PUBLISHER: The Business Research Company | PRODUCT CODE: 1929884
PUBLISHER: The Business Research Company | PRODUCT CODE: 1929884
Beverage multipack shrink film is a packaging material designed to bundle multiple individual beverage products into a single unit. The film is applied to tightly wrap and seal the products, providing secure and tamper-evident packaging to maintain the integrity of the beverages during storage and transit.
The main types of beverage multipack shrink films are printed shrink film and unprinted shrink film. Printed shrink film features personalized patterns, images, or information, often used for marketing purposes to enhance branding and provide product information. The materials used include low-density polyethylene (LDPE), linear low-density polyethylene (LLDPE), polyvinyl chloride (PVC), and others. These films are tailored to accommodate various beverage container types such as aluminum cans, glass bottles, plastic bottles, bricks, trayed beverages, and more. Beverage multipack shrink films are distributed through channels such as direct sales and distributors, catering to applications including beer, water, carbonated soft drinks (CSD), and others.
Note that the outlook for this market is being affected by rapid changes in trade relations and tariffs globally. The report will be updated prior to delivery to reflect the latest status, including revised forecasts and quantified impact analysis. The report's Recommendations and Conclusions sections will be updated to give strategies for entities dealing with the fast-moving international environment.
Tariffs are impacting the beverage multipack shrink film market by increasing costs of imported polyethylene resins, specialty additives, printing inks, and extrusion equipment used in film production. Beverage packaging suppliers in North America and Europe are most affected due to reliance on imported raw materials, while Asia-Pacific faces cost pressure on export-oriented film manufacturing. These tariffs are raising packaging costs and affecting pricing strategies for beverage producers. However, they are also encouraging domestic resin sourcing, local film production expansion, and innovation in downgauged and recyclable shrink film solutions.
The beverage multipack shrink film market research report is one of a series of new reports from The Business Research Company that provides beverage multipack shrink film market statistics, including beverage multipack shrink film industry global market size, regional shares, competitors with a beverage multipack shrink film market share, detailed beverage multipack shrink film market segments, market trends and opportunities, and any further data you may need to thrive in the beverage multipack shrink film industry. This beverage multipack shrink film market research report delivers a complete perspective of everything you need, with an in-depth analysis of the current and future scenario of the industry.
The beverage multipack shrink film market size has grown strongly in recent years. It will grow from $2.51 billion in 2025 to $2.69 billion in 2026 at a compound annual growth rate (CAGR) of 7.2%. The growth in the historic period can be attributed to growth of packaged beverage consumption, expansion of bottled water and CSD markets, increasing demand for multipack formats, improvements in shrink film manufacturing processes, expansion of retail distribution networks.
The beverage multipack shrink film market size is expected to see strong growth in the next few years. It will grow to $3.64 billion in 2030 at a compound annual growth rate (CAGR) of 7.9%. The growth in the forecast period can be attributed to increasing focus on sustainable beverage packaging, rising investments in recyclable shrink film materials, expansion of premium beverage branding, growing demand for cost-efficient secondary packaging, increasing automation in beverage packaging lines. Major trends in the forecast period include increasing adoption of lightweight multipack packaging films, rising demand for high-clarity shrink films, growing use of custom printed shrink wraps, expansion of high-speed shrink packaging lines, enhanced focus on tamper-evident beverage packaging.
Rising demand for bottled water is anticipated to drive the expansion of the beverage multipack shrink film market in the coming years. Bottled water refers to water contained in bottles or other packaging for human consumption, with no added ingredients. Shrink film is employed in the packaging of multipack beverages to provide a secure and tamper-evident wrapping for bottles of mineral water and carbonated drinks, ensuring product integrity during storage and transportation. For example, in March 2025, according to the Australian Bureau of Statistics, an Australia-based official national statistical agency, between 2022-23 and 2023-24, bottled water consumption increased by 5.4 grams to 145 grams per day, reflecting a 3.9% rise. Consequently, the growing demand for bottled water is fueling the growth of the beverage multipack shrink film market.
Major companies in the beverage multipack shrink film market are focusing on innovating new products, such as plastic-free secondary packaging solutions, to maintain their position in the market. A plastic-free secondary packaging solution refers to packaging materials used to protect and group products during transport and storage that do not contain plastic components. For example, in September 2023, Coca-Cola Hellenic Bottling Company, a Switzerland-based beverage company, introduced the LitePac Top Strap, an innovative plastic-free secondary packaging solution for its sparkling drinks, including Coca-Cola, Fanta, and Sprite. Designed for 1.5-liter multipacks, this packaging utilizes 100% renewable and recyclable materials, such as kraft paper and cardboard clips, eliminating traditional plastic components. The new system is projected to save approximately 200 tons of plastic annually and aligns with the company's commitment to achieving net zero emissions by 2040.
In June 2024, Dow Inc., a US-based chemical company, partnered with RKW Group. The partnership between Dow and RKW focuses on developing innovative recycled plastic resins for collation shrink films, improving recyclability, and supporting a circular economy to provide sustainable packaging solutions for global brand owners. RKW Group is a Germany-based manufacturer of plastic films. These sustainable films enable customers to enhance the daily lives of consumers around the world.
Major companies operating in the beverage multipack shrink film market are Amcor PLC, Berry Global Inc., Sonoco Products Company, Sealed Air Corporation, Huhtamaki Group, CCL Industries Inc., Sigma Plastics Group, Novolex Holdings LLC, Winpak Ltd., RKW Group, Uflex Limited, ProAmpac LLC, C-P Flexible Packaging, Vibac Group S.p.A., Treofan Germany GmbH & Co. KG, Flexopack S.A., Crayex Corporation, Transcontinental Inc., Layfield Group Ltd., Eurofilms Extrusion Ltd., Baroda Packaging Private Limited, Barbier Group, Aintree Plastics Ltd., Atlantis-Pak Co. Ltd., Elite Plastics Ltd, Polypack S.r.l., Intertape Polymer Group Inc.
North America was the largest region in the beverage multipack shrink film market in 2025. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the beverage multipack shrink film market report are Asia-Pacific, South East Asia, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
The countries covered in the beverage multipack shrink film market report are Australia, Brazil, China, France, Germany, India, Indonesia, Japan, Taiwan, Russia, South Korea, UK, USA, Canada, Italy, Spain.
The beverage multipack shrink film market consists of sales of polyolefin (POF), polyethylene (PE), and high-density polyethylene (HDPE). Values in this market are 'factory gate' values, that is, the value of goods sold by the manufacturers or creators of the goods, whether to other entities (including downstream manufacturers, wholesalers, distributors, and retailers) or directly to end customers. The value of goods in this market includes related services sold by the creators of the goods.
The market value is defined as the revenues that enterprises gain from the sale of goods and/or services within the specified market and geography through sales, grants, or donations in terms of the currency (in USD unless otherwise specified).
The revenues for a specified geography are consumption values that are revenues generated by organizations in the specified geography within the market, irrespective of where they are produced. It does not include revenues from resales along the supply chain, either further along the supply chain or as part of other products.
Beverage Multipack Shrink Film Market Global Report 2026 from The Business Research Company provides strategists, marketers and senior management with the critical information they need to assess the market.
This report focuses beverage multipack shrink film market which is experiencing strong growth. The report gives a guide to the trends which will be shaping the market over the next ten years and beyond.
Where is the largest and fastest growing market for beverage multipack shrink film ? How does the market relate to the overall economy, demography and other similar markets? What forces will shape the market going forward, including technological disruption, regulatory shifts, and changing consumer preferences? The beverage multipack shrink film market global report from the Business Research Company answers all these questions and many more.
The report covers market characteristics, size and growth, segmentation, regional and country breakdowns, total addressable market (TAM), market attractiveness score (MAS), competitive landscape, market shares, company scoring matrix, trends and strategies for this market. It traces the market's historic and forecast market growth by geography.
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