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PUBLISHER: IMARC | PRODUCT CODE: 1560973
PUBLISHER: IMARC | PRODUCT CODE: 1560973
Data Visualization Market Report by Component, Organizational Department, Deployment Mode, Enterprise Size, End User, and Region 2024-2032
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The global data visualization market size reached US$ 3.9 Billion in 2023. Looking forward, IMARC Group expects the market to reach US$ 7.8 Billion by 2032, exhibiting a growth rate (CAGR) of 7.8% during 2024-2032.
Data visualization refers to the representation of data or information through graphs, maps, charts and other visual tools. It involves the use of dashboards, scorecards, analytics, big data and business intelligence (BI) solutions to identify various trends and patterns. Data visualization aids in analyzing web traffic, optimizing marketing campaigns, processing healthcare data and monitoring financial trends to extract meaningful insights for improved decision making. The tools provide standardized visualization ability that are used for identifying customer preferences and maintaining the demand and supply of existing and new products. As a result, it finds extensive applications across various industries, including banking, financial services and insurance (BFSI), information technology (IT), telecommunication, retail, education and manufacturing.
Data Visualization Market Trends:
The increasing adoption of visualization platforms for software advisory and predictive analysis is one of the key factors driving the growth of the market. Moreover, the increasing organizational demand for interactive and simplified projection of data is providing a thrust to the market growth. Medium and large-scale enterprises are extensively utilizing data visualization systems through smartphones, desktop, tablets and web-based applications for generating customized reports and graphical representation of the data. In line with this, the increasing requirement for interactive dashboards based on unstructured data obtained from social media platforms, email service providers and smart devices is also contributing to the growth of the market. Additionally, various technological advancements, such as the integration of connected devices with artificial intelligence (AI), cloud computing and virtual reality (VR) solutions, are acting as other growth-inducing factors. Organizations use these technologies for cost-effective and scalable data analysis and identifying key performance indicators (KPIs) through BI. Other factors, including the increasing adoption of data visualization tools in the retail industry, along with significant improvements in the IT infrastructure across the globe, are anticipated to drive the market toward growth.
Key Market Segmentation:
IMARC Group provides an analysis of the key trends in each sub-segment of the global data visualization market report, along with forecasts at the global, regional and country level from 2024-2032. Our report has categorized the market based on component, organizational department, deployment mode, enterprise size and end user.
Breakup by Component:
- Software
- Services
Breakup by Organizational Department:
- Sales
- Marketing
- Finance
- Operations
- Executive Management
- Others
Breakup by Deployment Mode:
- On-premises
- Cloud-based
Breakup by Enterprise Size:
- Small Enterprises
- Medium Enterprises
- Large Enterprises
Breakup by End User:
- BFSI
- Education
- IT and Telecommunication
- Retail and E-Commerce
- Manufacturing
- Government
- Others
Breakup by Region:
- North America
- United States
- Canada
- Asia-Pacific
- China
- Japan
- India
- South Korea
- Australia
- Indonesia
- Others
- Europe
- Germany
- France
- United Kingdom
- Italy
- Spain
- Russia
- Others
- Latin America
- Brazil
- Mexico
- Others
- Middle East and Africa
Competitive Landscape:
The competitive landscape of the industry has also been examined along with the profiles of the key players being Alteryx Inc., Domo Inc., Dundas Data Visualization Inc., Hitachi Ltd., InetSoft Technology Corp., International Business Machines Corporation, Microsoft Corporation, MicroStrategy Incorporated, Oracle Corporation, Salesforce.com Inc., SAP SE, SAS Institute Inc. and TIBCO Software Inc.
Key Questions Answered in This Report
- 1. What was the size of the global data visualization market in 2023?
- 2. What is the expected growth rate of the global data visualization market during 2024-2032?
- 3. What are the key factors driving the global data visualization market?
- 4. What has been the impact of COVID-19 on the global data visualization market?
- 5. What is the breakup of the global data visualization market based on the component?
- 6. What is the breakup of the global data visualization market based on the organizational department?
- 7. What is the breakup of the global data visualization market based on the deployment mode?
- 8. What is the breakup of the global data visualization market based on the enterprise size?
- 9. What is the breakup of the global data visualization market based on the end user?
- 10. What are the key regions in the global data visualization market?
- 11. Who are the key players/companies in the global data visualization market?
Product Code: SR112024A4550
Table of Contents
1 Preface
2 Scope and Methodology
- 2.1 Objectives of the Study
- 2.2 Stakeholders
- 2.3 Data Sources
- 2.3.1 Primary Sources
- 2.3.2 Secondary Sources
- 2.4 Market Estimation
- 2.4.1 Bottom-Up Approach
- 2.4.2 Top-Down Approach
- 2.5 Forecasting Methodology
3 Executive Summary
4 Introduction
- 4.1 Overview
- 4.2 Key Industry Trends
5 Global Data Visualization Market
- 5.1 Market Overview
- 5.2 Market Performance
- 5.3 Impact of COVID-19
- 5.4 Market Forecast
6 Market Breakup by Component
- 6.1 Software
- 6.1.1 Market Trends
- 6.1.2 Market Forecast
- 6.2 Services
- 6.2.1 Market Trends
- 6.2.2 Market Forecast
7 Market Breakup by Organizational Department
- 7.1 Sales
- 7.1.1 Market Trends
- 7.1.2 Market Forecast
- 7.2 Marketing
- 7.2.1 Market Trends
- 7.2.2 Market Forecast
- 7.3 Finance
- 7.3.1 Market Trends
- 7.3.2 Market Forecast
- 7.4 Operations
- 7.4.1 Market Trends
- 7.4.2 Market Forecast
- 7.5 Executive Management
- 7.5.1 Market Trends
- 7.5.2 Market Forecast
- 7.6 Others
- 7.6.1 Market Trends
- 7.6.2 Market Forecast
8 Market Breakup by Deployment Mode
- 8.1 On-premises
- 8.1.1 Market Trends
- 8.1.2 Market Forecast
- 8.2 Cloud-based
- 8.2.1 Market Trends
- 8.2.2 Market Forecast
9 Market Breakup by Enterprise Size
- 9.1 Small Enterprises
- 9.1.1 Market Trends
- 9.1.2 Market Forecast
- 9.2 Medium Enterprises
- 9.2.1 Market Trends
- 9.2.2 Market Forecast
- 9.3 Large Enterprises
- 9.3.1 Market Trends
- 9.3.2 Market Forecast
10 Market Breakup by End User
- 10.1 BFSI
- 10.1.1 Market Trends
- 10.1.2 Market Forecast
- 10.2 Education
- 10.2.1 Market Trends
- 10.2.2 Market Forecast
- 10.3 IT and Telecommunication
- 10.3.1 Market Trends
- 10.3.2 Market Forecast
- 10.4 Retail and E-Commerce
- 10.4.1 Market Trends
- 10.4.2 Market Forecast
- 10.5 Manufacturing
- 10.5.1 Market Trends
- 10.5.2 Market Forecast
- 10.6 Government
- 10.6.1 Market Trends
- 10.6.2 Market Forecast
- 10.7 Others
- 10.7.1 Market Trends
- 10.7.2 Market Forecast
11 Market Breakup by Region
- 11.1 North America
- 11.1.1 United States
- 11.1.1.1 Market Trends
- 11.1.1.2 Market Forecast
- 11.1.2 Canada
- 11.1.2.1 Market Trends
- 11.1.2.2 Market Forecast
- 11.1.1 United States
- 11.2 Asia-Pacific
- 11.2.1 China
- 11.2.1.1 Market Trends
- 11.2.1.2 Market Forecast
- 11.2.2 Japan
- 11.2.2.1 Market Trends
- 11.2.2.2 Market Forecast
- 11.2.3 India
- 11.2.3.1 Market Trends
- 11.2.3.2 Market Forecast
- 11.2.4 South Korea
- 11.2.4.1 Market Trends
- 11.2.4.2 Market Forecast
- 11.2.5 Australia
- 11.2.5.1 Market Trends
- 11.2.5.2 Market Forecast
- 11.2.6 Indonesia
- 11.2.6.1 Market Trends
- 11.2.6.2 Market Forecast
- 11.2.7 Others
- 11.2.7.1 Market Trends
- 11.2.7.2 Market Forecast
- 11.2.1 China
- 11.3 Europe
- 11.3.1 Germany
- 11.3.1.1 Market Trends
- 11.3.1.2 Market Forecast
- 11.3.2 France
- 11.3.2.1 Market Trends
- 11.3.2.2 Market Forecast
- 11.3.3 United Kingdom
- 11.3.3.1 Market Trends
- 11.3.3.2 Market Forecast
- 11.3.4 Italy
- 11.3.4.1 Market Trends
- 11.3.4.2 Market Forecast
- 11.3.5 Spain
- 11.3.5.1 Market Trends
- 11.3.5.2 Market Forecast
- 11.3.6 Russia
- 11.3.6.1 Market Trends
- 11.3.6.2 Market Forecast
- 11.3.7 Others
- 11.3.7.1 Market Trends
- 11.3.7.2 Market Forecast
- 11.3.1 Germany
- 11.4 Latin America
- 11.4.1 Brazil
- 11.4.1.1 Market Trends
- 11.4.1.2 Market Forecast
- 11.4.2 Mexico
- 11.4.2.1 Market Trends
- 11.4.2.2 Market Forecast
- 11.4.3 Others
- 11.4.3.1 Market Trends
- 11.4.3.2 Market Forecast
- 11.4.1 Brazil
- 11.5 Middle East and Africa
- 11.5.1 Market Trends
- 11.5.2 Market Breakup by Country
- 11.5.3 Market Forecast
12 SWOT Analysis
- 12.1 Overview
- 12.2 Strengths
- 12.3 Weaknesses
- 12.4 Opportunities
- 12.5 Threats
13 Value Chain Analysis
14 Porters Five Forces Analysis
- 14.1 Overview
- 14.2 Bargaining Power of Buyers
- 14.3 Bargaining Power of Suppliers
- 14.4 Degree of Competition
- 14.5 Threat of New Entrants
- 14.6 Threat of Substitutes
15 Price Analysis
16 Competitive Landscape
- 16.1 Market Structure
- 16.2 Key Players
- 16.3 Profiles of Key Players
- 16.3.1 Alteryx Inc.
- 16.3.1.1 Company Overview
- 16.3.1.2 Product Portfolio
- 16.3.1.3 Financials
- 16.3.2 Domo Inc.
- 16.3.2.1 Company Overview
- 16.3.2.2 Product Portfolio
- 16.3.2.3 Financials
- 16.3.3 Dundas Data Visualization Inc.
- 16.3.3.1 Company Overview
- 16.3.3.2 Product Portfolio
- 16.3.4 Hitachi Ltd.
- 16.3.4.1 Company Overview
- 16.3.4.2 Product Portfolio
- 16.3.4.3 Financials
- 16.3.4.4 SWOT Analysis
- 16.3.5 InetSoft Technology Corp.
- 16.3.5.1 Company Overview
- 16.3.5.2 Product Portfolio
- 16.3.6 International Business Machines Corporation
- 16.3.6.1 Company Overview
- 16.3.6.2 Product Portfolio
- 16.3.6.3 Financials
- 16.3.6.4 SWOT Analysis
- 16.3.7 Microsoft Corporation
- 16.3.7.1 Company Overview
- 16.3.7.2 Product Portfolio
- 16.3.7.3 Financials
- 16.3.7.4 SWOT Analysis
- 16.3.8 MicroStrategy Incorporated
- 16.3.8.1 Company Overview
- 16.3.8.2 Product Portfolio
- 16.3.8.3 Financials
- 16.3.8.4 SWOT Analysis
- 16.3.9 Oracle Corporation
- 16.3.9.1 Company Overview
- 16.3.9.2 Product Portfolio
- 16.3.9.3 Financials
- 16.3.9.4 SWOT Analysis
- 16.3.10 Salesforce.com Inc.
- 16.3.10.1 Company Overview
- 16.3.10.2 Product Portfolio
- 16.3.10.3 Financials
- 16.3.10.4 SWOT Analysis
- 16.3.11 SAP SE
- 16.3.11.1 Company Overview
- 16.3.11.2 Product Portfolio
- 16.3.11.3 Financials
- 16.3.11.4 SWOT Analysis
- 16.3.12 SAS Institute Inc.
- 16.3.12.1 Company Overview
- 16.3.12.2 Product Portfolio
- 16.3.12.3 SWOT Analysis
- 16.3.13 TIBCO Software Inc.
- 16.3.13.1 Company Overview
- 16.3.13.2 Product Portfolio
- 16.3.13.3 SWOT Analysis
- 16.3.1 Alteryx Inc.
Product Code: SR112024A4550
List of Figures
- Figure 1: Global: Data Visualization Market: Major Drivers and Challenges
- Figure 2: Global: Data Visualization Market: Sales Value (in Billion US$), 2018-2023
- Figure 3: Global: Data Visualization Market Forecast: Sales Value (in Billion US$), 2024-2032
- Figure 4: Global: Data Visualization Market: Breakup by Component (in %), 2023
- Figure 5: Global: Data Visualization Market: Breakup by Organizational Department (in %), 2023
- Figure 6: Global: Data Visualization Market: Breakup by Deployment Mode (in %), 2023
- Figure 7: Global: Data Visualization Market: Breakup by Enterprise Size (in %), 2023
- Figure 8: Global: Data Visualization Market: Breakup by End User (in %), 2023
- Figure 9: Global: Data Visualization Market: Breakup by Region (in %), 2023
- Figure 10: Global: Data Visualization (Software) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 11: Global: Data Visualization (Software) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 12: Global: Data Visualization (Services) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 13: Global: Data Visualization (Services) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 14: Global: Data Visualization (Sales) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 15: Global: Data Visualization (Sales) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 16: Global: Data Visualization (Marketing) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 17: Global: Data Visualization (Marketing) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 18: Global: Data Visualization (Finance) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 19: Global: Data Visualization (Finance) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 20: Global: Data Visualization (Operations) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 21: Global: Data Visualization (Operations) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 22: Global: Data Visualization (Executive Management) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 23: Global: Data Visualization (Executive Management) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 24: Global: Data Visualization (Other Organizational Departments) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 25: Global: Data Visualization (Other Organizational Departments) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 26: Global: Data Visualization (On-premises) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 27: Global: Data Visualization (On-premises) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 28: Global: Data Visualization (Cloud-based) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 29: Global: Data Visualization (Cloud-based) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 30: Global: Data Visualization (Small Enterprises) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 31: Global: Data Visualization (Small Enterprises) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 32: Global: Data Visualization (Medium Enterprises) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 33: Global: Data Visualization (Medium Enterprises) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 34: Global: Data Visualization (Large Enterprises) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 35: Global: Data Visualization (Large Enterprises) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 36: Global: Data Visualization (BFSI) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 37: Global: Data Visualization (BFSI) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 38: Global: Data Visualization (Education) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 39: Global: Data Visualization (Education) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 40: Global: Data Visualization (IT and Telecommunication) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 41: Global: Data Visualization (IT and Telecommunication) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 42: Global: Data Visualization (Retail and E-Commerce) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 43: Global: Data Visualization (Retail and E-Commerce) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 44: Global: Data Visualization (Manufacturing) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 45: Global: Data Visualization (Manufacturing) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 46: Global: Data Visualization (Government) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 47: Global: Data Visualization (Government) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 48: Global: Data Visualization (Other End Users) Market: Sales Value (in Million US$), 2018 & 2023
- Figure 49: Global: Data Visualization (Other End Users) Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 50: North America: Data Visualization Market: Sales Value (in Million US$), 2018 & 2023
- Figure 51: North America: Data Visualization Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 52: United States: Data Visualization Market: Sales Value (in Million US$), 2018 & 2023
- Figure 53: United States: Data Visualization Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 54: Canada: Data Visualization Market: Sales Value (in Million US$), 2018 & 2023
- Figure 55: Canada: Data Visualization Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 56: Asia-Pacific: Data Visualization Market: Sales Value (in Million US$), 2018 & 2023
- Figure 57: Asia-Pacific: Data Visualization Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 58: China: Data Visualization Market: Sales Value (in Million US$), 2018 & 2023
- Figure 59: China: Data Visualization Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 60: Japan: Data Visualization Market: Sales Value (in Million US$), 2018 & 2023
- Figure 61: Japan: Data Visualization Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 62: India: Data Visualization Market: Sales Value (in Million US$), 2018 & 2023
- Figure 63: India: Data Visualization Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 64: South Korea: Data Visualization Market: Sales Value (in Million US$), 2018 & 2023
- Figure 65: South Korea: Data Visualization Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 66: Australia: Data Visualization Market: Sales Value (in Million US$), 2018 & 2023
- Figure 67: Australia: Data Visualization Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 68: Indonesia: Data Visualization Market: Sales Value (in Million US$), 2018 & 2023
- Figure 69: Indonesia: Data Visualization Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 70: Others: Data Visualization Market: Sales Value (in Million US$), 2018 & 2023
- Figure 71: Others: Data Visualization Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 72: Europe: Data Visualization Market: Sales Value (in Million US$), 2018 & 2023
- Figure 73: Europe: Data Visualization Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 74: Germany: Data Visualization Market: Sales Value (in Million US$), 2018 & 2023
- Figure 75: Germany: Data Visualization Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 76: France: Data Visualization Market: Sales Value (in Million US$), 2018 & 2023
- Figure 77: France: Data Visualization Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 78: United Kingdom: Data Visualization Market: Sales Value (in Million US$), 2018 & 2023
- Figure 79: United Kingdom: Data Visualization Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 80: Italy: Data Visualization Market: Sales Value (in Million US$), 2018 & 2023
- Figure 81: Italy: Data Visualization Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 82: Spain: Data Visualization Market: Sales Value (in Million US$), 2018 & 2023
- Figure 83: Spain: Data Visualization Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 84: Russia: Data Visualization Market: Sales Value (in Million US$), 2018 & 2023
- Figure 85: Russia: Data Visualization Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 86: Others: Data Visualization Market: Sales Value (in Million US$), 2018 & 2023
- Figure 87: Others: Data Visualization Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 88: Latin America: Data Visualization Market: Sales Value (in Million US$), 2018 & 2023
- Figure 89: Latin America: Data Visualization Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 90: Brazil: Data Visualization Market: Sales Value (in Million US$), 2018 & 2023
- Figure 91: Brazil: Data Visualization Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 92: Mexico: Data Visualization Market: Sales Value (in Million US$), 2018 & 2023
- Figure 93: Mexico: Data Visualization Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 94: Others: Data Visualization Market: Sales Value (in Million US$), 2018 & 2023
- Figure 95: Others: Data Visualization Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 96: Middle East and Africa: Data Visualization Market: Sales Value (in Million US$), 2018 & 2023
- Figure 97: Middle East and Africa: Data Visualization Market: Breakup by Country (in %), 2023
- Figure 98: Middle East and Africa: Data Visualization Market Forecast: Sales Value (in Million US$), 2024-2032
- Figure 99: Global: Data Visualization Industry: SWOT Analysis
- Figure 100: Global: Data Visualization Industry: Value Chain Analysis
- Figure 101: Global: Data Visualization Industry: Porter's Five Forces Analysis
List of Tables
- Table 1: Global: Data Visualization Market: Key Industry Highlights, 2023 and 2032
- Table 2: Global: Data Visualization Market Forecast: Breakup by Component (in Million US$), 2024-2032
- Table 3: Global: Data Visualization Market Forecast: Breakup by Organizational Department (in Million US$), 2024-2032
- Table 4: Global: Data Visualization Market Forecast: Breakup by Deployment Mode (in Million US$), 2024-2032
- Table 5: Global: Data Visualization Market Forecast: Breakup by Enterprise Size (in Million US$), 2024-2032
- Table 6: Global: Data Visualization Market Forecast: Breakup by End User (in Million US$), 2024-2032
- Table 7: Global: Data Visualization Market Forecast: Breakup by Region (in Million US$), 2024-2032
- Table 8: Global: Data Visualization Market: Competitive Structure
- Table 9: Global: Data Visualization Market: Key Players
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