PUBLISHER: The Business Research Company | PRODUCT CODE: 1241318
PUBLISHER: The Business Research Company | PRODUCT CODE: 1241318
“Feminine Hygiene Products Global Market Report 2023 ” from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses on feminine hygiene products market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Where is the largest and fastest growing market for feminine hygiene products ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? “The feminine hygiene products market global report ” from The Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
* The impact of sanctions, supply chain disruptions, and altered demand for goods and services due to the Russian Ukraine war, impacting various macro-economic factors and parameters in the Eastern European region and its subsequent effect on global markets.
* The impact of higher inflation in many countries and the resulting spike in interest rates.
* The continued but declining impact of COVID-19 on supply chains and consumption patterns.
Major players in the feminine hygiene products market are: Johnson and Johnson, Procter and Gamble, Kimberly-Clark, Essity AB, Kao Corporation, Unicharm Corporation, Ontex, Hengan International Group Company Ltd., Maxim Hygiene, Unilever PLC, Edgewell Personal Care Company, Svenska Cellulosa Aktiebolaget SCA, First Quality Enterprises, Corman, Lil-lets UK Ltd., Natracare, The Honest Company Inc., Seventh Generation Inc., Vivanion, Masmi, Diva International Inc., TZMO S.A, Daio Paper Corporation, Drylock Technologies, Premier FMCG, Bella, Sanofi, Moxie, and Pee Buddy.
The global feminine hygiene products market grew from $26.87 billion in 2022 to $28.45 billion in 2023 at a compound annual growth rate (CAGR) of 5.9%. The Russia-Ukraine war disrupted the chances of global economic recovery from the COVID-19 pandemic, at least in the short term. The war between these two countries has led to economic sanctions on multiple countries, a surge in commodity prices, and supply chain disruptions, causing inflation across goods and services and affecting many markets across the globe. The feminine hygiene products market is expected to grow to $35.89 billion in 2027 at a CAGR of 6.0%.
The feminine hygiene products market consists of sales sea sponges, menstrual discs and underwear. Values in this market are: 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The feminine hygiene products refer to the products that a woman uses during her menstrual cycle. It is also referred to as menstrual hygiene products. It includes products such as tampons, menstrual cups, sanitary pads, and sea sponges, among products to manage the symptoms of a woman's menstrual cycle and used during menstruation as panty shields or protecting undergarments from menstrual flow to maintain cleanliness.
Asia-Pacific was the largest region in the feminine hygiene products market in 2022. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the feminine hygiene products market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, and Africa.
The main types of feminine hygiene products are sanitary napkins/pads, tampons, panty liners, and menstrual cups. Panty liners are similar to the pad or a sanitary napkin, with lighter and thinner materials, which are generally used to absorb daily vaginal discharge, light menstrual blood flow or post-intercourse discharge, light spotting, staining at the beginning and ends of periods. The products are disposable and reusable and are available in online stores, retail stores, and specialty stores.
The growing female population is predicted to positively impact the growth of the feminine hygiene products market. Increased literacy rates, government initiatives to promote gender equality, girls' education, women empowerment, and maintaining good menstrual health are supporting the female population growth. Feminine hygiene products are used by female during their menstrual cycle to keep themselves clean and hygienic. For instance, according to the Indian government's fifth National Family and Health Survey (NFHS), India has 1,020 women for every 1,000 men between 2019 and 2021. According to demographic estimates provided by the National Commission on Population under the Ministry of Health and Family Welfare, India's population will be more feminine and women would have a better future in the next 15 years. The country's total population sex ratio (females per 1000 males) is predicted to rise by 957 in 2036. Hence, the growing female population drives the growth of feminine hygiene products during the forecast period.
Developing eco-friendly feminine hygiene products are shaping the feminine hygiene industry. Ecofriendly feminine hygiene products are made of natural fibers and materials such as wood, bamboo, and hemp that are reusable sustainable alternatives to commercial, mass-produced plastic sanitary pads. For instance, in September 2021, LastObject, a Denmark-based manufacturing company that sells reusable hygiene and skin-care products, announced the launch of its new reusable sanitary towel known as LastPad. It is aimed at reducing waste caused by the disposal of sanitary pads and napkins, which are solely designed for sustainable and reuse purposes.
In October 2020, Kimberly-Clark Corporation company, a US-based company that manufactures personal care, paper-based consumer products such as sanitary paper products and surgical and medical instruments Softex Indonesia for an undisclosed amount. This acquisition would engage and accelerates Kimberly-Clark's growth with a strong market share in the personal care category in Southeast Asia. Softex Indonesia is an Indonesia-based company that is engaged in the manufacturing and marketing of sanitary paper products.
The countries covered in the feminine hygiene products market report are: Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, and USA.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
The feminine hygiene products market research report is one of a series of new reports from The Business Research Company that provides feminine hygiene products market statistics, including feminine hygiene products industry global market size, regional shares, competitors with a feminine hygiene products market share, detailed feminine hygiene products market segments, market trends and opportunities, and any further data you may need to thrive in the feminine hygiene products industry. This feminine hygiene products market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.