)
      • 15.3.8.1 Company Overview
      • 15.3.8.2 Product Portfolio
    • 15.3.9 Take-Two Interactive Software Inc.
      • 15.3.9.1 Company Overview
      • 15.3.9.2 Product Portfolio
      • 15.3.9.3 Financials
      • 15.3.9.4 SWOT Analysis
    • 15.3.10 Ubisoft Entertainment SA
      • 15.3.10.1 Company Overview
      • 15.3.10.2 Product Portfolio
      • 15.3.10.3 Financials
      • 15.3.10.4 SWOT Analysis
Product Code: SR112023A6521

List of Figures

  • Figure 1: Global: Mobile Gaming Market: Major Drivers and Challenges
  • Figure 2: Global: Mobile Gaming Market: Sales Value (in Billion US$), 2017-2022
  • Figure 3: Global: Mobile Gaming Market Forecast: Sales Value (in Billion US$), 2023-2028
  • Figure 4: Global: Mobile Gaming Market: Breakup by Type (in %), 2022
  • Figure 5: Global: Mobile Gaming Market: Breakup by Device Type (in %), 2022
  • Figure 6: Global: Mobile Gaming Market: Breakup by Platform (in %), 2022
  • Figure 7: Global: Mobile Gaming Market: Breakup by Business Model (in %), 2022
  • Figure 8: Global: Mobile Gaming Market: Breakup by Region (in %), 2022
  • Figure 9: Global: Mobile Gaming (Action or Adventure) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 10: Global: Mobile Gaming (Action or Adventure) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 11: Global: Mobile Gaming (Casino) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 12: Global: Mobile Gaming (Casino) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 13: Global: Mobile Gaming (Sports and Role Playing) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 14: Global: Mobile Gaming (Sports and Role Playing) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 15: Global: Mobile Gaming (Strategy and Brain) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 16: Global: Mobile Gaming (Strategy and Brain) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 17: Global: Mobile Gaming (Smartphone) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 18: Global: Mobile Gaming (Smartphone) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 19: Global: Mobile Gaming (Smartwatch) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 20: Global: Mobile Gaming (Smartwatch) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 21: Global: Mobile Gaming (PDA) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 22: Global: Mobile Gaming (PDA) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 23: Global: Mobile Gaming (Tablet) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 24: Global: Mobile Gaming (Tablet) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 25: Global: Mobile Gaming (Other Device Types) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 26: Global: Mobile Gaming (Other Device Types) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 27: Global: Mobile Gaming (Android) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 28: Global: Mobile Gaming (Android) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 29: Global: Mobile Gaming (iOS) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 30: Global: Mobile Gaming (iOS) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 31: Global: Mobile Gaming (Other Platforms) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 32: Global: Mobile Gaming (Other Platforms) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 33: Global: Mobile Gaming (Freemium) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 34: Global: Mobile Gaming (Freemium) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 35: Global: Mobile Gaming (Paid) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 36: Global: Mobile Gaming (Paid) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 37: Global: Mobile Gaming (Free) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 38: Global: Mobile Gaming (Free) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 39: Global: Mobile Gaming (Paymium) Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 40: Global: Mobile Gaming (Paymium) Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 41: North America: Mobile Gaming Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 42: North America: Mobile Gaming Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 43: United States: Mobile Gaming Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 44: United States: Mobile Gaming Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 45: Canada: Mobile Gaming Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 46: Canada: Mobile Gaming Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 47: Asia-Pacific: Mobile Gaming Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 48: Asia-Pacific: Mobile Gaming Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 49: China: Mobile Gaming Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 50: China: Mobile Gaming Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 51: Japan: Mobile Gaming Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 52: Japan: Mobile Gaming Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 53: India: Mobile Gaming Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 54: India: Mobile Gaming Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 55: South Korea: Mobile Gaming Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 56: South Korea: Mobile Gaming Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 57: Australia: Mobile Gaming Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 58: Australia: Mobile Gaming Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 59: Indonesia: Mobile Gaming Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 60: Indonesia: Mobile Gaming Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 61: Others: Mobile Gaming Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 62: Others: Mobile Gaming Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 63: Europe: Mobile Gaming Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 64: Europe: Mobile Gaming Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 65: Germany: Mobile Gaming Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 66: Germany: Mobile Gaming Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 67: France: Mobile Gaming Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 68: France: Mobile Gaming Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 69: United Kingdom: Mobile Gaming Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 70: United Kingdom: Mobile Gaming Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 71: Italy: Mobile Gaming Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 72: Italy: Mobile Gaming Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 73: Spain: Mobile Gaming Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 74: Spain: Mobile Gaming Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 75: Russia: Mobile Gaming Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 76: Russia: Mobile Gaming Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 77: Others: Mobile Gaming Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 78: Others: Mobile Gaming Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 79: Latin America: Mobile Gaming Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 80: Latin America: Mobile Gaming Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 81: Brazil: Mobile Gaming Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 82: Brazil: Mobile Gaming Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 83: Mexico: Mobile Gaming Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 84: Mexico: Mobile Gaming Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 85: Others: Mobile Gaming Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 86: Others: Mobile Gaming Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 87: Middle East and Africa: Mobile Gaming Market: Sales Value (in Million US$), 2017 & 2022
  • Figure 88: Middle East and Africa: Mobile Gaming Market: Breakup by Country (in %), 2022
  • Figure 89: Middle East and Africa: Mobile Gaming Market Forecast: Sales Value (in Million US$), 2023-2028
  • Figure 90: Global: Mobile Gaming Industry: SWOT Analysis
  • Figure 91: Global: Mobile Gaming Industry: Value Chain Analysis
  • Figure 92: Global: Mobile Gaming Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Mobile Gaming Market: Key Industry Highlights, 2022 and 2028
  • Table 2: Global: Mobile Gaming Market Forecast: Breakup by Type (in Million US$), 2023-2028
  • Table 3: Global: Mobile Gaming Market Forecast: Breakup by Device Type (in Million US$), 2023-2028
  • Table 4: Global: Mobile Gaming Market Forecast: Breakup by Platform (in Million US$), 2023-2028
  • Table 5: Global: Mobile Gaming Market Forecast: Breakup by Business Model (in Million US$), 2023-2028
  • Table 6: Global: Mobile Gaming Market Forecast: Breakup by Region (in Million US$), 2023-2028
  • Table 7: Global: Mobile Gaming Market: Competitive Structure
  • Table 8: Global: Mobile Gaming Market: Key Players
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