PUBLISHER: SkyQuest | PRODUCT CODE: 1270802
PUBLISHER: SkyQuest | PRODUCT CODE: 1270802
Global Mobile Application Market Size, Share, Growth Analysis, By Type(Google Store, Apple Store), By Application(Gaming, Music & Entertainment) - Industry Forecast 2022-2028
Global Mobile Application Market size was valued at USD 181.67 billion in 2021 and is poised to grow from USD 206.85 billion in 2022 to USD 567.19 billion by 2030, growing at a CAGR of 13.8% in the forecast period (2023-2030).
The prevalence of smartphones, rising internet usage, and the inclusion of artificial intelligence and machine learning in mobile applications all point to a growth in demand for mobile applications (apps) in the future. The aforementioned applications are additionally frequently downloaded from app store websites like the Google Play Store and the App Store for iOS.
The main force behind market expansion is the astounding rise in Internet usage, particularly in developing nations like Brazil, China, and India. The Internet has become the go-to method of communication for a range of gadgets during the past ten years, including tablets, cellphones, and laptop computers, among others. The number of people buying mobile apps has increased recently as a result of growth in the e-commerce industry, a variety of discounts and deals, and a product selection that is only available on e-platforms. The availability of inexpensive data plans and packages from telecom carriers, which cut the cost of the internet and draw more online users, is another factor driving up mobile app downloads across all platforms.
Mobile games are now more easily accessible as a result of rising internet usage and gaming technologies. In-game purchases, paid game apps, and in-app advertisements are the three main revenue streams used by game and app producers.
Top-down and bottom-up approaches were used to estimate and validate the size of global Mobile Application Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined by using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analysed to get the final quantitative and qualitative data.
Segments covered in this report
The Global Mobile Application Market is segmented on the basis of Type, Application, and Region. Based on Type the market is segmented into Google Store, Apple Store, and Others. Based on Application the market is segmented into Gaming, Music & Entertainment, Health & Fitness, Social Networking, Retail & e-Commerce Others. Based on the region, the global Mobile Application market is segmented into North America, Europe, Asia-Pacific, South America, and MEA.
Driver
Internet usage and data use are both rising.
Market growth in developing countries like China, India, and Brazil has been largely driven by increased data use and internet penetration. Additionally, over the past ten years, a wide range of gadgets, including computers, cellphones, and tablets, have made use of the internet as their primary means of communication. Users can access a wide variety of apps via the internet for little or no cost, and it significantly speeds up communication. The number of online clients has also significantly increased as a result of the growth of the e-commerce industry, product variety, alluring offers, and several discounts that are exclusively offered on e-platforms.
Artificial intelligence and machine learning are increasingly used in mobile applications.
Smartphones and their expansion depend heavily on artificial intelligence. Machine learning and artificial intelligence are being incorporated into the development of new smartphone models by Apple, Samsung, Huawei, and other smartphone manufacturers, opening up significant market expansion opportunities. According to a poll, 200 mobile application companies anticipate integrating AI (artificial intelligence) and machine learning into smartphones to enhance features like camera and security apps.
Restraint
Performance and battery use
These two components are essential to the process of creating mobile applications. An excellent app performs better while using less battery power. In this regard, you can create a beta version and thoroughly test it until it functions without hiccups and without draining the battery. Testing a mobile application might be difficult if there are bugs, so exercise caution and diligence.
Compatibility with Devices and Screen Size
Every business strives to leave a favourable first impression with its clients. The success of the app ultimately depends on how well it is perceived by its users. Device compatibility is the most important factor for a mobile application. Double check that your software offers outstanding service and is compatible with a variety of devices. The operating system you choose is very important. Before making a selection, a business owner must thoroughly research the nature of their industry and their target market. This is because Apple and Android have different development processes, UI/UX features, and frameworks that must be used in order for them to be implemented.
Market Trends
The global market for mobile applications is highly competitive, and there are many well-established, significant firms. In addition, a few new competitors, such as Xiaomi and OnePlus, have recently grown significantly. Businesses are generally focused with offering applications that are more user-friendly and offer better experiences. In order to better serve the demands of the consumer, advanced technologies like augmented and virtual reality were also incorporated into the new application.
Free app downloads are anticipated to decline more slowly than sales of premium apps. Apple and Google, two major developers of mobile applications, have made the admission that when the demand for mobile apps is met, the number of installed applications will eventually fall. The saturation of the smartphone market, which will lead to fewer overall mobile app installations, is another factor affecting the fall of the worldwide mobile application sector.
Table of Contents
Executive Summary
Market overview
- Exhibit: Executive Summary - Chart on Market Overview
- Exhibit: Executive Summary - Data Table on Market Overview
- Exhibit: Executive Summary - Chart on Global Global Mobile Application Market Characteristics
- Exhibit: Executive Summary - Chart on Market by Geography
- Exhibit: Executive Summary - Chart on Market Segmentation
- Exhibit: Executive Summary - Chart on Incremental Growth
- Exhibit: Executive Summary - Data Table on Incremental Growth
- Exhibit: Executive Summary - Chart on Vendor Market Positioning
Parent Market Analysis
Market overview
Market size
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- SWOT Analysis
KEY MARKET INSIGHTS
- Technology Analysis
- (Exhibit: Data Table: Name of technology and details)
- Pricing Analysis
- (Exhibit: Data Table: Name of technology and pricing details)
- Supply Chain Analysis
- (Exhibit: Detailed Supply Chain Presentation)
- Value Chain Analysis
- (Exhibit: Detailed Value Chain Presentation)
- Ecosystem Of the Market
- Exhibit: Parent Market Ecosystem Market Analysis
- Exhibit: Market Characteristics of Parent Market
- IP Analysis
- (Exhibit: Data Table: Name of product/technology, patents filed, inventor/company name, acquiring firm)
- Trade Analysis
- (Exhibit: Data Table: Import and Export data details)
- Startup Analysis
- (Exhibit: Data Table: Emerging startups details)
- Raw Material Analysis
- (Exhibit: Data Table: Mapping of key raw materials)
- Innovation Matrix
- (Exhibit: Positioning Matrix: Mapping of new and existing technologies)
- Pipeline product Analysis
- (Exhibit: Data Table: Name of companies and pipeline products, regional mapping)
- Macroeconomic Indicators
COVID IMPACT
- Introduction
- Impact On Economy-scenario Assessment
- Exhibit: Data on GDP - Year-over-year growth 2016-2022 (%)
- Revised Market Size
- Exhibit: Data Table on Global Global Mobile Application Market size and forecast 2021-2027 ($ million)
- Impact Of COVID On Key Segments
- Exhibit: Data Table on Segment Market size and forecast 2021-2027 ($ million)
- COVID Strategies By Company
- Exhibit: Analysis on key strategies adopted by companies
MARKET DYNAMICS & OUTLOOK
- Market Dynamics
- Exhibit: Impact analysis of DROC, 2021
- Drivers
- Opportunities
- Restraints
- Challenges
- Regulatory Landscape
- Exhibit: Data Table on regulation from different region
- SWOT Analysis
- Porters Analysis
- Competitive rivalry
- Exhibit: Competitive rivalry Impact of key factors, 2021
- Threat of substitute products
- Exhibit: Threat of Substitute Products Impact of key factors, 2021
- Bargaining power of buyers
- Exhibit: buyers bargaining power Impact of key factors, 2021
- Threat of new entrants
- Exhibit: Threat of new entrants Impact of key factors, 2021
- Bargaining power of suppliers
- Exhibit: Threat of suppliers bargaining power Impact of key factors, 2021
- Skyquest special insights on future disruptions
- Political Impact
- Economic impact
- Social Impact
- Technical Impact
- Environmental Impact
- Legal Impact
Global Global Mobile Application Market by Type
- Market segments
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Data table on Market share 2021-2027 (%)
- Google Store
- Market Estimates & Forecast, 2020-2027
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Apple Store
- Market Estimates & Forecast, 2020-2027
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Others
- Market Estimates & Forecast, 2020-2027
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
Global Global Mobile Application Market by Application
- Market segments
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Data table on Market share 2021-2027 (%)
- Gaming
- Market Estimates & Forecast, 2020-2027
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Music & Entertainment
- Market Estimates & Forecast, 2020-2027
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Health & Fitness
- Market Estimates & Forecast, 2020-2027
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Social Networking
- Market Estimates & Forecast, 2020-2027
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Retail & e-Commerce
- Market Estimates & Forecast, 2020-2027
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Others
- Market Estimates & Forecast, 2020-2027
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
Market Size by Region
- Chart on Market share by geography 2021-2027 (%)
- Data Table on Market share by geography 2021-2027(%)
- North America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- USA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Canada
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Europe
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Germany
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Spain
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- France
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- UK
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Europe
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Asia Pacific
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- China
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- India
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Japan
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Korea
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of Asia Pacific
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Latin America
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- Brazil
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of South America
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Middle East & Africa (MEA)
- Chart on Market share by country 2021-2027 (%)
- Data Table on Market share by country 2021-2027(%)
- GCC Countries
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- South Africa
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
- Rest of MEA
- Exhibit: Chart on Market share 2021-2027 (%)
- Exhibit: Market size and forecast 2021-2027 ($ million)
KEY COMPANY PROFILES
- Competitive Landscape
- Total number of companies covered
- Exhibit: companies covered in the report, 2021
- Top companies market positioning
- Exhibit: company positioning matrix, 2021
- Top companies market Share
- Exhibit: Pie chart analysis on company market share, 2021(%)
