Location Based Advertising Market Share, Size, Trends, Industry Analysis Report, By Component, By Advertisement Type, By Promotion Type, By Application, By End Use, And Segment Forecasts, 2023

Description

List of Tables

The global location-based advertising market size is expected to reach USD 386.77 billion by 2032, according to a new study by Polaris Market Research. The report "Location Based Advertising Market Share, Size, Trends, Industry Analysis Report, By Component (Geofencing, Geotargeting, Beacon Advertising, Geoconquesting), By Advertisement Type, By Promotion Type, By Application, By End Use, And Segment Forecasts, 2024 - 2032" gives a detailed insight into current market dynamics and provides analysis on future market growth.

The market's momentum is fueled by the widespread use of mobile devices, advancements in geolocation technologies, and the growing need for tailored advertising content. This dynamic industry is transforming how businesses engage with their audience by providing a potent means to convey messages exactly when and where consumers are most receptive. The primary catalyst for this growth is the prevalence of smartphones; with over 6.5 billion users worldwide, businesses have a vast audience accessible through these devices. Location-based advertising utilizes the GPS features of these smartphones to deliver highly specific messages based on users' real-time locations.

Advancements in geolocation technologies have significantly enhanced the precision and accuracy of location-based targeting. GPS, when combined with technologies like Wi-Fi triangulation and beacon technology, enables advertisers to accurately determine users' locations. This opens opportunities for hyper-localized campaigns, allowing businesses to engage consumers at specific points of interest such as retail stores, restaurants, or events. Retailers and brick-and-mortar businesses have embraced this marketing strategy, recognizing its potential to attract foot traffic and boost in-store sales by targeting consumers near their physical locations.

The proliferation of mobile apps has significantly influenced market growth, as many apps now request access to users' location information, offering advertisers valuable data for targeted campaigns. However, this access comes with the responsibility to handle data carefully and respect user privacy. Personalization is another vital factor driving market success; by understanding a user's location, businesses can customize their messages to fit the local context. For instance, a retail chain can promote specific products or offers based on the demographics and preferences of a particular area. This high level of personalization not only improves the user experience but also enhances the chances of conversion.

Additionally, the efficacy of advertising is supported by powerful analytics and attribution capabilities. Advertisers can monitor and evaluate the performance of their campaigns, obtaining insights into user engagement, foot traffic, and conversion rates. This data-focused approach enables continuous refinement, guaranteeing that advertising endeavors generate the maximum return on investment.

Location Based Advertising Market Report Highlights

Geofencing segment held the largest share, primarily due to advancements in technology and applicability in varied industry verticals

Search result promotion segment garnered the largest revenue share, due to rapid adoption of smartphones enabled with the GPS technology

Retail outlets segment will grow rapidly, owing to rising necessity of gathering customer's shopping behavior and patterns

North America held the largest share, due to high penetration of smartphones for socializing and information gathering

The key market players include Cidewalk Technologies, Enradius, Emodo, Facebook, Foursquare, Google, GroundTruth, IBM Corporation, and Near Intelligence.

Polaris Market Research has segmented the location-based advertising market report based on component, promotion type, advertisement type, application, end use, and region:

Location Based Advertising, Component Outlook (Revenue - USD Billion, 2023 - 2032)

Geofencing
Geotargeting
Beacon Advertising
Geoconquesting

Location Based Advertising, Promotion Type Outlook (Revenue - USD Billion, 2023 - 2032)

Banner Display/Pop-ups Promotion
Video Promotion
Search Result Promotion
E-mail and Messages
Social Media Content Promotion
Voice Calling Promotion

Location Based Advertising, Advertisement Type Outlook (Revenue - USD Billion, 2023 - 2032)

Push Advertising
Pull Advertising

Location Based Advertising, Application Outlook (Revenue - USD Billion, 2023 - 2032)

Retail Outlets
Public Spaces
Airports
Others

Location Based Advertising, End Use Outlook (Revenue - USD Billion, 2023 - 2032)

Retail
Hospitality
Healthcare
BFSI
Education
Technology & Media
Transportation & Logistics
Automotive
Multimedia & Entertainment
Others

Location Based Advertising, Regional Outlook (Revenue - USD Billion, 2023 - 2032)

North America
U.S.
Canada
Europe
Germany
UK
France
Italy
Spain
Russia
Netherlands
Asia Pacific
China
India
Japan
South Korea
Indonesia
Malaysia
Latin America
Argentina
Brazil
Mexico
Middle East & Africa
UAE
Saudi Arabia
Israel
South Africa

Product Code: PM3967

1. Introduction

1.1. Report Description
- 1.1.1. Objectives of the Study
- 1.1.2. Market Scope
- 1.1.3. Assumptions
1.2. Stakeholders

2. Executive Summary

2.1. Market Highlights

3. Research Methodology

3.1. Overview
- 3.1.1. Data Mining
3.2. Data Sources
- 3.2.1. Primary Sources
- 3.2.2. Secondary Sources

4. Global Location-Based Advertising Market Insights

4.1. Location-Based Advertising - Industry Snapshot
4.2. Location-Based Advertising Market Dynamics
- 4.2.1. Drivers and Opportunities
  - 4.2.1.1. The widespread use of smartphones and tablets
  - 4.2.1.2. Technological advancements
- 4.2.2. Restraints and Challenges
  - 4.2.2.1. Data Privacy & Accuracy
4.3. Porter's Five Forces Analysis
- 4.3.1. Bargaining Power of Suppliers (Moderate)
- 4.3.2. Threats of New Entrants: (Low)
- 4.3.3. Bargaining Power of Buyers (Moderate)
- 4.3.4. Threat of Substitute (Moderate)
- 4.3.5. Rivalry among existing firms (High)
4.4. PESTLE Analysis
4.5. Location-Based Advertising Industry Trends
4.6. COVID-19 Impact Analysis

5. Global Location-Based Advertising Market, by Component

5.1. Key Findings
5.2. Introduction
- 5.2.1. Global Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
5.3. Geofencing
- 5.3.1. Global Location-Based Advertising Market, by Geofencing, by Region, 2019-2032 (USD Billion)
5.4. Geotargeting
- 5.4.1. Global Location-Based Advertising Market, by Geotargeting, by Region, 2019-2032 (USD Billion)
5.5. Beacon Advertising
- 5.5.1. Global Location-Based Advertising Market, by Beacon Advertising, by Region, 2019-2032 (USD Billion)
5.6. Geoconquesting
- 5.6.1. Global Location-Based Advertising Market, by Geoconquesting, by Region, 2019-2032 (USD Billion)

6. Global Location-Based Advertising Market, by Promotion Type

6.1. Key Findings
6.2. Introduction
- 6.2.1. Global Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
6.3. Banner Display/Pop-ups Promotion
- 6.3.1. Global Location-Based Advertising Market, by Banner Display/Pop-ups Promotion, by Region, 2019-2032 (USD Billion)
6.4. Video Promotion
- 6.4.1. Global Location-Based Advertising Market, by Video Promotion, by Region, 2019-2032 (USD Billion)
6.5. Search Result Promotion
- 6.5.1. Global Location-Based Advertising Market, by Search Result Promotion, by Region, 2019-2032 (USD Billion)
6.6. E-mail and Messages
- 6.6.1. Global Location-Based Advertising Market, by E-mail and Messages, by Region, 2019-2032 (USD Billion)
6.7. Social Media Content Promotion
- 6.7.1. Global Location-Based Advertising Market, by Social Media Content Promotion, by Region, 2019-2032 (USD Billion)
6.8. Voice Calling Promotion
- 6.8.1. Global Location-Based Advertising Market, by Voice Calling Promotion, by Region, 2019-2032 (USD Billion)

7. Global Location-Based Advertising Market, by Advertisement Type

7.1. Key Findings
7.2. Introduction
- 7.2.1. Global Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
7.3. Push Advertising
- 7.3.1. Global Location-Based Advertising Market, by Push Advertising, by Region, 2019-2032 (USD Billion)
7.4. Pull Advertising
- 7.4.1. Global Location-Based Advertising Market, by Pull Advertising, by Region, 2019-2032 (USD Billion)

8. Global Location-Based Advertising Market, by Application

8.1. Key Findings
8.2. Introduction
- 8.2.1. Global Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
8.3. Retail Outlets
- 8.3.1. Global Location-Based Advertising Market, by Retail Outlets, by Region, 2019-2032 (USD Billion)
8.4. Public Spaces
- 8.4.1. Global Location-Based Advertising Market, by Public Spaces, by Region, 2019-2032 (USD Billion)
8.5. Airports
- 8.5.1. Global Location-Based Advertising Market, by Airports, by Region, 2019-2032 (USD Billion)
8.6. Others
- 8.6.1. Global Location-Based Advertising Market, by Others, by Region, 2019-2032 (USD Billion)

9. Global Location-Based Advertising Market, by End Use

9.1. Key Findings
9.2. Introduction
- 9.2.1. Global Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
9.3. Retail
- 9.3.1. Global Location-Based Advertising Market, by Retail, by Region, 2019-2032 (USD Billion)
9.4. Hospitality
- 9.4.1. Global Location-Based Advertising Market, by Hospitality, by Region, 2019-2032 (USD Billion)
9.5. Healthcare
- 9.5.1. Global Location-Based Advertising Market, by Healthcare, by Region, 2019-2032 (USD Billion)
9.6. BFSI
- 9.6.1. Global Location-Based Advertising Market, by BFSI, by Region, 2019-2032 (USD Billion)
9.7. Education
- 9.7.1. Global Location-Based Advertising Market, by Education, by Region, 2019-2032 (USD Billion)
9.8. Technology & Media
- 9.8.1. Global Location-Based Advertising Market, by Technology & Media, by Region, 2019-2032 (USD Billion)
9.9. Transportation & Logistics
- 9.9.1. Global Location-Based Advertising Market, by Transportation & Logistics, by Region, 2019-2032 (USD Billion)
9.10. Automotive
- 9.10.1. Global Location-Based Advertising Market, by Automotive, by Region, 2019-2032 (USD Billion)
9.11. Multimedia & Entertainment
- 9.11.1. Global Location-Based Advertising Market, by Multimedia & Entertainment, by Region, 2019-2032 (USD Billion)
9.12. Others
- 9.12.1. Global Location-Based Advertising Market, by Others, by Region, 2019-2032 (USD Billion)

10. Global Location-Based Advertising Market, by Geography

10.1. Key findings
10.2. Introduction
- 10.2.1. Location-Based Advertising Market Assessment, By Geography, 2019-2032 (USD Billion)
10.3. Location-Based Advertising Market - North America
- 10.3.1. North America: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
- 10.3.2. North America: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
- 10.3.3. North America: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
- 10.3.4. North America: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
- 10.3.5. North America: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
- 10.3.6. Location-Based Advertising Market - U.S.
  - 10.3.6.1. U.S.: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
  - 10.3.6.2. U.S.: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
  - 10.3.6.3. U.S.: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
  - 10.3.6.4. U.S.: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
  - 10.3.6.5. U.S.: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
- 10.3.7. Location-Based Advertising Market - Canada
  - 10.3.7.1. Canada: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
  - 10.3.7.2. Canada.: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
  - 10.3.7.3. Canada: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
  - 10.3.7.4. Canada: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
  - 10.3.7.5. Canada: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
10.4. Location-Based Advertising Market - Europe
- 10.4.1. Europe: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
- 10.4.2. Europe.: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
- 10.4.3. Europe: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
- 10.4.4. Europe: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
- 10.4.5. Europe: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
- 10.4.6. Location-Based Advertising Market - UK
  - 10.4.6.1. UK: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
  - 10.4.6.2. UK.: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
  - 10.4.6.3. UK: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
  - 10.4.6.4. UK: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
  - 10.4.6.5. UK: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
- 10.4.7. Location-Based Advertising Market - France
  - 10.4.7.1. France: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
  - 10.4.7.2. France.: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
  - 10.4.7.3. France: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
  - 10.4.7.4. France: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
  - 10.4.7.5. France: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
- 10.4.8. Location-Based Advertising Market - Germany
  - 10.4.8.1. Germany: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
  - 10.4.8.2. Germany.: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
  - 10.4.8.3. Germany: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
  - 10.4.8.4. Germany: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
  - 10.4.8.5. Germany: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
- 10.4.9. Location-Based Advertising Market - Italy
  - 10.4.9.1. Italy: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
  - 10.4.9.2. Italy.: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
  - 10.4.9.3. Italy: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
  - 10.4.9.4. Italy: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
  - 10.4.9.5. Italy: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
- 10.4.10. Location-Based Advertising Market - Spain
  - 10.4.10.1. Spain: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
  - 10.4.10.2. Spain.: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
  - 10.4.10.3. Spain: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
  - 10.4.10.4. Spain: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
  - 10.4.10.5. Spain: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
- 10.4.11. Location-Based Advertising Market - Netherlands
  - 10.4.11.1. Netherlands: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
  - 10.4.11.2. Netherlands.: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
  - 10.4.11.3. Netherlands: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
  - 10.4.11.4. Netherlands: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
  - 10.4.11.5. Netherlands: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
- 10.4.12. Location-Based Advertising Market - Russia
  - 10.4.12.1. Russia: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
  - 10.4.12.2. Russia.: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
  - 10.4.12.3. Russia: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
  - 10.4.12.4. Russia: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
  - 10.4.12.5. Russia: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
10.5. Location-Based Advertising Market - Asia Pacific
- 10.5.1. Asia Pacific: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
- 10.5.2. Asia Pacific.: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
- 10.5.3. Asia Pacific: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
- 10.5.4. Asia Pacific: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
- 10.5.5. Asia Pacific: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
- 10.5.6. Location-Based Advertising Market - China
  - 10.5.6.1. China: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
  - 10.5.6.2. China.: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
  - 10.5.6.3. China: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
  - 10.5.6.4. China: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
  - 10.5.6.5. China: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
- 10.5.7. Location-Based Advertising Market - India
  - 10.5.7.1. India: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
  - 10.5.7.2. India.: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
  - 10.5.7.3. India: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
  - 10.5.7.4. India: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
  - 10.5.7.5. India: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
- 10.5.8. Location-Based Advertising Market - Japan
  - 10.5.8.1. Japan: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
  - 10.5.8.2. Japan.: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
  - 10.5.8.3. Japan: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
  - 10.5.8.4. Japan: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
  - 10.5.8.5. Japan: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
- 10.5.9. Location-Based Advertising Market - Malaysia
  - 10.5.9.1. Malaysia: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
  - 10.5.9.2. Malaysia.: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
  - 10.5.9.3. Malaysia: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
  - 10.5.9.4. Malaysia: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
  - 10.5.9.5. Malaysia: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
- 10.5.10. Location-Based Advertising Market - Indonesia
  - 10.5.10.1. Indonesia: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
  - 10.5.10.2. Indonesia.: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
  - 10.5.10.3. Indonesia: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
  - 10.5.10.4. Indonesia: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
  - 10.5.10.5. Indonesia: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
- 10.5.11. Location-Based Advertising Market - South Korea
  - 10.5.11.1. South Korea: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
  - 10.5.11.2. South Korea.: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
  - 10.5.11.3. South Korea: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
  - 10.5.11.4. South Korea: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
  - 10.5.11.5. South Korea: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
10.6. Location-Based Advertising Market - Middle East & Africa
- 10.6.1. Middle East & Africa: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
- 10.6.2. Middle East & Africa: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
- 10.6.3. Middle East & Africa: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
- 10.6.4. Middle East & Africa: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
- 10.6.5. Middle East & Africa: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
- 10.6.6. Location-Based Advertising Market - Saudi Arabia
  - 10.6.6.1. Saudi Arabia: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
  - 10.6.6.2. Saudi Arabia.: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
  - 10.6.6.3. Saudi Arabia: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
  - 10.6.6.4. Saudi Arabia: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
  - 10.6.6.5. Saudi Arabia: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
- 10.6.7. Location-Based Advertising Market - UAE
  - 10.6.7.1. UAE: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
  - 10.6.7.2. UAE.: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
  - 10.6.7.3. UAE: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
  - 10.6.7.4. UAE: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
  - 10.6.7.5. UAE: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
- 10.6.8. Location-Based Advertising Market - Israel
  - 10.6.8.1. Israel: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
  - 10.6.8.2. Israel.: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
  - 10.6.8.3. Israel: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
  - 10.6.8.4. Israel: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
  - 10.6.8.5. Israel: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
- 10.6.9. Location-Based Advertising Market - South Africa
  - 10.6.9.1. South Africa: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
  - 10.6.9.2. South Africa.: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
  - 10.6.9.3. South Africa: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
  - 10.6.9.4. South Africa: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
  - 10.6.9.5. South Africa: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
10.7. Location-Based Advertising Market - Latin America
- 10.7.1. Latin America: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
- 10.7.2. Latin America.: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
- 10.7.3. Latin America: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
- 10.7.4. Latin America: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
- 10.7.5. Latin America: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
- 10.7.6. Location-Based Advertising Market - Mexico
  - 10.7.6.1. Mexico: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
  - 10.7.6.2. Mexico.: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
  - 10.7.6.3. Mexico: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
  - 10.7.6.4. Mexico: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
  - 10.7.6.5. Mexico: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
- 10.7.7. Location-Based Advertising Market - Brazil
  - 10.7.7.1. Brazil: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
  - 10.7.7.2. Brazil.: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
  - 10.7.7.3. Brazil: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
  - 10.7.7.4. Brazil: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
  - 10.7.7.5. Brazil: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
- 10.7.8. Location-Based Advertising Market - Argentina
  - 10.7.8.1. Argentina: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
  - 10.7.8.2. Argentina.: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
  - 10.7.8.3. Argentina: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
  - 10.7.8.4. Argentina: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
  - 10.7.8.5. Argentina: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)

11. Competitive Landscape

11.1. Expansion and Acquisition Analysis
- 11.1.1. Expansion
- 11.1.2. Acquisitions
11.2. Partnerships/Collaborations/Agreements/Exhibitions

12. Company Profiles

12.1. Cidewalk Technologies Inc.
- 12.1.1. Company Overview
- 12.1.2. Financial Performance
- 12.1.3. Product Benchmarking
- 12.1.4. Recent Development
12.2. Enradius
- 12.2.1. Company Overview
- 12.2.2. Financial Performance
- 12.2.3. Product Benchmarking
- 12.2.4. Recent Development
12.3. Emodo (Placecast)
- 12.3.1. Company Overview
- 12.3.2. Financial Performance
- 12.3.3. Product Benchmarking
- 12.3.4. Recent Development
12.4. Facebook (Meta Platforms Inc.
- 12.4.1. Company Overview
- 12.4.2. Financial Performance
- 12.4.3. Product Benchmarking
- 12.4.4. Recent Development
12.5. Foursquare
- 12.5.1. Company Overview
- 12.5.2. Financial Performance
- 12.5.3. Product Benchmarking
- 12.5.4. Recent Development
12.6. Google LLC
- 12.6.1. Company Overview
- 12.6.2. Financial Performance
- 12.6.3. Product Benchmarking
- 12.6.4. Recent Development
12.7. GroundTruth
- 12.7.1. Company Overview
- 12.7.2. Financial Performance
- 12.7.3. Product Benchmarking
- 12.7.4. Recent Development
12.8. IBM Corporation
- 12.8.1. Company Overview
- 12.8.2. Financial Performance
- 12.8.3. Product Benchmarking
- 12.8.4. Recent Development
12.9. Near Intelligence Inc.
- 12.9.1. Company Overview
- 12.9.2. Financial Performance
- 12.9.3. Product Benchmarking
- 12.9.4. Recent Development
12.10. PlaceIQ
- 12.10.1. Company Overview
- 12.10.2. Financial Performance
- 12.10.3. Product Benchmarking
- 12.10.4. Recent Development
12.11. Telenity
- 12.11.1. Company Overview
- 12.11.2. Financial Performance
- 12.11.3. Product Benchmarking
- 12.11.4. Recent Development
12.12. Yelp Inc.
- 12.12.1. Company Overview
- 12.12.2. Financial Performance
- 12.12.3. Product Benchmarking
- 12.12.4. Recent Development
12.13. Cuebiq Group LLC
- 12.13.1. Company Overview
- 12.13.2. Financial Performance
- 12.13.3. Product Benchmarking
- 12.13.4. Recent Development

Product Code: PM3967

List of Tables

Table 1 Global Location-Based Advertising Market, by Component, by Region, 2019-2032 (USD Billion)
Table 2 Global Location-Based Advertising Market, by Promotion Type, by Region, 2019-2032 (USD Billion)
Table 3 Global Location-Based Advertising Market, by Advertisement Type, by Region, 2019-2032 (USD Billion)
Table 4 Global Location-Based Advertising Market, by End Use, by Region, 2019-2032 (USD Billion)
Table 5 Global Location-Based Advertising Market, by Application, by Region, 2019-2032 (USD Billion)
Table 6 North America: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
Table 7 North America: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
Table 8 North America: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
Table 9 North America: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
Table 10 North America: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
Table 11 U.S.: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
Table 12 U.S.: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
Table 13 U.S.: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
Table 14 U.S.: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
Table 15 U.S.: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
Table 16 Canada: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
Table 17 Canada: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
Table 18 Canada: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
Table 19 Canada: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
Table 20 Canada: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
Table 21 Europe: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
Table 22 Europe: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
Table 23 Europe: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
Table 24 Europe: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
Table 25 Europe: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
Table 26 Germany: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
Table 27 Germany: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
Table 28 Germany: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
Table 29 Germany: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
Table 30 Germany: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
Table 31 France: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
Table 32 France: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
Table 33 France: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
Table 34 France: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
Table 35 France: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
Table 36 UK: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
Table 37 UK: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
Table 38 UK: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
Table 39 UK: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
Table 40 UK: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
Table 41 Italy: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
Table 42 Italy: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
Table 43 Italy: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
Table 44 Italy: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
Table 45 Italy: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
Table 46 Netherlands: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
Table 47 Netherlands: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
Table 48 Netherlands: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
Table 49 Netherlands: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
Table 50 Netherlands: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
Table 51 Spain: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
Table 52 Spain: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
Table 53 Spain: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
Table 54 Spain: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
Table 55 Spain: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
Table 56 Russia: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
Table 57 Russia: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
Table 58 Russia: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
Table 59 Russia: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
Table 60 Russia: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
Table 61 Asia Pacific: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
Table 62 Asia Pacific: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
Table 63 Asia Pacific: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
Table 64 Asia Pacific: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
Table 65 Asia Pacific: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
Table 66 China: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
Table 67 China: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
Table 68 China: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
Table 69 China: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
Table 70 China: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
Table 71 Japan: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
Table 72 Japan: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
Table 73 Japan: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
Table 74 Japan: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
Table 75 Japan: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
Table 76 India: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
Table 77 India: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
Table 78 India: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
Table 79 India: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
Table 80 India: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
Table 81 Indonesia: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
Table 82 Indonesia: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
Table 83 Indonesia: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
Table 84 Indonesia: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
Table 85 Indonesia: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
Table 86 Malaysia: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
Table 87 Malaysia: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
Table 88 Malaysia: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
Table 89 Malaysia: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
Table 90 Malaysia: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
Table 91 South Korea: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
Table 92 South Korea: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
Table 93 South Korea: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
Table 94 South Korea: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
Table 95 South Korea: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
Table 96 Latin America: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
Table 97 Latin America: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
Table 98 Latin America: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
Table 99 Latin America: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
Table 100 Latin America: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
Table 101 Brazil: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
Table 102 Brazil: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
Table 103 Brazil: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
Table 104 Brazil: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
Table 105 Brazil: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
Table 106 Mexico: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
Table 107 Mexico: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
Table 108 Mexico: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
Table 109 Mexico: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
Table 110 Mexico: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
Table 111 Argentina: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
Table 112 Argentina: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
Table 113 Argentina: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
Table 114 Argentina: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
Table 115 Argentina: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
Table 116 Middle East & Africa: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
Table 117 Middle East & Africa: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
Table 118 Middle East & Africa: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
Table 119 Middle East & Africa: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
Table 120 Middle East & Africa: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
Table 121 UAE: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
Table 122 UAE: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
Table 123 UAE: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
Table 124 UAE: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
Table 125 UAE: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
Table 126 Saudi Arabia: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
Table 127 Saudi Arabia: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
Table 128 Saudi Arabia: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
Table 129 Saudi Arabia: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
Table 130 Saudi Arabia: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
Table 131 South Africa: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
Table 132 South Africa: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
Table 133 South Africa: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
Table 134 South Africa: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
Table 135 South Africa: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)
Table 136 Israel: Location-Based Advertising Market, by Component, 2019-2032 (USD Billion)
Table 137 Israel: Location-Based Advertising Market, by Promotion Type, 2019-2032 (USD Billion)
Table 138 Israel: Location-Based Advertising Market, by Advertisement Type, 2019-2032 (USD Billion)
Table 139 Israel: Location-Based Advertising Market, by End Use, 2019-2032 (USD Billion)
Table 140 Israel: Location-Based Advertising Market, by Application, 2019-2032 (USD Billion)

List of Figures

Figure 1. Global Location-Based Advertising Market, 2019-2032 (USD Billion)
Figure 2. Integrated Ecosystem
Figure 3. Research Methodology: Top-Down & Bottom-Up Approach
Figure 4. Market by Geography
Figure 5. Porter's Five Forces
Figure 6. Market by Component
Figure 7. Global Location-Based Advertising Market, by Component, 2021 & 2030 (USD Billion)
Figure 8. Market by Promotion Type
Figure 9. Global Location-Based Advertising Market, by Promotion Type, 2021 & 2030 (USD Billion)
Figure 10. Market by Advertisement Type
Figure 11. Global Location-Based Advertising Market, by Advertisement Type, 2021 & 2030 (USD Billion)
Figure 12. Market by End Use
Figure 13. Global Location-Based Advertising Market, by End Use, 2021 & 2030 (USD Billion)
Figure 14. Market by Application
Figure 15. Global Location-Based Advertising Market, by Application, 2021 & 2030 (USD Billion)

Location Based Advertising Market Share, Size, Trends, Industry Analysis Report, By Component, By Advertisement Type, By Promotion Type, By Application, By End Use, And Segment Forecasts, 2023 - 2032

Description

Table of Contents

List of Tables

Location Based Advertising Market Report Highlights

Location Based Advertising, Component Outlook (Revenue - USD Billion, 2023 - 2032)

Location Based Advertising, Promotion Type Outlook (Revenue - USD Billion, 2023 - 2032)

Location Based Advertising, Advertisement Type Outlook (Revenue - USD Billion, 2023 - 2032)

Location Based Advertising, Application Outlook (Revenue - USD Billion, 2023 - 2032)

Location Based Advertising, End Use Outlook (Revenue - USD Billion, 2023 - 2032)

Location Based Advertising, Regional Outlook (Revenue - USD Billion, 2023 - 2032)

Table of Contents

1. Introduction

2. Executive Summary

3. Research Methodology

4. Global Location-Based Advertising Market Insights

5. Global Location-Based Advertising Market, by Component

6. Global Location-Based Advertising Market, by Promotion Type

7. Global Location-Based Advertising Market, by Advertisement Type

8. Global Location-Based Advertising Market, by Application

9. Global Location-Based Advertising Market, by End Use

10. Global Location-Based Advertising Market, by Geography

11. Competitive Landscape

12. Company Profiles

List of Tables

List of Figures