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Market Research Report

Rum Market by Product, Distribution Channel, and Geography - Forecast and Analysis 2020-2024

Published by TechNavio (Infiniti Research Ltd.) Product code 335575
Published Content info 152 Pages
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Rum Market by Product, Distribution Channel, and Geography - Forecast and Analysis 2020-2024
Published: October 31, 2019 Content info: 152 Pages
Description

About this market

Technavio's rum market analysis considers sales from both the off-trade and on-trade distribution channels. Our report also provides a detailed analysis of the market in APAC, Europe, MEA, North America, and South America. In 2019, the gold and dark rum product segment had a significant market share, and this trend is expected to continue over the forecast period. Factors such as the rising demand for uniquely flavored rum cocktails and the increasing launch of new products will play a significant role in the gold and dark rum segment to maintain its market position. Also, our global rum market report looks at factors such as the growing demand for premium varieties of rum, growing online sales of rum, and increasing number of flavored rum launches. However, growing health concerns among consumers, increasing number of campaigns against alcohol consumption, and stringent regulations and heavy taxation may hamper the growth of the rum industry over the forecast period.

Overview

Growing demand for premium varieties of rum

A rise in the per capita income of individuals in both the developed and developing economies has resulted in the increasing demand for premium varieties of rum among consumers. Premium varieties of rum are known for their authenticity, taste, and brand. To cater to this growing demand for rum of superior quality and taste, several market vendors are offering premium varieties of rum. This demand for premium varieties of rum will lead to the expansion of the global rum market at a CAGR of 2% during the forecast period.

Rising demand for rum cocktails

Rum is widely being used as an ingredient to prepare ready-to-drink cocktails as it requires minimal preparation time. This is leading vendors to expand their product portfolio, which includes different variants of rum cocktails to capitalize on the rising popularity of innovative rum cocktails. They are also adopting various strategies to increase the awareness about the versatile range of available rum cocktails. This development is expected to have a positive impact on the overall market growth.

For the detailed list of factors that will drive the global rum market during the forecast period 2020-2024, view our report.

Competitive Landscape

With the presence of several major players, the global rum market is fragmented. Technavio's robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading rum manufacturers, that include Asahi Group Holdings Ltd., Bacardi Global Brands Ltd., Davide Campari-Milano Spa, Demerara Distillers Ltd., Diageo Plc, LT Group Inc., Nova Scotia Spirit Co., Pernod Ricard SA, Suntory Holdings Ltd., and William Grant & Sons Ltd.

Also, the rum market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage on all forthcoming growth opportunities.

Table of Contents
Product Code: IRTNTR40077

TABLE OF CONTENTS

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

  • 2.1 Preface
  • 2.2 Preface
  • 2.3 Currency conversion rates for US$

PART 03: MARKET LANDSCAPE

  • Market ecosystem
  • Market characteristics
  • Value chain analysis
  • Market segmentation analysis

PART 04: MARKET SIZING

  • Market definition
  • Market sizing 2019
  • Market Outlook
  • Market size and forecast 2019-2024

PART 05: FIVE FORCES ANALYSIS

  • Bargaining power of buyers
  • Bargaining power of suppliers
  • Threat of new entrants
  • Threat of substitutes
  • Threat of rivalry
  • Market condition

PART 06: MARKET SEGMENTATION BY PRODUCT

  • Market segmentation by product
  • Comparison by product
  • Gold and dark rum - Market size and forecast 2019-2024
  • White rum - Market size and forecast 2019-2024
  • Spiced rum - Market size and forecast 2019-2024
  • Market opportunity by product

PART 07: MARKET SEGMENTATION BY DISTRIBUTION CHANNEL

  • Market segmentation by distribution channel
  • Comparison by distribution channel
  • On-trade - Market size and forecast 2019-2024
  • Off-trade - Market size and forecast 2019-2024
  • Market opportunity by distribution channel

PART 08: CUSTOMER LANDSCAPE

PART 09: GEOGRAPHIC LANDSCAPE

  • Geographic segmentation
  • Geographic comparison
  • APAC - Market size and forecast 2019-2024
  • North America - Market size and forecast 2019-2024
  • Europe - Market size and forecast 2019-2024
  • South America - Market size and forecast 2019-2024
  • MEA - Market size and forecast 2019-2024
  • Key leading countries
  • Market opportunity

PART 10: DECISION FRAMEWORK

PART 11: DRIVERS AND CHALLENGES

  • Market drivers
  • Market challenges

PART 12: MARKET TRENDS

  • Rise in inorganic growth
  • Rising demand for rum cocktails
  • Growing demand from millennials

PART 13: VENDOR LANDSCAPE

  • Overview
  • Landscape disruption
  • Competitive scenario

PART 14: VENDOR ANALYSIS

  • Vendors covered
  • Vendor classification
  • Market positioning of vendors
  • Asahi Group Holdings Ltd.
  • Bacardi Global Brands Ltd.
  • Davide Campari-Milano Spa
  • Demerara Distillers Ltd.
  • Diageo Plc
  • LT Group Inc.
  • Nova Scotia Spirit Co.
  • Pernod Ricard SA
  • Suntory Holdings Ltd.
  • William Grant & Sons Ltd.

PART 15: APPENDIX

  • Research methodology
  • List of abbreviations
  • Definition of market positioning of vendors

PART 16: EXPLORE TECHNAVIO

LIST OF EXHIBITS:

  • Exhibit 01: Vendors: Key offerings
  • Exhibit 02: Global distillers and vintners market
  • Exhibit 03: Segments of global distillers and vintners market
  • Exhibit 04: Market characteristics
  • Exhibit 05: Market segments
  • Exhibit 06: Market definition - Inclusions and exclusions checklist
  • Exhibit 07: Market size 2019
  • Exhibit 08: Global market: Size and forecast 2019-2024 (million L)
  • Exhibit 09: Global market: Year-over-year growth 2020-2024 (%)
  • Exhibit 10: Five forces analysis 2019
  • Exhibit 11: Five forces analysis 2024
  • Exhibit 12: Bargaining power of buyers
  • Exhibit 13: Bargaining power of suppliers
  • Exhibit 14: Threat of new entrants
  • Exhibit 15: Threat of substitutes
  • Exhibit 16: Threat of rivalry
  • Exhibit 17: Market condition - Five forces 2019
  • Exhibit 18: Product - Market share 2019-2024 (%)
  • Exhibit 19: Comparison by product
  • Exhibit 20: Gold and dark rum - Market size and forecast 2019-2024 (million L)
  • Exhibit 21: Gold and dark rum - Year-over-year growth 2020-2024 (%)
  • Exhibit 22: White rum - Market size and forecast 2019-2024 (million L)
  • Exhibit 23: White rum - Year-over-year growth 2020-2024 (%)
  • Exhibit 24: Spiced rum - Market size and forecast 2019-2024 (million L)
  • Exhibit 25: Spiced rum - Year-over-year growth 2020-2024 (%)
  • Exhibit 26: Market opportunity by product
  • Exhibit 27: Distribution channel - Market share 2019-2024 (%)
  • Exhibit 28: Comparison by distribution channel
  • Exhibit 29: On-trade - Market size and forecast 2019-2024 (million L)
  • Exhibit 30: On-trade - Year-over-year growth 2020-2024 (%)
  • Exhibit 31: Off-trade - Market size and forecast 2019-2024 (million L)
  • Exhibit 32: Off-trade - Year-over-year growth 2020-2024 (%)
  • Exhibit 33: Market opportunity by distribution channel
  • Exhibit 34: Customer landscape
  • Exhibit 35: Market share by geography 2019-2024 (%)
  • Exhibit 36: Geographic comparison
  • Exhibit 37: APAC - Market size and forecast 2019-2024 (million L)
  • Exhibit 38: APAC - Year-over-year growth 2020-2024 (%)
  • Exhibit 39: North America - Market size and forecast 2019-2024 (million L)
  • Exhibit 40: North America - Year-over-year growth 2020-2024 (%)
  • Exhibit 41: Europe - Market size and forecast 2019-2024 (million L)
  • Exhibit 42: Europe - Year-over-year growth 2020-2024 (%)
  • Exhibit 43: South America - Market size and forecast 2019-2024 (million L)
  • Exhibit 44: South America - Year-over-year growth 2020-2024 (%)
  • Exhibit 45: MEA - Market size and forecast 2019-2024 (million L)
  • Exhibit 46: MEA - Year-over-year growth 2020-2024 (%)
  • Exhibit 47: Key leading countries
  • Exhibit 48: Market opportunity
  • Exhibit 49: Impact of drivers and challenges
  • Exhibit 50: Vendor landscape
  • Exhibit 51: Landscape disruption
  • Exhibit 52: Vendors covered
  • Exhibit 53: Vendor classification
  • Exhibit 54: Market positioning of vendors
  • Exhibit 55: Asahi Group Holdings Ltd. - Vendor overview
  • Exhibit 56: Asahi Group Holdings Ltd. - Business segments
  • Exhibit 57: Asahi Group Holdings Ltd. - Organizational developments
  • Exhibit 58: Asahi Group Holdings Ltd. - Segment focus
  • Exhibit 59: Asahi Group Holdings Ltd. - Key offerings
  • Exhibit 60: Bacardi Global Brands Ltd. - Vendor overview
  • Exhibit 61: Bacardi Global Brands Ltd. - Product segments
  • Exhibit 62: Bacardi Global Brands Ltd. - Organizational developments
  • Exhibit 63: Bacardi Global Brands Ltd. - Key offerings
  • Exhibit 64: Davide Campari-Milano Spa - Vendor overview
  • Exhibit 65: Davide Campari-Milano Spa - Business segments
  • Exhibit 66: Davide Campari-Milano Spa - Organizational developments
  • Exhibit 67: Davide Campari-Milano Spa - Segment focus
  • Exhibit 68: Davide Campari-Milano Spa - Key offerings
  • Exhibit 69: Demerara Distillers Ltd. - Vendor overview
  • Exhibit 70: Demerara Distillers Ltd. - Business segments
  • Exhibit 71: Demerara Distillers Ltd. - Geographic focus
  • Exhibit 72: Demerara Distillers Ltd. - Segment focus
  • Exhibit 73: Demerara Distillers Ltd. - Key offerings
  • Exhibit 74: Diageo Plc - Vendor overview
  • Exhibit 75: Diageo Plc - Business segments
  • Exhibit 76: Diageo Plc - Organizational developments
  • Exhibit 77: Diageo Plc - Segment focus
  • Exhibit 78: Diageo Plc - Key offerings
  • Exhibit 79: LT Group Inc. - Vendor overview
  • Exhibit 80: LT Group Inc. - Business segments
  • Exhibit 81: LT Group Inc. - Segment focus
  • Exhibit 82: LT Group Inc. - Key offerings
  • Exhibit 83: Nova Scotia Spirit Co. - Vendor overview
  • Exhibit 84: Nova Scotia Spirit Co. - Product segments
  • Exhibit 85: Nova Scotia Spirit Co. - Key offerings
  • Exhibit 86: Pernod Ricard SA - Vendor overview
  • Exhibit 87: Pernod Ricard SA - Business segments
  • Exhibit 88: Pernod Ricard SA - Organizational developments
  • Exhibit 89: Pernod Ricard SA - Geographic focus
  • Exhibit 90: Pernod Ricard SA - Segment focus
  • Exhibit 91: Pernod Ricard SA - Key offerings
  • Exhibit 92: Suntory Holdings Ltd. - Vendor overview
  • Exhibit 93: Suntory Holdings Ltd. - Business segments
  • Exhibit 94: Suntory Holdings Ltd. - Organizational developments
  • Exhibit 95: Suntory Holdings Ltd. - Geographic focus
  • Exhibit 96: Suntory Holdings Ltd. - Segment focus
  • Exhibit 97: Suntory Holdings Ltd. - Key offerings
  • Exhibit 98: William Grant & Sons Ltd. - Vendor overview
  • Exhibit 99: William Grant & Sons Ltd. - Product segments
  • Exhibit 100: William Grant & Sons Ltd. - Key offerings
  • Exhibit 101: Validation techniques employed for market sizing
  • Exhibit 102: Definition of market positioning of vendors
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