PUBLISHER: SkyQuest | PRODUCT CODE: 1345297
PUBLISHER: SkyQuest | PRODUCT CODE: 1345297
The Global Mobile Payment Market was valued at USD 38.33 Billion in 2021 and is projected to rise from USD 52.89 Billion in 2022 to USD 587.52 Billion by 2030, with a robust CAGR of 36.2% during the forecast period (2023-2030).
The market's growth is attributed to the expanding m-commerce sector and increased global smartphone penetration, driven by greater internet access for online purchases. Businesses worldwide are adapting payment methods for mobile devices to tap into market development potential.
Mobile payment solutions are user-friendly and gaining acceptance globally, driven by the proposal of using smartphones and tablets for transactions. The response to changing customer behavior, including cashless mobile payments due to the COVID-19 pandemic, is propelling market expansion.
Near-Field Communication (NFC) technology, transferring encrypted data directly to Point of Sale (POS) devices, speeds up transactions compared to PIN & chip technology. Sound wave-based mobile payment methods are gaining popularity, offering a simple and affordable alternative, particularly in regions with limited smartphone access. However, security concerns surrounding mobile payment options could hamper market growth. Increasing data breaches are projected to hinder smartphone payment market growth, as customers seek to avoid potential data leaks and prefer secure payment methods like credit or debit cards.
Top-down and bottom-up approaches were used to estimate and validate the size of the Mobile Payment Market and to estimate the size of various other dependent submarkets. The research methodology used to estimate the market size includes the following details: The key players in the market were identified through secondary research, and their market shares in the respective regions were determined through primary and secondary research. This entire procedure includes the study of the annual and financial reports of the top market players and extensive interviews for key insights from industry leaders such as CEOs, VPs, directors, and marketing executives. All percentage shares split, and breakdowns were determined by using secondary sources and verified through Primary sources. All possible parameters that affect the markets covered in this research study have been accounted for, viewed in extensive detail, verified through primary research, and analyzed to get the final quantitative and qualitative data.
Global Mobile Payment Market Segmental Analysis Report
The global mobile payment market is segmented based on technology, payment type, location, end-use, and region. Based on technology, the market is segmented into near field communication, direct mobile billing, mobile web payment, sms, interactive voice response system, mobile app, and others. Based on payment type the market is segmented into B2B, B2C, B2G, others. Based on location, the market is segmented into remote payment, and proximity payment. Based on End-use the market is segmented into BFSI, healthcare, IT & telecom, media & entertainment, retail & e-commerce, transportation, and others. Based on region, the global Mobile Payment Market is segmented into North America, Europe, Asia-Pacific, South America, and MEA.
Dynamics of the Global Mobile Payment Market
Driver:
Rising Smartphone Penetration
The widespread global embrace of smartphones has led to a substantial user pool for mobile payment services. With the increasing ownership of smartphones, the potential customer segment for mobile payments is expanding, fueling market growth.
Restraint:
Mobile payment systems heavily depend on robust telecommunications infrastructure, encompassing internet connectivity and mobile networks. In regions with inadequate network coverage or unreliable internet connectivity, the adoption of mobile payments could face obstacles.
Key Trends in the Global Mobile Payment Market
Sustained Rise of Mobile Wallets: The ongoing expansion and adoption of mobile wallets, such as Apple Pay, Google Pay, and Samsung Pay, are evident. These wallets offer users a convenient and secure means to conduct payments using their smartphones, and their popularity is anticipated to continue growing.
Integration of Biometric Authentication: The integration of biometric authentication methods like fingerprint and facial recognition is progressively being woven into mobile payment solutions. This integration enhances security and enhances user experience by offering a seamless and effortless approach to verifying transactions.
Surge of Peer-to-Peer (P2P) Payments: Peer-to-peer payment platforms like Venmo, Zelle, and Cash App are witnessing notable growth. These platforms empower users to easily send and receive money between individuals, fostering a cashless and digitally driven payment environment.
Incorporation of Loyalty and Rewards Programs: Mobile payment providers are embedding loyalty and rewards programs within their platforms to motivate users. The amalgamation with existing loyalty schemes and the opportunity to earn rewards for mobile transactions amplify user engagement and encourage usage.
Expansion into Emerging Markets: The focus of mobile payment solutions is increasingly shifting toward emerging markets where conventional banking infrastructure might be limited. These solutions are facilitating financial inclusion by enabling individuals to access digital payment services, even in the absence of a conventional bank account.