Global Transparent Digital Signage Market 2023-2027

Description

List of Tables

Technavio has been monitoring the transparent digital signage market and is forecast to grow by $8,282.87 mn during 2022-2027, accelerating at a CAGR of 30.36% during the forecast period. Our report on the transparent digital signage market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by growing demand for digital signage and digital-out-of-home (DOOH), low power consumption and do-it-yourself (DIY) design, and demand for high-resolution and interactive content.

Technavio's transparent digital signage market is segmented as below:

By Type

LED
OLED

By End-user

Retail
Automotive
Media and entertainment

By Geography

North America
APAC
Europe
South America
Middle East and Africa

This study identifies the emergence of transparent organic light-emitting devices (TOLEDS) as one of the prime reasons driving the transparent digital signage market growth during the next few years. Also, focus on reseller programs, increasing partnerships and collaborations and growing popularity of data analytics and smart control will lead to sizable demand in the market.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters. Our report on the transparent digital signage market covers the following areas:

Transparent digital signage market sizing
Transparent digital signage market forecast
Transparent digital signage market industry analysis

Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading transparent digital signage market vendors that include AU Optronics Corp., Barco NV, Leyard Opto Electronic Co. Ltd., LG Corp., Panasonic Holdings Corp., PixelFLEX LLC, Pro Display TM Ltd., Samsung Electronics Co. Ltd., Shenzhen AuroLED Technology Co. Ltd., Shenzhen Huake Light Electronics Co. Ltd., SHENZHEN NEXNOVO TECHNOLOGY Co. Ltd., and Sony Group Corp. Also, the transparent digital signage market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. Technavio's market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Product Code: IRTNTR70560

1 Executive Summary

1.1 Market overview
Exhibit 01: Executive Summary - Chart on Market Overview
Exhibit 02: Executive Summary - Data Table on Market Overview
Exhibit 03: Executive Summary - Chart on Global Market Characteristics
Exhibit 04: Executive Summary - Chart on Market by Geography
Exhibit 05: Executive Summary - Chart on Market Segmentation by Type
Exhibit 06: Executive Summary - Chart on Market Segmentation by End-user
Exhibit 07: Executive Summary - Chart on Incremental Growth
Exhibit 08: Executive Summary - Data Table on Incremental Growth
Exhibit 09: Executive Summary - Chart on Vendor Market Positioning

2 Market Landscape

2.1 Market ecosystem
Exhibit 10: Parent market
Exhibit 11: Market Characteristics

3 Market Sizing

3.1 Market definition
Exhibit 12: Offerings of vendors included in the market definition
3.2 Market segment analysis
Exhibit 13: Market segments
3.3 Market size 2022
3.4 Market outlook: Forecast for 2022-2027
Exhibit 14: Chart on Global - Market size and forecast 2022-2027 ($ million)
Exhibit 15: Data Table on Global - Market size and forecast 2022-2027 ($ million)
Exhibit 16: Chart on Global Market: Year-over-year growth 2022-2027 (%)
Exhibit 17: Data Table on Global Market: Year-over-year growth 2022-2027 (%)

4 Historic Market Size

4.1 Global transparent digital signage market 2017 - 2021
Exhibit 18: Historic Market Size - Data Table on Global transparent digital signage market 2017 - 2021 ($ million)
4.2 Type Segment Analysis 2017 - 2021
Exhibit 19: Historic Market Size - Type Segment 2017 - 2021 ($ million)
4.3 End user Segment Analysis 2017 - 2021
Exhibit 20: Historic Market Size - End user Segment 2017 - 2021 ($ million)
4.4 Geography Segment Analysis 2017 - 2021
Exhibit 21: Historic Market Size - Geography Segment 2017 - 2021 ($ million)
4.5 Country Segment Analysis 2017 - 2021
Exhibit 22: Historic Market Size - Country Segment 2017 - 2021 ($ million)

5 Five Forces Analysis

5.1 Five forces summary
Exhibit 23: Five forces analysis - Comparison between 2022 and 2027
5.2 Bargaining power of buyers
Exhibit 24: Chart on Bargaining power of buyers - Impact of key factors 2022 and 2027
5.3 Bargaining power of suppliers
Exhibit 25: Bargaining power of suppliers - Impact of key factors in 2022 and 2027
5.4 Threat of new entrants
Exhibit 26: Threat of new entrants - Impact of key factors in 2022 and 2027
5.5 Threat of substitutes
Exhibit 27: Threat of substitutes - Impact of key factors in 2022 and 2027
5.6 Threat of rivalry
Exhibit 28: Threat of rivalry - Impact of key factors in 2022 and 2027
5.7 Market condition
Exhibit 29: Chart on Market condition - Five forces 2022 and 2027

6 Market Segmentation by Type

6.1 Market segments
Exhibit 30: Chart on Type - Market share 2022-2027 (%)
Exhibit 31: Data Table on Type - Market share 2022-2027 (%)
6.2 Comparison by Type
Exhibit 32: Chart on Comparison by Type
Exhibit 33: Data Table on Comparison by Type
6.3 LED - Market size and forecast 2022-2027
Exhibit 34: Chart on LED - Market size and forecast 2022-2027 ($ million)
Exhibit 35: Data Table on LED - Market size and forecast 2022-2027 ($ million)
Exhibit 36: Chart on LED - Year-over-year growth 2022-2027 (%)
Exhibit 37: Data Table on LED - Year-over-year growth 2022-2027 (%)
6.4 OLED - Market size and forecast 2022-2027
Exhibit 38: Chart on OLED - Market size and forecast 2022-2027 ($ million)
Exhibit 39: Data Table on OLED - Market size and forecast 2022-2027 ($ million)
Exhibit 40: Chart on OLED - Year-over-year growth 2022-2027 (%)
Exhibit 41: Data Table on OLED - Year-over-year growth 2022-2027 (%)
6.5 Market opportunity by Type
Exhibit 42: Market opportunity by Type ($ million)

7 Market Segmentation by End-user

7.1 Market segments
Exhibit 43: Chart on End-user - Market share 2022-2027 (%)
Exhibit 44: Data Table on End-user - Market share 2022-2027 (%)
7.2 Comparison by End-user
Exhibit 45: Chart on Comparison by End-user
Exhibit 46: Data Table on Comparison by End-user
7.3 Retail - Market size and forecast 2022-2027
Exhibit 47: Chart on Retail - Market size and forecast 2022-2027 ($ million)
Exhibit 48: Data Table on Retail - Market size and forecast 2022-2027 ($ million)
Exhibit 49: Chart on Retail - Year-over-year growth 2022-2027 (%)
Exhibit 50: Data Table on Retail - Year-over-year growth 2022-2027 (%)
7.4 Automotive - Market size and forecast 2022-2027
Exhibit 51: Chart on Automotive - Market size and forecast 2022-2027 ($ million)
Exhibit 52: Data Table on Automotive - Market size and forecast 2022-2027 ($ million)
Exhibit 53: Chart on Automotive - Year-over-year growth 2022-2027 (%)
Exhibit 54: Data Table on Automotive - Year-over-year growth 2022-2027 (%)
7.5 Media and entertainment - Market size and forecast 2022-2027
Exhibit 55: Chart on Media and entertainment - Market size and forecast 2022-2027 ($ million)
Exhibit 56: Data Table on Media and entertainment - Market size and forecast 2022-2027 ($ million)
Exhibit 57: Chart on Media and entertainment - Year-over-year growth 2022-2027 (%)
Exhibit 58: Data Table on Media and entertainment - Year-over-year growth 2022-2027 (%)
7.6 Market opportunity by End-user
Exhibit 59: Market opportunity by End-user ($ million)

8 Customer Landscape

8.1 Customer landscape overview
Exhibit 60: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

9.1 Geographic segmentation
Exhibit 61: Chart on Market share by geography 2022-2027 (%)
Exhibit 62: Data Table on Market share by geography 2022-2027 (%)
9.2 Geographic comparison
Exhibit 63: Chart on Geographic comparison
Exhibit 64: Data Table on Geographic comparison
9.3 North America - Market size and forecast 2022-2027
Exhibit 65: Chart on North America - Market size and forecast 2022-2027 ($ million)
Exhibit 66: Data Table on North America - Market size and forecast 2022-2027 ($ million)
Exhibit 67: Chart on North America - Year-over-year growth 2022-2027 (%)
Exhibit 68: Data Table on North America - Year-over-year growth 2022-2027 (%)
9.4 APAC - Market size and forecast 2022-2027
Exhibit 69: Chart on APAC - Market size and forecast 2022-2027 ($ million)
Exhibit 70: Data Table on APAC - Market size and forecast 2022-2027 ($ million)
Exhibit 71: Chart on APAC - Year-over-year growth 2022-2027 (%)
Exhibit 72: Data Table on APAC - Year-over-year growth 2022-2027 (%)
9.5 Europe - Market size and forecast 2022-2027
Exhibit 73: Chart on Europe - Market size and forecast 2022-2027 ($ million)
Exhibit 74: Data Table on Europe - Market size and forecast 2022-2027 ($ million)
Exhibit 75: Chart on Europe - Year-over-year growth 2022-2027 (%)
Exhibit 76: Data Table on Europe - Year-over-year growth 2022-2027 (%)
9.6 South America - Market size and forecast 2022-2027
Exhibit 77: Chart on South America - Market size and forecast 2022-2027 ($ million)
Exhibit 78: Data Table on South America - Market size and forecast 2022-2027 ($ million)
Exhibit 79: Chart on South America - Year-over-year growth 2022-2027 (%)
Exhibit 80: Data Table on South America - Year-over-year growth 2022-2027 (%)
9.7 Middle East and Africa - Market size and forecast 2022-2027
Exhibit 81: Chart on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
Exhibit 82: Data Table on Middle East and Africa - Market size and forecast 2022-2027 ($ million)
Exhibit 83: Chart on Middle East and Africa - Year-over-year growth 2022-2027 (%)
Exhibit 84: Data Table on Middle East and Africa - Year-over-year growth 2022-2027 (%)
9.8 US - Market size and forecast 2022-2027
Exhibit 85: Chart on US - Market size and forecast 2022-2027 ($ million)
Exhibit 86: Data Table on US - Market size and forecast 2022-2027 ($ million)
Exhibit 87: Chart on US - Year-over-year growth 2022-2027 (%)
Exhibit 88: Data Table on US - Year-over-year growth 2022-2027 (%)
9.9 China - Market size and forecast 2022-2027
Exhibit 89: Chart on China - Market size and forecast 2022-2027 ($ million)
Exhibit 90: Data Table on China - Market size and forecast 2022-2027 ($ million)
Exhibit 91: Chart on China - Year-over-year growth 2022-2027 (%)
Exhibit 92: Data Table on China - Year-over-year growth 2022-2027 (%)
9.10 Canada - Market size and forecast 2022-2027
Exhibit 93: Chart on Canada - Market size and forecast 2022-2027 ($ million)
Exhibit 94: Data Table on Canada - Market size and forecast 2022-2027 ($ million)
Exhibit 95: Chart on Canada - Year-over-year growth 2022-2027 (%)
Exhibit 96: Data Table on Canada - Year-over-year growth 2022-2027 (%)
9.11 Germany - Market size and forecast 2022-2027
Exhibit 97: Chart on Germany - Market size and forecast 2022-2027 ($ million)
Exhibit 98: Data Table on Germany - Market size and forecast 2022-2027 ($ million)
Exhibit 99: Chart on Germany - Year-over-year growth 2022-2027 (%)
Exhibit 100: Data Table on Germany - Year-over-year growth 2022-2027 (%)
9.12 UK - Market size and forecast 2022-2027
Exhibit 101: Chart on UK - Market size and forecast 2022-2027 ($ million)
Exhibit 102: Data Table on UK - Market size and forecast 2022-2027 ($ million)
Exhibit 103: Chart on UK - Year-over-year growth 2022-2027 (%)
Exhibit 104: Data Table on UK - Year-over-year growth 2022-2027 (%)
9.13 Market opportunity by geography
Exhibit 105: Market opportunity by geography ($ million)

10 Drivers, Challenges, and Trends

10.1 Market drivers
10.2 Market challenges
10.3 Impact of drivers and challenges
Exhibit 106: Impact of drivers and challenges in 2022 and 2027
10.4 Market trends

11 Vendor Landscape

11.1 Overview
11.2 Vendor landscape
Exhibit 107: Overview on Criticality of inputs and Factors of differentiation
11.3 Landscape disruption
Exhibit 108: Overview on factors of disruption
11.4 Industry risks
Exhibit 109: Impact of key risks on business

12 Vendor Analysis

12.1 Vendors covered
Exhibit 110: Vendors covered
12.2 Market positioning of vendors
Exhibit 111: Matrix on vendor position and classification
12.3 AU Optronics Corp.
Exhibit 112: AU Optronics Corp. - Overview
Exhibit 113: AU Optronics Corp. - Business segments
Exhibit 114: AU Optronics Corp. - Key news
Exhibit 115: AU Optronics Corp. - Key offerings
Exhibit 116: AU Optronics Corp. - Segment focus
12.4 Barco NV
Exhibit 117: Barco NV - Overview
Exhibit 118: Barco NV - Business segments
Exhibit 119: Barco NV - Key offerings
Exhibit 120: Barco NV - Segment focus
12.5 Leyard Opto Electronic Co. Ltd.
Exhibit 121: Leyard Opto Electronic Co. Ltd. - Overview
Exhibit 122: Leyard Opto Electronic Co. Ltd. - Product / Service
Exhibit 123: Leyard Opto Electronic Co. Ltd. - Key offerings
12.6 LG Corp.
Exhibit 124: LG Corp. - Overview
Exhibit 125: LG Corp. - Business segments
Exhibit 126: LG Corp. - Key offerings
Exhibit 127: LG Corp. - Segment focus
12.7 Panasonic Holdings Corp.
Exhibit 128: Panasonic Holdings Corp. - Overview
Exhibit 129: Panasonic Holdings Corp. - Business segments
Exhibit 130: Panasonic Holdings Corp. - Key news
Exhibit 131: Panasonic Holdings Corp. - Key offerings
Exhibit 132: Panasonic Holdings Corp. - Segment focus
12.8 PixelFLEX LLC
Exhibit 133: PixelFLEX LLC - Overview
Exhibit 134: PixelFLEX LLC - Product / Service
Exhibit 135: PixelFLEX LLC - Key offerings
12.9 Pro Display TM Ltd.
Exhibit 136: Pro Display TM Ltd. - Overview
Exhibit 137: Pro Display TM Ltd. - Product / Service
Exhibit 138: Pro Display TM Ltd. - Key offerings
12.10 Samsung Electronics Co. Ltd.
Exhibit 139: Samsung Electronics Co. Ltd. - Overview
Exhibit 140: Samsung Electronics Co. Ltd. - Business segments
Exhibit 141: Samsung Electronics Co. Ltd. - Key news
Exhibit 142: Samsung Electronics Co. Ltd. - Key offerings
Exhibit 143: Samsung Electronics Co. Ltd. - Segment focus
12.11 Shenzhen AuroLED Technology Co. Ltd.
Exhibit 144: Shenzhen AuroLED Technology Co. Ltd. - Overview
Exhibit 145: Shenzhen AuroLED Technology Co. Ltd. - Product / Service
Exhibit 146: Shenzhen AuroLED Technology Co. Ltd. - Key offerings
12.12 Shenzhen Huake Light Electronics Co. Ltd.
Exhibit 147: Shenzhen Huake Light Electronics Co. Ltd. - Overview
Exhibit 148: Shenzhen Huake Light Electronics Co. Ltd. - Product / Service
Exhibit 149: Shenzhen Huake Light Electronics Co. Ltd. - Key offerings
12.13 SHENZHEN NEXNOVO TECHNOLOGY Co. Ltd.
Exhibit 150: SHENZHEN NEXNOVO TECHNOLOGY Co. Ltd. - Overview
Exhibit 151: SHENZHEN NEXNOVO TECHNOLOGY Co. Ltd. - Product / Service
Exhibit 152: SHENZHEN NEXNOVO TECHNOLOGY Co. Ltd. - Key offerings
12.14 Sony Group Corp.
Exhibit 153: Sony Group Corp. - Overview
Exhibit 154: Sony Group Corp. - Business segments
Exhibit 155: Sony Group Corp. - Key news
Exhibit 156: Sony Group Corp. - Key offerings
Exhibit 157: Sony Group Corp. - Segment focus

13 Appendix

13.1 Scope of the report
13.2 Inclusions and exclusions checklist
Exhibit 158: Inclusions checklist
Exhibit 159: Exclusions checklist
13.3 Currency conversion rates for US$
Exhibit 160: Currency conversion rates for US$
13.4 Research methodology
Exhibit 161: Research methodology
Exhibit 162: Validation techniques employed for market sizing
Exhibit 163: Information sources
13.5 List of abbreviations
Exhibit 164: List of abbreviations