PUBLISHER: The Business Research Company | PRODUCT CODE: 1926086
PUBLISHER: The Business Research Company | PRODUCT CODE: 1926086
Feed pigments, whether natural or synthetic, are incorporated into animal feed to improve the visual appeal of products derived from animals, such as meat, eggs, and milk. Their primary purpose is to enhance both the appearance and nutritional value of the animal feed.
The key varieties of feed pigment products encompass carotenoids, curcumin, caramel, spirulina, and others. Carotenoids are lipid-soluble plant pigments known for imparting vibrant yellow, red, and orange hues to fruits, vegetables, fungi, and flowers. These pigments, available in natural or synthetic forms, find application in the feeding of various livestock, including swine, poultry, ruminants, aquatic animals, and more.
Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.
Tariffs have impacted the feed pigment market by increasing costs for imported carotenoids, spirulina extracts, and synthetic pigment intermediates used in feed formulations. Poultry, aquaculture, and swine feed segments are most affected, particularly in Asia Pacific and Europe where cross border sourcing of feed additives is common. Higher input costs have pressured feed manufacturers and livestock producers, slowing adoption in price sensitive markets. At the same time, tariffs have encouraged domestic production of natural pigments and greater use of locally sourced botanical feed additives, supporting regional supply chain resilience.
The feed pigment market research report is one of a series of new reports from The Business Research Company that provides feed pigment market statistics, including feed pigment industry global market size, regional shares, competitors with a feed pigment market share, detailed feed pigment market segments, market trends and opportunities, and any further data you may need to thrive in the feed pigment industry. This feed pigment market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The feed pigment market size has grown strongly in recent years. It will grow from $1.82 billion in 2025 to $1.94 billion in 2026 at a compound annual growth rate (CAGR) of 6.8%. The growth in the historic period can be attributed to growth of commercial livestock farming, consumer preference for visually appealing animal products, early adoption of carotenoids, expansion of poultry industry, increased feed fortification practices.
The feed pigment market size is expected to see strong growth in the next few years. It will grow to $2.54 billion in 2030 at a compound annual growth rate (CAGR) of 6.9%. The growth in the forecast period can be attributed to rising demand for natural pigments, growth in aquaculture farming, stricter feed additive regulations, increasing animal protein consumption, innovation in plant based pigments. Major trends in the forecast period include rising use of natural feed pigments, growing demand for clean label animal products, increased adoption in poultry nutrition, expansion of aquaculture feed pigmentation, focus on nutritional and visual feed enhancement.
Rising meat consumption is expected to significantly propel the growth of the feed pigment market. Feed pigments are additives used in animal feed to enhance the color of meat, poultry, and seafood, making these products more visually appealing to consumers. The growing demand for meat, particularly chicken, is a key driver for this market. For instance, in July 2024, Carlisle Technology, a U.S.-based provider of food industry solutions, projected that chicken consumption in the U.S., which stood at 98.90 pounds per person in 2022, is expected to increase to 107.50 pounds by 2033. This anticipated rise is largely attributed to chicken's affordability and perceived health benefits, highlighting the increasing demand for meat products. As a result, the feed pigment market is poised for growth, driven by the need to improve the aesthetic appeal of meat products in response to rising consumption levels.
Leading companies in the feed pigment market are prioritizing innovative technologies like carbon capture. This technology includes techniques for capturing and storing carbon dioxide emissions from industrial sources to mitigate their environmental impact and combat climate change. For example, in March 2023, NovoNutrients, a biotechnology firm based in the United States, introduced carotenoid single-cell proteins. These proteins, derived from microorganisms that produce carotenoids, the pigments responsible for the bright colors of many plants and some animals-serve as high-quality protein sources. They are created through fermentation processes that utilize carbon dioxide, hydrogen, and specific microbes, offering a sustainable alternative to traditional protein sources. In addition to providing vital amino acids and nutrients for animal feed, carotenoid single-cell proteins enhance the feed's nutritional value by incorporating the benefits of carotenoids, which promote better health and improved coloration in aquaculture species.
In September 2024, Ginkgo Bioworks, a biotechnology firm based in the United States, entered into a partnership with NOVUS for an undisclosed amount. This collaboration aims to create advanced feed additives designed to improve the sustainability and performance of animal agriculture by developing more efficient enzymes for livestock feed. NOVUS International is a US-based company focused on health solutions, specializing in intelligent nutrition solutions for animals.
Major companies operating in the feed pigment market are BASF SE, DSM-Firmenich AG, Kemin Industries, Inc., Novus International, Inc., Synthite Industries Ltd., Divi's Laboratories Ltd., Archer-Daniels-Midland Company (ADM), Cargill Incorporated, Zhejiang NHU Co., Ltd., Givaudan SA, D.D. Williamson & Co., Inc., Cyanotech Corporation, Algatech Ltd., Algalif Iceland ehf., Beijing Gingko Group, AstaReal Co., Ltd., Kalsec Inc., Chr. Hansen Holding A/S, Alltech Inc., Nutrex NV, Impextraco NV, EW Nutrition GmbH
North America was the largest region in the feed pigment market in 2025. Asia-Pacific is expected to be the fastest-growing region in the global feed pigment market during the forecast period. The regions covered in the feed pigment market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
The countries covered in the feed pigment market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain
The feed pigment market consists of sales of xanthophylls, anthocyanins, lycopene, citraxanthin, and capsanthin. Values in this market are 'factory gate' values, that is the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Feed Pigment Market Global Report 2026 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses feed pigment market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Where is the largest and fastest growing market for feed pigment ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The feed pigment market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
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