Manuka Honey Market Global Research-Forecast till 2028

The worldwide manuka honey market has had a critical development rate throughout the course of recent years and is projected to enroll at a 7.78% CAGR during the projected period. Manuka honey is dull honey that offers a pool of natural properties inferable from its antimicrobial and cell reinforcement limits. The antimicrobial action of Manuka honey is estimated through the Novel Manuka Component (UMF).

The advantages of manuka honey in the medical industry are significantly driving the development of the market. The developing inclination for solid sugars among customers is further supporting the market development. Additionally, rising purchaser inclination for natural items is supposed to set out new open doors for the sellers dynamic in the worldwide manuka honey market. However, the developing hole between request and supply of honey in the Europe market is expected to restrain the development of the market. Likewise, honey washing rehearses force what is happening on the market.

Market Segmentation

Global Manuka honey Market is divided based on type, category, and application. Based on the category the market is bifurcated into Organic and Conventional. The organic segment is expected to lead the future market. The application segment comprises store-based, and nonstory based. The product type segment is made up of MGO 263, MGO 83, MGO 514, MGO 829, and Others.

Regional Analysis

The Asia-Pacific market is supposed to enlist a CAGR of 7.68% during the review period. These created and non-industrial nations are encountering developing working-class populace alongside developing urbanization, which gives a few potential open doors to the key part in the manuka honey market. Australia is the principal market for Manuka honey which is produced using the nectar of the manuka tree in the Asia-Pacific region. The APAC market includes a few creating and created economies, like Australia, India, Japan, China, and South Korea. The manuka honey industry in Asia-Pacific countries has gone through colossal changes throughout the review period. China and India are the largest market contributors of manuka honey-consuming nations in Asia-Pacific.

Europe is projected to grow at an 8.21% CAGR during the review period. The market in Germany is projected to enlist the most elevated development pace of 8.52% during the gauge review period. The UK and Germany were vital supporters of the development of the European market in 2020. The European nations incorporates a few created economies, like France, Germany, Italy, and the Unified Realm.

Major Players

The key players in the global market are Manuka Health New Zealand (New Zealand), Comvita Limited (New Zealand), GO Healthy New Zealand Ltd. (New Zealand), Wedderspoon (New Zealand), Cammells Honey (New Zealand), Steens Honey (New Zealand), Berringa (Australia), Australia's Manuka (Australia), Happy Valley Honey (New Zealand), 100% Pure NZ Honey (New Zealand), Arataki Honey (New Zealand), Nature's Gold (Australia), Egmont Honey (New Zealand), Streamland Honey (New Zealand), Honey New Zealand (New Zealand), New Zealand Honey Co. (New Zealand), Haddrell's (New Zealand), Mossops Honey (New Zealand), OHA Honey (New Zealand), Capilano Honey Ltd. (New Zealand), Richora Honey (New Zealand), Midland Apiaries (New Zealand), and Taylor Pass Honey Co (New Zealand).

COVID 19 Impacts

We are continuously tracking the impact of the COVID-19 pandemic on various industries and verticals within all domains. Our research reports include the same and help you understand the drop and rise, owing to the impact of COVID-19 on the industries. Also, we help you to identify the gap between the demand and supply of your interested market. Moreover, the report helps you with the analysis, amended government regulations, and many other useful insights.

Product Code: MRFR/F-B & N/2239-CR

TABLE OF CONTENTS

1 EXECUTIVE SUMMARY 17

1.1 MARKET ATTRACTIVENESS ANALYSIS 18
- 1.1.1 GLOBAL MANUKA HONEY MARKET, BY PRODUCT TYPE 19
- 1.1.2 GLOBAL MANUKA HONEY MARKET, BY CATEGORY 20
- 1.1.3 GLOBAL MANUKA HONEY MARKET, BY DISTRIBUTION CHANNEL 21
- 1.1.4 GLOBAL MANUKA HONEY MARKET, BY REGION 22

2 MARKET INTRODUCTION 23

2.1 DEFINITION 23
2.2 SCOPE OF THE STUDY 23
2.3 RESEARCH OBJECTIVE 23
2.4 MARKET STRUCTURE 24
2.5 KEY BUYING CRITERIA 24

3 RESEARCH METHODOLOGY 25

3.1 RESEARCH PROCESS 25
3.2 PRIMARY RESEARCH 26
3.3 SECONDARY RESEARCH 27
3.4 MARKET SIZE ESTIMATION 28
3.5 FORECAST MODEL 29
3.6 LIST OF ASSUMPTIONS & LIMITATIONS 30

4 MARKET DYNAMICS 31

4.1 INTRODUCTION 31
4.2 DRIVERS 32
- 4.2.1 HEALTH BENEFITS ASSOCIATED WITH MANUKA HONEY 32
- 4.2.2 CONSUMER PREFERENCE FOR HEALTHY SWEETENER 32
- 4.2.3 ADVANCEMENTS IN HONEY HARVESTING TECHNOLOGY 32
- 4.2.4 DRIVERS IMPACT ANALYSIS 33
4.3 RESTRAINT 33
- 4.3.1 RISING GAP BETWEEN DEMAND AND SUPPLY OF HONEY IN EUROPE 33
- 4.3.2 RESTRAINTS IMPACT ANALYSIS 34
4.4 OPPORTUNITY 34
- 4.4.1 RISING CONSUMER PREFERENCE FOR ORGANIC HONEY 34
4.5 CHALLENGE 34
- 4.5.1 HONEY LAUNDERING 34

5 MARKET FACTOR ANALYSIS 35

5.1 VALUE CHAIN ANALYSIS 35
- 5.1.1 HONEY HARVESTING 36
- 5.1.2 PROCESSING 36
- 5.1.3 PACKAGING 36
5.2 SUPPLY CHAIN ANALYSIS 36
5.3 PORTER'S FIVE FORCES MODEL 37
- 5.3.1 THREAT OF NEW ENTRANTS 38
- 5.3.2 BARGAINING POWER OF SUPPLIERS 38
- 5.3.3 THREAT OF SUBSTITUTES 38
- 5.3.4 BARGAINING POWER OF BUYERS 38
- 5.3.5 INTENSITY OF RIVALRY 38
5.4 IMPACT OF THE COVID-19 OUTBREAK ON GLOBAL MANUKA HONEY MARKET 39
- 5.4.1 OVERVIEW 39
- 5.4.2 IMPACT ON SUPPLY CHAIN 39
- 5.4.3 IMPACT ON CONSUMER BUYING BEHAVIOR 40
- 5.4.4 IMPACT ON PRICE 40
- 5.4.5 IMPACT ON RETAIL SALES (STORE-BASED VS. NON-STORE-BASED) 40
5.5 PRICING ANALYSIS BY REGION 41
5.6 PRODUCTION SCENARIO OF HONEY BY MAJOR COUNTRIES, 2019 & 2021 42
- 5.6.1 PRODUCTION OF HONEY(TONNES) 42
5.7 IMPORT & EXPORT SCENARIO OF HONEY, BY MAJOR COUNTRIES 43
- 5.7.1 EXPORTERS OF HONEY(TONNES) 43
- 5.7.2 IMPORTERS OF HONEY(TONNES) 43
5.8 LIST OF MANUKA HONEY EXPORTERS IN AUSTRALIA 44
5.9 EXPORT VOLUMES OF MANUKA HONEY FROM AUSTRALIA 45
- 5.9.1 EXPORTERS OF MANUKA HONEY FROM AUSTRALIA(TONNES) 45
5.10 LIST OF TOP IMPORTING COUNTRIES OF MANUKA HONEY 45
- 5.10.1 TOP IMPORTERS OF MANUKA HONEY(TONNES) 45
5.11 MARKET SHARE ANALYSIS OF AUSTRALIAN MANUKA HONEY AND NEW ZEALAND MANUKA HONEY (2021) 45

6 GLOBAL MANUKA HONEY MARKET, BY PRODUCT TYPE 46

6.1 OVERVIEW 46
- 6.1.1 GLOBAL MANUKA HONEY MARKET ESTIMATES & FORECAST, BY PRODUCT TYPE, 2021-2028 47
6.2 MGO 83 47
- 6.2.1 MGO 83: MARKET ESTIMATES & FORECAST, BY REGION, 2021-2028 47
6.3 MGO 263 48
- 6.3.1 MGO 263: MARKET ESTIMATES & FORECAST, BY REGION, 2021-2028 48
6.4 MGO 514 48
- 6.4.1 MGO 514: MARKET ESTIMATES & FORECAST, BY REGION, 2021-2028 48
6.5 MGO 829 49
- 6.5.1 MGO 829: MARKET ESTIMATES & FORECAST, BY REGION, 2021-2028 49
6.6 OTHERS 49
- 6.6.1 OTHERS: MARKET ESTIMATES & FORECAST, BY REGION, 2021-2028 49

7 GLOBAL MANUKA HONEY MARKET, BY CATEGORY 50

7.1 OVERVIEW 50
- 7.1.1 GLOBAL MANUKA HONEY MARKET ESTIMATES & FORECAST, BY CATEGORY, 2021-2028 51
7.2 CONVENTIONAL 51
- 7.2.1 CONVENTIONAL: MARKET ESTIMATES & FORECAST, BY REGION, 2021-2028 51
7.3 ORGANIC 52
- 7.3.1 ORGANIC: MARKET ESTIMATES & FORECAST, BY REGION, 2021-2028 52

8 GLOBAL MANUKA HONEY MARKET, BY DISTRIBUTION CHANNEL 53

8.1 OVERVIEW 53
- 8.1.1 GLOBAL MANUKA HONEY MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL, 2021-2028 54
8.2 STORE-BASED 54
- 8.2.1 STORE-BASED: MARKET ESTIMATES & FORECAST, BY REGION, 2021-2028 54
8.3 NON-STORE-BASED 55
- 8.3.1 NON-STORE-BASED: MARKET ESTIMATES & FORECAST, BY REGION, 2021-2028 55

9 GLOBAL MANUKA HONEY MARKET, BY REGION 56

9.1 OVERVIEW 56
9.2 NORTH AMERICA 58
- 9.2.1 US 60
- 9.2.2 CANADA 61
- 9.2.3 MEXICO 62
9.3 EUROPE 63
- 9.3.1 UK 65
- 9.3.2 GERMANY 66
- 9.3.3 FRANCE 67
- 9.3.4 ITALY 68
- 9.3.5 SPAIN 69
- 9.3.6 REST OF EUROPE 70
9.4 ASIA-PACIFIC 71
- 9.4.1 CHINA 73
- 9.4.2 INDIA 74
- 9.4.3 JAPAN 75
- 9.4.4 AUSTRALIA & NEW ZEALAND 76
- 9.4.5 REST OF ASIA-PACIFIC 77
9.5 REST OF THE WORLD 78
- 9.5.1 SOUTH AMERICA 80
- 9.5.2 MIDDLE EAST 81
- 9.5.3 AFRICA 82

10 GLOBAL HONEY MARKET, BY REGION 83

10.1 OVERVIEW 83
10.2 NORTH AMERICA 84
10.3 EUROPE 84
10.4 ASIA-PACIFIC 85
10.5 REST OF THE WORLD 85

11 COMPETITIVE LANDSCAPE 86

11.1 INTRODUCTION 86
- 11.1.1 MARKET STRATEGY ANALYSIS 86
11.2 COMPETITIVE BENCHMARKING 87

12 COMPANY PROFILES 89

12.1 COMVITA LIMITED 89
- 12.1.1 COMPANY OVERVIEW 89
- 12.1.2 FINANCIAL OVERVIEW 89
- 12.1.3 PRODUCTS OFFERED 90
- 12.1.4 KEY DEVELOPMENTS 90
- 12.1.5 SWOT ANALYSIS 90
- 12.1.6 KEY STRATEGIES 90
12.2 MANUKA HEALTH NEW ZEALAND 91
- 12.2.1 COMPANY OVERVIEW 91
- 12.2.2 FINANCIAL OVERVIEW 91
- 12.2.3 PRODUCTS OFFERED 91
- 12.2.4 KEY DEVELOPMENTS 91
- 12.2.5 SWOT ANALYSIS 92
- 12.2.6 KEY STRATEGIES 92
12.3 STEENS HONEY 93
- 12.3.1 COMPANY OVERVIEW 93
- 12.3.2 FINANCIAL OVERVIEW 93
- 12.3.3 PRODUCTS OFFERED 93
- 12.3.4 KEY DEVELOPMENTS 93
- 12.3.5 SWOT ANALYSIS 94
- 12.3.6 KEY STRATEGIES 94
12.4 BERRINGA 95
- 12.4.1 COMPANY OVERVIEW 95
- 12.4.2 FINANCIAL OVERVIEW 95
- 12.4.3 PRODUCTS OFFERED 95
- 12.4.4 KEY DEVELOPMENTS 95
- 12.4.5 SWOT ANALYSIS 96
- 12.4.6 KEY STRATEGIES 96
12.5 AUSTRALIA'S MANUKA 97
- 12.5.1 COMPANY OVERVIEW 97
- 12.5.2 FINANCIAL OVERVIEW 97
- 12.5.3 PRODUCTS OFFERED 97
- 12.5.4 KEY DEVELOPMENTS 97
- 12.5.5 SWOT ANALYSIS 98
- 12.5.6 KEY STRATEGIES 98
12.6 GO HEALTHY NEW ZEALAND LTD. 99
- 12.6.1 COMPANY OVERVIEW 99
- 12.6.2 FINANCIAL OVERVIEW 99
- 12.6.3 PRODUCTS OFFERED 99
- 12.6.4 KEY DEVELOPMENTS 99
- 12.6.5 KEY STRATEGIES 99
12.7 SIMPLY HONEY 100
- 12.7.1 COMPANY OVERVIEW 100
- 12.7.2 FINANCIAL OVERVIEW 100
- 12.7.3 PRODUCTS OFFERED 100
- 12.7.4 KEY DEVELOPMENTS 100
- 12.7.5 KEY STRATEGIES 100
12.8 BARNES NATURAL 101
- 12.8.1 COMPANY OVERVIEW 101
- 12.8.2 FINANCIAL OVERVIEW 101
- 12.8.3 PRODUCTS OFFERED 101
- 12.8.4 KEY DEVELOPMENTS 101
- 12.8.5 KEY STRATEGIES 101
12.9 NATURE'S GOLD 102
- 12.9.1 COMPANY OVERVIEW 102
- 12.9.2 FINANCIAL OVERVIEW 102
- 12.9.3 PRODUCTS OFFERED 102
- 12.9.4 KEY DEVELOPMENTS 103
- 12.9.5 KEY STRATEGIES 103
12.10 NEW ZEALAND HONEY CO. 104
- 12.10.1 COMPANY OVERVIEW 104
- 12.10.2 FINANCIAL OVERVIEW 104
- 12.10.3 PRODUCTS OFFERED 104
- 12.10.4 KEY DEVELOPMENTS 104
- 12.10.5 KEY STRATEGIES 104
12.11 HADDRELLS 105
- 12.11.1 COMPANY OVERVIEW 105
- 12.11.2 FINANCIAL OVERVIEW 105
- 12.11.3 PRODUCTS OFFERED 105
- 12.11.4 KEY DEVELOPMENTS 105
- 12.11.5 KEY STRATEGIES 105
12.12 MOSSOPS 106
- 12.12.1 COMPANY OVERVIEW 106
- 12.12.2 PRODUCTS OFFERED 106
- 12.12.3 KEY DEVELOPMENTS 106
- 12.12.4 KEY STRATEGIES 106
12.13 HAPPY VALLEY HONEY 107
- 12.13.1 COMPANY OVERVIEW 107
- 12.13.2 FINANCIAL OVERVIEW 107
- 12.13.3 PRODUCTS OFFERED 107
- 12.13.4 KEY DEVELOPMENTS 107
- 12.13.5 KEY STRATEGIES 107
12.14 100% PURE NZ HONEY 108
- 12.14.1 COMPANY OVERVIEW 108
- 12.14.2 FINANCIAL OVERVIEW 108
- 12.14.3 PRODUCTS OFFERED 108
- 12.14.4 KEY DEVELOPMENTS 108
- 12.14.5 KEY STRATEGIES 108
12.15 ARATAKI HONEY 109
- 12.15.1 COMPANY OVERVIEW 109
- 12.15.2 FINANCIAL OVERVIEW 109
- 12.15.3 PRODUCTS OFFERED 109
- 12.15.4 KEY DEVELOPMENTS 109
- 12.15.5 KEY STRATEGIES 109
12.16 EGMONT HONEY 110
- 12.16.1 COMPANY OVERVIEW 110
- 12.16.2 FINANCIAL OVERVIEW 110
- 12.16.3 PRODUCTS OFFERED 110
- 12.16.4 KEY DEVELOPMENTS 110
- 12.16.5 KEY STRATEGIES 110
12.17 STREAMLAND 111
- 12.17.1 COMPANY OVERVIEW 111
- 12.17.2 FINANCIAL OVERVIEW 111
- 12.17.3 PRODUCTS OFFERED 111
- 12.17.4 KEY DEVELOPMENTS 111
- 12.17.5 KEY STRATEGIES 111
12.18 OHA HONEY 112
- 12.18.1 COMPANY OVERVIEW 112
- 12.18.2 FINANCIAL OVERVIEW 112
- 12.18.3 PRODUCTS OFFERED 112
- 12.18.4 KEY DEVELOPMENTS 112
- 12.18.5 KEY STRATEGIES 112
12.19 APIHEALTH NZ LTD. 113
- 12.19.1 COMPANY OVERVIEW 113
- 12.19.2 FINANCIAL OVERVIEW 113
- 12.19.3 PRODUCTS OFFERED 113
- 12.19.4 KEY DEVELOPMENTS 113
- 12.19.5 KEY STRATEGIES 113
12.20 WEDDERSPOON 114
- 12.20.1 COMPANY OVERVIEW 114
- 12.20.2 FINANCIAL OVERVIEW 114
- 12.20.3 PRODUCTS OFFERED 114
- 12.20.4 KEY DEVELOPMENTS 114
- 12.20.5 KEY STRATEGIES 114
12.21 CAMMELL'S HONEY 115
- 12.21.1 COMPANY OVERVIEW 115
- 12.21.2 FINANCIAL OVERVIEW 115
- 12.21.3 PRODUCTS OFFERED 115
- 12.21.4 KEY DEVELOPMENTS 115
- 12.21.5 KEY STRATEGIES 115
12.22 CAPILANO HONEY LTD. 116
- 12.22.1 COMPANY OVERVIEW 116
- 12.22.2 FINANCIAL OVERVIEW 116
- 12.22.3 PRODUCTS OFFERED 116
- 12.22.4 KEY DEVELOPMENTS 116
- 12.22.5 KEY STRATEGIES 116
12.23 HONEY NEW ZEALAND 117
- 12.23.1 COMPANY OVERVIEW 117
- 12.23.2 FINANCIAL OVERVIEW 117
- 12.23.3 PRODUCTS OFFERED 117
- 12.23.4 KEY DEVELOPMENTS 117
- 12.23.5 KEY STRATEGIES 117
12.24 RICHORA HONEY 118
- 12.24.1 COMPANY OVERVIEW 118
- 12.24.2 FINANCIAL OVERVIEW 118
- 12.24.3 PRODUCTS OFFERED 118
- 12.24.4 KEY DEVELOPMENTS 118
- 12.24.5 KEY STRATEGIES 118
12.25 MIDLAND APIARIES 119
- 12.25.1 COMPANY OVERVIEW 119
- 12.25.2 FINANCIAL OVERVIEW 119
- 12.25.3 PRODUCTS OFFERED 119
- 12.25.4 KEY DEVELOPMENTS 119
- 12.25.5 KEY STRATEGIES 119
12.26 TAYLOR PASS HONEY CO 120
- 12.26.1 COMPANY OVERVIEW 120
- 12.26.2 FINANCIAL OVERVIEW 120
- 12.26.3 PRODUCTS OFFERED 120
- 12.26.4 KEY DEVELOPMENTS 120
- 12.26.5 KEY STRATEGIES 120

13 REFERENCES 121