Global Smart AI Toy Market 2025-2029

Description

List of Tables

The smart AI toy market is forecasted to grow by USD 2,284.7 mn during 2024-2029, accelerating at a CAGR of 14.7% during the forecast period. The report on the smart AI toy market provides a holistic analysis, market size and forecast, trends, growth drivers, and challenges, as well as vendor analysis covering around 25 vendors.

The report offers an up-to-date analysis regarding the current market scenario, the latest trends and drivers, and the overall market environment. The market is driven by proliferation of accessible and advanced AI technologies, increasing parental emphasis on STEM education and developmental play, and growing consumer demand for personalized and interactive entertainment.

Market Scope
Base Year	2025
End Year	2029
Series Year	2025-2029
Growth Momentum	Accelerate
YOY 2025	13.8%
CAGR	14.7%
Incremental Value	$2,284.7 mn

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market size data, segment with regional analysis and vendor landscape in addition to an analysis of the key companies. Reports have historic and forecast data.

Technavio's smart AI toy market is segmented as below:

By Product Type

Interactive games
Educational robots
Robots
Others

By Distribution Channel

Online stores
Specialty stores
Convenience stores

By End-user

School going children
Preschoolers
Toddlers
Teenagers

By Geographical Landscape

North America
Europe
APAC
Middle East and Africa
South America

This study identifies the integration of advanced generative AI for dynamic and unscripted interaction as one of the prime reasons driving the smart AI toy market growth during the next few years. Also, hyper-personalization and cultivation of emotional connection and deepening fusion of physical and digital play into cohesive brand ecosystems will lead to sizable demand in the market.

The report on the smart AI toy market covers the following areas:

Smart AI Toy Market sizing
Smart AI Toy Market forecast
Smart AI Toy Market industry analysis

The robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading smart AI toy market vendors that include Blue Frog Robotics, CodeMonkey Studios Ltd., Hasbro Inc., LEGO System AS, Mattel Inc., Mego Corp., MobilizAR Technologies Pvt. Ltd., Modular Robotics Inc., Ozo EDU Inc., Pixsee, Primo Toys, Roybi, Smartivity Labs Pvt. Ltd., Sphero Inc., Spin Master Corp., UBTECH Robotics Inc., VTech Holdings Ltd., Wonder Workshop Inc., and WowWee Group Ltd.. Also, the smart AI toy market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage all forthcoming growth opportunities.

The publisher presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources by an analysis of key parameters such as profit, pricing, competition, and promotions. It presents various market facets by identifying the key industry influencers. The data presented is comprehensive, reliable, and a result of extensive primary and secondary research. The market research reports provide a complete competitive landscape and an in-depth vendor selection methodology and analysis using qualitative and quantitative research to forecast accurate market growth.

Product Code: IRTNTR80860

1 Executive Summary

1.1 Market overview
- Executive Summary - Chart on Market Overview
- Executive Summary - Data Table on Market Overview
- Executive Summary - Chart on Global Market Characteristics
- Executive Summary - Chart on Market By Geographical Landscape
- Executive Summary - Chart on Market Segmentation by Product Type
- Executive Summary - Chart on Market Segmentation by Distribution Channel
- Executive Summary - Chart on Market Segmentation by End-user
- Executive Summary - Chart on Incremental Growth
- Executive Summary - Data Table on Incremental Growth
- Executive Summary - Chart on Company Market Positioning

2 Technavio Analysis

2.1 Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria
2.2 Criticality of inputs and Factors of differentiation
- Overview on criticality of inputs and factors of differentiation
2.3 Factors of disruption
- Overview on factors of disruption
2.4 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029

3 Market Landscape

3.1 Market ecosystem
- Parent Market
- Data Table on - Parent Market
3.2 Market characteristics
- Market characteristics analysis
3.3 Value chain analysis
- Value chain analysis

4 Market Sizing

4.1 Market definition
- Offerings of companies included in the market definition
4.2 Market segment analysis
- Market segments
4.3 Market size 2024
4.4 Market outlook: Forecast for 2024-2029
- Chart on Global - Market size and forecast 2024-2029 ($ million)
- Data Table on Global - Market size and forecast 2024-2029 ($ million)
- Chart on Global Market: Year-over-year growth 2024-2029 (%)
- Data Table on Global Market: Year-over-year growth 2024-2029 (%)

5 Historic Market Size

5.1 Global Smart AI Toy Market 2019 - 2023
- Historic Market Size - Data Table on Global Smart AI Toy Market 2019 - 2023 ($ million)
5.2 Product Type segment analysis 2019 - 2023
- Historic Market Size - Product Type Segment 2019 - 2023 ($ million)
5.3 Distribution Channel segment analysis 2019 - 2023
- Historic Market Size - Distribution Channel Segment 2019 - 2023 ($ million)
5.4 End-user segment analysis 2019 - 2023
- Historic Market Size - End-user Segment 2019 - 2023 ($ million)
5.5 Geography segment analysis 2019 - 2023
- Historic Market Size - Geography Segment 2019 - 2023 ($ million)
5.6 Country segment analysis 2019 - 2023
- Historic Market Size - Country Segment 2019 - 2023 ($ million)

6 Five Forces Analysis

6.1 Five forces summary
- Five forces analysis - Comparison between 2024 and 2029
6.2 Bargaining power of buyers
- Bargaining power of buyers - Impact of key factors 2024 and 2029
6.3 Bargaining power of suppliers
- Bargaining power of suppliers - Impact of key factors in 2024 and 2029
6.4 Threat of new entrants
- Threat of new entrants - Impact of key factors in 2024 and 2029
6.5 Threat of substitutes
- Threat of substitutes - Impact of key factors in 2024 and 2029
6.6 Threat of rivalry
- Threat of rivalry - Impact of key factors in 2024 and 2029
6.7 Market condition
- Chart on Market condition - Five forces 2024 and 2029

7 Market Segmentation by Product Type

7.1 Market segments
- Chart on Product Type - Market share 2024-2029 (%)
- Data Table on Product Type - Market share 2024-2029 (%)
7.2 Comparison by Product Type
- Chart on Comparison by Product Type
- Data Table on Comparison by Product Type
7.3 Interactive games - Market size and forecast 2024-2029
- Chart on Interactive games - Market size and forecast 2024-2029 ($ million)
- Data Table on Interactive games - Market size and forecast 2024-2029 ($ million)
- Chart on Interactive games - Year-over-year growth 2024-2029 (%)
- Data Table on Interactive games - Year-over-year growth 2024-2029 (%)
7.4 Educational robots - Market size and forecast 2024-2029
- Chart on Educational robots - Market size and forecast 2024-2029 ($ million)
- Data Table on Educational robots - Market size and forecast 2024-2029 ($ million)
- Chart on Educational robots - Year-over-year growth 2024-2029 (%)
- Data Table on Educational robots - Year-over-year growth 2024-2029 (%)
7.5 Robots - Market size and forecast 2024-2029
- Chart on Robots - Market size and forecast 2024-2029 ($ million)
- Data Table on Robots - Market size and forecast 2024-2029 ($ million)
- Chart on Robots - Year-over-year growth 2024-2029 (%)
- Data Table on Robots - Year-over-year growth 2024-2029 (%)
7.6 Others - Market size and forecast 2024-2029
- Chart on Others - Market size and forecast 2024-2029 ($ million)
- Data Table on Others - Market size and forecast 2024-2029 ($ million)
- Chart on Others - Year-over-year growth 2024-2029 (%)
- Data Table on Others - Year-over-year growth 2024-2029 (%)
7.7 Market opportunity by Product Type
- Market opportunity by Product Type ($ million)
- Data Table on Market opportunity by Product Type ($ million)

8 Market Segmentation by Distribution Channel

8.1 Market segments
- Chart on Distribution Channel - Market share 2024-2029 (%)
- Data Table on Distribution Channel - Market share 2024-2029 (%)
8.2 Comparison by Distribution Channel
- Chart on Comparison by Distribution Channel
- Data Table on Comparison by Distribution Channel
8.3 Online stores - Market size and forecast 2024-2029
- Chart on Online stores - Market size and forecast 2024-2029 ($ million)
- Data Table on Online stores - Market size and forecast 2024-2029 ($ million)
- Chart on Online stores - Year-over-year growth 2024-2029 (%)
- Data Table on Online stores - Year-over-year growth 2024-2029 (%)
8.4 Specialty stores - Market size and forecast 2024-2029
- Chart on Specialty stores - Market size and forecast 2024-2029 ($ million)
- Data Table on Specialty stores - Market size and forecast 2024-2029 ($ million)
- Chart on Specialty stores - Year-over-year growth 2024-2029 (%)
- Data Table on Specialty stores - Year-over-year growth 2024-2029 (%)
8.5 Convenience stores - Market size and forecast 2024-2029
- Chart on Convenience stores - Market size and forecast 2024-2029 ($ million)
- Data Table on Convenience stores - Market size and forecast 2024-2029 ($ million)
- Chart on Convenience stores - Year-over-year growth 2024-2029 (%)
- Data Table on Convenience stores - Year-over-year growth 2024-2029 (%)
8.6 Market opportunity by Distribution Channel
- Market opportunity by Distribution Channel ($ million)
- Data Table on Market opportunity by Distribution Channel ($ million)

9 Market Segmentation by End-user

9.1 Market segments
- Chart on End-user - Market share 2024-2029 (%)
- Data Table on End-user - Market share 2024-2029 (%)
9.2 Comparison by End-user
- Chart on Comparison by End-user
- Data Table on Comparison by End-user
9.3 School going children - Market size and forecast 2024-2029
- Chart on School going children - Market size and forecast 2024-2029 ($ million)
- Data Table on School going children - Market size and forecast 2024-2029 ($ million)
- Chart on School going children - Year-over-year growth 2024-2029 (%)
- Data Table on School going children - Year-over-year growth 2024-2029 (%)
9.4 Preschoolers - Market size and forecast 2024-2029
- Chart on Preschoolers - Market size and forecast 2024-2029 ($ million)
- Data Table on Preschoolers - Market size and forecast 2024-2029 ($ million)
- Chart on Preschoolers - Year-over-year growth 2024-2029 (%)
- Data Table on Preschoolers - Year-over-year growth 2024-2029 (%)
9.5 Toddlers - Market size and forecast 2024-2029
- Chart on Toddlers - Market size and forecast 2024-2029 ($ million)
- Data Table on Toddlers - Market size and forecast 2024-2029 ($ million)
- Chart on Toddlers - Year-over-year growth 2024-2029 (%)
- Data Table on Toddlers - Year-over-year growth 2024-2029 (%)
9.6 Teenagers - Market size and forecast 2024-2029
- Chart on Teenagers - Market size and forecast 2024-2029 ($ million)
- Data Table on Teenagers - Market size and forecast 2024-2029 ($ million)
- Chart on Teenagers - Year-over-year growth 2024-2029 (%)
- Data Table on Teenagers - Year-over-year growth 2024-2029 (%)
9.7 Market opportunity by End-user
- Market opportunity by End-user ($ million)
- Data Table on Market opportunity by End-user ($ million)

10 Customer Landscape

10.1 Customer landscape overview
- Analysis of price sensitivity, lifecycle, customer purchase basket, adoption rates, and purchase criteria

11 Geographic Landscape

11.1 Geographic segmentation
- Chart on Market share By Geographical Landscape 2024-2029 (%)
- Data Table on Market share By Geographical Landscape 2024-2029 (%)
11.2 Geographic comparison
- Chart on Geographic comparison
- Data Table on Geographic comparison
11.3 North America - Market size and forecast 2024-2029
- Chart on North America - Market size and forecast 2024-2029 ($ million)
- Data Table on North America - Market size and forecast 2024-2029 ($ million)
- Chart on North America - Year-over-year growth 2024-2029 (%)
- Data Table on North America - Year-over-year growth 2024-2029 (%)
11.4 Europe - Market size and forecast 2024-2029
- Chart on Europe - Market size and forecast 2024-2029 ($ million)
- Data Table on Europe - Market size and forecast 2024-2029 ($ million)
- Chart on Europe - Year-over-year growth 2024-2029 (%)
- Data Table on Europe - Year-over-year growth 2024-2029 (%)
11.5 APAC - Market size and forecast 2024-2029
- Chart on APAC - Market size and forecast 2024-2029 ($ million)
- Data Table on APAC - Market size and forecast 2024-2029 ($ million)
- Chart on APAC - Year-over-year growth 2024-2029 (%)
- Data Table on APAC - Year-over-year growth 2024-2029 (%)
11.6 Middle East and Africa - Market size and forecast 2024-2029
- Chart on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
- Data Table on Middle East and Africa - Market size and forecast 2024-2029 ($ million)
- Chart on Middle East and Africa - Year-over-year growth 2024-2029 (%)
- Data Table on Middle East and Africa - Year-over-year growth 2024-2029 (%)
11.7 South America - Market size and forecast 2024-2029
- Chart on South America - Market size and forecast 2024-2029 ($ million)
- Data Table on South America - Market size and forecast 2024-2029 ($ million)
- Chart on South America - Year-over-year growth 2024-2029 (%)
- Data Table on South America - Year-over-year growth 2024-2029 (%)
11.8 US - Market size and forecast 2024-2029
- Chart on US - Market size and forecast 2024-2029 ($ million)
- Data Table on US - Market size and forecast 2024-2029 ($ million)
- Chart on US - Year-over-year growth 2024-2029 (%)
- Data Table on US - Year-over-year growth 2024-2029 (%)
11.9 China - Market size and forecast 2024-2029
- Chart on China - Market size and forecast 2024-2029 ($ million)
- Data Table on China - Market size and forecast 2024-2029 ($ million)
- Chart on China - Year-over-year growth 2024-2029 (%)
- Data Table on China - Year-over-year growth 2024-2029 (%)
11.10 Germany - Market size and forecast 2024-2029
- Chart on Germany - Market size and forecast 2024-2029 ($ million)
- Data Table on Germany - Market size and forecast 2024-2029 ($ million)
- Chart on Germany - Year-over-year growth 2024-2029 (%)
- Data Table on Germany - Year-over-year growth 2024-2029 (%)
11.11 UK - Market size and forecast 2024-2029
- Chart on UK - Market size and forecast 2024-2029 ($ million)
- Data Table on UK - Market size and forecast 2024-2029 ($ million)
- Chart on UK - Year-over-year growth 2024-2029 (%)
- Data Table on UK - Year-over-year growth 2024-2029 (%)
11.12 India - Market size and forecast 2024-2029
- Chart on India - Market size and forecast 2024-2029 ($ million)
- Data Table on India - Market size and forecast 2024-2029 ($ million)
- Chart on India - Year-over-year growth 2024-2029 (%)
- Data Table on India - Year-over-year growth 2024-2029 (%)
11.13 Canada - Market size and forecast 2024-2029
- Chart on Canada - Market size and forecast 2024-2029 ($ million)
- Data Table on Canada - Market size and forecast 2024-2029 ($ million)
- Chart on Canada - Year-over-year growth 2024-2029 (%)
- Data Table on Canada - Year-over-year growth 2024-2029 (%)
11.14 France - Market size and forecast 2024-2029
- Chart on France - Market size and forecast 2024-2029 ($ million)
- Data Table on France - Market size and forecast 2024-2029 ($ million)
- Chart on France - Year-over-year growth 2024-2029 (%)
- Data Table on France - Year-over-year growth 2024-2029 (%)
11.15 Italy - Market size and forecast 2024-2029
- Chart on Italy - Market size and forecast 2024-2029 ($ million)
- Data Table on Italy - Market size and forecast 2024-2029 ($ million)
- Chart on Italy - Year-over-year growth 2024-2029 (%)
- Data Table on Italy - Year-over-year growth 2024-2029 (%)
11.16 Spain - Market size and forecast 2024-2029
- Chart on Spain - Market size and forecast 2024-2029 ($ million)
- Data Table on Spain - Market size and forecast 2024-2029 ($ million)
- Chart on Spain - Year-over-year growth 2024-2029 (%)
- Data Table on Spain - Year-over-year growth 2024-2029 (%)
11.17 Indonesia - Market size and forecast 2024-2029
- Chart on Indonesia - Market size and forecast 2024-2029 ($ million)
- Data Table on Indonesia - Market size and forecast 2024-2029 ($ million)
- Chart on Indonesia - Year-over-year growth 2024-2029 (%)
- Data Table on Indonesia - Year-over-year growth 2024-2029 (%)
11.18 Market opportunity By Geographical Landscape
- Market opportunity By Geographical Landscape ($ million)
- Data Tables on Market opportunity By Geographical Landscape ($ million)

12 Drivers, Challenges, and Opportunity/Restraints

12.1 Market drivers
12.2 Market challenges
12.3 Impact of drivers and challenges
- Impact of drivers and challenges in 2024 and 2029
12.4 Market opportunities/restraints

13 Competitive Landscape

13.1 Overview
13.2 Competitive Landscape
- Overview on criticality of inputs and factors of differentiation
13.3 Landscape disruption
- Overview on factors of disruption
13.4 Industry risks
- Impact of key risks on business

14 Competitive Analysis

14.1 Companies profiled
- Companies covered
14.2 Company ranking index
- Company ranking index
14.3 Market positioning of companies
- Matrix on companies position and classification
14.4 CodeMonkey Studios Ltd.
- CodeMonkey Studios Ltd. - Overview
- CodeMonkey Studios Ltd. - Product / Service
- CodeMonkey Studios Ltd. - Key offerings
- SWOT
14.5 Hasbro Inc.
- Hasbro Inc. - Overview
- Hasbro Inc. - Business segments
- Hasbro Inc. - Key offerings
- Hasbro Inc. - Segment focus
- SWOT
14.6 LEGO System AS
- LEGO System AS - Overview
- LEGO System AS - Product / Service
- LEGO System AS - Key news
- LEGO System AS - Key offerings
- SWOT
14.7 Mattel Inc.
- Mattel Inc. - Overview
- Mattel Inc. - Business segments
- Mattel Inc. - Key news
- Mattel Inc. - Key offerings
- Mattel Inc. - Segment focus
- SWOT
14.8 MobilizAR Technologies Pvt. Ltd.
- MobilizAR Technologies Pvt. Ltd. - Overview
- MobilizAR Technologies Pvt. Ltd. - Product / Service
- MobilizAR Technologies Pvt. Ltd. - Key offerings
- SWOT
14.9 Modular Robotics Inc.
- Modular Robotics Inc. - Overview
- Modular Robotics Inc. - Product / Service
- Modular Robotics Inc. - Key offerings
- SWOT
14.10 Ozo EDU Inc.
- Ozo EDU Inc. - Overview
- Ozo EDU Inc. - Product / Service
- Ozo EDU Inc. - Key offerings
- SWOT
14.11 Roybi
- Roybi - Overview
- Roybi - Product / Service
- Roybi - Key offerings
- SWOT
14.12 Smartivity Labs Pvt. Ltd.
- Smartivity Labs Pvt. Ltd. - Overview
- Smartivity Labs Pvt. Ltd. - Product / Service
- Smartivity Labs Pvt. Ltd. - Key offerings
- SWOT
14.13 Sphero Inc.
- Sphero Inc. - Overview
- Sphero Inc. - Product / Service
- Sphero Inc. - Key news
- Sphero Inc. - Key offerings
- SWOT
14.14 Spin Master Corp.
- Spin Master Corp. - Overview
- Spin Master Corp. - Business segments
- Spin Master Corp. - Key offerings
- Spin Master Corp. - Segment focus
- SWOT
14.15 UBTECH Robotics Inc.
- UBTECH Robotics Inc. - Overview
- UBTECH Robotics Inc. - Product / Service
- UBTECH Robotics Inc. - Key news
- UBTECH Robotics Inc. - Key offerings
- SWOT
14.16 VTech Holdings Ltd.
- VTech Holdings Ltd. - Overview
- VTech Holdings Ltd. - Business segments
- VTech Holdings Ltd. - Key news
- VTech Holdings Ltd. - Key offerings
- VTech Holdings Ltd. - Segment focus
- SWOT
14.17 Wonder Workshop Inc.
- Wonder Workshop Inc. - Overview
- Wonder Workshop Inc. - Product / Service
- Wonder Workshop Inc. - Key offerings
- SWOT
14.18 WowWee Group Ltd.
- WowWee Group Ltd. - Overview
- WowWee Group Ltd. - Product / Service
- WowWee Group Ltd. - Key offerings
- SWOT

15 Appendix

15.1 Scope of the report
15.2 Inclusions and exclusions checklist
- Inclusions checklist
- Exclusions checklist
15.3 Currency conversion rates for US$
- Currency conversion rates for US$
15.4 Research methodology
- Research methodology
15.5 Data procurement
- Information sources
15.6 Data validation
- Data validation
15.7 Validation techniques employed for market sizing
- Validation techniques employed for market sizing
15.8 Data synthesis
- Data synthesis
15.9 360 degree market analysis
- 360 degree market analysis
15.10 List of abbreviations
- List of abbreviations