PUBLISHER: 360iResearch | PRODUCT CODE: 1471367
PUBLISHER: 360iResearch | PRODUCT CODE: 1471367
[183 Pages Report] The Outdoor Clothing Market size was estimated at USD 31.09 billion in 2023 and expected to reach USD 32.79 billion in 2024, at a CAGR 5.63% to reach USD 45.65 billion by 2030.
The outdoor clothing includes a diverse range of products that cater to the precise needs and preferences of individuals engaged in various outdoor activities, such as hiking, camping, trekking, mountaineering, skiing, snowboarding, running, cycling, and water sports. The primary function of these garments is to provide comfort, protection from external elements such as weather and terrain conditions while ensuring optimum performance during physical exertion. Moreover, increased consumer awareness about health benefits associated with outdoor activities, an enhanced focus on adopting an active lifestyle, and rising travel and tourism activities have raised the adoption of outdoor clothing. Urbanization trends have also contributed to a significant rise in demand for specialized apparel designed for recreational pursuits or adventure sports. However, intense competition due to numerous brands offering similar product ranges at varying price points and the prevalence of low-quality substitutes significantly impedes the adoption of outdoor clothing. In addition, recent technological advancements have led to the development of advanced materials that offer improved functionality, such as moisture-wicking properties or better insulation capabilities, resulting in innovative products that cater to more specific end-user requirements. Developing eco-friendly materials that enhance performance while reducing environmental impact is expected to create tremendous opportunities for the outdoor clothing market development.
KEY MARKET STATISTICS | |
---|---|
Base Year [2023] | USD 31.09 billion |
Estimated Year [2024] | USD 32.79 billion |
Forecast Year [2030] | USD 45.65 billion |
CAGR (%) | 5.63% |
Products: Growing preference towards bottom and top wear for comfort, protection, and performance
Bottom wear for outdoor clothing is designed to provide comfort, mobility, and protection against various elements. Key factors influencing consumer preferences include the intended activity, the level of insulation, and breathability required. Hiking pants offer durability and moisture management while allowing freedom of movement and catering to hikers' needs. Rain pants provide waterproof protection during wet outdoor activities and are essential for staying dry in adverse climatic conditions. Top wear in outdoor clothing focuses on providing versatile safety, insulation, and comfort for various activities and weather conditions. Preference factors include intended use, layering options, and moisture management. Jackets are popular among outdoor enthusiasts for their versatility, lightweight warmth, and breathability. Bottom wear tends to prioritize freedom of movement and moisture management, while top wear places greater emphasis on insulation and layering options.
End-User: Expanding demand for durable, stylish, and functional outdoor clothing from children, men, and women
The kids' outdoor clothing caters to the needs of children aged 0-14 years. Parents prioritize quality materials, durability, and safety features in their purchases. Kids' outdoor clothing withstands rough play and protects various weather conditions. The men's outdoor clothing targets adult males who engage in various outdoor activities, including hiking, camping, fishing, skiing, and mountain climbing. Primary subcategories of men's outdoor clothing consist of base layers (thermal wear), mid-layers (fleece jackets), outer layers (windbreakers), waterproof pants/trousers/shorts, footwear (hiking boots/shoes), headgear (caps/hats/beanies) gloves/mittens, and accessories (belts/neck gaiters). The women's outdoor clothing caters to adult females with products designed specifically for the female body shape and contours. Key preferences include comfort, fit, style, functionality, durability, and enhanced performance for various outdoor activities.
Regional Insights
In the Americas region, the outdoor clothing market is characterized by increasing consumer demand for eco-friendly products, rising interest in adventure tourism, and participation in sports activities such as hiking and camping. In the United States and Canada, outdoor clothing companies comply with strict product safety and labor practices regulations while meeting consumer demands for sustainable products. The APAC region is witnessing rapid expansion of its outdoor clothing industry owing to rising disposable incomes, urbanization, and a burgeoning middle class that increasingly demands premium-quality apparel. In addition to this social-economic transformation, many international sports events across countries, including China, Japan, and South Korea, stimulate interest in various outdoor activities. The EMEA region boasts well-established brands known for their high-quality outdoor clothing products that cater to diverse consumer needs. The European Union (EU) countries and the United Kingdom (UK) have several well-established outdoor clothing brands that must comply with EU regulations, including Registration, Evaluation, Authorization, and Restriction of Chemicals (REACH) while catering to a growing interest in eco-conscious products. In the Middle East & Africa, outdoor clothing presents significant growth opportunities due to increasing tourism activities driving demand for high-quality products.
FPNV Positioning Matrix
The FPNV Positioning Matrix is pivotal in evaluating the Outdoor Clothing Market. It offers a comprehensive assessment of vendors, examining key metrics related to Business Strategy and Product Satisfaction. This in-depth analysis empowers users to make well-informed decisions aligned with their requirements. Based on the evaluation, the vendors are then categorized into four distinct quadrants representing varying levels of success: Forefront (F), Pathfinder (P), Niche (N), or Vital (V).
Market Share Analysis
The Market Share Analysis is a comprehensive tool that provides an insightful and in-depth examination of the current state of vendors in the Outdoor Clothing Market. By meticulously comparing and analyzing vendor contributions in terms of overall revenue, customer base, and other key metrics, we can offer companies a greater understanding of their performance and the challenges they face when competing for market share. Additionally, this analysis provides valuable insights into the competitive nature of the sector, including factors such as accumulation, fragmentation dominance, and amalgamation traits observed over the base year period studied. With this expanded level of detail, vendors can make more informed decisions and devise effective strategies to gain a competitive edge in the market.
Key Company Profiles
The report delves into recent significant developments in the Outdoor Clothing Market, highlighting leading vendors and their innovative profiles. These include Adidas AG, ARCTERYX Equipment Inc. by Amer Sports Corporation, Berghaus Limited by Pentland Group, Black Diamond Equipment, Ltd., Columbia Sportswear Company, Cotopaxi by Delaware Corporation, COWELL FASHION Co.,Ltd, Give-r LLC, Hanesbrands Inc., Helly Hansen Group, Houdini Sportswear AB, Hugo Boss AG, Kailas, Kathmandu Group, KUHL by Skythe, Inc., Lafuma by Millet Mountain Group SAS, Mammut Sports Group AG, Marmot Mountain, LLC by Newell Brands, Mizuno Corporation, Moosejaw, LLC, Nike, Inc., Osprey Packs, Inc., Outdoor Research, Outdoor Voices, Inc., Patagonia, Inc., Puma SE, Recreational Equipment, Inc., Under Armour Inc., and VF Corporation.
Market Segmentation & Coverage
1. Market Penetration: It presents comprehensive information on the market provided by key players.
2. Market Development: It delves deep into lucrative emerging markets and analyzes the penetration across mature market segments.
3. Market Diversification: It provides detailed information on new product launches, untapped geographic regions, recent developments, and investments.
4. Competitive Assessment & Intelligence: It conducts an exhaustive assessment of market shares, strategies, products, certifications, regulatory approvals, patent landscape, and manufacturing capabilities of the leading players.
5. Product Development & Innovation: It offers intelligent insights on future technologies, R&D activities, and breakthrough product developments.
1. What is the market size and forecast of the Outdoor Clothing Market?
2. Which products, segments, applications, and areas should one consider investing in over the forecast period in the Outdoor Clothing Market?
3. What are the technology trends and regulatory frameworks in the Outdoor Clothing Market?
4. What is the market share of the leading vendors in the Outdoor Clothing Market?
5. Which modes and strategic moves are suitable for entering the Outdoor Clothing Market?