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PUBLISHER: QKS Group | PRODUCT CODE: 1669317

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PUBLISHER: QKS Group | PRODUCT CODE: 1669317

Market Share: B2B Marketing Automation Platforms (B2B MAP) Tools, 2023-2028, USA (Bundle of Two Reports)

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PAGES: 110 Pages
DELIVERY TIME: 1-2 business days
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This product includes two reports: Market Share and Market Forecast.

Market Share Description:

QKS Group Reveals that B2B Marketing Automation Platforms Market is Projected to Register a CAGR below average by 2028 in USA.

Despite its prominence as a global leader in technology adoption and innovation, the United States is expected to experience below-average growth in the B2B marketing automation platforms market by 2028. Several factors contribute to this slower growth trajectory, including market saturation and the high level of maturity in the adoption of marketing automation tools. Many U.S. businesses have already integrated advanced marketing automation solutions into their operations, leading to a plateau in new adoptions. Additionally, economic uncertainties and budget constraints may limit further investments in these platforms. Consequently, while the market continues to evolve, the pace of growth in the U.S. remains more moderate compared to other regions.

Quadrant Knowledge Solutions defines "B2B Marketing Automation Platform (MAP) as a technology solution that automates lead management and provides optimized marketing and sales solutions to drive seamless customer engagements. It assists marketing teams with lead sourcing and nurtures and aligns brands' sales offerings to lead requirements across multiple marketing channels. It automatically identifies the most engaged accounts, facilitating easy targeting, and helps organizations improve marketing and sales activities across each stage of the buying process"

Market Forecast Description:

QKS Group Reveals that B2B Marketing Automation Platforms Market is Projected to Register a CAGR below average by 2028 in USA.

Looking ahead, the future of the B2B marketing automation platforms market in the United States will likely be characterized by incremental advancements rather than explosive growth. Companies will focus on optimizing their existing systems, seeking more sophisticated features and functionalities to enhance their marketing strategies. Integration with artificial intelligence and machine learning will become increasingly important, enabling businesses to gain deeper insights and deliver more personalized customer experiences. While new adoptions may slow, the emphasis will shift towards maximizing the return on investment from current platforms and exploring niche applications. Despite the below-average growth projection, the U.S. market will continue to play a crucial role in driving innovation and setting trends in the global marketing automation landscape.

Quadrant Knowledge Solutions defines "B2B Marketing Automation Platform (MAP) as a technology solution that automates lead management and provides optimized marketing and sales solutions to drive seamless customer engagements. It assists marketing teams with lead sourcing and nurtures and aligns brands' sales offerings to lead requirements across multiple marketing channels. It automatically identifies the most engaged accounts, facilitating easy targeting, and helps organizations improve marketing and sales activities across each stage of the buying process."

Product Code: QKS-03644

TABLE OF CONTENTS

Market Share:

Chapter 01: Executive Summary

  • Key Research Findings
  • Top Predictions
  • Top Trends
  • Market Summary

Chapter 02: Market Overview

  • Market Definition and Scope
  • Key Factors Impacting the Market
  • Drivers & Restraints

Chapter 03: Market Share Analysis

  • USA Market Share
  • USA Market Share by Industry Verticals
  • Market Share by Media & Entertainment
  • Market Share by Retail
  • Market Share by BFSI
  • Market Share by Travel & Hospitality
  • Market Share by Education
  • Market Share by Public Sector
  • Market Share by Healthcare & Life Science
  • Market Share by Automotive
  • Market Share by Food & Beverage
  • USA Market Share by Deployment Type
  • Market Share by Deployment Type: On prem
  • Market Share by Deployment Type: Cloud
  • USA Market Share by Customer Type
  • Market Share by SMB
  • Market Share by Large
  • Market Share by Enterprise

Chapter 04: Company Profile

  • Company Overview
  • Analyst Perspectives and Analysis

Chapter 05: Appendix

  • Research Methodologies

Market Forecast:

Chapter 01: Executive Summary

  • Key Research Findings
  • Top Predictions
  • Top Trends
  • Market Summary

Chapter 02: Market Overview

  • Market Definition and Scope
  • Key Factors Impacting the Market
  • Drivers & Restraints

Chapter 03: Market Forecast Analysis

  • USA Market Forecast
  • USA Market Forecast by Industry Verticals
  • Market Forecast by Media & Entertainment
  • Market Forecast by Retail
  • Market Forecast by BFSI
  • Market Forecast by Travel & Hospitality
  • Market Forecast by Education
  • Market Forecast by Public Sector
  • Market Forecast by Healthcare & Life Science
  • Market Forecast by Automotive
  • Market Forecast by Food & Beverage
  • USA Market Forecast by Deployment Type
  • Market Forecast by Deployment Type: On prem
  • Market Forecast by Deployment Type: Cloud
  • USA Market Forecast by Customer Type
  • Market Forecast by SMB
  • Market Forecast by Large
  • Market Forecast by Enterprise

Chapter 04: Company Profile

  • Company Overview
  • Analyst Perspectives and Analysis

Chapter 05: Appendix

  • Research Methodologies
Product Code: QKS-03644

LIST OF FIGURES

Market Share:

  • Fig. 1 Market Share of B2B Marketing Automation Platforms USA, 2023
  • Fig. 2 USA Market Share of B2B Marketing Automation Platforms IT & Telecom Industry, 2023
  • Fig. 3 USA Market Share of B2B Marketing Automation Platforms Banking & Financial Services Industry, 2023
  • Fig. 4 USA Market Share of B2B Marketing Automation Platforms Insurance Industry, 2023
  • Fig. 5 USA Market Share of B2B Marketing Automation Platforms Healthcare Industry, 2023
  • Fig. 6 USA Market Share of B2B Marketing Automation Platforms Government & Public Sector, 2023
  • Fig. 7 USA Market Share of B2B Marketing Automation Platforms Retail & eCommerce, 2023
  • Fig. 8 USA Market Share of B2B Marketing Automation Platforms Manufacturing, 2023
  • Fig. 9 USA Market Share of B2B Marketing Automation Platforms Hospitality, 2023
  • Fig. 10 USA Market Share of B2B Marketing Automation Platforms On-premises Deployment, 2023
  • Fig. 11 USA Market Share of B2B Marketing Automation Platforms Cloud Deployment, 2023
  • Fig. 12 USA Market Share of B2B Marketing Automation Platforms SMB Customers, 2023
  • Fig. 13 USA Market Share of B2B Marketing Automation Platforms Large Customers, 2023
  • Fig. 14 USA Market Share of B2B Marketing Automation Platforms Enterprise Customers, 2023

Market Forecast:

  • Fig. 1 Market Forecast of B2B Marketing Automation Platforms USA, 2024- 2028
  • Fig. 2 Market Forecast of B2B Marketing Automation Platforms IT & Telecom Industry, 2024- 2028
  • Fig. 3 Market Forecast of B2B Marketing Automation Platforms Banking & Financial Services Industry, 2023
  • Fig. 4 Market Forecast of B2B Marketing Automation Platforms Insurance Industry, 2024- 2028
  • Fig. 5 Market Forecast of B2B Marketing Automation Platforms Healthcare Industry, 2024- 2028
  • Fig. 6 Market Forecast of B2B Marketing Automation Platforms Government & Public Sector, 2024- 2028
  • Fig. 7 Market Forecast of B2B Marketing Automation Platforms Retail & eCommerce, 2024- 2028
  • Fig. 8 Market Forecast of B2B Marketing Automation Platforms Manufacturing, 2024- 2028
  • Fig. 9 Market Forecast of B2B Marketing Automation Platforms Hospitality, 2024- 2028
  • Fig. 10 Market Forecast of B2B Marketing Automation Platforms On-premises Deployment, 2024- 2028
  • Fig. 11 Market Forecast of B2B Marketing Automation Platforms Cloud Deployment, 2024- 2028
  • Fig. 12 Market Forecast of B2B Marketing Automation Platforms SMB Customers, 2024- 2028
  • Fig. 13 Market Forecast of B2B Marketing Automation Platforms Large Customers, 2024- 2028
  • Fig. 14 Market Forecast of B2B Marketing Automation Platforms Enterprise Customers, 2024- 2028
Have a question?
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Jeroen Van Heghe

Manager - EMEA

+32-2-535-7543

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Christine Sirois

Manager - Americas

+1-860-674-8796

Questions? Please give us a call or visit the contact form.
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