Vacation Rental Market in Europe 2025-2029

Description

The vacation rental market in Europe is forecasted to grow by USD 239.8 billion during 2024-2029, accelerating at a CAGR of 27.3% during the forecast period. The report on the vacation rental market in Europe provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increase in number of tourists in Europe, rapid growth of online booking for vacation rental properties, and technological advancements in vacation rental property booking.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

Market Scope
Base Year	2025
End Year	2029
Series Year	2025-2029
Growth Momentum	Accelerate
YOY 2025	21.1%
CAGR	27.3%
Incremental Value	$239.8 bn

Technavio's vacation rental market in Europe is segmented as below:

By Mode Of Booking

Offline
Online

By Management

Managed by owners
Professionally managed

By End-user

Leisure
Business
Group

By Geographical Landscape

Europe

This study identifies the adoption of effective promotional strategies as one of the prime reasons driving the vacation rental market in Europe growth during the next few years. Also, improved booking process and proliferation of vacation rental business services and increased professionalism will lead to sizable demand in the market.

The report on the vacation rental market in Europe covers the following areas:

Vacation Rental Market in Europe sizing
Vacation Rental Market in Europe forecast
Vacation Rental Market in Europe industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading vacation rental market in Europe vendors that include 9flats.com PTE Ltd., Airbnb Inc., atraveo GmbH, Bennington Properties LLC, Bluefish Vacation Rentals, Booking Holdings Inc., Clickstay Ltd., Elite Destination Homes, Expedia Group Inc., Holiday Lettings, HomeToGo GmbH, MI Kasa Tu Kasa Bacalar, RedAwning.com Inc., Rental Escapes, Sonder Holdings Inc., TripAdvisor Inc., Vacasa Inc., World Travel Holdings, and Wyndham Destinations Inc.. Also, the vacation rental market in Europe analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Product Code: IRTNTR73111

1 Executive Summary

1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Country Market Characteristics
- Executive Summary - Chart on Market By Geographical Landscape
- Executive Summary - Chart on Market Segmentation by Mode of Booking
- Executive Summary - Chart on Market Segmentation by Management
- Executive Summary - Chart on Market Segmentation by End-user
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
- Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
- Overview on factors of disruption
2.4 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029

3 Market Landscape

3.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
3.2 Market characteristics
- Market characteristics analysis
3.3 Value chain analysis
- Value chain analysis

4 Market Sizing

4.1 Market definition
- Offerings of companies included in the market definition
4.2 Market segment analysis
- Market segments
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
- Chart on Europe - Market size and forecast 2024-2029 ($ billion)
- Data Table on Regional - Market size and forecast 2024-2029 ($ billion)
- Chart on Europe: Year-over-year growth 2024-2029 (%)
- Data Table on Regional - Market size and forecast 2024-2029 ($ billion)

5 Historic Market Size

5.1 Vacation Rental Market in Europe 2019 - 2023
- Historic Market Size - Data Table on Vacation Rental Market in Europe 2019 - 2023 ($ billion)
5.2 Mode of Booking segment analysis 2019 - 2023
- Historic Market Size - Mode of Booking Segment 2019 - 2023 ($ billion)
5.3 Management segment analysis 2019 - 2023
- Historic Market Size - Management Segment 2019 - 2023 ($ billion)
5.4 End-user segment analysis 2019 - 2023
- Historic Market Size - End-user Segment 2019 - 2023 ($ billion)
5.5 Geography segment analysis 2019 - 2023
- Historic Market Size - Geography Segment 2019 - 2023 ($ billion)

6 Qualitative Analysis

6.1 Impact of AI on Vacation Rental Market in Europe

7 Five Forces Analysis

7.1 Five forces summary
- Five forces analysis - Comparison between 2024 and 2029
7.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2024 and 2029
7.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2024 and 2029
7.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2024 and 2029
7.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2024 and 2029
7.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2024 and 2029
7.7 Market condition
- Chart on Market condition - Five forces 2024 and 2029

8 Market Segmentation by Mode of Booking

8.1 Market segments
- Chart on Mode of Booking - Market share 2024-2029 (%)
- Data Table on Mode of Booking - Market share 2024-2029 (%)
8.2 Comparison by Mode of Booking
- Chart on Comparison by Mode of Booking
- Data Table on Comparison by Mode of Booking
8.3 Offline - Market size and forecast 2024-2029
- Chart on Offline - Market size and forecast 2024-2029 ($ billion)
- Data Table on Offline - Market size and forecast 2024-2029 ($ billion)
- Chart on Offline - Year-over-year growth 2024-2029 (%)
- Data Table on Offline - Year-over-year growth 2024-2029 (%)
8.4 Online - Market size and forecast 2024-2029
- Chart on Online - Market size and forecast 2024-2029 ($ billion)
- Data Table on Online - Market size and forecast 2024-2029 ($ billion)
- Chart on Online - Year-over-year growth 2024-2029 (%)
- Data Table on Online - Year-over-year growth 2024-2029 (%)
8.5 Market opportunity by Mode of Booking
- Market opportunity by Mode of Booking ($ billion)
- Data Table on Market opportunity by Mode of Booking ($ billion)

9 Market Segmentation by Management

9.1 Market segments
- Chart on Management - Market share 2024-2029 (%)
- Data Table on Management - Market share 2024-2029 (%)
9.2 Comparison by Management
- Chart on Comparison by Management
- Data Table on Comparison by Management
9.3 Managed by owners - Market size and forecast 2024-2029
- Chart on Managed by owners - Market size and forecast 2024-2029 ($ billion)
- Data Table on Managed by owners - Market size and forecast 2024-2029 ($ billion)
- Chart on Managed by owners - Year-over-year growth 2024-2029 (%)
- Data Table on Managed by owners - Year-over-year growth 2024-2029 (%)
9.4 Professionally managed - Market size and forecast 2024-2029
- Chart on Professionally managed - Market size and forecast 2024-2029 ($ billion)
- Data Table on Professionally managed - Market size and forecast 2024-2029 ($ billion)
- Chart on Professionally managed - Year-over-year growth 2024-2029 (%)
- Data Table on Professionally managed - Year-over-year growth 2024-2029 (%)
9.5 Market opportunity by Management
- Market opportunity by Management ($ billion)
- Data Table on Market opportunity by Management ($ billion)

10 Market Segmentation by End-user

10.1 Market segments
- Chart on End-user - Market share 2024-2029 (%)
- Data Table on End-user - Market share 2024-2029 (%)
10.2 Comparison by End-user
- Chart on Comparison by End-user
- Data Table on Comparison by End-user
10.3 Leisure - Market size and forecast 2024-2029
- Chart on Leisure - Market size and forecast 2024-2029 ($ billion)
- Data Table on Leisure - Market size and forecast 2024-2029 ($ billion)
- Chart on Leisure - Year-over-year growth 2024-2029 (%)
- Data Table on Leisure - Year-over-year growth 2024-2029 (%)
10.4 Business - Market size and forecast 2024-2029
- Chart on Business - Market size and forecast 2024-2029 ($ billion)
- Data Table on Business - Market size and forecast 2024-2029 ($ billion)
- Chart on Business - Year-over-year growth 2024-2029 (%)
- Data Table on Business - Year-over-year growth 2024-2029 (%)
10.5 Group - Market size and forecast 2024-2029
- Chart on Group - Market size and forecast 2024-2029 ($ billion)
- Data Table on Group - Market size and forecast 2024-2029 ($ billion)
- Chart on Group - Year-over-year growth 2024-2029 (%)
- Data Table on Group - Year-over-year growth 2024-2029 (%)
10.6 Market opportunity by End-user
- Market opportunity by End-user ($ billion)
- Data Table on Market opportunity by End-user ($ billion)

11 Customer Landscape

11.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

12 Geographic Landscape

12.1 Geographic segmentation
- Chart on Market share By Geographical Landscape - 2024-2029 (%)
- Data Table on Market share By Geographical Landscape - 2024-2029 (%)
12.2 Geographic comparison
- Chart on Geographic comparison
- Data Table on Geographic comparison
12.3 UK - Market size and forecast 2024-2029
- Chart on UK - Market size and forecast 2024-2029 ($ billion)
- Data Table on UK - Market size and forecast 2024-2029 ($ billion)
- Chart on UK - Year-over-year growth 2024-2029 (%)
- Data Table on UK - Year-over-year growth 2024-2029 (%)
12.4 France - Market size and forecast 2024-2029
- Chart on France - Market size and forecast 2024-2029 ($ billion)
- Data Table on France - Market size and forecast 2024-2029 ($ billion)
- Chart on France - Year-over-year growth 2024-2029 (%)
- Data Table on France - Year-over-year growth 2024-2029 (%)
12.5 Italy - Market size and forecast 2024-2029
- Chart on Italy - Market size and forecast 2024-2029 ($ billion)
- Data Table on Italy - Market size and forecast 2024-2029 ($ billion)
- Chart on Italy - Year-over-year growth 2024-2029 (%)
- Data Table on Italy - Year-over-year growth 2024-2029 (%)
12.6 Spain - Market size and forecast 2024-2029
- Chart on Spain - Market size and forecast 2024-2029 ($ billion)
- Data Table on Spain - Market size and forecast 2024-2029 ($ billion)
- Chart on Spain - Year-over-year growth 2024-2029 (%)
- Data Table on Spain - Year-over-year growth 2024-2029 (%)
12.7 Rest of Europe - Market size and forecast 2024-2029
- Chart on Rest of Europe - Market size and forecast 2024-2029 ($ billion)
- Data Table on Rest of Europe - Market size and forecast 2024-2029 ($ billion)
- Chart on Rest of Europe - Year-over-year growth 2024-2029 (%)
- Data Table on Rest of Europe - Year-over-year growth 2024-2029 (%)
12.8 Market opportunity By Geographical Landscape
- Market opportunity By Geographical Landscape ($ billion)
- Data Table on Market opportunity By Geographical Landscape ($ billion)

13 Drivers, Challenges, and Opportunity/Restraints

13.1 Market drivers
13.2 Market challenges
13.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029
13.4 Market opportunities/restraints

14 Competitive Landscape

14.1 Overview
14.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
14.3 Landscape disruption
- Overview on factors of disruption
14.4 Industry risks
- Impact of key risks on business

15 Competitive Analysis

15.1 Companies profiled
- Companies covered
15.2 Company ranking index
- Company ranking index
15.3 Market positioning of companies
- Matrix on companies position and classification
- 9flats.com PTE Ltd.
- 9flats.com PTE Ltd. - Overview
- 9flats.com PTE Ltd. - Product / Service
- 9flats.com PTE Ltd. - Key offerings
- SWOT
15.5 Airbnb Inc.
- Airbnb Inc. - Overview
- Airbnb Inc. - Product / Service
- Airbnb Inc. - Key offerings
- SWOT
15.6 Bennington Properties LLC
- Bennington Properties LLC - Overview
- Bennington Properties LLC - Product / Service
- Bennington Properties LLC - Key offerings
- SWOT
15.7 Bluefish Vacation Rentals
- Bluefish Vacation Rentals - Overview
- Bluefish Vacation Rentals - Product / Service
- Bluefish Vacation Rentals - Key offerings
- SWOT
15.8 Booking Holdings Inc.
- Booking Holdings Inc. - Overview
- Booking Holdings Inc. - Product / Service
- Booking Holdings Inc. - Key offerings
- SWOT
15.9 Clickstay Ltd.
- Clickstay Ltd. - Overview
- Clickstay Ltd. - Product / Service
- Clickstay Ltd. - Key offerings
- SWOT
15.10 Elite Destination Homes
- Elite Destination Homes - Overview
- Elite Destination Homes - Product / Service
- Elite Destination Homes - Key offerings
- SWOT
15.11 Expedia Group Inc.
- Expedia Group Inc. - Overview
- Expedia Group Inc. - Business segments
- Expedia Group Inc. - Key offerings
- Expedia Group Inc. - Segment focus
- SWOT
15.12 Holiday Lettings
- Holiday Lettings - Overview
- Holiday Lettings - Product / Service
- Holiday Lettings - Key offerings
- SWOT
15.13 HomeToGo GmbH
- HomeToGo GmbH - Overview
- HomeToGo GmbH - Product / Service
- HomeToGo GmbH - Key offerings
- SWOT
15.14 RedAwning.com Inc.
- RedAwning.com Inc. - Overview
- RedAwning.com Inc. - Product / Service
- RedAwning.com Inc. - Key offerings
- SWOT
15.15 TripAdvisor Inc.
- TripAdvisor Inc. - Overview
- TripAdvisor Inc. - Business segments
- TripAdvisor Inc. - Key offerings
- TripAdvisor Inc. - Segment focus
- SWOT
15.16 Vacasa Inc.
- Vacasa Inc. - Overview
- Vacasa Inc. - Product / Service
- Vacasa Inc. - Key offerings
- SWOT
15.17 World Travel Holdings
- World Travel Holdings - Overview
- World Travel Holdings - Product / Service
- World Travel Holdings - Key offerings
- SWOT
15.18 Wyndham Destinations Inc.
- Wyndham Destinations Inc. - Overview
- Wyndham Destinations Inc. - Product / Service
- Wyndham Destinations Inc. - Key offerings
- SWOT

16 Appendix

16.1 Scope of the report
16.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
16.3 Currency conversion rates for US$
- Currency conversion rates for US$
16.4 Research methodology
- Research methodology
16.5 Data procurement
- Information sources
16.6 Data validation
- Data validation
16.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
16.8 Data synthesis
- Data synthesis
16.9 360 degree market analysis
- 360 degree market analysis
16.10 List of abbreviations
- List of abbreviations