Global Squash Drinks Market - Forecasts from 2025 to 2030

The global squash drinks market is estimated to grow at a CAGR of 3.67%, attaining US$1.293 billion by 2030 from US$1.080 billion in 2025.

The squash drinks market will grow significantly in the coming years. The drinks are widely popular and a substitute for alcoholic beverages. The squash syrup is formed from the fruit and has a specific concentration. The sugar is added during processing and manufacturing, but with the changing consumer preferences, non-sugar syrups are also provided. It also contains various colors and additional flavors, depending on the type.

Squash drinks are becoming widely popular because of their quality and varied tastes. Natural, no-sugar squash-based products provide numerous nutritional benefits. Diabetic patients use it as some squash varieties do not contain added sugar. It can blend with any beverage easily. In traditional squash products, ginger and herb extracts are added to improve the quality and taste of the product. With the changing lifestyle and rising income, squash drinks will register considerable growth in the future.

Global squash drinks market drivers

• Surging demand for candid enhancement and innovation

There has been a significant change in consumer behavior in the beverage industry. Manufacturers and corporations are investing substantial money in the squash syrup business. There has been considerable growth in product innovation and R&D. Consumer choices vary, and there is a huge demand for innovative and clean-based products. There has been a substantial enhancement in the traditional squash drinks segment. Manufacturers are investing in premium-based squash beverages as a substitute for alcoholic beverages.

Various natural and fresh flavors have been introduced in the market. Natural squash products are expected to register significant growth in the future. Health has become a crucial part of consumer options regarding investment and purchase. There has also been a surge in natural ingredients-based drinks that contain minimum sugar and flower-fruit-based ingredients like herbs, botanicals, and elderflower. Corporations have put substantial capital into expanding their portfolio with various varieties of soft drinks. Squash flavors like spicy, salty, and fruity have considerable demand in the market. Diabetic patients and health-conscious consumers adopt natural and sugar-free drinks. There is also a considerable demand for added sugar segments, which are widely popular among millennials and children. The added sugar syrups are also used to sweeten beverages such as milk and water. There are a plethora of squash syrup flavors available in the market. Companies have innovated their marketing strategies to reach every section of society. They are investing in movie stars, sportspeople, and health enthusiasts to expand their reach.

Global Squash Drinks Market Geographical Outlook:

• Asia Pacific is forecasted to hold a major market share.

The Asia Pacific region is expected to hold a significant market share. This is due to the substantial number of corporations and health enthusiasts in the region. The Asia-Pacific region will grow significantly in the coming years because of rising incomes and consumer preferences. Many local players contribute a lot to the squash industry's expansion. With the large population and the surge in the user usage of non-alcoholic beverages, the Asia Pacific region is expected to grow exponentially.

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Report Coverage:

• Historical data & forecasts from 2022 to 2030
• Growth Opportunities, Challenges, Supply Chain Outlook, Regulatory Framework, Customer Behaviour, and Trend Analysis
• Competitive Positioning, Strategies, and Market Share Analysis
• Revenue Growth and Forecast Assessment of segments and regions including countries
• Company Profiling (Strategies, Products, Financial Information, and Key Developments among others)

The Global Squash Drinks Market is segmented and analyzed as given below:

By Nature

• Regular
• Blended

By Product

• Added Sugar
• No Added Sugar

By Base

• Citrus Fruits
• Berries
• Tropical and Exotic Fruits
• Mixed Fruits

By Distribution Channel

• Offline
• Hypermarkets/Supermarkets
• Convenience Stores
• Others
• Online

By Geography

• North America
• USA
• Canada
• Mexico
• South America
• Brazil
• Argentina
• Others
• Europe
• Germany
• France
• United Kingdom
• Spain
• Italy
• Others
• Middle East and Africa
• UAE
• Saudi Arabia
• Others
• Asia Pacific Region
• China
• India
• Japan
• South Korea
• Indonesia
• Thailand
• Taiwan
• Others