Data Observability Global Market Report 2025

Description

Data observability refers to the capability to monitor, track, and understand the health and behavior of data systems by providing comprehensive visibility into the entire data lifecycle. It proactively detects and resolves real-time issues, ensuring data reliability, quality, and performance. Data observability is essential for organizations that depend on data-driven decision-making, as it helps maintain trust in data systems, reduces downtime, and supports the seamless operation of data pipelines.

The primary components of the data observability market are solutions and services. A solution refers to a software or tool designed to meet specific needs, such as monitoring and enhancing data performance. These solutions play a vital role in helping organizations ensure the reliability of their data pipelines. They can be deployed through cloud-based, on-premises, or hybrid models. Data observability solutions are used across various industries, including banking, financial services, and insurance (BFSI), information technology (IT) and telecom, government and public sector, energy and utilities, manufacturing, healthcare and life sciences, retail and consumer goods, among other sectors.

The data observability market research report is one of a series of new reports from The Business Research Company that provides data observability market statistics, including the data observability industry's global market size, regional shares, competitors with a data observability market share, detailed data observability market segments, market trends and opportunities, and any further data you may need to thrive in the data observability industry. This data observability market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenarios of the industry.

The data observability market size has grown rapidly in recent years. It will grow from $2.53 billion in 2024 to $2.94 billion in 2025 at a compound annual growth rate (CAGR) of 16.1%. The growth during the historic period can be attributed to the increased demand for data-driven decision-making, the growth in data volume, the expansion of cloud-based solutions, the rise in adoption of artificial intelligence and machine learning technologies, and the emergence of big data analytics solutions.

The data observability market size is expected to rapid growth in the next few years. It will grow to $5.27 billion in 2029 at a compound annual growth rate (CAGR) of 15.8%. The growth during the forecast period can be attributed to the increasing need for improved compliance solutions, rising demand for real-time data insights, a growing focus on data quality management, the rising importance of automated monitoring solutions, and the expanding need for enhanced visualization tools. Key trends in the forecast period include advancements in real-time monitoring, automated anomaly detection, the adoption of data lineage visualization, AI-driven insights, enhanced data quality management, integration with cloud platforms, and advancements in alerting systems.

The expansion of cloud computing is expected to significantly drive the growth of the data observability market in the coming years. Cloud computing provides services such as servers, storage, databases, networking, software, and analytics over the internet, enabling users to access shared resources on demand while reducing the need for physical infrastructure management. This growth in cloud computing is fueled by its scalability, flexibility, and cost efficiency, which allow organizations to quickly adjust to changing demands and optimize their IT resources. Data observability solutions are crucial in cloud computing environments as they offer visibility and control over complex data flows, ensuring real-time accuracy, performance, and compliance. For example, in December 2023, Eurostat, a Luxembourg-based government agency, reported that around 42.5% of European Union businesses purchased cloud computing services in 2023, primarily for email, file storage, and office software. This marked a 4.2 percentage point increase compared to 2021. As a result, the expansion of cloud computing is driving the growth of the data observability market.

Key players in the data observability market are focusing on technological advancements, such as integrating artificial intelligence (AI) into data observability, to improve the accuracy, efficiency, and scalability of data monitoring. This enables real-time anomaly detection, predictive insights, and the automated resolution of data issues across complex systems. AI refers to the development of machines that can perform tasks that typically require human intelligence, such as learning, problem-solving, and decision-making, improving over time through experience. For instance, in May 2024, Riverbed Technology LLC, a US-based IT company, launched its AI-powered Riverbed platform, designed to optimize digital experiences by utilizing data and AI for enhanced observability and intelligence. Key features include a unified agent for simplified deployment across IT environments, the Riverbed data store for processing data without separate repositories, and improved observability by integrating data from networks, applications, and cloud infrastructures. The platform also includes AIOps for automated analysis and remediation, as well as new solutions such as Aternity mobile for mobile monitoring and NPM+ for network performance monitoring in cloud and zero-trust environments.

In July 2024, International Business Machines Corporation (IBM), a US-based technology company, acquired StreamSets and webMethods from Software AG for $2.33 billion. This acquisition strengthens IBM's data integration and AI capabilities by enabling real-time data pipelines and enhancing support for hybrid multi-cloud environments. Software AG, a Germany-based technology company, specializes in enhancing data observability, particularly through its DataOps initiatives and IoT data management solutions.

Major players in the data observability market are Alphabet (Google LLC), Microsoft Corporation, International Business Machines Corporation, Amazon Web Services Inc., Splunk Inc., Snowflake Inc., Datadog Inc., Informatica Corporation, Databricks Inc., Dynatrace LLC, Elastic NV, Alteryx Inc., New Relic Inc., TIBCO Software Inc., DataRobot Inc., AppDynamics Inc., Fivetran, Talend S.A., Cribl, Dremio, Acceldata Inc., Astronomer Inc., Monte Carlo Data Inc., DataKitchen, StackState.

North America was the largest region in the data observability market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in data observability report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

The countries covered in the data observability market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Russia, South Korea, UK, USA, Canada, Italy, Spain.

The data observability market includes revenues earned by entities by providing services such as root cause analysis, anomaly detection, performance optimization, audit and compliance support, and incident management. The market value includes the value of related goods sold by the service provider or included within the service offering. The data observability market consists of sales of software platforms, monitoring tools, and analytics services. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.

The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD, unless otherwise specified).

The revenues for a specified geography are consumption values and are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.

Data Observability Global Market Report 2025 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.

This report focuses on data observability market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.

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Where is the largest and fastest growing market for data observability ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward? The data observability market global report from the Business Research Company answers all these questions and many more.

The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, competitive landscape, market shares, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.

The market characteristics section of the report defines and explains the market.
The market size section gives the market size ($b) covering both the historic growth of the market, and forecasting its development.
The forecasts are made after considering the major factors currently impacting the market. These include:

The forecasts are made after considering the major factors currently impacting the market. These include the Russia-Ukraine war, rising inflation, higher interest rates, and the legacy of the COVID-19 pandemic.

Market segmentations break down the market into sub markets.
The regional and country breakdowns section gives an analysis of the market in each geography and the size of the market by geography and compares their historic and forecast growth. It covers the growth trajectory of COVID-19 for all regions, key developed countries and major emerging markets.
The competitive landscape chapter gives a description of the competitive nature of the market, market shares, and a description of the leading companies. Key financial deals which have shaped the market in recent years are identified.
The trends and strategies section analyses the shape of the market as it emerges from the crisis and suggests how companies can grow as the market recovers.

Scope

Markets Covered:1) By Component: Solution; Services
2) By Deployment Model: Cloud-Based; On-Premises; Hybrid
3) By End-User: Banking, Financial Services, And Insurance (BFSI); Information Technology (IT) And Telecom; Government And Public Sector; Energy And Utility; Manufacturing; Healthcare And Life Science; Retail And Consumer Goods; Other End Users
Subsegments:
1) By Solution: Data Monitoring; Data Profiling; Data Lineage Tracking; Anomaly Detection
2) By Services: Consulting Services; Integration And Deployment Services; Support And Maintenance Services
Companies Mentioned: Alphabet (Google LLC); Microsoft Corporation; International Business Machines Corporation; Amazon Web Services Inc.; Splunk Inc.
Countries: Australia; Brazil; China; France; Germany; India; Indonesia; Japan; Russia; South Korea; UK; USA; Canada; Italy; Spain
Regions: Asia-Pacific; Western Europe; Eastern Europe; North America; South America; Middle East; Africa
Time series: Five years historic and ten years forecast.
Data: Ratios of market size and growth to related markets, GDP proportions, expenditure per capita,
Data segmentations: country and regional historic and forecast data, market share of competitors, market segments.
Sourcing and Referencing: Data and analysis throughout the report is sourced using end notes.
Delivery format: PDF, Word and Excel Data Dashboard.

Product Code: r34253

1. Executive Summary

2. Data Observability Market Characteristics

3. Data Observability Market Trends And Strategies

4. Data Observability Market - Macro Economic Scenario Macro Economic Scenario Including The Impact Of Interest Rates, Inflation, Geopolitics And Covid And Recovery On The Market

5. Global Data Observability Growth Analysis And Strategic Analysis Framework

5.1. Global Data Observability PESTEL Analysis (Political, Social, Technological, Environmental and Legal Factors, Drivers and Restraints)
5.2. Analysis Of End Use Industries
5.3. Global Data Observability Market Growth Rate Analysis
5.4. Global Data Observability Historic Market Size and Growth, 2019 - 2024, Value ($ Billion)
5.5. Global Data Observability Forecast Market Size and Growth, 2024 - 2029, 2034F, Value ($ Billion)
5.6. Global Data Observability Total Addressable Market (TAM)

6. Data Observability Market Segmentation

6.1. Global Data Observability Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Solution
Services
6.2. Global Data Observability Market, Segmentation By Deployment Model, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Cloud-Based
On-Premises
Hybrid
6.3. Global Data Observability Market, Segmentation By End-User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Banking, Financial Services, And Insurance (BFSI)
Information Technology (IT) And Telecom
Government And Public Sector
Energy And Utility
Manufacturing
Healthcare And Life Science
Retail And Consumer Goods
Other End Users
6.4. Global Data Observability Market, Sub-Segmentation Of Solution, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Data Monitoring
Data Profiling
Data Lineage Tracking
Anomaly Detection
6.5. Global Data Observability Market, Sub-Segmentation Of Services, By Type, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
Consulting Services
Integration And Deployment Services
Support And Maintenance Services

7. Data Observability Market Regional And Country Analysis

7.1. Global Data Observability Market, Split By Region, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
7.2. Global Data Observability Market, Split By Country, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

8. Asia-Pacific Data Observability Market

8.1. Asia-Pacific Data Observability Market Overview
Region Information, Market Information, Background Information, Government Initiatives, Regulations, Regulatory Bodies, Major Associations, Taxes Levied, Corporate Tax Structure, Investments, Major Companies
8.2. Asia-Pacific Data Observability Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
8.3. Asia-Pacific Data Observability Market, Segmentation By Deployment Model, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
8.4. Asia-Pacific Data Observability Market, Segmentation By End-User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

9. China Data Observability Market

9.1. China Data Observability Market Overview
9.2. China Data Observability Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
9.3. China Data Observability Market, Segmentation By Deployment Model, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion
9.4. China Data Observability Market, Segmentation By End-User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F,$ Billion

10. India Data Observability Market

10.1. India Data Observability Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
10.2. India Data Observability Market, Segmentation By Deployment Model, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
10.3. India Data Observability Market, Segmentation By End-User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

11. Japan Data Observability Market

11.1. Japan Data Observability Market Overview
11.2. Japan Data Observability Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
11.3. Japan Data Observability Market, Segmentation By Deployment Model, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
11.4. Japan Data Observability Market, Segmentation By End-User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

12. Australia Data Observability Market

12.1. Australia Data Observability Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
12.2. Australia Data Observability Market, Segmentation By Deployment Model, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
12.3. Australia Data Observability Market, Segmentation By End-User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

13. Indonesia Data Observability Market

13.1. Indonesia Data Observability Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
13.2. Indonesia Data Observability Market, Segmentation By Deployment Model, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
13.3. Indonesia Data Observability Market, Segmentation By End-User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

14. South Korea Data Observability Market

14.1. South Korea Data Observability Market Overview
14.2. South Korea Data Observability Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
14.3. South Korea Data Observability Market, Segmentation By Deployment Model, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
14.4. South Korea Data Observability Market, Segmentation By End-User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

15. Western Europe Data Observability Market

15.1. Western Europe Data Observability Market Overview
15.2. Western Europe Data Observability Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
15.3. Western Europe Data Observability Market, Segmentation By Deployment Model, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
15.4. Western Europe Data Observability Market, Segmentation By End-User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

16. UK Data Observability Market

16.1. UK Data Observability Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
16.2. UK Data Observability Market, Segmentation By Deployment Model, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
16.3. UK Data Observability Market, Segmentation By End-User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

17. Germany Data Observability Market

17.1. Germany Data Observability Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
17.2. Germany Data Observability Market, Segmentation By Deployment Model, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
17.3. Germany Data Observability Market, Segmentation By End-User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

18. France Data Observability Market

18.1. France Data Observability Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
18.2. France Data Observability Market, Segmentation By Deployment Model, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
18.3. France Data Observability Market, Segmentation By End-User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

19. Italy Data Observability Market

19.1. Italy Data Observability Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
19.2. Italy Data Observability Market, Segmentation By Deployment Model, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
19.3. Italy Data Observability Market, Segmentation By End-User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

20. Spain Data Observability Market

20.1. Spain Data Observability Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
20.2. Spain Data Observability Market, Segmentation By Deployment Model, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
20.3. Spain Data Observability Market, Segmentation By End-User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

21. Eastern Europe Data Observability Market

21.1. Eastern Europe Data Observability Market Overview
21.2. Eastern Europe Data Observability Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
21.3. Eastern Europe Data Observability Market, Segmentation By Deployment Model, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
21.4. Eastern Europe Data Observability Market, Segmentation By End-User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

22. Russia Data Observability Market

22.1. Russia Data Observability Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
22.2. Russia Data Observability Market, Segmentation By Deployment Model, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
22.3. Russia Data Observability Market, Segmentation By End-User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

23. North America Data Observability Market

23.1. North America Data Observability Market Overview
23.2. North America Data Observability Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
23.3. North America Data Observability Market, Segmentation By Deployment Model, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
23.4. North America Data Observability Market, Segmentation By End-User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

24. USA Data Observability Market

24.1. USA Data Observability Market Overview
24.2. USA Data Observability Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
24.3. USA Data Observability Market, Segmentation By Deployment Model, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
24.4. USA Data Observability Market, Segmentation By End-User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

25. Canada Data Observability Market

25.1. Canada Data Observability Market Overview
25.2. Canada Data Observability Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
25.3. Canada Data Observability Market, Segmentation By Deployment Model, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
25.4. Canada Data Observability Market, Segmentation By End-User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

26. South America Data Observability Market

26.1. South America Data Observability Market Overview
26.2. South America Data Observability Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
26.3. South America Data Observability Market, Segmentation By Deployment Model, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
26.4. South America Data Observability Market, Segmentation By End-User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

27. Brazil Data Observability Market

27.1. Brazil Data Observability Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
27.2. Brazil Data Observability Market, Segmentation By Deployment Model, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
27.3. Brazil Data Observability Market, Segmentation By End-User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

28. Middle East Data Observability Market

28.1. Middle East Data Observability Market Overview
28.2. Middle East Data Observability Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
28.3. Middle East Data Observability Market, Segmentation By Deployment Model, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
28.4. Middle East Data Observability Market, Segmentation By End-User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

29. Africa Data Observability Market

29.1. Africa Data Observability Market Overview
29.2. Africa Data Observability Market, Segmentation By Component, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
29.3. Africa Data Observability Market, Segmentation By Deployment Model, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion
29.4. Africa Data Observability Market, Segmentation By End-User, Historic and Forecast, 2019-2024, 2024-2029F, 2034F, $ Billion

30. Data Observability Market Competitive Landscape And Company Profiles

30.1. Data Observability Market Competitive Landscape
30.2. Data Observability Market Company Profiles
- 30.2.1. Alphabet (Google LLC) Overview, Products and Services, Strategy and Financial Analysis
- 30.2.2. Microsoft Corporation Overview, Products and Services, Strategy and Financial Analysis
- 30.2.3. International Business Machines Corporation Overview, Products and Services, Strategy and Financial Analysis
- 30.2.4. Amazon Web Services Inc. Overview, Products and Services, Strategy and Financial Analysis
- 30.2.5. Splunk Inc. Overview, Products and Services, Strategy and Financial Analysis

31. Data Observability Market Other Major And Innovative Companies

31.1. Snowflake Inc.
31.2. Datadog Inc.
31.3. Informatica Corporation
31.4. Databricks Inc.
31.5. Dynatrace LLC
31.6. Elastic NV
31.7. Alteryx Inc.
31.8. New Relic Inc.
31.9. TIBCO Software Inc.
31.10. DataRobot Inc.
31.11. AppDynamics Inc.
31.12. Fivetran
31.13. Talend S.A.
31.14. Cribl
31.15. Dremio

32. Global Data Observability Market Competitive Benchmarking And Dashboard

33. Key Mergers And Acquisitions In The Data Observability Market

34. Recent Developments In The Data Observability Market

35. Data Observability Market High Potential Countries, Segments and Strategies

35.1 Data Observability Market In 2029 - Countries Offering Most New Opportunities
35.2 Data Observability Market In 2029 - Segments Offering Most New Opportunities
35.3 Data Observability Market In 2029 - Growth Strategies
- 35.3.1 Market Trend Based Strategies
- 35.3.2 Competitor Strategies

36. Appendix

36.1. Abbreviations
36.2. Currencies
36.3. Historic And Forecast Inflation Rates
36.4. Research Inquiries
36.5. The Business Research Company
36.6. Copyright And Disclaimer