Global Sporting Events Market 2024-2028

Description

List of Tables

The sporting events market is forecasted to grow by USD 107.28 bn during 2023-2028, accelerating at a CAGR of 8.51% during the forecast period. The report on the sporting events market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by increasing sports sponsorship spending, rapid growth of sports industry and international sporting events, and rising usage of mobile applications for engaging fans in online sporting events.

Technavio's sporting events market is segmented as below:

Market Scope
Base Year	2024
End Year	2028
Series Year	2024-2028
Growth Momentum	Accelerate
YOY 2024	7.69%
CAGR	8.51%
Incremental Value	$107.28bn

By Revenue Stream

Sponsorships
Tickets
Broadcasting and media rights
Merchandising

By Event Type

Soccer
Cricket
Tennis
Others

By Geographical Landscape

Europe
APAC
North America
Middle East and Africa
South America

This study identifies the high utilization of social media for branding and collaboration as one of the prime reasons driving the sporting events market growth during the next few years. Also, increasing number of low-cost airlines for sports tourism and integration of analytics with online ticket platforms will lead to sizable demand in the market.

The report on the sporting events market covers the following areas:

Sporting events market sizing
Sporting events market forecast
Sporting events market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading sporting events market vendors that include Ace Ticket LLC, Adidas AG, Anschutz Entertainment Group Inc., Bigtree Entertainment Pvt. Ltd., Liberty Media Corp., Nike Inc., One97 Communications Ltd., Platinium Group SAM, SeatGeek Inc., TEG Pty Ltd., The Walt Disney Co., Ticket City Inc., Tickets.com LLC, TickPick LLC, TiqIQ LLC, Viagogo Entertainment Inc., and Vivid Seats Inc.. Also, the sporting events market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to an analysis of the key vendors.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive research - both primary and secondary. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast the accurate market growth.

Product Code: IRTNTR74689

1 Executive Summary

1.1 Market overview
Exhibit 01: Executive Summary - Chart on Market Overview
Exhibit 02: Executive Summary - Data Table on Market Overview
Exhibit 03: Executive Summary - Chart on Global Market Characteristics
Exhibit 04: Executive Summary - Chart on Market By Geographical Landscape
Exhibit 05: Executive Summary - Chart on Market Segmentation by Revenue Stream
Exhibit 06: Executive Summary - Chart on Market Segmentation by Event Type
Exhibit 07: Executive Summary - Chart on Incremental Growth
Exhibit 08: Executive Summary - Data Table on Incremental Growth
Exhibit 09: Executive Summary - Chart on Vendor Market Positioning

2 Market Landscape

2.1 Market ecosystem
Exhibit 10: Parent market
Exhibit 11: Market Characteristics

3 Market Sizing

3.1 Market definition
Exhibit 12: Offerings of vendors included in the market definition
3.2 Market segment analysis
Exhibit 13: Market segments
3.3 Market size 2023
3.4 Market outlook: Forecast for 2023-2028
Exhibit 14: Chart on Global - Market size and forecast 2023-2028 ($ billion)
Exhibit 15: Data Table on Global - Market size and forecast 2023-2028 ($ billion)
Exhibit 16: Chart on Global Market: Year-over-year growth 2023-2028 (%)
Exhibit 17: Data Table on Global Market: Year-over-year growth 2023-2028 (%)

4 Historic Market Size

4.1 Global sporting events market 2018 - 2022
Exhibit 18: Historic Market Size - Data Table on global sporting events market 2018 - 2022 ($ billion)
4.2 Revenue stream Segment Analysis 2018 - 2022
Exhibit 19: Historic Market Size - Revenue stream Segment 2018 - 2022 ($ billion)
4.3 Event type Segment Analysis 2018 - 2022
Exhibit 20: Historic Market Size - Event type Segment 2018 - 2022 ($ billion)
4.4 Geography Segment Analysis 2018 - 2022
Exhibit 21: Historic Market Size - Geography Segment 2018 - 2022 ($ billion)
4.5 Country Segment Analysis 2018 - 2022
Exhibit 22: Historic Market Size - Country Segment 2018 - 2022 ($ billion)

5 Five Forces Analysis

5.1 Five forces summary
Exhibit 23: Five forces analysis - Comparison between 2023 and 2028
5.2 Bargaining power of buyers
Exhibit 24: Chart on Bargaining power of buyers - Impact of key factors 2023 and 2028
5.3 Bargaining power of suppliers
Exhibit 25: Bargaining power of suppliers - Impact of key factors in 2023 and 2028
5.4 Threat of new entrants
Exhibit 26: Threat of new entrants - Impact of key factors in 2023 and 2028
5.5 Threat of substitutes
Exhibit 27: Threat of substitutes - Impact of key factors in 2023 and 2028
5.6 Threat of rivalry
Exhibit 28: Threat of rivalry - Impact of key factors in 2023 and 2028
5.7 Market condition
Exhibit 29: Chart on Market condition - Five forces 2023 and 2028

6 Market Segmentation by Revenue Stream

6.1 Market segments
Exhibit 30: Chart on Revenue Stream - Market share 2023-2028 (%)
Exhibit 31: Data Table on Revenue Stream - Market share 2023-2028 (%)
6.2 Comparison by Revenue Stream
Exhibit 32: Chart on Comparison by Revenue Stream
Exhibit 33: Data Table on Comparison by Revenue Stream
6.3 Sponsorships - Market size and forecast 2023-2028
Exhibit 34: Chart on Sponsorships - Market size and forecast 2023-2028 ($ billion)
Exhibit 35: Data Table on Sponsorships - Market size and forecast 2023-2028 ($ billion)
Exhibit 36: Chart on Sponsorships - Year-over-year growth 2023-2028 (%)
Exhibit 37: Data Table on Sponsorships - Year-over-year growth 2023-2028 (%)
6.4 Tickets - Market size and forecast 2023-2028
Exhibit 38: Chart on Tickets - Market size and forecast 2023-2028 ($ billion)
Exhibit 39: Data Table on Tickets - Market size and forecast 2023-2028 ($ billion)
Exhibit 40: Chart on Tickets - Year-over-year growth 2023-2028 (%)
Exhibit 41: Data Table on Tickets - Year-over-year growth 2023-2028 (%)
6.5 Broadcasting and media rights - Market size and forecast 2023-2028
Exhibit 42: Chart on Broadcasting and media rights - Market size and forecast 2023-2028 ($ billion)
Exhibit 43: Data Table on Broadcasting and media rights - Market size and forecast 2023-2028 ($ billion)
Exhibit 44: Chart on Broadcasting and media rights - Year-over-year growth 2023-2028 (%)
Exhibit 45: Data Table on Broadcasting and media rights - Year-over-year growth 2023-2028 (%)
6.6 Merchandising - Market size and forecast 2023-2028
Exhibit 46: Chart on Merchandising - Market size and forecast 2023-2028 ($ billion)
Exhibit 47: Data Table on Merchandising - Market size and forecast 2023-2028 ($ billion)
Exhibit 48: Chart on Merchandising - Year-over-year growth 2023-2028 (%)
Exhibit 49: Data Table on Merchandising - Year-over-year growth 2023-2028 (%)
6.7 Market opportunity by Revenue Stream
Exhibit 50: Market opportunity by Revenue Stream ($ billion)
Exhibit 51: Data Table on Market opportunity by Revenue Stream ($ billion)

7 Market Segmentation by Event Type

7.1 Market segments
Exhibit 52: Chart on Event Type - Market share 2023-2028 (%)
Exhibit 53: Data Table on Event Type - Market share 2023-2028 (%)
7.2 Comparison by Event Type
Exhibit 54: Chart on Comparison by Event Type
Exhibit 55: Data Table on Comparison by Event Type
7.3 Soccer - Market size and forecast 2023-2028
Exhibit 56: Chart on Soccer - Market size and forecast 2023-2028 ($ billion)
Exhibit 57: Data Table on Soccer - Market size and forecast 2023-2028 ($ billion)
Exhibit 58: Chart on Soccer - Year-over-year growth 2023-2028 (%)
Exhibit 59: Data Table on Soccer - Year-over-year growth 2023-2028 (%)
7.4 Cricket - Market size and forecast 2023-2028
Exhibit 60: Chart on Cricket - Market size and forecast 2023-2028 ($ billion)
Exhibit 61: Data Table on Cricket - Market size and forecast 2023-2028 ($ billion)
Exhibit 62: Chart on Cricket - Year-over-year growth 2023-2028 (%)
Exhibit 63: Data Table on Cricket - Year-over-year growth 2023-2028 (%)
7.5 Tennis - Market size and forecast 2023-2028
Exhibit 64: Chart on Tennis - Market size and forecast 2023-2028 ($ billion)
Exhibit 65: Data Table on Tennis - Market size and forecast 2023-2028 ($ billion)
Exhibit 66: Chart on Tennis - Year-over-year growth 2023-2028 (%)
Exhibit 67: Data Table on Tennis - Year-over-year growth 2023-2028 (%)
7.6 Others - Market size and forecast 2023-2028
Exhibit 68: Chart on Others - Market size and forecast 2023-2028 ($ billion)
Exhibit 69: Data Table on Others - Market size and forecast 2023-2028 ($ billion)
Exhibit 70: Chart on Others - Year-over-year growth 2023-2028 (%)
Exhibit 71: Data Table on Others - Year-over-year growth 2023-2028 (%)
7.7 Market opportunity by Event Type
Exhibit 72: Market opportunity by Event Type ($ billion)
Exhibit 73: Data Table on Market opportunity by Event Type ($ billion)

8 Customer Landscape

8.1 Customer landscape overview
Exhibit 74: Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

9 Geographic Landscape

9.1 Geographic segmentation
Exhibit 75: Chart on Market share By Geographical Landscape 2023-2028 (%)
Exhibit 76: Data Table on Market share By Geographical Landscape 2023-2028 (%)
9.2 Geographic comparison
Exhibit 77: Chart on Geographic comparison
Exhibit 78: Data Table on Geographic comparison
9.3 Europe - Market size and forecast 2023-2028
Exhibit 79: Chart on Europe - Market size and forecast 2023-2028 ($ billion)
Exhibit 80: Data Table on Europe - Market size and forecast 2023-2028 ($ billion)
Exhibit 81: Chart on Europe - Year-over-year growth 2023-2028 (%)
Exhibit 82: Data Table on Europe - Year-over-year growth 2023-2028 (%)
9.4 APAC - Market size and forecast 2023-2028
Exhibit 83: Chart on APAC - Market size and forecast 2023-2028 ($ billion)
Exhibit 84: Data Table on APAC - Market size and forecast 2023-2028 ($ billion)
Exhibit 85: Chart on APAC - Year-over-year growth 2023-2028 (%)
Exhibit 86: Data Table on APAC - Year-over-year growth 2023-2028 (%)
9.5 North America - Market size and forecast 2023-2028
Exhibit 87: Chart on North America - Market size and forecast 2023-2028 ($ billion)
Exhibit 88: Data Table on North America - Market size and forecast 2023-2028 ($ billion)
Exhibit 89: Chart on North America - Year-over-year growth 2023-2028 (%)
Exhibit 90: Data Table on North America - Year-over-year growth 2023-2028 (%)
9.6 Middle East and Africa - Market size and forecast 2023-2028
Exhibit 91: Chart on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
Exhibit 92: Data Table on Middle East and Africa - Market size and forecast 2023-2028 ($ billion)
Exhibit 93: Chart on Middle East and Africa - Year-over-year growth 2023-2028 (%)
Exhibit 94: Data Table on Middle East and Africa - Year-over-year growth 2023-2028 (%)
9.7 South America - Market size and forecast 2023-2028
Exhibit 95: Chart on South America - Market size and forecast 2023-2028 ($ billion)
Exhibit 96: Data Table on South America - Market size and forecast 2023-2028 ($ billion)
Exhibit 97: Chart on South America - Year-over-year growth 2023-2028 (%)
Exhibit 98: Data Table on South America - Year-over-year growth 2023-2028 (%)
9.8 US - Market size and forecast 2023-2028
Exhibit 99: Chart on US - Market size and forecast 2023-2028 ($ billion)
Exhibit 100: Data Table on US - Market size and forecast 2023-2028 ($ billion)
Exhibit 101: Chart on US - Year-over-year growth 2023-2028 (%)
Exhibit 102: Data Table on US - Year-over-year growth 2023-2028 (%)
9.9 UK - Market size and forecast 2023-2028
Exhibit 103: Chart on UK - Market size and forecast 2023-2028 ($ billion)
Exhibit 104: Data Table on UK - Market size and forecast 2023-2028 ($ billion)
Exhibit 105: Chart on UK - Year-over-year growth 2023-2028 (%)
Exhibit 106: Data Table on UK - Year-over-year growth 2023-2028 (%)
9.10 Germany - Market size and forecast 2023-2028
Exhibit 107: Chart on Germany - Market size and forecast 2023-2028 ($ billion)
Exhibit 108: Data Table on Germany - Market size and forecast 2023-2028 ($ billion)
Exhibit 109: Chart on Germany - Year-over-year growth 2023-2028 (%)
Exhibit 110: Data Table on Germany - Year-over-year growth 2023-2028 (%)
9.11 China - Market size and forecast 2023-2028
Exhibit 111: Chart on China - Market size and forecast 2023-2028 ($ billion)
Exhibit 112: Data Table on China - Market size and forecast 2023-2028 ($ billion)
Exhibit 113: Chart on China - Year-over-year growth 2023-2028 (%)
Exhibit 114: Data Table on China - Year-over-year growth 2023-2028 (%)
9.12 Canada - Market size and forecast 2023-2028
Exhibit 115: Chart on Canada - Market size and forecast 2023-2028 ($ billion)
Exhibit 116: Data Table on Canada - Market size and forecast 2023-2028 ($ billion)
Exhibit 117: Chart on Canada - Year-over-year growth 2023-2028 (%)
Exhibit 118: Data Table on Canada - Year-over-year growth 2023-2028 (%)
9.13 Market opportunity By Geographical Landscape
Exhibit 119: Market opportunity By Geographical Landscape ($ billion)
Exhibit 120: Data Tables on Market opportunity By Geographical Landscape ($ billion)

10 Drivers, Challenges, and Trends

10.1 Market drivers
10.2 Market challenges
10.3 Impact of drivers and challenges
Exhibit 121: Impact of drivers and challenges in 2023 and 2028
10.4 Market trends

11 Vendor Landscape

11.1 Overview
11.2 Vendor landscape
Exhibit 122: Overview on Criticality of inputs and Factors of differentiation
11.3 Landscape disruption
Exhibit 123: Overview on factors of disruption
11.4 Industry risks
Exhibit 124: Impact of key risks on business

12 Vendor Analysis

12.1 Vendors covered
Exhibit 125: Vendors covered
12.2 Market positioning of vendors
Exhibit 126: Matrix on vendor position and classification
12.3 Ace Ticket LLC
Exhibit 127: Ace Ticket LLC - Overview
Exhibit 128: Ace Ticket LLC - Product / Service
Exhibit 129: Ace Ticket LLC - Key offerings
12.4 Adidas AG
Exhibit 130: Adidas AG - Overview
Exhibit 131: Adidas AG - Business segments
Exhibit 132: Adidas AG - Key news
Exhibit 133: Adidas AG - Key offerings
Exhibit 134: Adidas AG - Segment focus
12.5 Anschutz Entertainment Group Inc.
Exhibit 135: Anschutz Entertainment Group Inc. - Overview
Exhibit 136: Anschutz Entertainment Group Inc. - Product / Service
Exhibit 137: Anschutz Entertainment Group Inc. - Key offerings
12.6 Liberty Media Corp.
Exhibit 138: Liberty Media Corp. - Overview
Exhibit 139: Liberty Media Corp. - Product / Service
Exhibit 140: Liberty Media Corp. - Key offerings
12.7 Nike Inc.
Exhibit 141: Nike Inc. - Overview
Exhibit 142: Nike Inc. - Business segments
Exhibit 143: Nike Inc. - Key news
Exhibit 144: Nike Inc. - Key offerings
Exhibit 145: Nike Inc. - Segment focus
12.8 Platinium Group SAM
Exhibit 146: Platinium Group SAM - Overview
Exhibit 147: Platinium Group SAM - Product / Service
Exhibit 148: Platinium Group SAM - Key offerings
12.9 SeatGeek Inc.
Exhibit 149: SeatGeek Inc. - Overview
Exhibit 150: SeatGeek Inc. - Product / Service
Exhibit 151: SeatGeek Inc. - Key offerings
12.10 TEG Pty Ltd.
Exhibit 152: TEG Pty Ltd. - Overview
Exhibit 153: TEG Pty Ltd. - Product / Service
Exhibit 154: TEG Pty Ltd. - Key offerings
12.11 The Walt Disney Co.
Exhibit 155: The Walt Disney Co. - Overview
Exhibit 156: The Walt Disney Co. - Business segments
Exhibit 157: The Walt Disney Co. - Key offerings
Exhibit 158: The Walt Disney Co. - Segment focus
12.12 Ticket City Inc.
Exhibit 159: Ticket City Inc. - Overview
Exhibit 160: Ticket City Inc. - Product / Service
Exhibit 161: Ticket City Inc. - Key offerings
12.13 Tickets.com LLC
Exhibit 162: Tickets.com LLC - Overview
Exhibit 163: Tickets.com LLC - Product / Service
Exhibit 164: Tickets.com LLC - Key offerings
12.14 TickPick LLC
Exhibit 165: TickPick LLC - Overview
Exhibit 166: TickPick LLC - Product / Service
Exhibit 167: TickPick LLC - Key offerings
12.15 TiqIQ LLC
Exhibit 168: TiqIQ LLC - Overview
Exhibit 169: TiqIQ LLC - Product / Service
Exhibit 170: TiqIQ LLC - Key offerings
12.16 Viagogo Entertainment Inc.
Exhibit 171: Viagogo Entertainment Inc. - Overview
Exhibit 172: Viagogo Entertainment Inc. - Product / Service
Exhibit 173: Viagogo Entertainment Inc. - Key offerings
12.17 Vivid Seats Inc.
Exhibit 174: Vivid Seats Inc. - Overview
Exhibit 175: Vivid Seats Inc. - Business segments
Exhibit 176: Vivid Seats Inc. - Key offerings
Exhibit 177: Vivid Seats Inc. - Segment focus

13 Appendix

13.1 Scope of the report
13.2 Inclusions and exclusions checklist
Exhibit 178: Inclusions checklist
Exhibit 179: Exclusions checklist
13.3 Currency conversion rates for US$
Exhibit 180: Currency conversion rates for US$
13.4 Research methodology
Exhibit 181: Research methodology
Exhibit 182: Validation techniques employed for market sizing
Exhibit 183: Information sources
13.5 List of abbreviations
Exhibit 184: List of abbreviations