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PUBLISHER: IMARC | PRODUCT CODE: 1451531

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PUBLISHER: IMARC | PRODUCT CODE: 1451531

Augmented Analytics Market Report by Component, Deployment Mode, Organization Size (Small and Medium-sized Enterprises, Large Enterprises), Industry Vertical, and Region 2024-2032

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The global augmented analytics market size reached US$ 12.8 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 73.1 Billion by 2032, exhibiting a growth rate (CAGR) of 20.9% during 2024-2032.

Augmented analytics refers to the integration of enabling technologies, such as machine learning (ML) and artificial intelligence (AI), to assist with data preparation and insight generation and explanation. It helps understand the way people explore and analyze data in analytics and business intelligence (BI) platforms. It also supports expert and citizen data scientists by automating different aspects of data science, ML, and AI model development, management, and deployment. Nowadays, business users and executives are relying on augmented analytics to obtain value from their datasets quickly without the requirement of deep technical skills or expertise in working with the data.

Augmented Analytics Market Trends:

Due to the global expansion of businesses, organizations are focusing on adopting advanced technologies to digitally transform their processes. As this leads to the generation of modern data, which is complex and difficult to understand and interpret, there is a rise in the demand for augmented analytics to easily find relevant data and quickly uncover insights. Moreover, marketing and communications agencies are using the analytics to explore the effectiveness of ad campaigns and discover variables hidden in the data. Additionally, travel and hospitality organizations rely on augmented analytics for finding the optimal, personalized offers to upsell or cross-sell customers. This, in confluence with growth in the hospitality sector driven by the efforts undertaken by governments of numerous countries to promote travel and tourism in their countries, is contributing to the growth of the market. Besides this, augmented analytics is gaining traction in areas like patient care, training, operations, and drug research of the healthcare industry. Furthermore, the increasing focus on enhancing staff coordination for improving patient care quality is anticipated to drive the market.

Key Market Segmentation:

IMARC Group provides an analysis of the key trends in each sub-segment of the global augmented analytics market report, along with forecasts at the global, regional and country level from 2024-2032. Our report has categorized the market based on component, deployment mode, organization size and industry vertical.

Breakup by Component:

Software

Services

Breakup by Deployment Mode:

On-premises

Cloud-based

Breakup by Organization Size:

Small and Medium-sized Enterprises (SMEs)

Large Enterprises

Breakup by Industry Vertical:

BFSI

Retail

Healthcare and Life Sciences

Telecom and IT

Manufacturing

Government

Transportation and Logistics

Others

Breakup by Region:

North America

United States

Canada

Asia-Pacific

China

Japan

India

South Korea

Australia

Indonesia

Others

Europe

Germany

France

United Kingdom

Italy

Spain

Russia

Others

Latin America

Brazil

Mexico

Others

Middle East and Africa

Competitive Landscape:

The competitive landscape of the industry has also been examined along with the profiles of the key players being Domo Inc., International Business Machines Corporation, Microsoft Corporation, Oracle Corporation, QlikTech International AB, Salesforce Inc., SAP SE, Sisense Inc., ThoughtSpot Inc., TIBCO Software Inc. and Yellowfin International Pty Ltd (Idera Inc.).

Key Questions Answered in This Report

  • 1. What was the size of the global augmented analytics market in 2023?
  • 2. What is the expected growth rate of the global augmented analytics market during 2024-2032?
  • 3. What are the key factors driving the global augmented analytics market?
  • 4. What has been the impact of COVID-19 on the global augmented analytics market?
  • 5. What is the breakup of the global augmented analytics market based on the component?
  • 6. What is the breakup of the global augmented analytics market based on the deployment mode?
  • 7. What is the breakup of the global augmented analytics market based on the organization size?
  • 8. What is the breakup of the global augmented analytics market based on the industry vertical?
  • 9. What are the key regions in the global augmented analytics market?
  • 10. Who are the key players/companies in the global augmented analytics market?
Product Code: SR112024A6011

Table of Contents

1 Preface

2 Scope and Methodology

  • 2.1 Objectives of the Study
  • 2.2 Stakeholders
  • 2.3 Data Sources
    • 2.3.1 Primary Sources
    • 2.3.2 Secondary Sources
  • 2.4 Market Estimation
    • 2.4.1 Bottom-Up Approach
    • 2.4.2 Top-Down Approach
  • 2.5 Forecasting Methodology

3 Executive Summary

4 Introduction

  • 4.1 Overview
  • 4.2 Key Industry Trends

5 Global Augmented Analytics Market

  • 5.1 Market Overview
  • 5.2 Market Performance
  • 5.3 Impact of COVID-19
  • 5.4 Market Forecast

6 Market Breakup by Component

  • 6.1 Software
    • 6.1.1 Market Trends
    • 6.1.2 Market Forecast
  • 6.2 Services
    • 6.2.1 Market Trends
    • 6.2.2 Market Forecast

7 Market Breakup by Deployment Mode

  • 7.1 On-premises
    • 7.1.1 Market Trends
    • 7.1.2 Market Forecast
  • 7.2 Cloud-based
    • 7.2.1 Market Trends
    • 7.2.2 Market Forecast

8 Market Breakup by Organization Size

  • 8.1 Small and Medium-sized Enterprises (SMEs)
    • 8.1.1 Market Trends
    • 8.1.2 Market Forecast
  • 8.2 Large Enterprises
    • 8.2.1 Market Trends
    • 8.2.2 Market Forecast

9 Market Breakup by Industry Vertical

  • 9.1 BFSI
    • 9.1.1 Market Trends
    • 9.1.2 Market Forecast
  • 9.2 Retail
    • 9.2.1 Market Trends
    • 9.2.2 Market Forecast
  • 9.3 Healthcare and Life Sciences
    • 9.3.1 Market Trends
    • 9.3.2 Market Forecast
  • 9.4 Telecom and IT
    • 9.4.1 Market Trends
    • 9.4.2 Market Forecast
  • 9.5 Manufacturing
    • 9.5.1 Market Trends
    • 9.5.2 Market Forecast
  • 9.6 Government
    • 9.6.1 Market Trends
    • 9.6.2 Market Forecast
  • 9.7 Transportation and Logistics
    • 9.7.1 Market Trends
    • 9.7.2 Market Forecast
  • 9.8 Others
    • 9.8.1 Market Trends
    • 9.8.2 Market Forecast

10 Market Breakup by Region

  • 10.1 North America
    • 10.1.1 United States
      • 10.1.1.1 Market Trends
      • 10.1.1.2 Market Forecast
    • 10.1.2 Canada
      • 10.1.2.1 Market Trends
      • 10.1.2.2 Market Forecast
  • 10.2 Asia-Pacific
    • 10.2.1 China
      • 10.2.1.1 Market Trends
      • 10.2.1.2 Market Forecast
    • 10.2.2 Japan
      • 10.2.2.1 Market Trends
      • 10.2.2.2 Market Forecast
    • 10.2.3 India
      • 10.2.3.1 Market Trends
      • 10.2.3.2 Market Forecast
    • 10.2.4 South Korea
      • 10.2.4.1 Market Trends
      • 10.2.4.2 Market Forecast
    • 10.2.5 Australia
      • 10.2.5.1 Market Trends
      • 10.2.5.2 Market Forecast
    • 10.2.6 Indonesia
      • 10.2.6.1 Market Trends
      • 10.2.6.2 Market Forecast
    • 10.2.7 Others
      • 10.2.7.1 Market Trends
      • 10.2.7.2 Market Forecast
  • 10.3 Europe
    • 10.3.1 Germany
      • 10.3.1.1 Market Trends
      • 10.3.1.2 Market Forecast
    • 10.3.2 France
      • 10.3.2.1 Market Trends
      • 10.3.2.2 Market Forecast
    • 10.3.3 United Kingdom
      • 10.3.3.1 Market Trends
      • 10.3.3.2 Market Forecast
    • 10.3.4 Italy
      • 10.3.4.1 Market Trends
      • 10.3.4.2 Market Forecast
    • 10.3.5 Spain
      • 10.3.5.1 Market Trends
      • 10.3.5.2 Market Forecast
    • 10.3.6 Russia
      • 10.3.6.1 Market Trends
      • 10.3.6.2 Market Forecast
    • 10.3.7 Others
      • 10.3.7.1 Market Trends
      • 10.3.7.2 Market Forecast
  • 10.4 Latin America
    • 10.4.1 Brazil
      • 10.4.1.1 Market Trends
      • 10.4.1.2 Market Forecast
    • 10.4.2 Mexico
      • 10.4.2.1 Market Trends
      • 10.4.2.2 Market Forecast
    • 10.4.3 Others
      • 10.4.3.1 Market Trends
      • 10.4.3.2 Market Forecast
  • 10.5 Middle East and Africa
    • 10.5.1 Market Trends
    • 10.5.2 Market Breakup by Country
    • 10.5.3 Market Forecast

11 SWOT Analysis

  • 11.1 Overview
  • 11.2 Strengths
  • 11.3 Weaknesses
  • 11.4 Opportunities
  • 11.5 Threats

12 Value Chain Analysis

13 Porters Five Forces Analysis

  • 13.1 Overview
  • 13.2 Bargaining Power of Buyers
  • 13.3 Bargaining Power of Suppliers
  • 13.4 Degree of Competition
  • 13.5 Threat of New Entrants
  • 13.6 Threat of Substitutes

14 Price Analysis

15 Competitive Landscape

  • 15.1 Market Structure
  • 15.2 Key Players
  • 15.3 Profiles of Key Players
    • 15.3.1 Domo Inc.
      • 15.3.1.1 Company Overview
      • 15.3.1.2 Product Portfolio
      • 15.3.1.3 Financials
    • 15.3.2 International Business Machines Corporation
      • 15.3.2.1 Company Overview
      • 15.3.2.2 Product Portfolio
      • 15.3.2.3 Financials
      • 15.3.2.4 SWOT Analysis
    • 15.3.3 Microsoft Corporation
      • 15.3.3.1 Company Overview
      • 15.3.3.2 Product Portfolio
      • 15.3.3.3 Financials
      • 15.3.3.4 SWOT Analysis
    • 15.3.4 Oracle Corporation
      • 15.3.4.1 Company Overview
      • 15.3.4.2 Product Portfolio
      • 15.3.4.3 Financials
      • 15.3.4.4 SWOT Analysis
    • 15.3.5 QlikTech International AB
      • 15.3.5.1 Company Overview
      • 15.3.5.2 Product Portfolio
    • 15.3.6 Salesforce Inc.
      • 15.3.6.1 Company Overview
      • 15.3.6.2 Product Portfolio
      • 15.3.6.3 Financials
      • 15.3.6.4 SWOT Analysis
    • 15.3.7 SAP SE
      • 15.3.7.1 Company Overview
      • 15.3.7.2 Product Portfolio
      • 15.3.7.3 Financials
      • 15.3.7.4 SWOT Analysis
    • 15.3.8 Sisense Inc.
      • 15.3.8.1 Company Overview
      • 15.3.8.2 Product Portfolio
    • 15.3.9 ThoughtSpot Inc.
      • 15.3.9.1 Company Overview
      • 15.3.9.2 Product Portfolio
    • 15.3.10 TIBCO Software Inc.
      • 15.3.10.1 Company Overview
      • 15.3.10.2 Product Portfolio
    • 15.3.11 Yellowfin International Pty Ltd (Idera Inc.)
      • 15.3.11.1 Company Overview
      • 15.3.11.2 Product Portfolio
Product Code: SR112024A6011

List of Figures

  • Figure 1: Global: Augmented Analytics Market: Major Drivers and Challenges
  • Figure 2: Global: Augmented Analytics Market: Sales Value (in Billion US$), 2018-2023
  • Figure 3: Global: Augmented Analytics Market Forecast: Sales Value (in Billion US$), 2024-2032
  • Figure 4: Global: Augmented Analytics Market: Breakup by Component (in %), 2023
  • Figure 5: Global: Augmented Analytics Market: Breakup by Deployment Mode (in %), 2023
  • Figure 6: Global: Augmented Analytics Market: Breakup by Organization Size (in %), 2023
  • Figure 7: Global: Augmented Analytics Market: Breakup by Industry Vertical (in %), 2023
  • Figure 8: Global: Augmented Analytics Market: Breakup by Region (in %), 2023
  • Figure 9: Global: Augmented Analytics (Software) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 10: Global: Augmented Analytics (Software) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 11: Global: Augmented Analytics (Services) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 12: Global: Augmented Analytics (Services) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 13: Global: Augmented Analytics (On-premises) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 14: Global: Augmented Analytics (On-premises) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 15: Global: Augmented Analytics (Cloud-based) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 16: Global: Augmented Analytics (Cloud-based) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 17: Global: Augmented Analytics (Small and Medium-sized Enterprises (SMEs)) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 18: Global: Augmented Analytics (Small and Medium-sized Enterprises (SMEs)) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 19: Global: Augmented Analytics (Large Enterprises) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 20: Global: Augmented Analytics (Large Enterprises) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 21: Global: Augmented Analytics (BFSI) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 22: Global: Augmented Analytics (BFSI) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 23: Global: Augmented Analytics (Retail) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 24: Global: Augmented Analytics (Retail) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 25: Global: Augmented Analytics (Healthcare and Life Sciences) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 26: Global: Augmented Analytics (Healthcare and Life Sciences) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 27: Global: Augmented Analytics (Telecom and IT) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 28: Global: Augmented Analytics (Telecom and IT) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 29: Global: Augmented Analytics (Manufacturing) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 30: Global: Augmented Analytics (Manufacturing) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 31: Global: Augmented Analytics (Government) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 32: Global: Augmented Analytics (Government) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 33: Global: Augmented Analytics (Transportation and Logistics) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 34: Global: Augmented Analytics (Transportation and Logistics) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 35: Global: Augmented Analytics (Other Industry Verticals) Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 36: Global: Augmented Analytics (Other Industry Verticals) Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 37: North America: Augmented Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 38: North America: Augmented Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 39: United States: Augmented Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 40: United States: Augmented Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 41: Canada: Augmented Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 42: Canada: Augmented Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 43: Asia-Pacific: Augmented Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 44: Asia-Pacific: Augmented Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 45: China: Augmented Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 46: China: Augmented Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 47: Japan: Augmented Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 48: Japan: Augmented Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 49: India: Augmented Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 50: India: Augmented Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 51: South Korea: Augmented Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 52: South Korea: Augmented Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 53: Australia: Augmented Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 54: Australia: Augmented Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 55: Indonesia: Augmented Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 56: Indonesia: Augmented Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 57: Others: Augmented Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 58: Others: Augmented Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 59: Europe: Augmented Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 60: Europe: Augmented Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 61: Germany: Augmented Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 62: Germany: Augmented Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 63: France: Augmented Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 64: France: Augmented Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 65: United Kingdom: Augmented Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 66: United Kingdom: Augmented Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 67: Italy: Augmented Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 68: Italy: Augmented Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 69: Spain: Augmented Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 70: Spain: Augmented Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 71: Russia: Augmented Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 72: Russia: Augmented Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 73: Others: Augmented Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 74: Others: Augmented Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 75: Latin America: Augmented Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 76: Latin America: Augmented Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 77: Brazil: Augmented Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 78: Brazil: Augmented Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 79: Mexico: Augmented Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 80: Mexico: Augmented Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 81: Others: Augmented Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 82: Others: Augmented Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 83: Middle East and Africa: Augmented Analytics Market: Sales Value (in Million US$), 2018 & 2023
  • Figure 84: Middle East and Africa: Augmented Analytics Market: Breakup by Country (in %), 2023
  • Figure 85: Middle East and Africa: Augmented Analytics Market Forecast: Sales Value (in Million US$), 2024-2032
  • Figure 86: Global: Augmented Analytics Industry: SWOT Analysis
  • Figure 87: Global: Augmented Analytics Industry: Value Chain Analysis
  • Figure 88: Global: Augmented Analytics Industry: Porter's Five Forces Analysis

List of Tables

  • Table 1: Global: Augmented Analytics Market: Key Industry Highlights, 2023 and 2032
  • Table 2: Global: Augmented Analytics Market Forecast: Breakup by Component (in Million US$), 2024-2032
  • Table 3: Global: Augmented Analytics Market Forecast: Breakup by Deployment Mode (in Million US$), 2024-2032
  • Table 4: Global: Augmented Analytics Market Forecast: Breakup by Organization Size (in Million US$), 2024-2032
  • Table 5: Global: Augmented Analytics Market Forecast: Breakup by Industry Vertical (in Million US$), 2024-2032
  • Table 6: Global: Augmented Analytics Market Forecast: Breakup by Region (in Million US$), 2024-2032
  • Table 7: Global: Augmented Analytics Market: Competitive Structure
  • Table 8: Global: Augmented Analytics Market: Key Players
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